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Compare Klue and Supermetrics 
At a Glance
Market Segments
Mid-Market (55.2% of reviews)
Small-Business (55.9% of reviews)
Entry-Level Pricing
No pricing available
Starting at €29.00 1 user Per Month
Klue
Star Rating
(441)4.7 out of 5
Market Segments
Mid-Market (55.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about KlueSupermetrics
Star Rating
(816)4.4 out of 5
Market Segments
Small-Business (55.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansKlue vs Supermetrics
When assessing the two solutions, reviewers found Klue easier to use, set up, and administer. Reviewers also preferred doing business with Klue overall.
- Reviewers felt that Klue meets the needs of their business better than Supermetrics.
- When comparing quality of ongoing product support, reviewers felt that Klue is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Klue over Supermetrics.
Pricing
Entry-Level Pricing
Klue
No pricing availableSupermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Klue
No trial information availableSupermetrics
Free Trial is available
Ratings
Meets Requirements
9.1
315
8.5
619
Ease of Use
9.0
320
8.2
627
Ease of Setup
8.9
204
8.2
414
Ease of Admin
8.9
211
8.0
378
Quality of Support
9.8
292
7.8
561
Has the product been a good partner in doing business?
9.8
215
8.2
373
Product Direction (% positive)
9.4
291
7.9
578
Features by Category
Metrics
Not enough data
8.6
311
Not enough data
8.3
292
Not enough data
8.1
262
Not enough data
8.4
291
Not enough data
8.0
280
Not enough data
7.9
250
Not enough data
8.0
250
Not enough data
8.6
322
Not enough data
7.8
269
Reporting
Not enough data
8.2
311
Not enough data
7.9
278
Not enough data
8.4
304
Not enough data
8.1
292
Not enough data
7.6
251
Not enough data
Feature Not Available
Not enough data
8.7
326
Other
Not enough data
8.2
271
Not enough data
7.9
241
Not enough data
7.2
218
Not enough data
8.6
317
Not enough data
8.4
267
Not enough data
7.2
207
Not enough data
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.7
11
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
Not enough data
8.3
274
Not enough data
7.5
213
Not enough data
8.1
314
Not enough data
8.0
295
Management
Not enough data
8.6
67
Not enough data
8.1
57
Functionality
Not enough data
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Platform Basics
9.4
188
Not enough data
8.6
161
Not enough data
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
8.5
182
Not enough data
8.4
129
Not enough data
7.8
100
Not enough data
Platform Content
9.4
210
Not enough data
Platform Reporting
8.6
174
Not enough data
8.0
130
Not enough data
Data collection
8.2
47
Not enough data
8.7
65
|
Verified
Not enough data
8.7
50
Not enough data
7.9
39
|
Verified
Not enough data
8.4
51
Not enough data
Segment Trending
8.6
63
|
Verified
Not enough data
8.5
57
|
Verified
Not enough data
8.2
52
|
Verified
Not enough data
8.2
44
Not enough data
Analysis
8.5
58
Not enough data
8.1
52
|
Verified
Not enough data
8.5
63
|
Verified
Not enough data
Platform
8.9
70
|
Verified
Not enough data
9.1
66
|
Verified
Not enough data
8.7
50
|
Verified
Not enough data
8.8
65
|
Verified
Not enough data
9.0
64
|
Verified
Not enough data
9.0
54
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Website Change Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
8.0
109
Not enough data
8.6
137
Not enough data
8.4
136
Not enough data
8.7
142
Not enough data
8.8
137
Not enough data
Analytics
8.4
70
Not enough data
8.5
72
Not enough data
8.8
46
Not enough data
8.7
66
Not enough data
Learning Management - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Enablement - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.2
312
|
Verified
Not enough data
8.7
355
|
Verified
Not enough data
7.8
281
|
Verified
Not enough data
7.9
298
|
Verified
Not enough data
8.0
161
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
348
|
Verified
Not enough data
8.9
381
|
Verified
Not enough data
8.0
273
|
Verified
Not enough data
8.3
324
|
Verified
Not enough data
7.9
273
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.4
13
Not enough data
7.0
14
Not enough data
6.3
12
Categories
Categories
Shared Categories
Klue and Supermetrics share no categories
Unique Categories
Klue is categorized as Competitive Intelligence, Market Intelligence, Sales Enablement, and Website Change Monitoring
Supermetrics is categorized as ETL Tools, Google Workspace for Marketing, Marketing Analytics, and Digital Analytics
Reviews
Reviewers' Company Size
Klue
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
34.8%
Information Technology and Services
25.5%
Computer & Network Security
5.1%
Marketing and Advertising
3.7%
Financial Services
3.0%
Other
27.8%
Marketing and Advertising
53.6%
Retail
5.1%
Computer Software
3.1%
Information Technology and Services
2.4%
Online Media
1.9%
Other
33.9%
Discussions
What software can I integrate with and how will it help? Can I get more product information?
1 Comment
PS
There are some native integrations, i.e. Salesforce, Slack, etc. I believe they have some Office 365 integration options. We also embed direct links to...Read more
What does Klue do?
1 Comment
RH
Klue is a competitive enablement platform that empowers users to track, gather, and share competitive intelligence with their internal teams. Read more
What is Klue used for?
1 Comment
PS
Competitive Intelligence and Enablement. Comprehensive cloud-based platform that can be used by dedicated CI pros, but then pushed out to enable your...Read more
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
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