Link copied to clipboard

# OneSignal vs Pushwoosh Comparison - What are their main differences?

Share
[
Export
](/compare/onesignal/pushwoosh/export.csv)

OneSignalPushwoosh[+ Add Product](#)

Reviews

**OneSignal** [

4.7/5(1,238)

](https://www.g2.com/products/onesignal/reviews#reviews)

**Pushwoosh** [

4.4/5(52)

](https://www.g2.com/products/pushwoosh/reviews#reviews)

Pricing

**OneSignal**
Free Trial

**Free** · Free

**Pushwoosh**
Free Trial

**Starting at $0.00** Per Month · Marketing

**Pricing Insights**
from reviews

Time to Implement

**OneSignal**
1 month

Based on 293 responses

**Pushwoosh**
Not enough reviews yet

Return on Investment

**OneSignal**
11 months

Based on 262 responses

**Pushwoosh**
Not enough reviews yet

Perceived Cost

**OneSignal**
$$$$$

**Pushwoosh**
$$$$$

Average Discount

**OneSignal**
8%

**Pushwoosh**
Not enough reviews yet

 ![OneSignal](https://images.g2crowd.com/uploads/product/hd_favicon/8673c259241abc89782745e0f4687f64/onesignal.svg "OneSignal")

 ![Pushwoosh](https://images.g2crowd.com/uploads/product/hd_favicon/eb6c32cb1ae93ca5c0e5413eadfbcff6/pushwoosh.svg "Pushwoosh")

G2 offers free advice on this comparison.

Chat with an expert

How do we contact you?

 ![](/assets/advisor_router/text_message-df41c2977e57ce19bdccb768c56510d9fa9182b581f7903660ca57fd8634bf09.svg)Text Message

 ![](/assets/advisor_router/phone_call-c9171db19e0526ecaea5fcbe1122f2ba459d8ab314c830a23440e5a1a536d62f.svg)Phone Call

Who do you want to talk with?

 ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)AI Agent

 ![](/assets/advisor_router/human-26a980d7eed0089d422337af1b2588329a59f3fec5a0eff6d1b43312553d4c7b.svg)Human

Pros & Cons

**OneSignal**
[
Ease of Use (180)
](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1257118&qs=pros-and-cons#reviews)[
Notifications (141)
](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1255400&qs=pros-and-cons#reviews)[
Missing Features (44)
](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1264768&qs=pros-and-cons#reviews)[
Learning Curve (42)
](https://www.g2.com/products/onesignal/reviews?filters%5Bsentiment_snippet%5D=1254482&qs=pros-and-cons#reviews)

**Pushwoosh**
[
Ease of Use (21)
](https://www.g2.com/products/pushwoosh/reviews?filters%5Bsentiment_snippet%5D=1725409&qs=pros-and-cons#reviews)[
Customer Support (11)
](https://www.g2.com/products/pushwoosh/reviews?filters%5Bsentiment_snippet%5D=1725304&qs=pros-and-cons#reviews)[
Reporting Issues (5)
](https://www.g2.com/products/pushwoosh/reviews?filters%5Bsentiment_snippet%5D=1725640&qs=pros-and-cons#reviews)[
Dashboard Issues (3)
](https://www.g2.com/products/pushwoosh/reviews?filters%5Bsentiment_snippet%5D=1724982&qs=pros-and-cons#reviews)

Integrations

**OneSignal**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b3a1fa602142a9638bc278c815df3eea/django.png "Product Avatar Image")

Django

](https://www.g2.com/products/django/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c23124a2abf71984926a5b237255c74f/flutter.png "Product Avatar Image")

Flutter

](https://www.g2.com/products/flutter/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b7dd94b9a8ce7b3334f2bca728cbf865/ma-marketing-automation.png "Product Avatar Image")

MA - Marketing Automation

](https://www.g2.com/products/ma-marketing-automation/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4aada3525836409d6774553468d34c18/wordpress-com.jpg "Product Avatar Image")

WordPress.com

](https://www.g2.com/products/wordpress-com/reviews)[
View all
](https://www.g2.com/products/onesignal/integrations)

**Pushwoosh**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9cc557d277a8386ade97a6eec11c9d52/appsflyer.png "Product Avatar Image")

