Openprise Reviews & Product Details

Openprise has completely evolved the way we manage our data, from basic motions like standardization and deduping, to the most complex tasks like GDPR compliance and data enrichment. We've found the most value in Openprise in its ability to connect to key platforms in our tech stack and process millions of records through complex logic in a matter of minutes. Review collected by and hosted on G2.com.

The interface is sometimes difficult or tedious to navigate. For instance, when switching between viewing the output of a job and back to the update job screen, you have to click back to view all jobs and access the same job again. Review collected by and hosted on G2.com.

I like the variety of ways it offers to infer, enrich, clean-up, and de-duplicate your data and then automate those functions. I've set up several automated jobs that routinely clean up our database. When I started using Openprise I couldn't access custom tables in Marketo through the tool, but they put it on their roadmap and now I am using a custom table in an automated job. It's so nice to work with a company that listens to your needs and implements such a feature fairly quickly like that. Review collected by and hosted on G2.com.

I wish there was a graphical user interface to better visualize what tasks are impacting a field. Also, sometimes the job errors are not very clear, but my customer support contact let me know they are working on improving this. Review collected by and hosted on G2.com.

The possibilities when implimenting Openprise are seemingly endless and that is definitely my favorite part about the tool. If you have a data project or a need for a new or better data automation, Openprise can almost definitely help you complete that project more easily. Review collected by and hosted on G2.com.

There is definitely a learning curve to the platform. Some of the UI nuances are not as intuitive as a person with a background in marketing automation might think. However some time in the platform along with help from the Openprise data mechanic team has remedied this fairly quickly. I felt comfortable using the platform to do most functions with little assistance about 2 months into using the platform. The data mechanic team is very responsive and will help you learn everything you need to know, so this hasn't been a significant issue for some time. Review collected by and hosted on G2.com.

If there are some limitations in automation, data cleansing, or data manipulation on Salesforce, Openprise more than likely provides another solution to those needs. The tool has transformed the way our organization does lead routing and provides a plethora of templates and recipes to make the building process as simple as possible. Openprise support has also gone above and beyond for our organization to understand our project visions, and have offered prompt guidance for all of our needs. Review collected by and hosted on G2.com.

The user interface for the tool and the templates can take a few training videos to get used to. I think with a few more iteration of updates that include more help text and descriptions will come a long way in utilizing Openprise to a fuller potential Review collected by and hosted on G2.com.

The Data Mechanic service and plethora of ways you can organize and manipulate data to achieve the desired business improvement results. Openprise can help cleanse, standardize, deduplicate data as well as build process and test environments before implementing change to ensure business is not negatively impacted. Many departments in our organization have fed back noticeable improvements since we've implemented Openprise and they continue to show us new ways to improve how we display and analyze our data. Review collected by and hosted on G2.com.

The only dislike I can comment on is trying to understand the extensive data options and complex setup that is available! That is not necessarily a bad thing, because there is a way to use Openprise for every company, department or individual, but learning how to configure jobs is not my forte, hence the Data Mechanic service is a must for those who can't dedicate a full time position to administering the tool. Review collected by and hosted on G2.com.

The flexibility and ease of automating all the data management projects you can think of and being able to customise it entirely to the specific needs of your organization. Review collected by and hosted on G2.com.

It takes a little while to familiarize yourself with the platform, but with the help of a customer success manager you'll start to learn the ropes and understand how robust the platform can be to build almost anything you need it to do. Review collected by and hosted on G2.com.

At first, the interface threw me off because it wasn't as "pretty" as other competitors we were evaluating, but after testing and initial implementation I quickly realized it's not always about looks. After learning the basics I was quickly able to cleanse and de-dupe our data in our Salesforce CRM and the redundancy when it comes to saving copies of your data reassures you that you can rollback changes if you make a mistake. Review collected by and hosted on G2.com.

As I stated before the looks could use some updating, but the functionality is great. The only real thing that I dislike is the lack of a knowledge center for training. They provide great one-on-one training with an OpenPrise rep, but it would be nice to have a baseline training course to cover the basics so when we have new users we can quickly get them up to speed rather than having to setup a call. Review collected by and hosted on G2.com.

The open data marketplace, normalizing / mapping tables, enrichment services, and automation - all in one spot! Review collected by and hosted on G2.com.

Reporting in the platform could use some help Review collected by and hosted on G2.com.

The best is the customer success team. I was new to Openprise but the CS team at Openprise was patient in helping me navigate through the tool, helping me understand how it functions. There is definitely a learning curve to get used to the terms and what actions to use. But rest assured, you have a wonderful team determined to help you.

Once I got an understanding of the capabilities of the tool, I knew it would help save a lot of my time that I would have otherwise spent in database normalization and segmentation projects. The logic building is super simple and edits can be made quickly before the next nightly update.

The use of REST API makes the updates easy, compared to the data updates done within Marketo using smart campaigns. Review collected by and hosted on G2.com.

The UI could use some upgrade. Some drag and drop functionality would be a nice added benefit and help reduce the learning curve. Review collected by and hosted on G2.com.

What I like most about Openprise is the possibility of large-scale data manipulation from different sources, be it a complex system or even a .csv file. Review collected by and hosted on G2.com.

Openprise should invest more time and resources into user experience - especially around attribute selection from a longer list (the possibility of typing the name of the attribute rather than scrolling through the list) Review collected by and hosted on G2.com.

