# Dynamics 365 Sales vs Keap Comparison

| | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Star Rating** | 3.8 out of 5 | 3.8 out of 5 | 
| **Total Reviews** | 1,618 | 26 | 
| **Largest Market Segment** | Mid-Market (39.4% of reviews) | Small-Business (82.6% of reviews) | 
| **Entry Level Price** | $210/month per user | Starting at $249.00 1500 Contacts Per Month | 

---
## Top Pros & Cons

### Dynamics 365 Sales

Pros:
- Ease of Use (21 reviews)
- Integrations (11 reviews)

Cons:
- Learning Curve (13 reviews)
- Complexity (8 reviews)

### Keap

Pros:
- Automation (8 reviews)
- Automation Features (8 reviews)

Cons:
- Complexity (3 reviews)
- Expensive (3 reviews)

---
## Ratings Comparison
| Rating | Dynamics 365 Sales | Keap | 
|---|---|---|
  | **Meets Requirements** | 8.1 (1291 reviews) | 8.1 (14 reviews) | 
  | **Ease of Use** | 7.4 (1297 reviews) | 8.2 (16 reviews) | 
  | **Ease of Setup** | 7.2 (417 reviews) | 7.9 (16 reviews) | 
  | **Ease of Admin** | 7.6 (385 reviews) | Not enough data | 
  | **Quality of Support** | 7.5 (1132 reviews) | 8.2 (13 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.8 (380 reviews) | Not enough data | 
  | **Product Direction (% positive)** | 6.3 (1268 reviews) | 5.0 (14 reviews) | 

---
## Pricing

### Dynamics 365 Sales

#### Entry-Level Pricing

Plan: Dynamics 365 Plan

Price: $210 /month per user

Description: Get full use of all applications in one comprehensive, cost-efficient option.


[Browse all 3 editions](https://www.g2.com/products/dynamics-365-sales/pricing)

#### Free Trial

No

### Keap

#### Entry-Level Pricing

Plan: Keap

Price: Starting at $249.00 1500 Contacts Per Month

Description: Say goodbye to feature-based plans. Get the entire Keap software platform starting at one low price — because serious growth requires serious software.

Key Features:
- 1,500 Contacts
- 2 Users
- 5 Proven Automations

[Learn more about Keap](https://www.g2.com/products/thryv-keap/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | 7.9/10 | 1201 |
| **Keap** | 9.0/10 | 17 |

#### Sales Force Automation

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Contact & Account Management** | 8.1 (965 reviews) ✓ Verified | 9.3 (7 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | 7.9 (679 reviews) ✓ Verified | Feature Not Available | 
| **Opportunity & Pipeline Mgmt.** | 7.9 (905 reviews) ✓ Verified | 9.0 (5 reviews) ✓ Verified | 
| **Task / Activity Management** | 7.8 (971 reviews) ✓ Verified | Not enough data | 
| **Territory & Quota Management** | 7.6 (736 reviews) ✓ Verified | Feature Not Available | 
| **Desktop Integration** | 7.9 (869 reviews) ✓ Verified | Not enough data | 
| **Product & Price List Management** | 7.6 (730 reviews) ✓ Verified | Not enough data | 
| **Quote & Order Management** | 7.8 (721 reviews) ✓ Verified | Not enough data | 
| **Customer Contract Management** | 8.0 (768 reviews) ✓ Verified | Not enough data | 

#### Marketing Automation

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Email Marketing** | 7.6 (754 reviews) ✓ Verified | 9.3 (9 reviews) ✓ Verified | 
| **Campaign Management** | 7.5 (732 reviews) ✓ Verified | 9.2 (6 reviews) ✓ Verified | 
| **Lead Management** | 7.8 (822 reviews) ✓ Verified | 9.0 (5 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | 7.6 (642 reviews) ✓ Verified | Not enough data | 