AppsFlyer

](https://www.g2.com/products/appsflyer/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_44f4cd6223b389cff33f217026c7d8e6/kotlin.png "Product Avatar Image")

Kotlin

](https://www.g2.com/products/kotlin/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f7ef451650e6fd5700254f552a3a7399/solitics.png "Product Avatar Image")

Solitics

](https://www.g2.com/products/solitics/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cebb4787c3b66ac6e92f41c50b15271e/swift.png "Product Avatar Image")

Swift

](https://www.g2.com/products/swift/reviews)[
View all
](https://www.g2.com/products/pushwoosh/integrations)

Screenshots

**OneSignal**
 ![OneSignal screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1372751/G2-media-banner-1.png)

**Pushwoosh**
 ![Pushwoosh screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/115193/Pushwoosh-Campaign-Builder.png)

Ratings

Meets Requirements

**OneSignal**

9.0

9.0649

**Pushwoosh**

9.1

9.133

Ease of Use

**OneSignal**

9.3

9.31,059

**Pushwoosh**

9.0

9.034

Ease of Setup

**OneSignal**

8.9

8.9554

**Pushwoosh**

8.8

8.823

Ease of Admin

**OneSignal**

9.0

9.0378

**Pushwoosh**

8.5

8.514

Quality of Support

**OneSignal**

9.0

9.0599

**Pushwoosh**

9.0

9.032

Has the product been a good partner in doing business?

**OneSignal**

9.1

9.1354

**Pushwoosh**

8.7

8.714

Product Direction (% positive)

**OneSignal**

9.0

9.0629

**Pushwoosh**

8.4

8.429

Features

Marketing Automation[Hide 106 FeaturesShow 106 Features](javascript:void(0);)

8.5

148

9.7

6

Email Marketing

Building and Personalizing Emails

8.6(won by default)

98

Not enough data

Sending Outbound Emails

8.9(won by default)

96

Not enough data

Manage Email Deliverability

8.8(won by default)

95

Not enough data

Automated Email Responses

8.5(won by default)

90

Not enough data

Online Marketing

Dynamic Content

8.7(won by default)

95

Not enough data

A/B Testing

8.6(won by default)

98

Not enough data

Mobile Optimized

9.1(won by default)

95

Not enough data

Landing Pages and Forms

Feature Not Available

Feature Not Available

Search Tracking and Optimization

Feature Not Available

Feature Not Available

Conversion Rate Optimization

Not enough data

Not enough data

Multivariate Testing

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Lead Management

Data Quality Management

8.5(won by default)

90

Not enough data

Segmentation

9.2(won by default)

96

Not enough data

Lead Nurturing

8.7(won by default)

91

Not enough data

Email Tracking

8.5(won by default)

92

Not enough data

Automated Alerts and Tasks

8.7(won by default)

95

Not enough data

CRM Lead Integration

8.4(won by default)

85

Not enough data

Marketing Lead Database

Feature Not Available

Not enough data

Lead Scoring and Grading

Feature Not Available

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Social Marketing

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

Search Marketing

Not enough data

Not enough data

SMS Marketing

Not enough data

Not enough data

Website Visitor Tracking

Not enough data

Not enough data

Campaign Management

Program Management

Feature Not Available

Not enough data

Event / Webinar Marketing

Feature Not Available

Not enough data

Calendaring

Feature Not Available

Not enough data

Budgeting

Feature Not Available

Not enough data

Campaign Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Social

Social Sharing

8.3(won by default)

88

Not enough data

Social Listening

Feature Not Available

Not enough data

Social Campaigns

Feature Not Available

Not enough data

Social Media Engagement

Feature Not Available

Not enough data

Social Media Advertising

Feature Not Available

Not enough data

Drip Campaigns

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Reporting & Analytics

Basic Reporting

8.6(won by default)

101

Not enough data

Web Analytics

8.5(won by default)

88

Not enough data

ROI Analytics

8.1(won by default)

87

Not enough data

Revenue Analytics

8.1(won by default)

85

Not enough data

SEO / Keyword Analytics

Feature Not Available

Not enough data

Behavior Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Website Analytics

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Sales Analytics

Not enough data

Not enough data

Platform

Customization 

8.6(won by default)

