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At a Glance
Market Segments
Small-Business (64.8% of reviews)
Mid-Market (54.4% of reviews)
Entry-Level Pricing
Free
$
OneSignal
Star Rating
(1,100)4.7 out of 5
Market Segments
Small-Business (64.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSAP Emarsys
Star Rating
(542)4.3 out of 5
Market Segments
Mid-Market (54.4% of reviews)
Pros & Cons
Entry-Level Pricing
$
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that OneSignal excels in Push Notifications, scoring 9.4, while SAP Emarsys scores 8.4. Reviewers mention that OneSignal's push notification features are intuitive and highly customizable, making it easier to engage users effectively.
- Reviewers mention that OneSignal offers a Free Entry Level Price, which is a significant advantage for small businesses, compared to SAP Emarsys, which does not have a free tier. This makes OneSignal more accessible for startups and smaller organizations.
- Users on G2 highlight that OneSignal has a higher Ease of Use score of 9.3 compared to SAP Emarsys's 8.2. Reviewers say that OneSignal's user interface is straightforward, allowing for quicker onboarding and less training time.
- Reviewers mention that OneSignal's Mobile Optimization features score 9.1, outperforming SAP Emarsys's 8.0. Users report that OneSignal's mobile-friendly designs lead to better engagement rates on mobile devices.
- Users say that OneSignal's Campaign Performance score of 8.6 is superior to SAP Emarsys's 7.6. Reviewers mention that OneSignal provides better analytics and insights, helping marketers optimize their campaigns effectively.
- G2 users report that OneSignal's Customer Support is rated at 9.0, while SAP Emarsys scores 8.4. Reviewers mention that OneSignal's support team is responsive and helpful, which is crucial for businesses needing quick resolutions to issues.
Pricing
Entry-Level Pricing
OneSignal
Free
Free
Start with OneSignal's Free Plan which offers powerful messaging with an easy setup.
- 10,000 free monthly email sends
- Unlimited mobile push sends
- In-App messaging
SAP Emarsys
ESSENTIAL
$
Achieve your most essential objectives through marketing personalization and automation.
Free Trial
OneSignal
Free Trial is available
SAP Emarsys
No trial information availableRatings
Meets Requirements
9.1
640
8.3
400
Ease of Use
9.3
923
8.2
405
Ease of Setup
8.9
544
7.1
212
Ease of Admin
9.0
376
8.2
171
Quality of Support
9.0
592
8.4
396
Has the product been a good partner in doing business?
9.1
352
8.5
172
Product Direction (% positive)
9.0
621
8.9
373
Features by Category
Email Marketing
8.6
98
8.7
261
|
Verified
8.9
96
8.7
246
|
Verified
8.8
95
8.5
257
|
Verified
8.5
90
8.3
231
|
Verified
Online Marketing
Feature Not Available
7.0
157
|
Verified
8.7
95
8.0
190
|
Verified
8.6
98
8.1
217
|
Verified
9.1
95
8.0
214
|
Verified
Feature Not Available
7.7
157
Lead Management
Feature Not Available
7.9
173
|
Verified
8.5
90
7.8
192
|
Verified
9.2
96
8.5
238
|
Verified
Feature Not Available
7.8
161
|
Verified
8.7
91
8.0
158
|
Verified
8.5
92
8.2
183
|
Verified
8.7
95
7.8
146
|
Verified
8.4
85
8.2
144
|
Verified
Campaign Management
Feature Not Available
8.2
181
|
Verified
Feature Not Available
7.8
122
Feature Not Available
7.6
113
|
Verified
Feature Not Available
7.0
84
Social
Feature Not Available
7.3
93
8.3
88
7.5
103
|
Verified
Feature Not Available
7.4
101
|
Verified
Feature Not Available
7.4
93
|
Verified
Feature Not Available
7.5
104
|
Verified
Reporting & Analytics
8.6
101
8.0
236
|
Verified
8.5
88
7.8
176
|
Verified
8.0
87
7.6
165
|
Verified
8.1
85
7.4
173
|
Verified
Feature Not Available
7.4
109
Platform
8.6
97
7.6
152
|
Verified
8.5
91
8.0
134
|
Verified
8.3
100
8.5
151
|
Verified
8.1
61
7.9
105
|
Verified
8.2
63
6.8
106
|
Verified
8.9
100
8.5
136
|
Verified
8.0
85
7.6
102
|
Verified
Agentic AI - Marketing Automation
7.3
5
6.5
29
8.0
5
6.1
28
8.3
5
6.4
30
8.0
5
6.4
29
7.3
5
6.6
29
8.0
5
6.7
29
Integration
8.2
91
7.9
157
|
Verified
8.6
99
7.7
150
|
Verified
8.1
89
7.4
116
|
Verified
Metrics
Not enough data
7.8
35