#### Customer Support

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Case Management** | 8.0 (708 reviews) ✓ Verified | Not enough data | 
| **Customer Support Portal** | 7.8 (672 reviews) ✓ Verified | Not enough data | 
| **Knowledge Base** | 7.9 (694 reviews) ✓ Verified | Not enough data | 
| **Call Center Features** | 7.7 (603 reviews) ✓ Verified | Not enough data | 
| **Support Analytics** | 7.9 (630 reviews) ✓ Verified | Not enough data | 

#### Reporting & Analytics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Reporting** | 7.9 (896 reviews) ✓ Verified | Not enough data | 
| **Dashboards** | 7.9 (946 reviews) ✓ Verified | 8.7 (5 reviews) ✓ Verified | 
| **Forecasting** | 7.7 (783 reviews) ✓ Verified | Not enough data | 

#### Mobile & Social

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Social Collaboration Features** | 7.5 (556 reviews) ✓ Verified | Not enough data | 
| **Social Network Integration** | 7.6 (550 reviews) ✓ Verified | Not enough data | 
| **Mobile User Support** | 7.4 (620 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Customization** | 8.1 (293 reviews) ✓ Verified | Not enough data | 
| **Workflow Capability** | 8.1 (308 reviews) ✓ Verified | 9.5 (7 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.2 (302 reviews) ✓ Verified | Not enough data | 
| **Internationalization** | 7.9 (227 reviews) ✓ Verified | Not enough data | 
| **Sandbox / Test Environments** | 7.9 (249 reviews) ✓ Verified | Not enough data | 
| **Document & Content Mgmt.** | 7.8 (276 reviews) ✓ Verified | Not enough data | 
| **Performance and Reliability** | 7.7 (292 reviews) ✓ Verified | 8.0 (5 reviews) ✓ Verified | 
| **Output Document Generation** | 7.8 (254 reviews) ✓ Verified | Not enough data | 

#### Integration

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Data Import & Export Tools** | 7.9 (297 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 7.8 (234 reviews) ✓ Verified | Not enough data | 
| **Breadth of Partner Applications** | 7.6 (239 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **AI Text Generation** | 8.1 (18 reviews) | Not enough data | 

#### Agentic AI - CRM

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | 8.0 (5 reviews) | Not enough data | 
| **Multi-step Planning** | 6.7 (5 reviews) | Not enough data | 
| **Cross-system Integration** | 7.7 (8 reviews) | Not enough data | 
| **Adaptive Learning** | 9.0 (5 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.3 (5 reviews) | Not enough data | 
| **Proactive Assistance** | 8.7 (5 reviews) | Not enough data | 
| **Decision Making** | 8.3 (5 reviews) | Not enough data | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Email Marketing

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | Not enough data | 
| **Sending Outbound Emails** | Not enough data | Not enough data | 
| **Manage Email Deliverability** | Not enough data | Not enough data | 
| **Automated Email Responses** | Not enough data | Not enough data | 

#### Online Marketing

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | Not enough data | 
| **Dynamic Content** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Mobile Optimized** | Not enough data | Not enough data | 
| **Search Tracking and Optimization** | Not enough data | Not enough data | 

#### Lead Management

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | Not enough data | 
| **Data Quality Management** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Lead Scoring and Grading** | Not enough data | Not enough data | 
| **Lead Nurturing** | Not enough data | Not enough data | 
| **Online Behavior Tracking** | Not enough data | Not enough data | 
| **Automated Alerts and Tasks** | Not enough data | Not enough data | 
| **CRM Lead Integration** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Program Management** | Not enough data | Not enough data | 
| **Event / Webinar Marketing** | Not enough data | Not enough data | 
| **Calendaring** | Not enough data | Not enough data | 
| **Budgeting** | Not enough data | Not enough data | 

#### Social

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Social Listening** | Not enough data | Not enough data | 
| **Social Sharing** | Not enough data | Not enough data | 
| **Social Campaigns** | Not enough data | Not enough data | 
| **Social Media Engagement** | Not enough data | Not enough data | 
| **Social Media Advertising** | Not enough data | Not enough data | 

