1. [Home](https://www.g2.com/) 2. ... 3. [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence) 4. [Crayon Discussions](https://www.g2.com/products/crayon-crayon/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d79203905e602b2fb938d02d2d58e665/crayon-crayon.png "Product Avatar Image") ](/products/crayon-crayon/reviews) [ Crayon ](/products/crayon-crayon/reviews) (385)4.6/5 Crayon is the Competitive Enablement Platform that helps revenue teams win more competitive deals by preparing sellers for the moments that determine outcomes. Every deal is made up of competitive moments — how a rep handles an objection, positions against a competitor, or follows up with differentiated messaging. Crayon helps teams define how to win in those moments and deliver that guidance directly within seller workflows. Hundreds of companies including Gong, TriNet, and DocuSign use Crayon to capture real-time insights across their competitive landscape — from the web as well as from buyers, sellers, and deals. Powered by AI & competitive agents, Crayon automatically organizes and analyzes competitive intelligence, turning raw insights into actionable enablement. Crayon helps teams: - Monitor and track competitor activity across digital channels - Capture field intelligence from sales conversations - Generate structured competitive outputs, including battlecards - Deliver competitive guidance in tools like Salesforce, Sales Enablement tools and Slack & Teams - Analyze competitive performance to understand what drives wins By combining automated intelligence with in-workflow delivery, Crayon enables teams to operationalize competitive strategy and equip sellers with credible guidance in the moments that matter most. To learn more about Crayon, visit www.crayon.co or take a product tour of Crayon here: http://bit.ly/471jInP Show More * * * ### 74.0 Nps Score Already have Crayon? ### All Crayon Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • over 5 years ago More Options - [ # What is the best way to use my 'saved searches'? ](/discussions/39309-what-is-the-best-way-to-use-my-saved-searches) other than use them to build boards and battlecards [ Market Intelligence Software ](https://www.g2.com/tags/market-intelligence-software)[ Competitive Intelligence Tools Software ](https://www.g2.com/tags/competitive-intelligence-tools-software) * * * \<0\>0\>Upvotes 1 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.&title=Crayon+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Crayon+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Crayon+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss%0aAsk+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Crayon+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss%0aAsk+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • over 5 years ago More Options - [ # What is the best way to use Caryon for creating a CI program? ](/discussions/34428-what-is-the-best-way-to-use-caryon-for-creating-a-ci-program) I am working on a developing a CI program and finding it difficult to collect and organise information in one place. Crayon fulfils this to an extent but it would be good to know beforehand if there are any blind spots I might hit by depending completely on Crayon? [ Market Intelligence Software ](https://www.g2.com/tags/market-intelligence-software)[ Competitive Intelligence Tools Software ](https://www.g2.com/tags/competitive-intelligence-tools-software) * * * \<0\>0\>Upvotes 1 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.&title=Crayon+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Crayon+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Crayon+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss%0aAsk+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Crayon+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss%0aAsk+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • over 5 years ago More Options - [ # What is the best way to filter the feed of one competitor in particular inside my daily feed? ](/discussions/33925-what-is-the-best-way-to-filter-the-feed-of-one-competitor-in-particular-inside-my-daily-feed) A very large provider is our direct competitor on some markets. However, having many products and associated feeds (blogs, own website, ISV, reseller websites, etc.), filtering their feed in Crayon is pretty different from most other competitors. Shall I create a dedicated saved search and... [Read more](/discussions/33925-what-is-the-best-way-to-filter-the-feed-of-one-competitor-in-particular-inside-my-daily-feed) [ Market Intelligence Software ](https://www.g2.com/tags/market-intelligence-software)[ Competitive Intelligence Tools Software ](https://www.g2.com/tags/competitive-intelligence-tools-software) * * * \<0\>0\>Upvotes 1 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.&title=Crayon+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Crayon+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Crayon+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss%0aAsk+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Crayon+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss%0aAsk+Crayon+questions+and+get+answers+from+expert+users+in+our+Crayon+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/crayon-crayon/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/ea1ddb496a86222b3aac733c371d9f9a/crayon-crayon.svg "Product Avatar Image") ### Have you used Crayon before? Answer a few questions to help the Crayon community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcrayon-crayon%2Fdiscuss%3Fsmall_ask%3Dcrayon-crayon) No ## Top Contributors in Crayon 1 ![Stephane C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephane C.") SC Loading... ### [Stephane C.](https://www.g2.com/users/00dcc9a5-770b-4849-b148-7bc02a3ca1b5 "Stephane C.") Head of Sales Enablement, Europe 1 pt 2 ![Harsh B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Harsh B.") HB Loading... ### [Harsh B.](https://www.g2.com/users/7a9705e4-e864-43b3-9416-a97723729a8d "Harsh B.") 1 pt