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Compare MassMailer and StackAdapt

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At a Glance
MassMailer
MassMailer
Star Rating
(23)4.4 out of 5
Market Segments
Mid-Market (52.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $219.00 1 users, email volume Per Month
Browse all 3 pricing plans
StackAdapt
StackAdapt
Star Rating
(829)4.7 out of 5
Market Segments
Small-Business (62.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdapt

MassMailer vs StackAdapt

When assessing the two solutions, reviewers found StackAdapt easier to use, set up, and administer. Reviewers also preferred doing business with StackAdapt overall.

  • Reviewers felt that StackAdapt meets the needs of their business better than MassMailer.
  • When comparing quality of ongoing product support, reviewers felt that StackAdapt is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of StackAdapt over MassMailer.
Pricing
Entry-Level Pricing
MassMailer
Basic
Starting at $219.00
1 users, email volume Per Month
Browse all 3 pricing plans
StackAdapt
No pricing available
Free Trial
MassMailer
Free Trial is available
StackAdapt
No trial information available
Ratings
Meets Requirements
9.2
20
9.4
726
Ease of Use
8.9
20
9.1
713
Ease of Setup
7.4
18
9.2
582
Ease of Admin
8.5
16
9.2
541
Quality of Support
8.9
19
9.9
719
Has the product been a good partner in doing business?
9.1
16
9.8
553
Product Direction (% positive)
8.8
19
9.7
697
Features by Category
9.2
12
Not enough data
Email Marketing
8.8
10
Not enough data
8.9
9
Not enough data
9.7
11
Not enough data
9.2
10
Not enough data
9.8
11
Not enough data
8.8
11
Not enough data
9.4
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
8.1
8
Not enough data
8.6
12
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.8
8
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.9
552
Channel Functionality
Not enough data
9.3
389
Platform Interoperability
Not enough data
8.7
257
Agentic AI - Display Advertising
Not enough data
8.1
40
Not enough data
8.4
39
Not enough data
8.6
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Campaign Management
Not enough data
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Targeting
Not enough data
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Platform
Not enough data
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Not enough data
9.0
554
Platform Interoperability
Not enough data
8.7
198
Video Functionality
Not enough data
9.2
375
Agentic AI - Video Advertising
Not enough data
8.5
26
Not enough data
8.6
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Campaign Management
Not enough data
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Targeting
Not enough data
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Platform
Not enough data
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Digital Audio AdvertisingHide 14 FeaturesShow 14 Features
Not enough data
9.0
24
Platform Basics
Not enough data
9.7
24
Not enough data
9.6
24
Not enough data
9.5
24
Not enough data
9.8
24
Platform Reporting
Not enough data
9.3
24
Not enough data
8.9
24
Not enough data
8.5
23
Not enough data
8.3
23
Agentic AI - Digital Audio Advertising
Not enough data
8.4
16
Not enough data
8.6
16
Not enough data
8.4
16
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.5
16
Demand Side Platform (DSP)Hide 36 FeaturesShow 36 Features
Not enough data
8.9
553
Demand Side Platforms
Not enough data
9.4
233
Agentic AI - Demand Side Platform (DSP)
Not enough data
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.8
37
Not enough data
8.4
37
Not enough data
8.5
37
Campaign Management
Not enough data
9.0
477
|
Verified
Not enough data
8.9
477
|
Verified
Not enough data
9.1
466
|
Verified
Not enough data
8.5
401
|
Verified
Not enough data
8.6
398
|
Verified
Not enough data
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
436
|
Verified
Not enough data
9.3
469
|
Verified
Not enough data
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
8.9
364
|
Verified
Not enough data
8.9
352
|
Verified
Targeting
Not enough data
9.4
477
|
Verified
Not enough data
9.3
462
|
Verified
Not enough data
9.2
464
|
Verified
Not enough data
9.3
456
|
Verified
Demand Side Platforms
Not enough data
9.0
369
|
Verified
Not enough data
8.9
359
|
Verified
Not enough data
9.2
369
|
Verified
Platform
Not enough data
8.7
387
|
Verified
Not enough data
8.7
446
|
Verified
Not enough data
9.2
444
Not enough data
9.3
464
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Not enough data
8.9
354
|
Verified
Not enough data
8.7
397
|
Verified
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
Not enough data
9.1
37
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
9.5
36
Not enough data
9.4
36
Not enough data
9.6
36
Not enough data
9.4
36
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
9.4
36
Not enough data
9.5
36
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.7
21
Not enough data
8.4
21
Not enough data
8.5
21
Salesforce AppExchange AppsHide 7 FeaturesShow 7 Features
Not enough data
Not enough data
Agentic AI - Salesforce AppExchange Apps
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.2
9
Not enough data
Agentic AI - Email Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analytics
9.5
7
Not enough data
9.5
7
Not enough data
9.4
8
Not enough data
Customizations
9.2
8
Not enough data
9.3
7
Not enough data
9.2
8
Not enough data
9.0
8
Not enough data
8.8
8
Not enough data
Generative AI
Feature Not Available
Not enough data
Cross-Channel AdvertisingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
23
Agentic AI - Native Advertising
Not enough data
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.5
22
Not enough data
8.2
22
Not enough data
8.3
22
Categories
Categories
Shared Categories
MassMailer
MassMailer
StackAdapt
StackAdapt
MassMailer and StackAdapt share no categories
Reviews
Reviewers' Company Size
MassMailer
MassMailer
Small-Business(50 or fewer emp.)
38.1%
Mid-Market(51-1000 emp.)
52.4%
Enterprise(> 1000 emp.)
9.5%
StackAdapt
StackAdapt
Small-Business(50 or fewer emp.)
62.6%
Mid-Market(51-1000 emp.)
31.8%
Enterprise(> 1000 emp.)
5.6%
Reviewers' Industry
MassMailer
MassMailer
Financial Services
19.0%
Internet
9.5%
Higher Education
9.5%
Telecommunications
4.8%
Staffing and Recruiting
4.8%
Other
52.4%
StackAdapt
StackAdapt
Marketing and Advertising
57.9%
Financial Services
2.7%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.5%
Alternatives
MassMailer
MassMailer Alternatives
Dotdigital
Dotdigital
Add Dotdigital
Brevo Marketing Platform
Brevo Marketing Platform
Add Brevo Marketing Platform
Emma by Marigold
Emma by Marigold
Add Emma by Marigold
iContact
iContact
Add iContact
StackAdapt
StackAdapt Alternatives
AdRoll
AdRoll
Add AdRoll
The Trade Desk
The Trade Desk
Add The Trade Desk
Basis
Basis
Add Basis
Criteo Commerce Growth
Criteo Commerce Growth
Add Criteo Commerce Growth
Discussions
MassMailer
MassMailer Discussions
Can I get all the statistics(open click etc) in Massmailer
1 Comment
Official Response from MassMailer
Yes, if you are using massmailer wizard all the statistics are created in Mass Email wizard statistics tab. For campaign all statistics are shown in new...Read more
Unsubscribe in Massmailer
1 Comment
Official Response from MassMailer
MassMailer support unsubscribe. If a recipient click on unsubscribe button Email opt out field will get checked for that lead/contact in salesforce and...Read more
Server used to send emails
1 Comment
Official Response from MassMailer
All the mails are send from Sendgrid serversRead more
StackAdapt
StackAdapt Discussions
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more