97

Not enough data

Workflow Capability

8.5(won by default)

91

Not enough data

User, Role, and Access Management

8.3(won by default)

100

Not enough data

Internationalization

8.2(won by default)

61

Not enough data

Sandbox / Test Environments

8.2(won by default)

63

Not enough data

Performance and Reliability

8.9(won by default)

100

Not enough data

Output Document Generation

8.0(won by default)

85

Not enough data

Lead Generation

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

List Management

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Agentic AI - Marketing Automation

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Integration

Data Import & Export Tools

8.2

91

9.7(won by 1.5)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Integration APIs

8.6(won by default)

99

Not enough data

Breadth of Partner Applications

8.1(won by default)

89

Not enough data

Social Media Integration

Not enough data

Not enough data

Additional Functionality

Social Promotion

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Live Chat

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Mass Texting

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Marketing Automation

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Marketing Calendar

Not enough data

Not enough data

Customizable CTAs

Not enough data

Not enough data

Multi-Channel Communication

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Push Notification[Hide 42 FeaturesShow 42 Features](javascript:void(0);)

8.3

558

9.2

12

Campaigns

Customize

8.9

465

9.8(won by 0.9)

10

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Scheduling

9.1

456

9.5(won by 0.4)

10

Retarget

8.6

410

9.2(won by 0.6)

8

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Segmentation

8.8

460

10.0(won by 1.2)

10

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Triggered Notifications

8.8

448

9.5(won by 0.7)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Customer Segmentation

Not enough data

Not enough data

Analytics

Campaign Performance

8.5(tied score)

444

8.5(tied score)

10

Audience Insights

8.3

439

8.8(won by 0.5)

10

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Drip Campaigns

Not enough data

Not enough data

Optimization

A/B Testing

8.4

386

9.2(won by 0.8)

8

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Personalization

8.6

424

9.1(won by 0.5)

9

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Rich Notifications

8.8

431

9.2(won by 0.4)

8

Integrations

8.7

424

8.9(won by 0.2)

9

App Notifications

Not enough data

Not enough data

SMS Notifications

Not enough data

Not enough data

Web Notifications

Not enough data

Not enough data

Agentic AI - Push Notification

Autonomous Task Execution

6.8(won by default)

13

Not enough data

Adaptive Learning

7.1(won by default)

13

Not enough data

Proactive Assistance

6.8(won by default)

13

Not enough data

AI/Machine Learning

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

API

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Geotargeting

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Subscriber Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Visual Workflow Management

Not enough data

Not enough data

Authentication

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Notification Editor

Not enough data

Not enough data

Workflow Automation

Not enough data

Not enough data

Proactive Notification[Hide 8 FeaturesShow 8 Features](javascript:void(0);)

8.6

147

9.6

10

Messaging Channels

SMS Messaging

8.0

82

9.7(won by 1.7)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Email

8.7

95

9.8(won by 1.1)

8

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Voice Messaging

7.2(won by default)

70

Feature Not Available

Two way messaging

Feature Not Available

Feature Not Available

Administration

Scheduling

9.2

120

9.7(won by 0.5)

6

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Triggered Notifications

9.2

123

9.6(won by 0.4)

9

Segmentation

9.0

124

9.6(won by 0.6)

8

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Integrations

8.9

119

9.3(won by 0.4)

7

SMS Marketing[Hide 76 FeaturesShow 76 Features](javascript:void(0);)

8.8

46

Not enough data

Text Messaging

Bulk SMS

9.1(won by default)

34

Feature Not Available

Text Scheduler

9.1(won by default)

34

Not enough data

Automatic URL Shortening

8.1(won by default)

32

Feature Not Available

MMS Marketing

8.5(won by default)

33

Feature Not Available

Personalization

8.9(won by default)

35

Feature Not Available

Transactional SMS

9.0(won by default)

31

Not enough data

Two-Way Text Messaging

Feature Not Available

Feature Not Available

Automatic Replies

Feature Not Available

Feature Not Available

Link Shortening

Not enough data

Not enough data

SMS Messaging

Not enough data

Not enough data

Scheduled Messaging

Not enough data

Not enough data

Chat/Messaging

Not enough data

Not enough data

2-Way Messaging

Not enough data

Not enough data

SMS Platform

Reporting

8.8(won by default)

