Compare Looker and Mediafly 
At a Glance
Market Segments
Mid-Market (60.7% of reviews)
Mid-Market (58.3% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Looker
Star Rating
(1,615)4.4 out of 5
Market Segments
Mid-Market (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LookerMediafly
Star Rating
(1,343)4.4 out of 5
Market Segments
Mid-Market (58.3% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in user interface and design, with many users appreciating the ability to quickly build clean, interactive dashboards using real data. This flexibility is highlighted by a user who noted the ease of configuration across multiple integrations, making it a strong choice for teams needing customizable analytics solutions.
- Users say that Mediafly provides valuable insights into client engagement, with features that allow users to see when clients open shared documents. This capability is particularly beneficial for teams looking to enhance collaboration and communication, although it may not offer the same level of dashboard customization as Looker.
- Reviewers mention that Looker has a higher overall satisfaction score, reflecting its strong performance in areas like data visualization and interactive dashboards. Users have praised the platform for its ability to present clear KPIs and detailed analytics, which can significantly aid in decision-making processes.
- According to verified reviews, Mediafly shines in the quality of support it offers, with users rating it highly for responsiveness and helpfulness. This aspect can be crucial for teams that require ongoing assistance and guidance, especially during the initial setup and implementation phases.
- G2 reviewers highlight that while Looker has a robust feature set, some users have experienced challenges with specific workflow needs, indicating that it may require more configuration to align perfectly with certain business processes. This contrasts with Mediafly, which is noted for its straightforward insights and ease of use.
- Users report that both platforms are well-suited for mid-market companies, but Looker has a slight edge in terms of recent user activity and feedback, suggesting a more active user community and ongoing product development. This can be an important factor for buyers looking for a solution that evolves with their needs.
Pricing
Entry-Level Pricing
Looker
No pricing availableMediafly
Enterprise
Contact Us
Sales Enablement & Content Management Platform
- Included Storage: 4TB
- Personal Storage: 2GB
- Content Management
Free Trial
Looker
Free Trial is available
Mediafly
No trial information availableRatings
Meets Requirements
8.7
1,106
8.8
1,099
Ease of Use
8.3
1,111
8.6
1,110
Ease of Setup
8.2
589
8.1
512
Ease of Admin
8.3
432
8.3
539
Quality of Support
8.6
944
9.2
965
Has the product been a good partner in doing business?
8.9
410
9.2
532
Product Direction (% positive)
8.7
1,037
8.8
1,065
Features by Category
Reports
8.6
666
|
Verified
Not enough data
8.2
618
|
Verified
Not enough data
8.2
662
|
Verified
Not enough data
8.3
530
|
Verified
Not enough data
8.7
666
|
Verified
Not enough data
Self Service
8.4
624
|
Verified
Not enough data
8.6
639
|
Verified
Not enough data
8.4
613
|
Verified
Not enough data
8.1
616
|
Verified
Not enough data
8.3
590
|
Verified
Not enough data
7.7
501
|
Verified
Not enough data
Advanced Analytics
7.6
430
|
Verified
Not enough data
8.4
633
|
Verified
Not enough data
8.0
514
|
Verified
Not enough data
Building Reports
8.3
386
|
Verified
Not enough data
8.4
399
|
Verified
Not enough data
8.1
356
|
Verified
Not enough data
8.1
329
|
Verified
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
666
|
Verified
Not enough data
8.2
618
|
Verified
Not enough data
8.2
662
|
Verified
Not enough data
8.3
530
|
Verified
Not enough data
8.7
666
|
Verified
Not enough data
Reports
8.5
111
Not enough data
8.5
108
Not enough data
8.0
103
Not enough data
Generative AI
7.0
101
Not enough data
7.1
101
Not enough data
Visualization
8.5
115
Not enough data
8.4
111
Not enough data
8.7
114
Not enough data
8.3
110
Not enough data
Data Updates
8.1
108
Not enough data
8.3
106
Not enough data
Collaboration
