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At a Glance
Market Segments
Mid-Market (45.5% of reviews)
Small-Business (54.4% of reviews)
Entry-Level Pricing
No pricing available
749 £
Insider One
Star Rating
(1,240)4.8 out of 5
Market Segments
Mid-Market (45.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Insider OneSegmentify
Star Rating
(73)4.7 out of 5
Market Segments
Small-Business (54.4% of reviews)
Pros & Cons
Entry-Level Pricing
749 £
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Segmentify excels in personalization features, particularly with its Recommendation Engine, which received a score of 9.0. In contrast, Insider's Recommendation Engine scored higher at 9.7, indicating a more robust capability in delivering tailored content.
- Reviewers mention that Segmentify's email marketing capabilities, such as Automated Email Responses and Manage Email Deliverability, are rated at 9.7, showcasing its strength in this area. However, Insider also matches this with similar high scores, indicating both platforms are competitive in email marketing.
- G2 users highlight that Segmentify's visitor behavior monitoring scored 8.7, which is lower than Insider's impressive 9.5. This suggests that Insider provides more comprehensive tools for tracking and analyzing user interactions on websites.
- Users on G2 report that Segmentify's campaign customization features, such as Triggered Notifications, scored 8.3, while Insider's similar features received a higher score of 9.6, indicating a more flexible and user-friendly approach to campaign management.
- Reviewers mention that Segmentify's analytics capabilities, particularly in Campaign Tracking, scored 8.5, which is notably lower than Insider's 9.5. This suggests that Insider offers more advanced analytics tools for measuring campaign effectiveness.
- Users say that while Segmentify has a solid data sourcing feature with a score of 9.5, Insider's capabilities in Data Enrichment and Expandability also scored 9.5, indicating that both platforms are equally strong in this area, but Insider may offer more extensive integrations.
Pricing
Entry-Level Pricing
Insider One
No pricing availableSegmentify
Entry
749
£
- On-site Personalised Product Recommendations
- Personalised Push Notifications
- Website Integration
Free Trial
Insider One
Free Trial is available
Segmentify
Free Trial is available
Ratings
Meets Requirements
9.4
1,119
8.7
51
Ease of Use
9.4
1,127
9.1
52
Ease of Setup
9.0
584
8.9
31
Ease of Admin
9.1
303
8.5
24
Quality of Support
9.6
1,118
9.7
52
Has the product been a good partner in doing business?
9.5
304
9.3
24
Product Direction (% positive)
9.7
1,069
8.8
47
Features by Category
Email Marketing
9.6
509
Not enough data
9.6
488
Not enough data
9.6
491
Not enough data
9.6
432
Not enough data
Online Marketing
Feature Not Available
Not enough data
9.6
528
Not enough data
9.6
542
Not enough data
9.5
532
Not enough data
Feature Not Available
Not enough data
Lead Management
9.5
501
Not enough data
9.5
500
Not enough data
9.6
543
Not enough data
Feature Not Available
Not enough data
9.5
480
Not enough data
9.5
445
Not enough data
9.5
484
Not enough data
9.5
467
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
9.4
440
Not enough data
9.4
451
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
9.4
528
Not enough data
9.4
524
Not enough data
9.4
518
Not enough data
9.4
516
Not enough data
9.1
420
Not enough data
Platform
9.5
524
Not enough data
9.5
277
Not enough data
9.6
506
Not enough data
9.5
444
Not enough data
9.4
450
Not enough data
9.5
490
Not enough data
9.4
430
Not enough data
Agentic AI - Marketing Automation
8.9
23
Not enough data
8.8
23
Not enough data
8.9
23
Not enough data
8.8
23
Not enough data
8.8
23
Not enough data
8.8
22
Not enough data
Integration
9.4
499
Not enough data
9.3
496
Not enough data
9.4
460
Not enough data
Visitor Behavior
9.5
579
8.7
26
|
Verified
9.6
596
8.6
28
|
Verified
9.5
543
8.6
24
|
Verified
Templates
9.5
558
8.3
21
|
Verified
9.5
601
8.1
23
|
Verified
9.6
595
8.7
23
|
Verified
Personalization
9.6
584
9.2
26
|
Verified
9.5
572
8.9
22
|
Verified
9.6
585
9.0
19
|
Verified
9.4
519
8.3
22
|
Verified
9.5
564
9.0
26
|
Verified
9.6
567
9.2
26
|
Verified
9.6
594
9.0
20
|
Verified
9.6
580
9.3
15
|
Verified
Multichannel
9.6
585
8.8
21
|
Verified
9.5
520
8.5
11
|
Verified
9.6
584
8.6
23
|
Verified
Administration
9.6
580
9.2
15
|
Verified
9.4
598
8.3
23
|
Verified
9.5
575
8.8
20
|
Verified
9.4
575
8.7
22
|
Verified
Agentic AI - E-Commerce Personalization
8.3
20
Not enough data
8.2
20
Not enough data
Campaigns
Not enough data
8.8
11
Not enough data
8.2
12
Not enough data
8.0
11
Not enough data
9.0
7
Not enough data
8.5
10
Analytics
Not enough data
8.0
10
Not enough data
8.8
8
Optimization
Not enough data
9.3
7
Not enough data
8.8
8
Not enough data
8.1
7
Not enough data
9.3
7
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.1
15
Not enough data
8.9
14
Not enough data
8.9
14
Not enough data
8.6
14
Not enough data
8.2
13
Not enough data
8.2
13
Administration
Not enough data
8.1
13