33

Not enough data

Marketing Automation

8.7(won by default)

33

Not enough data

Short Codes

8.5(won by default)

30

Feature Not Available

API Integration

9.1(won by default)

34

Not enough data

White Label

Feature Not Available

Not enough data

Text-to-Landline

Feature Not Available

Feature Not Available

QR Codes

Not enough data

Not enough data

Agentic AI - SMS Marketing

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

AI Automation - SMS Marketing

AI SMS

Not enough data

Not enough data

AI Content Generation - SMS Marketing

AI SMS

Not enough data

Not enough data

Additional Functionality

Campaign Scheduling

Not enough data

Not enough data

Reputation Management

Not enough data

Not enough data

Polls/Voting

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Landing Pages/Web Forms

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

API

Not enough data

Not enough data

Text-to-Win

Not enough data

Not enough data

Mobile Coupons

Not enough data

Not enough data

Natural Language Processing

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Mass Texting

Not enough data

Not enough data

Interaction Tracking

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Consent Management

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Open Rate Tracking

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Automated Responses

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Templates

Not enough data

Not enough data

Survey Builder

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Mobile Alerts

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

MMS

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Mobile Keywords

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Mobile Marketing[Hide 66 FeaturesShow 66 Features](javascript:void(0);)

8.6

223

Not enough data

Analysis

Application Attribution

8.7(won by default)

97

Not enough data

Campaign Analysis

8.7(won by default)

169

|

Verified

Not enough data

Uninstall Tracking

8.2(won by default)

141

Not enough data

Activity Dashboard

8.3(won by default)

150

Not enough data

Multi-Channel Attribution

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Campaigns

Proximity Marketing

8.7(won by default)

146

|

Verified

Not enough data

Alerts/Notifications

9.4(won by default)

193

|

Verified

Not enough data

Bulk SMS

8.1(won by default)

80

Not enough data

Email Campaigns

8.4(won by default)

137

Not enough data

Audience Segmentation

8.8(won by default)

180

Not enough data

Two-Way Text Messaging

Feature Not Available

Feature Not Available

Campaign Segmentation

Not enough data

Not enough data

Drip Campaigns

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Location-Based Marketing

Not enough data

Not enough data

SMS Marketing

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Mobile Alerts

Not enough data

Not enough data

Engagement

Coupons and Promotions

8.2(won by default)

134

Not enough data

Social Promotion

Not enough data

Not enough data

Platform

Optimization

8.9(won by default)

147

Not enough data

Integrations - Mobile Marketing

9.0(won by default)

155

|

Verified

Not enough data

Internationalization

8.8(won by default)

140

Not enough data

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Agentic AI - Mobile Marketing

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Additional Functionality

Visual Analytics

Not enough data

Not enough data

Autoresponders

Not enough data

Not enough data

Landing Pages/Web Forms

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Text-to-Win

Not enough data

Not enough data

CRM

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

API

Not enough data

Not enough data

Coupons

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Show 4 feature categories with incomplete data

Customer Data Platform (CDP)[Hide 53 FeaturesShow 53 Features](javascript:void(0);)

Not enough data

Not enough data

Data Sourcing

Data Enrichment

Not enough data

Not enough data

Expandability

Not enough data

Not enough data

Content Marketing

Not enough data

Feature Not Available

Multiple Devices

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Intelligence

Marketing Metrics

Not enough data

Not enough data

Predictive Modeling

Not enough data

Not enough data

Recommendation Engine

Not enough data

Not enough data

Additional Functionality

Engagement Tracking

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

API

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Lead Generation

Not enough data

Not enough data

Data Integration

Not enough data

Not enough data

Customer Activity Tracking

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Behavioral Analytics

Not enough data

Not enough data

Email Tracking

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Multi-Channel Communication

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Channel Management

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

GDPR Compliance

Not enough data

Not enough data

Customer Profiles

Not enough data

Not enough data

Customer Database

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Event Triggered Actions

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Customer Journey Mapping[Hide 56 FeaturesShow 56 Features](javascript:void(0);)

