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Compare Maestra and SAP Customer Data Platform 
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At a Glance
Market Segments
Mid-Market (54.1% of reviews)
Enterprise (46.0% of reviews)
Entry-Level Pricing
Starting at $2,990.00 150000 Customer Records in CDP Database Per Month
No pricing available
Maestra
Star Rating
(45)4.8 out of 5
Market Segments
Mid-Market (54.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $2,990.00 150000 Customer Records in CDP Database Per Month
Learn more about MaestraSAP Customer Data Platform
Star Rating
(56)4.4 out of 5
Market Segments
Enterprise (46.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SAP Customer Data PlatformMaestra vs SAP Customer Data Platform
When assessing the two solutions, reviewers found SAP Customer Data Platform easier to use. However, Maestra is easier to set up and administer. Reviewers also preferred doing business with Maestra overall.
- Reviewers felt that Maestra meets the needs of their business better than SAP Customer Data Platform.
- When comparing quality of ongoing product support, reviewers felt that Maestra is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Maestra over SAP Customer Data Platform.
Pricing
Entry-Level Pricing
Maestra
All-in pricing
Starting at $2,990.00
150000 Customer Records in CDP Database Per Month
Free integration, cancel anytime,
month-to-month billing
- Customer Data Platform: AI-enabled, real-time processing, identity resolution, advanced segmentation, and more
- Email & SMS + MMS, RCS, mobile push, web push, messengers, chatbots, and more
- Site & App personalization: pop-ups, quizzes, surveys, games, voting polls, stories, widgets, banners, bars, and more
SAP Customer Data Platform
No pricing availableFree Trial
Maestra
No trial information availableSAP Customer Data Platform
No trial information availableRatings
Meets Requirements
9.3
28
9.2
43
Ease of Use
8.6
33
8.9
44
Ease of Setup
8.8
26
7.3
13
Ease of Admin
9.5
11
7.9
13
Quality of Support
9.7
28
8.7
42
Has the product been a good partner in doing business?
9.2
11
9.1
13
Product Direction (% positive)
9.6
27
9.2
44
Features by Category
Email Marketing
9.5
25
Not enough data
9.6
23
Not enough data
9.4
22
Not enough data
9.3
22
Not enough data
Online Marketing
8.9
19
Not enough data
9.3
21
Not enough data
9.5
22
Not enough data
9.1
19
Not enough data
Feature Not Available
Not enough data
Lead Management
9.3
20
Not enough data
9.2
20
Not enough data
9.5
23
Not enough data
9.4
13
Not enough data
9.2
16
Not enough data
9.1
17
Not enough data
9.8
16
Not enough data
9.4
15
Not enough data
Campaign Management
9.6
17
Not enough data
8.9
15
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
14
Not enough data
9.1
15
Not enough data
Reporting & Analytics
9.3
20
Not enough data
8.7
15
Not enough data
9.3
15
Not enough data
9.0
18
Not enough data
Feature Not Available
Not enough data
Platform
9.2
22
Not enough data
9.3
20
Not enough data
9.3
22
Not enough data
9.4
18
Not enough data
9.2
17
Not enough data
9.4
20
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
9.0
22
Not enough data
9.0
21
Not enough data
9.0
17
Not enough data
Visitor Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Multichannel
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
9.6
8
9.3
35
9.8
7
9.1
31
9.6
9
8.8
33
9.6
8
9.0
33
Intelligence
9.6
9
9.1
27
9.8
7
9.1
32
9.8
7
9.1
31
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engagement
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Maestra and SAP Customer Data Platform are categorized as Customer Data Platform (CDP)
Unique Categories
Maestra is categorized as Personalization, Push Notification, E-Commerce Personalization, Marketing Automation, Mobile Marketing, WhatsApp Marketing, Personalization Engines, and SMS Marketing
SAP Customer Data Platform has no unique categories
Reviews
Reviewers' Company Size
Maestra
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SAP Customer Data Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Apparel & Fashion
21.6%
Retail
10.8%
Marketing and Advertising
10.8%
Financial Services
8.1%
Real Estate
5.4%
Other
43.2%
Information Technology and Services
16.0%
Higher Education
10.0%
Computer Software
10.0%
Business Supplies and Equipment
8.0%
Pharmaceuticals
6.0%
Other
50.0%
Alternatives
Discussions
Maestra has no discussions with answers
SAP Customer Data Platform has no discussions with answers
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