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At a Glance
Market Segments
Enterprise (35.4% of reviews)
Small-Business (74.2% of reviews)
Entry-Level Pricing
No pricing available
$69.00 Per Month
Brandwatch Consumer Intelligence
Star Rating
(705)4.4 out of 5
Market Segments
Enterprise (35.4% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceMentionlytics
Star Rating
(92)4.9 out of 5
Market Segments
Small-Business (74.2% of reviews)
Entry-Level Pricing
$69.00 Per Month
Browse all 6 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brandwatch Consumer Intelligence excels in its Social Analytics capabilities, particularly in Competitor Analysis and Brand Monitoring, with ratings of 8.4 and 8.7 respectively, while Mentionlytics shines in Sentiment Analysis and Post Performance, scoring 8.8 and 9.0.
- Reviewers mention that Mentionlytics offers superior Ease of Use and Quality of Support, with scores of 9.2 and 9.7, compared to Brandwatch's 8.2 and 8.6, making it a more user-friendly option for small businesses.
- G2 users highlight that Brandwatch's Content Calendar and Content Library features are highly rated at 9.0, providing robust content management tools, while Mentionlytics lacks comparable features in this area.
- Users on G2 report that Mentionlytics has a more affordable entry-level price of $69.00, making it accessible for small businesses, whereas Brandwatch targets larger enterprises with a higher price point.
- Reviewers say that Brandwatch's Data Management & Analysis features, particularly in Social Reporting and Advanced Data Filtering, are rated at 8.2, while Mentionlytics outperforms in Social Reporting with a score of 9.2, indicating a stronger reporting capability.
- Users report that both platforms have strong Brand Health metrics, but Mentionlytics leads in Geographic Coverage with higher scores in Local Media and National Media, making it a better choice for businesses focused on regional marketing.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableMentionlytics
Basic
$69.00
Per Month
Perfect for Small Brands
- 3 keyword rules
- 5k monthly mentions
- 12 hours update
Free Trial
Brandwatch Consumer Intelligence
No trial information availableMentionlytics
Free Trial is available
Ratings
Meets Requirements
8.4
575
9.0
80
Ease of Use
8.2
578
9.1
80
Ease of Setup
8.0
378
9.0
48
Ease of Admin
8.3
336
9.1
42
Quality of Support
8.6
542
9.7
75
Has the product been a good partner in doing business?
8.8
335
9.4
42
Product Direction (% positive)
9.1
548
9.7
69
Features by Category
Social Analytics
8.4
246
8.6(won by 0.2)
17
7.6
234
8.3(won by 0.7)
16
7.7
241
9.1(won by 1.4)
15
6.7
159
8.3(won by 1.6)
7
6.8
175
9.2(won by 2.4)
13
8.1
154
8.9(won by 0.8)
11
7.2
168
8.8(won by 1.6)
11
Reports & Dashboards
8.1
248
9.0(won by 0.9)
14
8.0
250
9.1(won by 1.1)
16
8.2
228
9.1(won by 0.9)
16
7.1
114
8.5(won by 1.4)
11
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Content & Collaboration
Not enough data
9.0
7
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.2
6
Not enough data
Feature Not Available
Social Management
Not enough data
9.4
9
Not enough data
9.2
8
Not enough data
9.2
8
Not enough data
9.3
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Channels
6.8
107
Feature Not Available
6.5
105
Feature Not Available
8.5
133
9.0
26
Geographic Coverage
7.7
119
8.5
23
8.1
124
8.8
26
8.1
117
8.8
25
Reporting
8.6
135
8.9
28
8.4
128
9.0
26
7.9
123
8.7
26
8.9
135
9.1
29
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
6.2
7
7.4
56
6.7
7
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
381
9.2
56
7.5
359
8.6
50
8.6
209
9.0
27
8.7
208
8.8
27
8.5
211
8.8
27
8.3
201
8.7
26
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.0
51
Not enough data
Data Management & Analysis
7.1
384
8.9
53
8.2
374
9.0
54
8.0
181
8.8
27
8.2
197
8.6
26
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
101
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
72
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and Mentionlytics are categorized as Media Monitoring, Social Media Analytics, and Social Media Listening Tools
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, and Brand Intelligence
Mentionlytics is categorized as Social Media Management
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mentionlytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.5%
Consulting
2.8%
Other
46.7%
Marketing and Advertising
18.0%
Online Media
7.9%
Computer Software
6.7%
Information Technology and Services
5.6%
Management Consulting
3.4%
Other
58.4%
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
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