Not enough data

Not enough data

Platform Basics

Customizable Templates

Not enough data

Not enough data

Exporting

Not enough data

Feature Not Available

Multi-user Access and Collaboration

Not enough data

Not enough data

Multiple Personas

Not enough data

Feature Not Available

Data Analytics 

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Behavioral Analytics

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Website Analytics

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Agentic AI - Customer Journey Mapping

Autonomous Task Execution

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

Map Creation

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Customer Database

Not enough data

Not enough data

API

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Data Linking

Not enough data

Not enough data

Whiteboard

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Brainstorming

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Customer Journey Mapping

Not enough data

Not enough data

Customer Profiles

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Attribution Modeling

Not enough data

Not enough data

Action Management

Not enough data

Not enough data

Map Sharing

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Customer Touchpoints

Not enough data

Not enough data

Customer Experience Management

Not enough data

Not enough data

Diagramming

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Storyboarding

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

WhatsApp Marketing[Hide 10 FeaturesShow 10 Features](javascript:void(0);)

Not enough data

Not enough data

WhatsApp Messaging - WhatsApp Marketing

Transactional Messages

Not enough data

Not enough data

Bulk WhatsApp Messaging

Not enough data

Not enough data

Conversational Messaging

Not enough data

Not enough data

Personalization

Not enough data

Not enough data

Promotional Messages

Not enough data

Not enough data

Automated Replies

Not enough data

Not enough data

WhatsApp Business Platform - WhatsApp Marketing

Segmentation

Not enough data

Not enough data

API Integration

Not enough data

Not enough data

WhatsApp Commerce

Not enough data

Feature Not Available

Analytics

Not enough data

Not enough data

RCS Business Messaging[Hide 15 FeaturesShow 15 Features](javascript:void(0);)

Not enough data

Not enough data

Messaging - RCS Business Messaging

Personalization

Not enough data

Not enough data

Rich Media

Not enough data

Not enough data

Interactive Messages

Not enough data

Not enough data

Branded Templates

Not enough data

Not enough data

Automation

Not enough data

Not enough data

Conversational RCS

Not enough data

Not enough data

Transactional RCS

Not enough data

Not enough data

Promotional RCS

Not enough data

Not enough data

Security / Verification - RCS Business Messaging

Verified Sender

Not enough data

Not enough data

Encryption

Not enough data

Not enough data

Authentication

Not enough data

Not enough data

Analytics / Deliverability - RCS Business Messaging

Read Receipts

Not enough data

Not enough data

Analytics

Not enough data

Not enough data

SMS Fallback

Not enough data

Not enough data

AI - RCS Business Messaging

AI

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![OneSignal](https://images.g2crowd.com/uploads/product/hd_favicon/8673c259241abc89782745e0f4687f64/onesignal.svg "OneSignal")](https://www.g2.com/products/onesignal/reviews)

OneSignal

Small-Business(50 or fewer emp.)

65.5%

Mid-Market(51-1000 emp.)

27.6%

Enterprise(\> 1000 emp.)

6.8%

[![Pushwoosh](https://images.g2crowd.com/uploads/product/hd_favicon/eb6c32cb1ae93ca5c0e5413eadfbcff6/pushwoosh.svg "Pushwoosh")](https://www.g2.com/products/pushwoosh/reviews)

Pushwoosh

Small-Business(50 or fewer emp.)

60.0%

Mid-Market(51-1000 emp.)

30.0%

Enterprise(\> 1000 emp.)

10.0%

Small-Business

(50 or fewer emp.)

65.5%

60.0%

Mid-Market

(51-1000 emp.)

27.6%

30.0%

Enterprise

(\> 1000 emp.)

