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At a Glance
Market Segments
Small-Business (56.3% of reviews)
Mid-Market (41.1% of reviews)
Entry-Level Pricing
Pay As You Go
For Pricing
AdRoll
Star Rating
(692)4.0 out of 5
Market Segments
Small-Business (56.3% of reviews)
Pros & Cons
Entry-Level Pricing
Pay As You Go
Free Trial is available
Browse all 3 pricing plansQuantcast Platform
Star Rating
(164)4.2 out of 5
Market Segments
Mid-Market (41.1% of reviews)
Pros & Cons
Entry-Level Pricing
For Pricing
Free Trial is available
Learn more about Quantcast PlatformSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that AdRoll excels in Retargeting with a score of 8.7, as reviewers mention its effectiveness in re-engaging potential customers, while Quantcast Platform follows closely with a score of 8.6.
- Reviewers mention that both platforms have similar scores in Performance and Reliability (8.0), but AdRoll's users appreciate its consistent uptime and fast loading times, which are crucial for campaign success.
- G2 users highlight that AdRoll's Quality of Support (7.9) is lower than Quantcast Platform's (8.9), with many reviewers noting that Quantcast's support team is more responsive and helpful in resolving issues.
- Users on G2 say that AdRoll's Ease of Use is rated at 8.3, which is on par with Quantcast Platform, but some users find AdRoll's interface more intuitive for beginners.
- Reviewers mention that AdRoll's Campaign Optimization features (7.6) are effective, but Quantcast Platform's (7.9) tools for optimizing ad spend and targeting are seen as more advanced and user-friendly.
- Users report that AdRoll's Budget Pacing (8.1) is slightly better than Quantcast Platform's (8.2), with many users appreciating the flexibility in managing their ad budgets effectively.
Pricing
Entry-Level Pricing
AdRoll
Ads
Pay As You Go
Pay-as-you-go advertising. Managed services with qualifying spend.
- Full-funnel, multi-channel advertising
Free Trial
AdRoll
Free Trial is available
Quantcast Platform
Free Trial is available
Ratings
Meets Requirements
8.2
580
8.0
144
Ease of Use
8.3
585
8.3
151
Ease of Setup
8.2
369
8.3
104
Ease of Admin
8.1
336
8.1
70
Quality of Support
8.0
554
8.9
130
Has the product been a good partner in doing business?
8.1
335
8.8
69
Product Direction (% positive)
7.2
570
8.1
143
Features by Category
Metrics
Not enough data
8.2
47
Not enough data
7.9
47
Not enough data
7.7
44
Not enough data
8.4
47
Not enough data
7.9
43
Not enough data
7.8
44
Not enough data
7.8
44
Not enough data
7.9
47
Not enough data
7.6
41
Reporting
Not enough data
6.9
26
Not enough data
7.9
48
Not enough data
8.0
42
Not enough data
8.2
49
Not enough data
7.7
45
Not enough data
7.5
43
Not enough data
7.7
48
Other
Not enough data
8.0
49
Not enough data
8.1
45
Not enough data
7.8
35
Not enough data
8.5
40
Not enough data
8.0
38
Not enough data
7.3
37
Not enough data
7.9
37
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
7.9
35
Not enough data
7.9
36
Not enough data
7.8
41
Not enough data
8.0
40
Channel Functionality
8.2
400
8.5
65
Platform Interoperability
7.5
80
7.1
38
Agentic AI - Display Advertising
6.7
22
7.1
11
7.0
22
7.3
11
7.4
21
7.3
11
7.3
22
7.3
11
7.4
22
7.0
11
7.1
22
7.4
11
Campaign Management
8.0
436
8.3
80
7.6
426
7.9
80
8.1
429
8.3
81
7.0
373
6.9
71
7.7
367
7.4
66
7.8
356
8.1
74
7.7
313
7.7
71
7.7
359
7.9
76
8.1
399
8.1
77
7.5
375
7.5
73
7.5
331
7.3
64
7.7
212
7.1
63
7.8
210
7.2
60
Targeting
7.9
406
8.1
76
8.7
427
8.6
74
8.0
372
8.2
72
7.7
338
8.4
68
Platform
7.7
284
7.1
64
7.2
332
7.7
70
8.0
368