#### Reporting & Analytics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Basic Reporting** | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | 
| **ROI Analytics** | Not enough data | Not enough data | 
| **Revenue Analytics** | Not enough data | Not enough data | 
| **SEO / Keyword Analytics** | Not enough data | Not enough data | 

#### Platform

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Customization ** | Not enough data | Not enough data | 
| **Workflow Capability** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Output Document Generation** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Lead Generation

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Templates

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Text and Themes** | Not enough data | Not enough data | 
| **Stock Images** | Not enough data | Not enough data | 
| **Proofing** | Not enough data | Not enough data | 
| **Mobile Responsive** | Not enough data | Not enough data | 

#### Edit

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Pre-Made** | Not enough data | Not enough data | 
| **Build** | Not enough data | Not enough data | 
| **HTML** | Not enough data | Not enough data | 

#### Logistics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Analytics** | Not enough data | Not enough data | 
| **Issues** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 
| **Shareable Link** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Quote-to-Cash

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Customer Requirements

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Quoting** | Not enough data | Not enough data | 
| **Configuration** | Not enough data | Not enough data | 
| **Pricing** | Not enough data | Not enough data | 

#### Contracts

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Creation** | Not enough data | Not enough data | 
| **Negotiation** | Not enough data | Not enough data | 
| **Execution** | Not enough data | Not enough data | 

#### Revenue

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Invoicing** | Not enough data | Not enough data | 
| **Matching** | Not enough data | Not enough data | 
| **Recognition** | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Text Messaging

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Text Scheduler** | Not enough data | Not enough data | 
| **Automatic Replies** | Not enough data | Not enough data | 
| **Automatic URL Shortening** | Not enough data | Not enough data | 
| **MMS Marketing** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Transactional SMS** | Not enough data | Not enough data | 

#### SMS Platform

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Reporting** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **White Label** | Not enough data | Not enough data | 
| **Text-to-Landline** | Not enough data | Not enough data | 
| **Short Codes** | Not enough data | Not enough data | 
| **API Integration** | Not enough data | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Invoice Management

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Invoice Generation

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Templates** | Not enough data | Not enough data | 
| **Digital Invoices** | Not enough data | Not enough data | 
| **Recurring Invoices** | Not enough data | Not enough data | 

#### Invoice Processing

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Approvals** | Not enough data | Not enough data | 
| **Batch Processing** | Not enough data | Not enough data | 
| **Consolidation** | Not enough data | Not enough data | 
| **Match Invoices** | Not enough data | Not enough data | 

#### Analytics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Due Dates** | Not enough data | Not enough data | 
| **Cashflow** | Not enough data | Not enough data | 
| **KPIs** | Not enough data | Not enough data | 
| **Payment Tracking** | Not enough data | Not enough data | 

#### Integration

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Accounting** | Not enough data | Not enough data | 
| **Payments** | Not enough data | Not enough data | 
| **ERP** | Not enough data | Not enough data | 
| **Account Sync** | Not enough data | Not enough data | 

#### Agentic AI - Invoice Management

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Page Customization

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Drag and Drop** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Advanced Customization** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 

#### Page Optimization

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 
| **Mobile Responsive** | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | 
| **SEO** | Not enough data | Not enough data | 

#### Integrations

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | Not enough data | 
| **Email Marketing Integration** | Not enough data | Not enough data | 
| **Domain Integration** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - Landing Page Builders

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Lead Monitoring

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Features** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 
| **Identification** | Not enough data | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Capture

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Mobile** | Not enough data | Not enough data | 
| **Websites** | Not enough data | Not enough data | 
| **Social Media** | Not enough data | Not enough data | 
| **Data** | Not enough data | Not enough data | 

#### Analytics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Export/Import** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 

#### Customization

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Forms** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Agentic AI - Lead Scoring

