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Compare Bynder and Pickit 
At a Glance
Market Segments
Mid-Market (50.4% of reviews)
Small-Business (45.1% of reviews)
Entry-Level Pricing
Contact Us
Free Trial 100 Users
Bynder
Star Rating
(1,081)4.5 out of 5
Market Segments
Mid-Market (50.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about BynderPickit
Star Rating
(120)4.5 out of 5
Market Segments
Small-Business (45.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial 100 Users
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bynder excels in overall user satisfaction, reflected in its significantly higher G2 Score compared to Pickit. Users appreciate the platform's intuitive asset management, noting that it simplifies the process of handling thousands of creative documents.
- Users say that Bynder's onboarding process is particularly commendable, with many highlighting the dedicated support team that assists during setup. This contrasts with Pickit, where users have expressed a desire for more robust support during implementation.
- Reviewers mention that while both platforms offer ease of use, Bynder's asset search functionality is often praised for its intuitive design, making it easier for team members to locate assets without navigating a complex folder structure. In comparison, Pickit users appreciate its organized interface but note that it can sometimes be less intuitive for new users.
- According to verified reviews, Bynder's quality of support stands out, with users rating it highly for responsiveness and helpfulness. In contrast, while Pickit also receives positive feedback for its support, some users feel that it could be improved to match the level of assistance provided by Bynder.
- Users highlight that Pickit is effective for small businesses, particularly in centralizing media and brand assets, which helps reduce internal requests for media. However, Bynder's broader feature set and higher overall ratings make it a more suitable choice for mid-market companies looking for advanced digital asset management capabilities.
- Reviewers note that both platforms have strong asset management features, but Bynder's advanced capabilities in analytics and file transformation are often seen as superior. Users appreciate how Bynder allows for detailed tracking and management of assets, while Pickit shines in its straightforward approach to distributing company assets.
Pricing
Entry-Level Pricing
Bynder
Enterprise
Contact Us
Centralize all digital assets, manage asset storage and support creative and marketing teams to collaborate more efficiently during the creative process.
- Centralised content repository
- Collaboration & asset workflow tools
- Content creation & automation tools
Pickit
Pickit Enterprise
Free Trial
100 Users
Our full-scale DAM platform for 100+ users. Customize to suit your needs.
- Media Asset Management
- Document Management
- Brand Management
Free Trial
Bynder
Free Trial is available
Pickit
Free Trial is available
Ratings
Meets Requirements
8.8
935
8.6
66
Ease of Use
8.8
949
8.9
68
Ease of Setup
8.3
774
8.9
48
Ease of Admin
8.6
744
9.0
38
Quality of Support
9.3
898
9.2
63
Has the product been a good partner in doing business?
9.3
731
9.3
38
Product Direction (% positive)
9.2
918
9.0
58
Features by Category
Interface and Performance
8.5
672
|
Verified
8.7
34
8.6
657
|
Verified
8.6
33
8.9
692
|
Verified
9.1
35
8.7
681
|
Verified
8.6
33
7.4
482
7.6
23
Asset Management
9.0
666
|
Verified
8.8
33
8.9
654
|
Verified
8.6
31
8.3
590
|
Verified
8.6
28
8.4
602
|
Verified
7.8
29
8.6
565
|
Verified
8.3
28
8.6
532
|
Verified
7.8
27
8.6
567
|
Verified
8.4
27
8.6
490
8.8
28
Media Types
8.6
605
|
Verified
8.4
29
8.4
517
|
Verified
8.1
27
9.2
665
|
Verified
9.2
33
Administration
8.0
533
|
Verified
8.2
31
8.9
658
|
Verified
8.1
31
8.8
607
|
Verified
8.4
30
7.7
478
|
Verified
8.2
30
7.7
431
|
Verified
8.2
30
Agentic AI - Digital Asset Management
7.5
70
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Authoring Tools
7.2
53
Not enough data
Feature Not Available
Not enough data
6.8
47
Not enough data
6.8
47
Not enough data
Agentic AI - Creative Management Platforms
6.7
5
Not enough data
7.0
5
Not enough data
8.1
6
Not enough data
7.2
6
Not enough data
6.7
5
Not enough data
7.0
5
Not enough data
Testing Tools
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Publishing Tools