7.9
66
8.1
404
8.1
70
7.8
313
7.7
62
7.4
324
7.3
65
7.5
321
7.7
63
7.8
267
7.7
62
7.6
333
7.5
64
Retargeting
8.2
166
Not enough data
8.3
197
Not enough data
8.1
185
Not enough data
8.1
206
Not enough data
8.2
194
Not enough data
8.2
196
Not enough data
8.2
177
Not enough data
Agentic AI - Retargeting
7.6
26
Not enough data
7.2
26
Not enough data
7.6
25
Not enough data
7.2
26
Not enough data
7.4
26
Not enough data
7.6
26
Not enough data
Attribution Modeling
8.3
32
|
Verified
Not enough data
8.4
34
|
Verified
Not enough data
8.3
34
|
Verified
Not enough data
8.5
34
|
Verified
Not enough data
7.1
28
|
Verified
Not enough data
8.2
28
|
Verified
Not enough data
Agentic AI - Attribution
7.9
8
Not enough data
7.1
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
Marketing
8.8
26
|
Verified
Not enough data
8.5
31
|
Verified
Not enough data
8.2
35
|
Verified
Not enough data
7.6
30
|
Verified
Not enough data
Reporting
8.3
37
|
Verified
Not enough data
8.4
37
|
Verified
Not enough data
8.0
33
|
Verified
Not enough data
Platform Interoperability
7.5
34
6.9
7
Mobile Functionality
8.0
203
8.1
19
Agentic AI - Mobile Advertising
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
7.2
10
Not enough data
Campaign Management
8.0
436
8.3
80
7.6
426
7.9
80
8.1
429
8.3
81
7.0
373
6.9
71
7.7
367
7.4
66
7.8
356
8.1
74
7.7
313
7.7
71
7.7
359
7.9
76
8.1
399
8.1
77
7.5
375
7.5
73
7.5
331
7.3
64
7.7
212
7.1
63
7.8
210
7.2
60
Targeting
7.9
406
8.1
76
8.7
427
8.6
74
8.0
372
8.2
72
7.7
338
8.4
68
Mobile
7.8
169
7.8
16
7.7
212
7.1
63
7.8
210
7.2
60
Platform
7.7
284
7.1
64
7.2
332
7.7
70
8.0
368
7.9
66
8.1
404
8.1
70
7.8
313
7.7
62
7.4
324
7.3
65
7.5
321
7.7
63
7.8
267
7.7
62
7.6
333
7.5
64
Platform Interoperability
6.7
12
6.6
17
Video Functionality
7.9
14
7.7
27
Agentic AI - Video Advertising
5.7
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
Campaign Management
8.0
436
8.3
80
7.6
426
7.9
80
8.1
429
8.3
81
7.0
373
6.9
71
7.7
367
7.4
66
7.8
356
8.1
74
7.7
313
7.7
71
7.7
359
7.9
76
8.1
399
8.1
77
7.5
375
7.5
73
7.5
331
7.3
64
7.7
212
7.1
63
7.8
210
7.2
60
Targeting
7.9
406
8.1
76
8.7
427
8.6
74
8.0
372
8.2
72
7.7
338
8.4
68
Platform
7.7
284
7.1
64
7.2
332
7.7
70
8.0
368
7.9
66
8.1
404
8.1
70
7.8
313
7.7
62
7.4
324
7.3
65
7.5
321
7.7
63
7.8
267
7.7
62
7.6
333
7.5
64
Platform Interoperability
8.0(won by default)
35
Not enough data
Agentic AI - Social Media Advertising
6.7(won by default)
7
Not enough data
6.7(won by default)
7
Not enough data
7.9(won by default)
7
Not enough data
7.1(won by default)
7
Not enough data
6.9(won by default)
7
Not enough data
6.7(won by default)
7
Not enough data
Social Functionality
8.0(won by default)
221
Not enough data
Campaign Management
8.0
436
8.3(won by 0.3)
80
7.6
426
7.9(won by 0.3)
80
8.1
429
8.3(won by 0.2)
81
7.0(won by 0.1)
373
6.9
71
7.7(won by 0.3)
367
7.4
66
7.8
356
8.1(won by 0.3)
74
7.7(tied score)
313
7.7(tied score)
71
7.7
359
7.9(won by 0.2)
76
8.1(tied score)
399
8.1(tied score)
77
7.5(tied score)
375
7.5(tied score)
73
7.5(won by 0.2)
331
7.3
64
7.7(won by 0.6)
212
7.1
63
7.8(won by 0.6)
210
7.2
60
Targeting
7.9
406
8.1(won by 0.2)
76
8.7(won by 0.1)
427
8.6
74
8.0
372
8.2(won by 0.2)
72
7.7
338
8.4(won by 0.7)
68
Platform
7.7(won by 0.6)
284
7.1
64
7.2
332
7.7(won by 0.5)
70
8.0(won by 0.1)
368
7.9
66
8.1(tied score)
404
8.1(tied score)
70
7.8(won by 0.1)
313
7.7
62
7.4(won by 0.1)
324
7.3
65
7.5
321
7.7(won by 0.2)
63
7.8(won by 0.1)
267
7.7
62
7.6(won by 0.1)
333
7.5
64
Audiences
Not enough data
8.3
6
Not enough data
5.8
6
Not enough data
7.5
6
Not enough data
7.5
6