6.8%

10.0%

Reviewers' Industry

[![OneSignal](https://images.g2crowd.com/uploads/product/hd_favicon/8673c259241abc89782745e0f4687f64/onesignal.svg "OneSignal")](https://www.g2.com/products/onesignal/reviews)
OneSignal

Computer Software

12.6%

Information Technology and Services

9.9%

Financial Services

5.8%

Health, Wellness and Fitness

4.4%

Online Media

3.8%

Other

63.6%

[![Pushwoosh](https://images.g2crowd.com/uploads/product/hd_favicon/eb6c32cb1ae93ca5c0e5413eadfbcff6/pushwoosh.svg "Pushwoosh")](https://www.g2.com/products/pushwoosh/reviews)
Pushwoosh

Information Technology and Services

12.2%

Computer Software

10.2%

Marketing and Advertising

10.2%

Retail

6.1%

Banking

6.1%

Other

55.1%

FAQs

## OneSignal vs Pushwoosh FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Pushwoosh vs OneSignal?

OneSignal stands out from Pushwoosh with a higher G2 rating, more reviews, and a broader feature set, while Pushwoosh is noted for its ease of use and strong customer support.

| | [Pushwoosh](https://www.g2.com/products/pushwoosh/reviews) | [OneSignal](https://www.g2.com/products/onesignal/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 4.4/5 (51 reviews) | 4.7/5 (1228 reviews) |
| Largest Segment | Small-Business | Small-Business |
| Ease of Setup score | 8.7 | 8.9 |
| Quality of Support score | 8.9 | 9.0 |
| Top Reviewer-Cited Strength | Ease of Use (21 all-time mentions) | — |

### How do the pricing models of Pushwoosh and OneSignal compare?

OneSignal is rated higher for value, with reviewers expressing greater satisfaction with its pricing compared to Pushwoosh.

- **Pushwoosh:** In recent reviews, several reviewers describe Pushwoosh as "very high compared to competitors" and request a "push-only" plan to avoid paying for unwanted channels.
- **OneSignal:** Reviewers consistently highlight the generous free tier and strong value, noting that "you can get a massive amount of utility before even having to enter a credit card."
- **Switching reasons:** Reviewers mention switching to OneSignal for its free plan and more favorable pricing structure, especially for small teams and startups.

### What are the best alternatives to Pushwoosh and OneSignal?

The top 3 alternatives to Pushwoosh and OneSignal are Braze, MoEngage, and OneSignal itself (when not being compared directly).

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Pushwoosh](https://www.g2.com/products/pushwoosh/reviews) | 4.4/5 (51 reviews) | Small-Business | Pricing is described as high compared to competitors; reviewers request more flexible plans. | Ease of Use (21 all-time mentions) |
| [OneSignal](https://www.g2.com/products/onesignal/reviews) | 4.7/5 (1228 reviews) | Small-Business | Reviewers highlight a generous free tier and strong value. | — |
| [Braze](https://www.g2.com/products/braze/reviews) | 4.5/5 (1689 reviews) | Mid-Market | — | — |
| [MoEngage](https://www.g2.com/products/moengage/reviews) | 4.5/5 (525 reviews) | Mid-Market | — | — |

### Which Proactive Notification features should I prioritize when comparing Pushwoosh and OneSignal?

Buyers comparing Pushwoosh and OneSignal should prioritize Engagement, Personalization, Omnichannel Capabilities, Segmentation, and Automation.

- **Engagement:** OneSignal offers Engagement as a distinct feature; Pushwoosh does not.
- **Personalization:** OneSignal provides Personalization features; Pushwoosh does not.
- **Omnichannel Capabilities:** Pushwoosh supports omnichannel messaging (push, email, WhatsApp, SMS), with reviewers citing this as a key benefit; OneSignal also supports multiple channels but with different feature emphasis.
- **Segmentation:** Pushwoosh has 6 all-time mentions for Segmentation and Segmentation Analysis; OneSignal reviewers highlight powerful segmentation tools in recent reviews.
- **Automation:** Pushwoosh has 7 all-time mentions for Automation and Journey Creation; OneSignal reviewers note advanced automation features, though some are gated behind paid plans.

### What are the pros and cons of Pushwoosh vs OneSignal?

Pushwoosh's headline strength is ease of use and segmentation, while OneSignal's is its high value and robust engagement features.

- **Pushwoosh strengths:** Ease of Use (21 all-time mentions), Customer Support (11), Automation (7), Journey Creation (7), Segmentation (6), Intuitive interface (6), Easy Integration (6).
- **Pushwoosh trade-offs:** Reporting Issues (5 all-time mentions), pricing described as high compared to competitors, some reviewers cite limited integration options and occasional complexity in setup.
- **OneSignal strengths:** Reviewers highlight a generous free tier, robust engagement and personalization features, and a user-friendly dashboard.
- **OneSignal trade-offs:** Some reviewers mention a steep learning curve for advanced features, occasional delays in customer support response, and certain premium features being locked behind higher tiers.