They are best in Automation like list upload, List enrichment, Dedupe, tagging Lead/Contact Persona, Job Role, Job Function, theater, region, Matching Lead and Account names, Updating valid Phone numbers format as per country, Standard country, State and Cleaning company names, cleaning of Email and domains and many more...

The Openprise team is highly knowledgeable, Friendly and most active for any support. Review collected by and hosted on G2.com.

They have to improve the process speed and matching criteria of names Also, they would make changes for us according to our need and make life easy. Review collected by and hosted on G2.com.

Questions and issues receive direct attention. Solutions to complicated problems are always provided. Review collected by and hosted on G2.com.

Would be nice to have a visual for job flows. Can be difficult to see where data is flowing in a list view. Review collected by and hosted on G2.com.

One of the best benefits is the customer support we receive. Grant Saechao has been one of our best assets to using and integrating Openprise. Review collected by and hosted on G2.com.

So far, I haven't found anything I particularly dislike. Review collected by and hosted on G2.com.

There is so much to like about Openprise - the tool and the team!

We are a new 2020 customer for Openprise and even with only a few months into our partnership, we have a deep appreciation of how Openpirse adds value to our MarTech Stack.

The tool may not be the easiest to navigate through sols at times, but with the support of the fantastic Data Mechanic team, we have already solved multiple-business impacting use cases (planned and unplanned) and without Openprise we would have never been able to react so quickly to the challenges or automate and implement at scale.

I'd like to add that what is now really getting us excited is their CDP vision! Having literally 'just' been taken through the roadmap today we are rewriting our own strategic ambitions for this year and beyond. Review collected by and hosted on G2.com.

The functionality is all there in Openprise, but the platform UI is not always intuitive or user friendly. Whilst I do my best to self-serve within the platform, I do rely heavily on our Data Mechanic team to make changes on my behalf. Review collected by and hosted on G2.com.

We have something of an unusual inbound funnel with a large percentage of public email addresses. Openprise's enrichment waterfalls provide far greater coverage than any single vendor we tested. Once we were happy with enrichment, we quickly realized just how much of our operations could be simplified with Openprise, including marketing campaign attribution, and building a data-bridge between our product database and Salesforce.

They also have fantastic customer support. Our customer success rep has gone above and beyond for us to make sure we're getting the most out of the tool as possible. Review collected by and hosted on G2.com.

There's certainly a steep learning curve. When trying to build on your own the first time, you really need to rely on their help to answer questions for you as the documentation leaves a bit to be desired, especially with respect to Task Templates. the template names aren't always clear, and the subtle differences between the Infer and Append templates can be difficult to grasp.

In additon, because it's such a complex tool there can be errors when building on your own that are a bit difficult to diagnose. That said, they're very willing to help and we've always gotten to where we needed to go. Review collected by and hosted on G2.com.

The vast amount of features and capabilities. They have gone well beyond just basic data hygiene. Review collected by and hosted on G2.com.

I wouldn't say dislike, but like other high end tech tools, there can be a learning curve. Good thing their amazing support is there to help always! Review collected by and hosted on G2.com.

OpenPrise is a high impact tool that has numerous use cases that would otherwise require many different and disconnected tools. Review collected by and hosted on G2.com.

Since there are so many scenarios that OpenPrise can address, the tool is very complex and has a high learning curve for anyone becoming a super user for their organization. Review collected by and hosted on G2.com.

OpenPrise has become one of the mandatory application for our day to day processing. And the Leadership team is so friendly and talented that they always come for Help and has positive attitude. Review collected by and hosted on G2.com.

The terms used in the application is little difficult to remember but over a period of time we will get used to it. Review collected by and hosted on G2.com.

Openprise is great for record matching and deduplication efforts, and it has helped us get off the ground in an automated fashion in that regard. Review collected by and hosted on G2.com.

When just starting out, the quick start guide given was a little nebulous and all the new terminology was confusing, but that's to be expected from any new tool one starts using. Review collected by and hosted on G2.com.

The support staff is great to work with. Review collected by and hosted on G2.com.

The User Interface can be tricky to learn Review collected by and hosted on G2.com.

The wide variety of tasks I can complete using Openprise. We haven't implemented them all yet, but looking forward to more than just data cleansing, de duping - looking forward to using Openprise to manage our lead routing and Lead to Account matching next and eventually attribution. Review collected by and hosted on G2.com.

There's a learning curve, but that is the case with any program that has such robust capabilities. Review collected by and hosted on G2.com.

Openprise has a wide range of operations and pre-built functionality that allow us to implement sometimes complicated jobs in less time. e.g. phone number standardization based on country value. Review collected by and hosted on G2.com.

Can be setup intensive but this is a product of how complex you can get with your jobs Review collected by and hosted on G2.com.

Openprise offers stunning marketing data integration/orchestration software and support/services. We automated everything that cannot be automated in a MAP. We increased the marketability of our database and the numbers of qualified leads forwarded to sales; all of this for a fraction of the usual costs. Review collected by and hosted on G2.com.

I was very pleased with the Openprise software and Openprise superb services. Review collected by and hosted on G2.com.

Very smooth and pleasant o boarding experience. Many different connectors to data sources. Their Data Mechanic option is great. Review collected by and hosted on G2.com.

Certain parts of the UI aren't that great. Review collected by and hosted on G2.com.