Data Analysis
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
7.2
6
Administration
Not enough data
7.5
6
Not enough data
8.1
6
Not enough data
7.8
6
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
7.7
5
7.4
41
Agentic AI - Demand Side Platform (DSP)
Not enough data
6.9
7
8.0
5
6.4
7
7.3
5
6.9
7
7.7
5
6.7
7
Not enough data
6.4
7
7.7
5
6.7
7
Campaign Management
8.0
436
8.3
80
7.6
426
7.9
80
8.1
429
8.3
81
7.0
373
6.9
71
7.7
367
7.4
66
7.8
356
8.1
74
7.7
313
7.7
71
7.7
359
7.9
76
8.1
399
8.1
77
7.5
375
7.5
73
7.5
331
7.3
64
7.7
212
7.1
63
7.8
210
7.2
60
Targeting
7.9
406
8.1
76
8.7
427
8.6
74
8.0
372
8.2
72
7.7
338
8.4
68
Demand Side Platforms
8.3
5
8.3
43
8.3
5
7.7
43
8.3
5
8.0
42
Platform
7.7
284
7.1
64
7.2
332
7.7
70
8.0
368
7.9
66
8.1
404
8.1
70
7.8
313
7.7
62
7.4
324
7.3
65
7.5
321
7.7
63
7.8
267
7.7
62
7.6
333
7.5
64
Platform - Connected TV (CTV) Advertising Platforms
8.7
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.9
9
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
8.5
9
Not enough data
8.3
9
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
8.3
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
7.1
7
Not enough data
Ad Serving & Management - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting & Personalization - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monetization & Reporting - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
7.7
11
Not enough data
7.3
10
Not enough data
7.8
10
Not enough data
7.5
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
7.8
9
Not enough data
8.0
10
Not enough data
8.0
9
Not enough data
7.5
8
Not enough data
7.8
10
Not enough data
6.7
8
Campaign Activity
Not enough data
8.5
11
Not enough data
8.7
10
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
8.1
8
Not enough data
6.5
8
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
AdRoll and Quantcast Platform are categorized as Connected TV (CTV) Advertising Platforms, Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Mobile Advertising, and Display Advertising
Unique Categories
Quantcast Platform is categorized as Digital Audio Advertising, Audience Intelligence Platforms, Marketing Analytics, Publisher Ad Server, and Digital Analytics
Reviews
Reviewers' Company Size
AdRoll
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Quantcast Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.7%
Computer Software
7.3%
Retail
5.9%
Apparel & Fashion
4.5%
Information Technology and Services
4.4%
Other
52.3%
Marketing and Advertising
42.4%
Retail
4.4%
Information Technology and Services
3.8%
Entertainment
3.8%
Online Media
3.2%
Other
42.4%
Alternatives
Discussions
If you account got suspended will your campaign keep running?
1 Comment
DB
Hello Shiva! Most likely not. They will stop your ads from running if your account gets suspended...Read more
Non retarketing ads
1 Comment
SH
If you wish to promote your electronic billboards with effective tactics and proven solutions, they can be found at https://wowmedianetwork.com/. Be sure to...Read more
How do I make the most out of Adroll for media?
1 Comment
ES
Hello Ryan!
This is Ewa from AdRoll's Marketing Team.
Great question! We have an amazing Customer Support team, feel free to reach out to us at...Read more
What is Quantcast Measure?
1 Comment
G2
Quantcast Measure provides free, accurate and dependable audience insights for over 100 million web and mobile destinations. With detailed demographic,...Read more
Quantcast Platform has no more discussions with answers
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