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.0
41
Not enough data
Content Protection
9.2
61
Not enough data
8.6
50
Not enough data
9.1
65
Not enough data
8.9
61
Not enough data
Feature Not Available
Not enough data
9.0
64
Not enough data
8.5
57
Not enough data
8.8
50
Not enough data
Content Type
8.9
51
Not enough data
9.0
50
Not enough data
Content Creation
9.2
25
Not enough data
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Feature Not Available
Not enough data
Editing
6.5
254
7.1
18
7.4
266
8.1
18
6.1
241
6.8
17
6.8
248
7.3
18
Search
8.8
285
8.5
17
7.9
254
8.2
17
7.6
270
7.7
18
7.7
257
7.6
17
Permissions
8.5
275
8.1
17
8.7
281
8.7
17
8.6
271
8.1
17
Platform
8.0
255
8.5
17
7.9
260
8.0
17
7.4
243
7.9
17
Agentic AI - Brand Asset Management
7.2
29
Not enough data
6.6
30
Not enough data
7.6
29
Not enough data
7.2
27
Not enough data
6.9
27
Not enough data
7.0
28
Not enough data
Planning
6.3
68
Not enough data
Publishing
6.8
68
Not enough data
Social Media
6.5
67
Not enough data
Planning
6.7
219
Not enough data
Generative AI
6.5
70
Not enough data
6.2
66
Not enough data
6.1
67
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Content Creation
6.9
8
Not enough data
6.9
8
Not enough data
7.7
8
Not enough data
6.9
8
Not enough data
7.6
9
Not enough data
7.3
8
Not enough data
7.9
8
Not enough data
Platform Basics - Presentation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality - Presentation Management
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Presentation Management
Not enough data
Not enough data
Agentic AI - Photo Management
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Enterprise Content Management (ECM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
File Management
Not enough data
9.8
7
Not enough data
9.7
6
Not enough data
9.3
5
Not enough data
9.7
5
Not enough data
10.0
6
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
10.0
6
Not enough data
10.0
5
Not enough data
9.4
8
Not enough data
9.4
8
Not enough data
9.7
5
Workflow
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
Not enough data
Platform
Not enough data
9.8
7
Not enough data
9.5
7
Not enough data
9.3
5
Not enough data
10.0
6
Not enough data
9.7
5
Agentic AI - Content Distribution
6.9
24
Not enough data
6.8
24
Not enough data
7.3
24
Not enough data
6.4
22
Not enough data
6.8
24
Not enough data
6.7
23
Not enough data
Planning
6.7
219
Not enough data
Categories
Categories
Shared Categories
Bynder and Pickit are categorized as Brand Asset Management and Digital Asset Management
Unique Categories
Bynder is categorized as Digital Rights Management (DRM), Content Experience Platforms, Content Creation, Creative Management Platforms, and Content Distribution
Pickit is categorized as Enterprise Content Management (ECM), Photo Management, and Presentation Management
Reviews
Reviewers' Company Size
Bynder
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pickit
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.3%
Consumer Goods
5.6%
Manufacturing
4.0%
Non-Profit Organization Management
3.9%
Retail
3.8%
Other
71.4%
Information Technology and Services
8.8%
Computer Software
8.0%
Marketing and Advertising
7.1%
Non-Profit Organization Management
6.2%
Retail
2.7%
Other
67.3%
Discussions
Is there a trial version I can sign up for?
2 Comments
SP
https://medium.com/mobiotics/digital-rights-management-software-what-is-it-and-how-does-it-work-36a22ef61191Read more
How long does it take to develop a portal?
2 Comments
MB
Didn't realize this was product specific - so feel free to ignore as needed.
"a portal" is a pretty generic requirement - something as simple as a "contact...Read more
Can the system be integrated to an existing one?
2 Comments
SP
Yes, you can integrate with an existing one, you go through this article which will help you to understand the complete...Read more
How can I get notifications around the new release of photos that are similar to my 'type'?
1 Comment
BH
That's a great idea for a new feature Patrick! I'll pass it on to our develops and we'll look into it.
You might be interested to know we've now released...Read more
What is the use of PICkit?
1 Comment
SB
It is a platform that allows users to centralize, organize, optimize, and distribute their content in one place with a smart, simple Digital Asset...Read more
Pickit has no more discussions with answers
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