### Is Pushwoosh or OneSignal better for small businesses?

OneSignal is the better fit for small businesses, with a higher G2 rating and strong small-business reviewer sentiment.

- **Pushwoosh:** Largest segment is Small-Business; reviewers note ease of use and strong support but express concerns about pricing flexibility for small teams.
- **OneSignal:** Largest segment is Small-Business; reviewers consistently praise the free tier, ease of setup, and value for small organizations.

### Which Proactive Notification platform has better integrations?

Pushwoosh and OneSignal are at parity for integrations, with reviewers mentioning integration capabilities but not favoring one over the other.

- **Pushwoosh:** Reviewers mention integration with iOS, Android, web, and Mobile Measurement Partners, with positive sentiment around SDK and API integration.
- **OneSignal:** Reviewers highlight integration with Supabase Edge Functions and custom API triggers, as well as broad SDK support for web and mobile platforms.

### How do Pushwoosh and OneSignal compare on customer support?

OneSignal and Pushwoosh are at near-parity on Quality of Support, with scores of 9.0 and 8.9 respectively.

- **Pushwoosh:** Reviewers frequently cite responsive and helpful support, with 11 all-time mentions for Customer Support, though a few note challenges with arranging support calls on lower-tier plans.
- **OneSignal:** Reviewers describe support as generally positive but mention occasional delays in ticket resolution and slower response times for non-premium users.

### Which is easier to implement, Pushwoosh or OneSignal?

OneSignal and Pushwoosh are at near-parity on Ease of Setup, with scores of 8.9 and 8.7 respectively.

- **Pushwoosh:** Reviewers describe setup as straightforward and intuitive, with 5 all-time mentions for Easy Setup, though a few note that developer involvement is sometimes required for complex integrations.
- **OneSignal:** Reviewers consistently report fast setup, often "in less than a day," and praise the clear documentation, though some mention a learning curve for advanced features.

### Which product has better Engagement?

OneSignal is the stronger product for Engagement, as it offers Engagement as a distinct feature and is frequently cited for driving user interaction.

- **Pushwoosh:** Engagement is not listed as a distinct feature, but reviewers mention improved engagement and retention through segmentation and automation.
- **OneSignal:** Engagement is a core feature, with reviewers highlighting rich push notifications, real-time analytics, and advanced targeting as key drivers of user interaction.

Alternatives

**OneSignal Alternatives**

 ![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg "Braze")

[
Braze
](/products/braze/reviews)

 ![MoEngage](https://images.g2crowd.com/uploads/product/hd_favicon/bd1c9b522032d3a05f46dab9de39c3a0/moengage.svg "MoEngage")

[
MoEngage
](/products/moengage/reviews)

 ![Iterable](https://images.g2crowd.com/uploads/product/hd_favicon/1bf77060f8ae9c8d49864d81c92f41d9/iterable.svg "Iterable")

[
Iterable
](/products/iterable/reviews)

 ![Customer.io](https://images.g2crowd.com/uploads/product/hd_favicon/796a98b0661c81fd4f6aa01f2c7b5c2a/customer-io.svg "Customer.io")

[
Customer.io
](/products/customer-io/reviews)

**Pushwoosh Alternatives**

 ![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg "Braze")

[
Braze
](/products/braze/reviews)

 ![MoEngage](https://images.g2crowd.com/uploads/product/hd_favicon/bd1c9b522032d3a05f46dab9de39c3a0/moengage.svg "MoEngage")

[
MoEngage
](/products/moengage/reviews)

 ![CleverTap](https://images.g2crowd.com/uploads/product/hd_favicon/15c9ef7616b710d990e8701018e610fc/clevertap.svg "CleverTap")

[
CleverTap
](/products/clevertap/reviews)

 ![Omnisend](https://images.g2crowd.com/uploads/product/hd_favicon/c0f501f06a970bbfecf6da058f184e71/omnisend.svg "Omnisend")

[
Omnisend
](/products/omnisend/reviews)