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Compare Braze and Dynamics 365 Marketing 
Featured Products
At a Glance
Market Segments
Mid-Market (56.8% of reviews)
Mid-Market (43.1% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Braze
Star Rating
(1,453)4.5 out of 5
Market Segments
Mid-Market (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeDynamics 365 Marketing
Star Rating
(149)4.3 out of 5
Market Segments
Mid-Market (43.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Dynamics 365 MarketingSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in user satisfaction, boasting a significantly higher overall score compared to Dynamics 365 Marketing. Users appreciate its powerful capabilities for executing personalized customer journeys, highlighting features like robust segmentation and event-based triggering.
- Users say that Braze's ease of use is a standout feature, with many praising its intuitive interface and quality documentation. This allows teams to efficiently create complex audience paths and integrate external tools, making their marketing efforts more effective.
- According to verified reviews, Dynamics 365 Marketing shines in its deep integration with the Microsoft ecosystem. Users value this seamless connectivity, which enhances collaboration and data sharing across tools like Outlook and Teams, making it easier to manage customer journeys.
- Reviewers mention that while Dynamics 365 Marketing offers a comprehensive suite of marketing tools, some users find it less flexible than Braze. The platform is appreciated for its user-friendly interface, but it may not provide the same level of customization and technical capabilities that Braze users enjoy.
- G2 reviewers highlight that Braze has a much larger volume of recent reviews, indicating a more active user base and up-to-date feedback. This suggests that potential buyers can trust the insights shared by current users, as they reflect recent experiences with the platform.
- Users report that both platforms have their strengths in support and administration, with Braze receiving slightly higher ratings for quality of support. However, Dynamics 365 Marketing matches Braze in ease of administration, making both options viable for teams looking for manageable solutions.
Pricing
Entry-Level Pricing
Braze
No pricing availableDynamics 365 Marketing
No pricing availableFree Trial
Braze
Free Trial is available
Dynamics 365 Marketing
No trial information availableRatings
Meets Requirements
8.5
955
8.2
109
Ease of Use
8.3
1,163
8.0
109
Ease of Setup
7.6
647
8.1
48
Ease of Admin
8.5
355
8.5
39
Quality of Support
8.5
908
8.1
105
Has the product been a good partner in doing business?
8.9
363
8.8
35
Product Direction (% positive)
9.2
920
8.4
97
Features by Category
Email Marketing
8.8
565
8.3
54
8.8
536
8.1
54
8.4
539
8.1
53
8.3
450
8.1
52
Online Marketing
6.9
356
8.2
52
8.4
478
8.4
50
8.7
519
7.7
51
8.4
493
7.6
49
7.3
371
8.0
51
Lead Management
7.5
391
7.9
52
7.5
397
8.0
52
8.6
534
8.1
54
6.8
324
7.7
53
7.4
352
7.4
51
7.5
380
7.5
50
Feature Not Available
7.6
52
7.8
381
8.1
52
Campaign Management
Feature Not Available
7.7
51
Feature Not Available
7.7
51
Feature Not Available
8.2
51
Feature Not Available
7.8
49
Social
Feature Not Available
7.4
50
6.7
325
7.5
49
Feature Not Available
7.7
51
Feature Not Available
7.5
51
6.6
329
7.5
50
Reporting & Analytics
7.7
531
8.2
50
Feature Not Available
7.7
49
Feature Not Available
7.8
50
6.7
399
7.5
50
Feature Not Available
7.1
48
Platform
8.3
446
7.9
37
Feature Not Available
8.1
35
8.5
443
8.1
36
7.7
349
8.2
35
7.7
400
8.1
36
8.5
430
8.0
36
Feature Not Available
7.6
36
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.8
448
7.8
39
8.1
431
7.5
38
7.9
391
7.5
38
Campaigns
8.6
448
Not enough data
9.0
484
Not enough data
8.6
443
Not enough data
8.8
492
Not enough data
8.9
468
Not enough data
Analytics
8.2
490
Not enough data
7.7
452
Not enough data
Optimization
8.7
471
Not enough data
8.8
481
Not enough data
8.3
392
Not enough data
8.1
390
Not enough data
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
130
Not enough data
Edit
7.1
124
Not enough data
8.3
128
Not enough data
7.8
126
Not enough data
Logistics
7.3
127
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
67
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
106
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
108
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.4
30
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
384
Not enough data
7.7
473
|
Verified
Not enough data
7.0
342
|
Verified
Not enough data
6.9
370
|
Verified
Not enough data
Campaigns
7.5
329
|
Verified
Not enough data
9.0
462
|
Verified
Not enough data
7.6
311
Not enough data
6.6
232
Not enough data
8.9
441
|
Verified
Not enough data
8.7
454
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.3
391
Not enough data
8.2
363
|
Verified
Not enough data
7.9
320
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Marketing Operations
Not enough data
8.0
59
Not enough data
8.4
60
Not enough data
8.1
61
Not enough data
8.3
62
Not enough data
7.9
60
Not enough data
7.8
57
Campaign Activity
Not enough data
8.3
62
Not enough data
8.3
61
Not enough data
8.0
61
Not enough data
7.9
61
Not enough data
7.9
61
Not enough data
8.1
59
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Braze and Dynamics 365 Marketing are categorized as Marketing Automation
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Dynamics 365 Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.1%
Marketing and Advertising
7.3%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.3%
Food & Beverages
5.7%
Other
62.3%
Information Technology and Services
21.7%
Marketing and Advertising
10.9%
Computer Software
8.0%
Electrical/Electronic Manufacturing
3.6%
Telecommunications
2.9%
Other
52.9%
Alternatives
Discussions
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Braze has no more discussions with answers
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