8.4
108
Not enough data
8.0
107
Not enough data
8.0
103
Not enough data
Data Updates
7.9
138
Not enough data
8.0
141
Not enough data
8.5
144
Not enough data
Reports
8.6
666
|
Verified
Not enough data
8.2
618
|
Verified
Not enough data
8.2
662
|
Verified
Not enough data
8.3
530
|
Verified
Not enough data
8.7
666
|
Verified
Not enough data
Data Preparation
8.3
286
|
Verified
Not enough data
8.3
264
|
Verified
Not enough data
Data Modeling and Blending
8.5
312
|
Verified
Not enough data
8.7
330
|
Verified
Not enough data
8.3
312
|
Verified
Not enough data
Generative AI
7.1
89
Not enough data
7.1
87
Not enough data
Agentic AI - Analytics Platforms
7.3
41
Not enough data
7.4
40
Not enough data
7.4
40
Not enough data
7.1
40
Not enough data
7.4
41
Not enough data
7.5
40
Not enough data
7.7
39
Not enough data
Self Service
8.4
624
|
Verified
Not enough data
8.6
639
|
Verified
Not enough data
8.4
613
|
Verified
Not enough data
8.1
616
|
Verified
Not enough data
8.3
590
|
Verified
Not enough data
7.7
501
|
Verified
Not enough data
Deployment & Integration - Analytics Platforms
8.1
39
Not enough data
8.2
38
Not enough data
7.7
35
Not enough data
8.3
44
Not enough data
Advanced Analytics
7.6
430
|
Verified
Not enough data
8.4
633
|
Verified
Not enough data
8.0
514
|
Verified
Not enough data
Performance & Scalability - Analytics Platforms
7.7
46
Not enough data
8.0
36
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
8.2
41
Not enough data
7.2
35
Not enough data
7.4
36
Not enough data
Agentic AI Capabilities - Analytics Platforms
7.2
35
Not enough data
7.5
36
Not enough data
7.7
35
Not enough data
7.4
35
Not enough data
Personalized Intelligence - Analytics Platforms
7.6
35
Not enough data
7.3
36
Not enough data
7.6
35
Not enough data
Building Reports
8.3
386
|
Verified
Not enough data
8.4
399
|
Verified
Not enough data
8.1
356
|
Verified
Not enough data
8.1
329
|
Verified
Not enough data
Reports
8.6
666
|
Verified
Not enough data
8.2
618
|
Verified
Not enough data
8.2
662
|
Verified
Not enough data
8.3
530
|
Verified
Not enough data
8.7
666
|
Verified
Not enough data
Self Service
8.4
624
|
Verified
Not enough data
8.6
639
|
Verified
Not enough data
8.4
613
|
Verified
Not enough data
8.1
616
|
Verified
Not enough data
8.3
590
|
Verified
Not enough data
7.7
501
|
Verified
Not enough data
Building Reports
8.3
386
|
Verified
Not enough data
8.4
399
|
Verified
Not enough data
8.1
356
|
Verified
Not enough data
8.1
329
|
Verified
Not enough data
Metrics
8.8
240
Not enough data
8.7
240
Not enough data
8.4
226
Not enough data
8.4
228
Not enough data
8.4
217
Not enough data
8.3
227
Not enough data
8.4
221
Not enough data
8.5
232
Not enough data
8.3
224
Not enough data
Reporting
8.4
243
Not enough data
Feature Not Available
Not enough data
8.6
244
Not enough data
8.5
247
Not enough data
8.1
201
Not enough data
8.4
207
Not enough data
9.0
256
Not enough data
Other
8.7
228
Not enough data
8.6
211
Not enough data
8.4
203
Not enough data
8.7
217
Not enough data
8.7
209
Not enough data
8.2
181
Not enough data
8.3
193
Not enough data
Agentic AI - Digital Analytics
7.6
16
Not enough data
7.9
16
Not enough data
7.9
17
Not enough data
8.0
17
Not enough data
Administration
8.4
219
Not enough data
8.4
196
Not enough data
8.5
248
Not enough data
8.6
242
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
Feature Not Available
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Organization
Not enough data
9.4
36
Not enough data
9.5
35
Not enough data
9.0
32
Performance Analysis
Not enough data
9.1
31
Not enough data
9.2
35
Sales Analysis
Not enough data
9.0
29
Not enough data
9.1
33
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Call Analytics
Not enough data
9.1
74
Not enough data
8.8
64
Not enough data
8.9
68
Not enough data
Feature Not Available
Artificial Intelligence - Conversation Intelligence
Not enough data
Feature Not Available
Not enough data
8.2
59
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Conversation Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
9.1
28
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
7.3
14
Revenue Sourcing and Forecasting
Not enough data
8.0
9
Not enough data
