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Insider One
Insider One
(1,261)
4.8 out of 5
Insider One
By Insider One
Optimized for quick response
Openprise
Openprise
(64)
4.9 out of 5
Openprise
By Openprise
At a Glance
Insider One
Insider One
Star Rating
(1,261)4.8 out of 5
Market Segments
Mid-Market (45.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Insider One
Openprise
Openprise
Star Rating
(64)4.9 out of 5
Market Segments
Enterprise (58.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Openprise
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Insider One excels in user experience, particularly with its ability to create tailored customer journeys. Users appreciate the platform's tools for designing high-performing WhatsApp interactions, which enhance engagement and lead tracking.
  • According to verified reviews, Openprise stands out for its robust data manipulation capabilities. Users highlight its strong database and storage modules, which allow for complex lead routing methods, making it a powerful tool for organizations needing advanced data orchestration.
  • Users say that Insider One offers a seamless implementation process, with many praising the speed and efficiency of getting started. The ongoing support from account managers is also noted as a significant advantage, ensuring users feel guided throughout their journey.
  • Reviewers mention that while Openprise provides excellent support for data cleansing and automation, some users have encountered challenges with configuration. However, they appreciate that Openprise often provides alternative solutions to overcome these limitations.
  • G2 reviewers highlight that Insider One's ease of use is a major selling point, with many users finding the interface intuitive and straightforward. This user-friendly design contributes to a smoother day-to-day experience compared to Openprise, which, while powerful, may require more technical know-how.
  • According to recent feedback, Openprise is praised for its high-quality support, with users noting the platform's responsiveness and effectiveness in addressing issues. This level of support is a key differentiator, especially for organizations that rely heavily on data-driven decisions.
Pricing
Entry-Level Pricing
Insider One
No pricing available
Openprise
No pricing available
Free Trial
Insider One
Free Trial is available
Openprise
No trial information available
Ratings
Meets Requirements
9.4
1,141
9.6
50
Ease of Use
9.4
1,153
8.3
49
Ease of Setup
9.0
610
8.7
33
Ease of Admin
9.1
312
8.5
33
Quality of Support
9.6
1,138
9.9
49
Has the product been a good partner in doing business?
9.5
313
9.8
33
Product Direction (% positive)
9.8
1,095
10.0
46
Features by Category
Marketing AutomationHide 47 FeaturesShow 47 Features
9.4
632
Not enough data
Email Marketing
9.6
513
Not enough data
9.6
492
Not enough data
9.6
495
Not enough data
9.6
436
Not enough data
Online Marketing
Feature Not Available
Not enough data
9.6
532
Not enough data
9.6
547
Not enough data
9.5
536
Not enough data
Feature Not Available
Not enough data
Lead Management
9.5
506
Not enough data
9.5
504
Not enough data
9.6
551
Not enough data
Feature Not Available
Not enough data
9.5
483
Not enough data
9.5
448
Not enough data
9.5
487
Not enough data
9.5
471
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
9.4
442
Not enough data
9.4
453
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
9.4
533
Not enough data
9.4
528
Not enough data
9.4
522
Not enough data
9.4
519
Not enough data
9.1
422
Not enough data
Platform
9.5
529
Not enough data
9.5
278
Not enough data
9.6
508
Not enough data
9.5
445
Not enough data
9.4
450
Not enough data
9.5
491
Not enough data
9.4
431
Not enough data
Agentic AI - Marketing Automation
8.9
25
Not enough data
8.9
25
Not enough data
8.9
25
Not enough data
8.8
25
Not enough data
8.8
25
Not enough data
8.8
24
Not enough data
Integration
9.4
500
Not enough data
9.4
499
Not enough data
9.4
461
Not enough data
Account Data ManagementHide 20 FeaturesShow 20 Features
Not enough data
9.1
18
Lead Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.6
8
Lead Management
Not enough data
9.1
9
Not enough data
Not enough data
Not enough data
9.0
7
