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Compare Crayon Software and Owler 
Featured Products
At a Glance
Market Segments
Mid-Market (61.6% of reviews)
Small-Business (37.8% of reviews)
Entry-Level Pricing
No pricing available
$0.00
Crayon
Star Rating
(385)4.6 out of 5
Market Segments
Mid-Market (61.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about CrayonOwler
Star Rating
(481)4.3 out of 5
Market Segments
Small-Business (37.8% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plansCrayon vs Owler
When assessing the two solutions, reviewers found Crayon easier to use and do business with overall. However, reviewers preferred the ease of set up with Owler, along with administration.
- Reviewers felt that Crayon meets the needs of their business better than Owler.
- When comparing quality of ongoing product support, reviewers felt that Crayon is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Crayon over Owler.
Pricing
Entry-Level Pricing
Crayon
No pricing availableOwler
Owler Community
$0.00
Research a few companies you are interested in, and follow up to 5 companies to receive ongoing real-time news alerts about them.
- Track up to 5 Companies
Free Trial
Crayon
No trial information availableOwler
No trial information availableRatings
Meets Requirements
8.8
262
8.4
358
Ease of Use
9.0
265
8.9
370
Ease of Setup
9.1
139
9.3
80
Ease of Admin
9.2
145
9.1
74
Quality of Support
9.6
231
8.5
208
Has the product been a good partner in doing business?
9.7
144
8.9
69
Product Direction (% positive)
8.8
242
7.7
361
Features by Category
Data Availability
Not enough data
7.8
109
Not enough data
8.3
201
Not enough data
8.2
215
|
Verified
Not enough data
Not enough data
Data Accuracy
Not enough data
7.7
151
Not enough data
7.9
192
Not enough data
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
8.0
102
Not enough data
7.8
105
|
Verified
Not enough data
8.6
126
Not enough data
8.0
115
|
Verified
Not enough data
7.3
90
|
Verified
Not enough data
7.2
76
Features
Not enough data
7.4
109
Not enough data
7.5
101
Not enough data
7.5
111
|
Verified
Not enough data
7.9
113
Not enough data
8.6
186
|
Verified
Not enough data
8.8
195
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
132
Not enough data
6.9
81
Lead Intelligence
Not enough data
8.3
54
|
Verified
Not enough data
8.3
47
Not enough data
7.9
47
Lead Management
Not enough data
7.9
47
Not enough data
Feature Not Available
Not enough data
7.9
47
Marketing Campaigns
Not enough data
7.5
41
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Execution
Not enough data
Feature Not Available
Not enough data
8.3
45
Not enough data
8.2
44
Not enough data
Feature Not Available
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
9.1
179
Not enough data
9.2
168
Not enough data
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
8.7
167
Not enough data
8.8
154
Not enough data
7.5
111
Not enough data
Platform Content
9.1
173
Not enough data
Platform Reporting
8.6
158
Not enough data
7.8
117
Not enough data
Data collection
8.1
45
|
Verified
Not enough data
8.7
65
|
Verified
Not enough data
8.8
61
|
Verified
Not enough data
8.1
38
|
Verified
Not enough data
8.4
49
|
Verified
Not enough data
Segment Trending
9.3
69
|
Verified
Not enough data
9.0
69
|
Verified
Not enough data
8.0
54
|
Verified
Not enough data
7.8
38
Not enough data
Analysis
8.4
58
|
Verified
Not enough data
8.5
57
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
Platform
8.9
71
|
Verified
Not enough data
9.1
67
|
Verified
Not enough data
8.1
29
|
Verified
Not enough data
9.1
73
|
Verified
Not enough data
8.9
71
|
Verified
Not enough data
9.0
43
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Website Change Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.4
142
Not enough data
7.9
123
Not enough data
7.4
100
Lead Management
Not enough data
7.7
91
Not enough data
Feature Not Available
Not enough data
7.8
93
Marketing Campaigns
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
87
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Categories
Categories
Shared Categories
Crayon and Owler share no categories
Unique Categories
Crayon is categorized as Competitive Intelligence, Market Intelligence, and Website Change Monitoring
Owler is categorized as Sales Intelligence, Marketing Account Intelligence, and Account Data Management
Reviews
Reviewers' Company Size
Crayon
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Owler
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
43.2%
Information Technology and Services
15.7%
Marketing and Advertising
6.5%
Computer & Network Security
5.0%
Financial Services
4.5%
Other
25.1%
Computer Software
22.4%
Information Technology and Services
14.8%
Marketing and Advertising
6.8%
Financial Services
4.2%
Telecommunications
3.2%
Other
48.6%
Discussions
Crayon has no discussions with answers
How does the free plan compare to the Paid benefits?
1 Comment
JG
The free one suits me well.Read more
What industry/verticals are the best fit for this product?
1 Comment
JM
Owler is a community-based business insights platform that provides information on companies, industries, and competitors. It's widely used across various...Read more
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