Not enough data
7.9
12
Not enough data
7.8
10
Generative AI
Not enough data
Feature Not Available
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.7
601
Not enough data
9.6
579
Not enough data
Targeting
9.6
593
Not enough data
9.6
564
Not enough data
Triggered Content
9.5
502
Not enough data
9.5
499
Not enough data
9.7
553
Not enough data
Personalized Content
9.6
539
Not enough data
9.6
517
Not enough data
9.6
577
Not enough data
Agentic AI - Personalization Engines
8.8
14
Not enough data
8.9
15
Not enough data
9.0
16
Not enough data
8.9
15
Not enough data
8.9
15
Not enough data
9.0
16
Not enough data
Text Messaging
9.6
83
Not enough data
9.4
77
Not enough data
9.5
79
Not enough data
9.4
80
Not enough data
9.4
84
Not enough data
9.4
82
Not enough data
9.5
83
Not enough data
9.4
79
Not enough data
SMS Platform
9.4
83
Not enough data
9.5
84
Not enough data
9.3
78
Not enough data
Feature Not Available
Not enough data
9.3
84
Not enough data
9.3
83
Not enough data
Agentic AI - SMS Marketing
8.9
19
Not enough data
8.8
19
Not enough data
8.7
19
Not enough data
8.8
19
Not enough data
8.8
20
Not enough data
8.6
20
Not enough data
Data Sourcing
9.5
583
|
Verified
Not enough data
9.5
571
|
Verified
Not enough data
9.6
377
Not enough data
9.5
599
|
Verified
Not enough data
Intelligence
9.4
606
|
Verified
Not enough data
9.4
576
|
Verified
Not enough data
9.6
567
|
Verified
Not enough data
Platform Basics
9.5
651
|
Verified
Not enough data
9.5
652
|
Verified
Not enough data
Platform Data
9.4
637
|
Verified
Not enough data
9.4
615
|
Verified
Not enough data
9.3
651
|
Verified
Not enough data
9.3
617
Not enough data
Platform Additional Functionality
9.5
621
|
Verified
Not enough data
9.5
616
|
Verified
Not enough data
9.4
604
Not enough data
Agentic AI - Customer Journey Analytics
8.7
35
Not enough data
8.7
34
Not enough data
8.6
34
Not enough data
8.7
33
Not enough data
Search Setup
9.5
57
8.6
16
9.6
58
8.4
16
9.5
56
8.9
17
9.6
54
8.4
17
Product Discovery
9.7
60
9.0
18
9.6
59
8.9
18
9.5
59
9.0
18
9.6
53
8.4
16
9.7
57
8.7
17
Integration
9.6
61
8.6
18
9.7
55
8.1
13
9.6
57
8.2
15
Messaging Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
9.4
49
Not enough data
9.5
50
Not enough data
9.4
46
Not enough data
9.5
48
Not enough data
9.5
46
Not enough data
9.2
47
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
9.6
47
Not enough data
9.5
46
Not enough data
9.4
44
Not enough data
9.3
45
Not enough data
Conversational AI - Conversational Commerce Platforms
8.1
14
Not enough data
8.7
13
Not enough data
8.1
14
Not enough data
Feature Not Available
Not enough data
8.1
13
Not enough data
Platform integration - Conversational Commerce Platforms
8.6
15
Not enough data
8.1
15
Not enough data
Feature Not Available
Not enough data
8.0
14
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Feature Not Available
Not enough data
8.7
13
Not enough data
Agentic AI - Personalization
8.9
32
Not enough data
8.8
31
Not enough data
8.7
31
Not enough data
8.6
30
Not enough data
8.8
31
Not enough data
8.7
31
Not enough data
Analysis
9.3
622
Not enough data
9.4
690
Not enough data
9.3
555
|
Verified
Not enough data
9.4
599
|
Verified
Not enough data
Campaigns
9.4
578
|
Verified
Not enough data
9.7
694
|
Verified
Not enough data
9.4
483
Not enough data
9.2
483
Not enough data
9.6
566
|
Verified
Not enough data
9.6
653
|
Verified
Not enough data
Engagement
9.6
623
Not enough data
Platform
9.6
671
Not enough data
9.4
622
|
Verified
Not enough data
9.5
545
Not enough data
Agentic AI - Mobile Marketing
9.0
29
Not enough data
9.0
28
Not enough data
8.9
28
Not enough data
9.0
28
Not enough data
9.0
28
Not enough data
9.0
29
Not enough data
Categories
Categories
Shared Categories
Insider One and Segmentify are categorized as E-Commerce Search and E-Commerce Personalization
Unique Categories
Reviews
Reviewers' Company Size
Insider One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Segmentify
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
26.2%
Apparel & Fashion
10.4%
Cosmetics
3.9%
Marketing and Advertising
3.7%
Food & Beverages
3.7%
Other
52.2%
Retail
38.2%
Apparel & Fashion
17.6%
Food & Beverages
8.8%
Sports
2.9%
Luxury Goods & Jewelry
2.9%
Other
29.4%
Alternatives
Discussions
How effective is the tool at new acquisition and driving traffic to website?
3 Comments
CS
Very effective with the direct integration into Ad Managers, like Facebook & Google. Using AI to create powerful segments to find new users. Awesome work. Read more
Is it possible for insider future development to reduce the setup process?
1 Comment
DM
We are constantly aiming to make the setup easier and faster for our customers. Based on our user's ratings on G2, we offer the fastest time to value and...Read more
how do i experiment using insider with internal RFM analytic?
1 Comment
NM
Hello Imam,
Insider's RFM Analytic method enables you to analyze a user's past transaction data and create different segment groups based on their purchase...Read more
Segmentify has no discussions with answers
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