Marketing Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Campaign Execution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
E-Commerce PersonalizationHide 23 FeaturesShow 23 Features
9.4
667
Not enough data
Visitor Behavior
9.5
582
Not enough data
9.6
600
Not enough data
9.5
545
Not enough data
Templates
9.5
561
Not enough data
9.5
605
Not enough data
9.6
598
Not enough data
Personalization
9.6
590
Not enough data
9.5
577
Not enough data
9.6
587
Not enough data
9.4
521
Not enough data
9.5
571
Not enough data
9.6
573
Not enough data
9.6
598
Not enough data
9.6
586
Not enough data
Multichannel
9.6
590
Not enough data
9.5
526
Not enough data
9.6
588
Not enough data
Administration
9.6
582
Not enough data
9.4
601
Not enough data
9.5
577
Not enough data
9.4
579
Not enough data
Agentic AI - E-Commerce Personalization
8.3
20
Not enough data
8.2
20
Not enough data
Personalization EnginesHide 16 FeaturesShow 16 Features
9.3
641
Not enough data
Segmentation
9.7
602
Not enough data
9.6
582
Not enough data
Targeting
9.6
595
Not enough data
9.6
565
Not enough data
Triggered Content
9.5
503
Not enough data
9.5
500
Not enough data
9.7
554
Not enough data
Personalized Content
9.6
540
Not enough data
9.6
518
Not enough data
9.6
578
Not enough data
Agentic AI - Personalization Engines
8.8
14
Not enough data
8.9
15
Not enough data
9.0
16
Not enough data
8.9
15
Not enough data
8.9
15
Not enough data
9.0
16
Not enough data
SMS MarketingHide 20 FeaturesShow 20 Features
9.2
101
Not enough data
Text Messaging
9.6
86
Not enough data
9.4
80
Not enough data
9.5
81
Not enough data
9.4
82
Not enough data
9.4
86
Not enough data
9.4
84
Not enough data
9.5
87
Not enough data
9.4
82
Not enough data
SMS Platform
9.4
85
Not enough data
9.5
86
Not enough data
9.3
80
Not enough data
Feature Not Available
Not enough data
9.3
86
Not enough data
9.3
85
Not enough data
Agentic AI - SMS Marketing
8.9
21
Not enough data
8.8
21
Not enough data
8.7
21
Not enough data
8.8
21
Not enough data
8.8
22
Not enough data
8.6
22
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
9.5
652
9.9
7
Data Sourcing
9.5
584
|
Verified
9.8
7
|
Verified
9.5
572
|
Verified
10.0
7
|
Verified
9.6
379
Not enough data
9.5
601
|
Verified
Not enough data
Intelligence
9.4
607
|
Verified
Not enough data
9.4
577
|
Verified
Not enough data
9.6
568
|
Verified
Not enough data
AttributionHide 17 FeaturesShow 17 Features
Not enough data
Not enough data
Attribution Modeling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
9.2
712
Not enough data
Platform Basics
9.5
656
|
Verified
Not enough data
9.5
655
|
Verified
Not enough data
Platform Data
9.4
639
|
Verified
Not enough data
9.4
617
|
Verified
Not enough data
9.3
652
|
Verified
Not enough data
9.3
619
Not enough data
Platform Additional Functionality
9.5
623
|
Verified
Not enough data
9.5
618
|
Verified
Not enough data
9.4
606
Not enough data
Agentic AI - Customer Journey Analytics
8.7
36
Not enough data
8.6
35
Not enough data
8.6
34
Not enough data
8.7
33
Not enough data
E-Commerce SearchHide 12 FeaturesShow 12 Features
9.6
66
Not enough data
Lead-to-Account Matching and RoutingHide 15 FeaturesShow 15 Features
Not enough data
9.0
8
Matching
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Routing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.9
6
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp MarketingHide 10 FeaturesShow 10 Features
9.4
60
Not enough data
WhatsApp Messaging - WhatsApp Marketing
9.4
50
Not enough data
9.5
54
Not enough data
9.5
50
Not enough data
9.5
51
Not enough data
9.5
49
Not enough data
9.2
49
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
9.6
51
Not enough data
9.5
49
Not enough data
9.4
48
Not enough data
9.3
47
Not enough data
Conversational Commerce PlatformsHide 11 FeaturesShow 11 Features
8.4
17
Not enough data
Conversational AI - Conversational Commerce Platforms
8.3
16
Not enough data
8.7
13
Not enough data
8.2
15
Not enough data
Feature Not Available
Not enough data
8.2
14
Not enough data
Platform integration - Conversational Commerce Platforms
8.6
15
Not enough data
8.1
15
Not enough data
Feature Not Available
Not enough data
8.0
14
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Feature Not Available
Not enough data