Not enough data
8.1
38
Not enough data
8.0
30
Not enough data
8.0
34
Not enough data
8.1
33
Not enough data
8.3
35
Not enough data
7.8
33
Not enough data
8.3
36
Not enough data
8.0
33
Reporting
Not enough data
8.0
40
Not enough data
8.1
37
Not enough data
7.8
35
Not enough data
8.6
39
Not enough data
8.1
37
Not enough data
7.9
32
Not enough data
7.8
36
Other
Not enough data
8.2
35
Not enough data
8.0
32
Not enough data
8.0
29
Not enough data
8.4
36
Not enough data
8.2
31
Not enough data
8.4
31
Not enough data
7.7
34
Agentic AI - Digital Analytics
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
7.3
8
Not enough data
7.1
8
Administration
Not enough data
7.1
38
Not enough data
7.5
36
Not enough data
8.3
40
Not enough data
8.5
40
Administration
Not enough data
8.2
82
Not enough data
7.9
75
Not enough data
7.8
75
Not enough data
8.6
85
Not enough data
7.1
58
Not enough data
7.8
65
Integrations
Not enough data
7.8
48
Not enough data
7.8
58
Not enough data
8.0
58
Not enough data
7.7
58
Platform
Not enough data
8.1
55
Not enough data
7.9
54
Not enough data
8.3
49
Not enough data
7.8
64
Not enough data
8.2
59
Not enough data
8.4
73
Not enough data
8.0
55
Not enough data
8.4
70
Diagnosis
Not enough data
6.9
61
Not enough data
7.3
66
Not enough data
7.8
72
Not enough data
7.4
65
Tracking
Not enough data
7.3
70
Not enough data
7.1
61
Not enough data
8.2
86
Not enough data
8.0
80
Not enough data
7.3
59
Reporting
Not enough data
8.2
93
Not enough data
7.6
80
Not enough data
7.6
72
Not enough data
7.6
77
Agentic AI - Email Deliverability
Not enough data
6.7
18
Not enough data
7.0
18
Not enough data
7.2
18
Not enough data
6.3
18
Not enough data
7.2
18
Analytics
Not enough data
8.8
8
Not enough data
8.8
8
Not enough data
9.0
8
Not enough data
8.9
9
Not enough data
8.1
8
Not enough data
9.1
9
Content Management
Not enough data
9.2
10
Not enough data
8.5
9
Not enough data
Feature Not Available
Design & Development
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
8.2
10
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
6.5
9
Not enough data
6.5
8
Not enough data
7.5
10
Agentic AI - Location-Based Marketing Features
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
7.7
11
Not enough data
8.0
10
Not enough data
8.2
11
Not enough data
7.6
11
Visitor Behavior
Not enough data
8.5
94
|
Verified
Not enough data
8.8
101
|
Verified
Not enough data
8.2
79
|
Verified
Templates
Not enough data
8.0
96
|
Verified
Not enough data
8.6
98
|
Verified
Not enough data
8.5
95
|
Verified
Personalization
Not enough data
8.6
104
|
Verified
Not enough data
8.4
93
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.4
69
|
Verified
Not enough data
8.7
86
|
Verified
Not enough data
8.6
100
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.7
92
|
Verified
Multichannel
Not enough data
8.3
86
|
Verified
Not enough data
8.9
117
|
Verified
Not enough data
8.4
89
|
Verified
Administration
Not enough data
8.7
105
|
Verified
Not enough data
8.5
111
|
Verified
Not enough data
8.5
102
|
Verified
Not enough data
8.2
90
|
Verified
Agentic AI - E-Commerce Personalization
Not enough data
5.2
8
Not enough data
5.4
8
Campaigns
8.9
465
7.7
24
9.1
455
8.3
26
8.6
411
7.9
24
8.7
459
8.3
27
8.8
448
8.0
24
Analytics
8.6
443
7.6
24
8.4
439
7.3
24
Optimization
8.4
387
7.6
24
8.6
424
8.2
25
8.8
432
7.0
22
8.7
423
7.4
23
Agentic AI - Push Notification
7.0
14
6.5
13
7.1
14
6.4
13
6.9
14
6.4
13
Segmentation
Not enough data
8.8
20
Not enough data
8.9
19
Targeting
Not enough data
8.7
18
Not enough data
8.3
17
Triggered Content
Not enough data
8.1
15
Not enough data
8.9
20
Not enough data
8.9
19
Personalized Content
Not enough data
8.3
19
Not enough data
9.0
15
Not enough data
8.6
17
Agentic AI - Personalization Engines
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
8.1
6
Text Messaging
9.1
34
8.3
23
Feature Not Available
7.4
18
9.1
34
8.5
24
Feature Not Available
7.7
17
8.1
32
8.0
20
8.5
33
7.1
18
9.0
35
8.3
23
9.0
31
7.9
19
SMS Platform
8.8
33
7.8
23
8.7
33
8.6
23
Feature Not Available
7.4
17
Feature Not Available
6.9
15
8.5
30
7.1
16
9.1
34
8.2
19