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Attribution

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Lead Opportunity** | Not enough data | Not enough data | 
| **Lead Assignment** | Not enough data | Not enough data | 
| **Pipeline Acceleration** | Not enough data | Not enough data | 

#### Discovery

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Lead Management** | Not enough data | Not enough data | 
| **Scoring/Ranking** | Not enough data | Not enough data | 
| **Lead Context** | Not enough data | Not enough data | 

#### Management

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Conversion Viability** | Not enough data | Not enough data | 
| **Workflow** | Not enough data | Not enough data | 

#### Platform

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Data Synchronization** | Not enough data | Not enough data | 
| **Analysis** | Not enough data | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Agentic AI - Email Tracking

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Analytics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Open Rates** | Not enough data | Not enough data | 
| **Link Activity** | Not enough data | Not enough data | 
| **Attachment Activity** | Not enough data | Not enough data | 

#### Customizations

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Email Platform Integration** | Not enough data | Not enough data | 
| **Email Scheduling** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Email Categorization** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | 8.5/10 | 22 |
| **Keap** | N/A | N/A |

#### Agentic AI - Sales Analytics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Sourcing

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Data Sourcing** | 8.7 (21 reviews) | Not enough data | 
| **Exporting & Sharing Data** | 8.5 (21 reviews) | Not enough data | 
| **Multi-Device Data Visualization** | 8.4 (20 reviews) | Not enough data | 
| **Interactive Dashboards** | 8.1 (21 reviews) | Not enough data | 
| **Data Segmentation** | 8.7 (20 reviews) | Not enough data | 

#### Predictive Analytics

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Lead Scoring** | 8.7 (20 reviews) | Not enough data | 
| **Opportunity Scoring** | 8.6 (19 reviews) | Not enough data | 
| **Risk Analysis** | 8.3 (19 reviews) | Not enough data | 
| **Live Forecasting** | 8.3 (19 reviews) | Not enough data | 

#### Sales Management

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Live Pipeline Management** | 8.8 (20 reviews) | Not enough data | 
| **Sales Gamification** | 8.7 (19 reviews) | Not enough data | 
| **Account-Based Analytics** | 8.5 (20 reviews) | Not enough data | 
| **Activity Tracking** | 8.7 (20 reviews) | Not enough data | 

### Sales Coaching

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | 8.6/10 | 6 |
| **Keap** | N/A | N/A |

#### Agentic AI - Sales Coaching

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Training

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Knowledge Base** | 8.9 (6 reviews) | Not enough data | 
| **Coaching Materials** | 8.6 (6 reviews) | Not enough data | 
| **Playbook Creation** | 7.5 (6 reviews) | Not enough data | 
| **Video Record** | 8.6 (6 reviews) | Not enough data | 

#### Feedback

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Review** | 8.9 (6 reviews) | Not enough data | 
| **Scorecard** | 8.9 (6 reviews) | Not enough data | 
| **Coaching Card** | 8.6 (6 reviews) | Not enough data | 
| **Leaderboard** | 9.2 (6 reviews) | Not enough data | 
| **Real-Time Updates** | 8.6 (6 reviews) | Not enough data | 
| **Notifications** | 8.6 (6 reviews) | Not enough data | 
| **Competition** | 8.6 (6 reviews) | Not enough data | 

#### Generative AI

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

### Accounting & Finance

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Agentic AI - Accounting & Finance

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **Dynamics 365 Sales** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [CRM Software](https://www.g2.com/categories/crm), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics)

**Unique to Dynamics 365 Sales (1):** [Sales Coaching Software](https://www.g2.com/categories/sales-coaching)

**Unique to Keap (10):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Invoice Management Software](https://www.g2.com/categories/invoice-management), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Dynamics 365 Sales | Keap | 
|---|---|---|
| **Small-Business** | 31.0% | 82.6% | 
| **Mid-Market** | 39.4% | 13.0% | 
| **Enterprise** | 29.6% | 4.3% | 