8.7
13
Not enough data
PersonalizationHide 6 FeaturesShow 6 Features
8.8
38
Not enough data
Agentic AI - Personalization
8.8
33
Not enough data
8.8
32
Not enough data
8.7
32
Not enough data
8.6
31
Not enough data
8.8
32
Not enough data
8.7
33
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile MarketingHide 20 FeaturesShow 20 Features
9.3
768
Not enough data
Analysis
9.3
625
Not enough data
9.4
696
Not enough data
9.3
558
|
Verified
Not enough data
9.4
603
|
Verified
Not enough data
Campaigns
9.4
581
|
Verified
Not enough data
9.7
700
|
Verified
Not enough data
9.4
487
Not enough data
9.2
487
Not enough data
9.6
573
|
Verified
Not enough data
9.6
660
|
Verified
Not enough data
Engagement
9.6
628
Not enough data
Platform
9.6
676
Not enough data
9.4
626
|
Verified
Not enough data
9.5
548
Not enough data
Agentic AI - Mobile Marketing
9.1
32
Not enough data
9.0
31
Not enough data
8.9
30
Not enough data
9.0
30
Not enough data
9.0
30
Not enough data
9.0
31
Not enough data
Data QualityHide 12 FeaturesShow 12 Features
Not enough data
9.2
17
Functionality
Not enough data
9.3
17
Not enough data
9.1
17
Not enough data
9.5
17
Not enough data
9.8
14
Not enough data
9.0
7
Management
Not enough data
8.1
13
Not enough data
9.7
17
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Insider One
Insider One
Openprise
Openprise
Insider One and Openprise are categorized as Customer Data Platform (CDP)
Unique Categories
Insider One
Openprise
Reviews
Reviewers' Company Size
Insider One
Insider One
Small-Business(50 or fewer emp.)
28.0%
Mid-Market(51-1000 emp.)
45.6%
Enterprise(> 1000 emp.)
26.4%
Openprise
Openprise
Small-Business(50 or fewer emp.)
6.3%
Mid-Market(51-1000 emp.)
34.9%
Enterprise(> 1000 emp.)
58.7%
Reviewers' Industry
Insider One
Insider One
Retail
26.3%
Apparel & Fashion
10.2%
Cosmetics
4.0%
Food & Beverages
3.8%
Marketing and Advertising
3.7%
Other
52.0%
Openprise
Openprise
Computer Software
39.7%
Information Technology and Services
27.0%
Retail
3.2%
Market Research
3.2%
Industrial Automation
3.2%
Other
23.8%
Alternatives
Insider One
Insider One Alternatives
Bloomreach
Bloomreach
Add Bloomreach
Netcore Customer Engagement Platform
Netcore Customer Engagement Platform
Add Netcore Customer Engagement Platform
Iterable
Iterable
Add Iterable
WebEngage
WebEngage
Add WebEngage
Openprise
Openprise Alternatives
ZoomInfo Operations
ZoomInfo Operations
Add ZoomInfo Operations
LeanData
LeanData
Add LeanData
Bloomreach
Bloomreach
Add Bloomreach
Tealium Customer Data Hub
Tealium Customer Data Hub
Add Tealium Customer Data Hub
Discussions
Insider One
Insider One Discussions
How effective is the tool at new acquisition and driving traffic to website?
3 Comments
CS
Very effective with the direct integration into Ad Managers, like Facebook & Google. Using AI to create powerful segments to find new users. Awesome work. Read more
Is it possible for insider future development to reduce the setup process?
1 Comment
Divya M.
DM
We are constantly aiming to make the setup easier and faster for our customers. Based on our user's ratings on G2, we offer the fastest time to value and...Read more
how do i experiment using insider with internal RFM analytic?
1 Comment
Neeraj M.
NM
Hello Imam, Insider's RFM Analytic method enables you to analyze a user's past transaction data and create different segment groups based on their purchase...Read more
See all discussions
Openprise
Openprise Discussions
What are the Openprise capabilities?
2 Comments
Official Response from Openprise
Clean Up Your Data Nothing works when your data’s a mess. Deploy Openprise bots to: Cleanse Data: Fix typos, formatting, and other errors to improve...Read more
Why should I consider Openprise?
2 Comments
Official Response from Openprise
Boost Campaign Performance - Better segmentation, personalization, scoring, and routing mean more new opportunities. Scale Up - Cut hundreds of hours of...Read more
Monty the Mongoose crying
Openprise has no more discussions with answers
See all discussions
Ask Insider One a QuestionContact Insider One
Ask Openprise a QuestionContact Openprise

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Add Product
Insider One
Insider One
Optimized for quick response
Openprise
Openprise