Agentic AI - SMS Marketing
Not enough data
5.4
9
Not enough data
5.4
9
Not enough data
6.1
9
Not enough data
5.6
9
Not enough data
5.2
9
Not enough data
5.6
9
Platform Basics
Not enough data
8.6
50
Not enough data
8.6
48
Platform Data
Not enough data
8.1
45
Not enough data
8.0
47
Not enough data
8.4
51
Not enough data
7.9
44
Platform Additional Functionality
Not enough data
7.8
44
Not enough data
8.1
42
Not enough data
7.9
40
Agentic AI - Customer Journey Analytics
Not enough data
8.0
10
Not enough data
8.3
10
Not enough data
8.0
10
Not enough data
8.3
9
Messaging Channels
8.0
81
Not enough data
8.7
94
Not enough data
7.2
69
Not enough data
Feature Not Available
Not enough data
Administration
9.2
119
Not enough data
9.2
122
Not enough data
9.0
122
Not enough data
8.9
118
Not enough data
Loyalty Experience
Not enough data
8.4
15
Not enough data
8.6
15
Not enough data
8.4
17
Not enough data
8.5
22
Not enough data
7.4
12
Not enough data
7.8
13
Loyalty Platform
Not enough data
8.7
15
Not enough data
8.7
18
Not enough data
8.3
15
Not enough data
8.5
16
Not enough data
8.8
18
Agentic AI - Loyalty Management
Not enough data
6.9
6
Not enough data
7.2
6
Not enough data
7.3
5
Not enough data
6.9
6
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
8.6
96
8.0
43
8.7
170
|
Verified
8.3
68
|
Verified
8.2
142
7.7
38
8.3
151
8.1
54
Campaigns
8.7
147
|
Verified
7.9
42
|
Verified
9.4
193
|
Verified
8.4
46
|
Verified
8.1
79
8.4
39
|
Verified
Feature Not Available
7.8
32
8.4
138
9.1
64
8.8
181
8.8
62
Engagement
8.3
135
8.1
52
Platform
8.9
148
8.4
59
9.0
156
|
Verified
8.1
28
|
Verified
8.7
141
8.3
43
Agentic AI - Mobile Marketing
Not enough data
6.3
8
Not enough data
6.0
8
Not enough data
5.4
9
Not enough data
6.0
8
Not enough data
6.4
7
Not enough data
7.4
7
Marketing Operations
Not enough data
8.0
70
|
Verified
Not enough data
8.5
83
|
Verified
Not enough data
8.3
80
|
Verified
Not enough data
8.8
81
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
94
|
Verified
Not enough data
8.4
101
|
Verified
Not enough data
8.1
74
|
Verified
Not enough data
8.0
75
|
Verified
Not enough data
8.4
72
|
Verified
Not enough data
8.1
73
Agentic AI - Marketing Analytics
Not enough data
7.2
16
Not enough data
7.5
16
Not enough data
7.3
16
Categories
Categories
Shared Categories
OneSignal and SAP Emarsys are categorized as Push Notification, Mobile Marketing, Marketing Automation, and SMS Marketing
Unique Categories
OneSignal is categorized as Proactive Notification and RCS Business Messaging
Reviews
Reviewers' Company Size
OneSignal
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SAP Emarsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
13.5%
Information Technology and Services
10.2%
Financial Services
6.3%
Health, Wellness and Fitness
4.6%
Online Media
4.1%
Other
61.3%
Retail
28.2%
Apparel & Fashion
10.4%
Consumer Goods
5.4%
Marketing and Advertising
4.8%
Sporting Goods
3.9%
Other
47.4%
Discussions
Is One signal a good push notifications service
3 Comments
NP
Yes it isRead more
What is OneSignal used for?
3 Comments
VS
Marketing Message, Mail and Notification send to your customer with easy usable tools.Read more
When will you add monitization options?
2 Comments
KH
OneSignal is not a monetization platform/ad network.
But you can generate income with the help of onesignal through other ad networks by sending push...Read more
Can I add other templates if I don't want to use html?
2 Comments
WY
Hola Pamela!
Gracias por tu pregunta.
Our Template Editor does let you design and create your own templates. As long as you have the VCE enabled, this is a...Read more
Why don't they have support for training in Spanish?
1 Comment
Official Response from SAP Emarsys
Hello Mateo!
We appreciate your question. Although we indeed do not have the same availability of documentation in Spanish as for other languages, this is...Read more
how much turnvoer my company need before emarsys is worth.
1 Comment
PD
Hi Timo, Thank you for your question. It is usually its 50-500m + annual turnover.Read more
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