### By Industry

#### Dynamics 365 Sales

- **Information Technology and Services:** 12.6%
- **Computer Software:** 8.4%
- **Retail:** 3.9%
- **Marketing and Advertising:** 3.9%
- **Financial Services:** 3.9%
- **Accounting:** 2.8%
- **Education Management:** 2.3%
- **Non-Profit Organization Management:** 2.3%
- **Insurance:** 2.3%
- **Real Estate:** 2.3%
- **Other:** 55.2%

#### Keap

- **Marketing and Advertising:** 18.8%
- **Consulting:** 12.5%
- **Manufacturing:** 6.3%
- **Real Estate:** 6.3%
- **Professional Training & Coaching:** 6.3%
- **Market Research:** 6.3%
- **Leisure, Travel & Tourism:** 6.3%
- **Information Technology and Services:** 6.3%
- **Health, Wellness and Fitness:** 6.3%
- **Financial Services:** 6.3%
- **Other:** 18.8%

---
## Alternatives

### Alternatives to Dynamics 365 Sales

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14682 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13793 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3041 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1231 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [SAP Sales Cloud](https://www.g2.com/products/sap-sap-sales-cloud/reviews) — 4.2/5 stars (998 reviews)
- [Pipeline CRM](https://www.g2.com/products/pipeline-crm/reviews) — 4.3/5 stars (950 reviews)

### Alternatives to Keap

- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14682 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [LocaliQ](https://www.g2.com/products/localiq/reviews) — 4.5/5 stars (1057 reviews)
- [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) — 4.4/5 stars (960 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1231 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13793 reviews)
- [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (622 reviews)
- [Agile CRM](https://www.g2.com/products/agile-crm/reviews) — 4.0/5 stars (365 reviews)
- [Ontraport](https://www.g2.com/products/ontraport/reviews) — 4.5/5 stars (224 reviews)

---
## Top Discussions

### Dynamics 365 Sales

- Title: [how can i creat a new feild for the contact?](https://www.g2.com/discussions/how-can-i-creat-a-new-feild-for-the-contact) — 3 comments, 1 upvote
  > **Top comment:** "you must have the "System customizer" and/or "System Administrator" role, If you do you can Click on the "Form Editor" when you have a contact open, you will..."
- Title: [What is Microsoft Dynamics CRM competitive advantage?](https://www.g2.com/discussions/what-is-microsoft-dynamics-crm-competitive-advantage) — 3 comments, 1 upvote
  > **Top comment:** "Dynamics CRM has the advantage of being a part of Microsoft. Some see that as a pro, others a con. Nonetheless, it is a full featured CRM just like several..."
- Title: [I'm new to Dynamics 365 Sales and struggling to set up and customize the sales pipeline. Can someone guide me through this process?](https://www.g2.com/discussions/i-m-new-to-dynamics-365-sales-and-struggling-to-set-up-and-customize-the-sales-pipeline-can-someone-guide-me-through-this-process) — 2 comments
  > **Top comment:** "To set up and customize your sales pipeline in Dynamics 365 Sales:

Define Sales Stages: Go to Settings > Sales > Sales Process to set stages like "Lead,"..."
- Title: [What is Dynamics 365 Sales used for?](https://www.g2.com/discussions/what-is-dynamics-365-sales-used-for) — 1 comment
  > **Top comment:** " Lead management: Capturing and nurturing leads, assigning them to sales representatives, and tracking their progress through the sales funnel.
 ..."
- Title: [What Dynamics 365 application can be used for point of sales?](https://www.g2.com/discussions/what-dynamics-365-application-can-be-used-for-point-of-sales) — 1 comment
  > **Top comment:** "1. In-store and Online Sales.
2.Inventory Management.
3.Customer Engagement.
4.Omnichannel Capabilities.
5.Payment Processing.
6.Reporting and Analytics."

### Keap

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/dynamics-365-sales-vs-thryv-keap)