8.7
10
Not enough data
8.9
12
Not enough data
7.8
9
Not enough data
8.5
11
Not enough data
8.5
8
Not enough data
7.0
5
CRM Data Enrichment
Not enough data
6.9
6
Not enough data
8.5
10
Not enough data
6.3
5
Not enough data
8.6
6
Not enough data
8.8
7
Account Management
Not enough data
8.9
6
Not enough data
8.8
7
Not enough data
7.9
8
Not enough data
8.1
9
Not enough data
8.9
6
Not enough data
8.8
8
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Value Content Types - Value Selling Tools
Not enough data
9.4
6
Not enough data
9.7
5
Not enough data
7.0
5
Value Content Management - Value Selling Tools
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
7.0
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
9.0
5
Agentic AI - Value Selling Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Analytics
7.2
12
Not enough data
7.8
12
Not enough data
6.9
12
Not enough data
7.6
13
Not enough data
7.5
12
Not enough data
Data Sourcing
8.8
206
8.5
322
8.8
222
8.6
347
8.6
190
8.3
259
8.8
227
9.1
385
8.7
210
8.6
358
Predictive Analytics
8.3
154
7.5
153
8.2
150
7.9
225
8.2
148
7.8
234
8.1
165
8.2
306
Sales Management
8.4
162
8.9
367
8.2
141
7.9
203
8.6
171
8.3
239
8.7
169
8.5
322
Agentic AI - Sales Coaching
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Training
Not enough data
9.0
98
Not enough data
8.9
101
Not enough data
8.7
82
Not enough data
8.7
78
Feedback
Not enough data
9.2
105
Not enough data
9.0
111
Not enough data
9.0
106
Not enough data
8.9
86
Not enough data
8.8
105
Not enough data
9.0
100
Not enough data
8.4
29
Generative AI
Not enough data
Not enough data
Agentic AI - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
Not enough data
8.7
100
Not enough data
8.7
92
Not enough data
8.2
83
Not enough data
8.1
108
Not enough data
8.9
115
Analytics
Not enough data
8.6
97
Not enough data
8.5
93
Not enough data
8.6
78
Not enough data
8.9
111
Learning Management - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Enablement - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.6
222
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
228
|
Verified
Not enough data
8.9
245
|
Verified
Not enough data
8.4
130
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.6
231
|
Verified
Not enough data
8.8
261
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.5
214
|
Verified
Not enough data
8.4
200
|
Verified
Not enough data
7.9
120
|
Verified
Not enough data
Agentic AI - Marketing Analytics
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
Categories
Categories
Shared Categories
Looker and Mediafly are categorized as Sales Analytics
Unique Categories
Looker is categorized as Marketing Analytics, Embedded Business Intelligence, Analytics Platforms, Digital Analytics, and Data Visualization
Mediafly is categorized as Revenue Operations & Intelligence (RO&I), SAP Store, Conversation Intelligence, Content Experience Platforms, AI Sales Assistant, Sales Coaching, Sales Enablement, and Value Selling Tools
Reviews
Reviewers' Company Size
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mediafly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.6%
Information Technology and Services
11.1%
Marketing and Advertising
8.2%
Financial Services
7.5%
Internet
6.1%
Other
55.4%
Computer Software
25.4%
Information Technology and Services
12.6%
Staffing and Recruiting
6.1%
Marketing and Advertising
5.0%
Human Resources
3.8%
Other
47.0%
Discussions
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
Will Mediafly integrate with my CRM system?
3 Comments
FD
Yes it will. Mediafly integrates through Web Services.Read more
How often should I expect Insight Squared to update metrics if integrated with tools like Bullhorn?
3 Comments
★O
I believe InsightSquared syncs fairly often to Bullhorn in "real time". Probably every 15-30 minutes based on experience.Read more
Can Mediafly integrate with any of my other existing business systems?
2 Comments
Official Response from Mediafly
Yes, Mediafly's robust API ensures you can easily integrate with other sales and marketing tools in your existing tech stack including:
CRM (e.g. MS...Read more
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