Compare AB Tasty and Convertful 
Featured Products
At a Glance
Market Segments
Mid-Market (51.4% of reviews)
Small-Business (96.9% of reviews)
Entry-Level Pricing
Contact Us for Pricing
$199.00 Per Month
AB Tasty
Star Rating
(404)4.4 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us for Pricing
Browse all 2 pricing plansConvertful
Star Rating
(69)4.9 out of 5
Market Segments
Small-Business (96.9% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that AB Tasty excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Convertful. Users appreciate its robust features for optimizing digital experiences and personalizing content, making it a preferred choice for mid-market businesses.
- Users say that AB Tasty's implementation process is smooth and efficient, with many highlighting its intuitive onboarding tools. This allows marketing teams to independently manage website content without needing developer assistance, which saves time and enhances productivity.
- Reviewers mention that while Convertful offers a user-friendly interface and effective email subscriber acquisition tools, it has a smaller market presence and fewer recent reviews. This raises questions about its long-term reliability and support compared to the more established AB Tasty.
- According to verified reviews, AB Tasty's lightweight design ensures that it does not negatively impact website performance, a crucial factor for users running multiple tests across various platforms. In contrast, some users have reported performance issues with other tools, making AB Tasty a more reliable option.
- Users highlight that Convertful provides a cost-effective solution for small businesses, with plenty of customization options for newsletter designs. However, its limited feature set compared to AB Tasty may not meet the needs of larger organizations looking for comprehensive testing and personalization capabilities.
- Reviewers appreciate the quality of support from both products, but AB Tasty's higher overall ratings in user satisfaction suggest a more favorable experience. Users have noted that AB Tasty's support team is responsive and knowledgeable, further enhancing its value as a business partner.
Pricing
Entry-Level Pricing
AB Tasty
Essentials
Contact Us for Pricing
Experiment & Personalize, Easy-to-Use, Advanced Targeting & Modifications
- A/B, split & funnel testing
- Personalization campaigns
- Visual and code editor, preview for QA
Convertful
Agency
$199.00
Per Month
($149 /mo - if paid annually)
- 15 sites
- 500,000 pageviews/mo
- White Label
Free Trial
AB Tasty
No trial information availableConvertful
Free Trial is available
Ratings
Meets Requirements
8.5
371
9.7
60
Ease of Use
8.4
372
9.7
59
Ease of Setup
8.3
243
9.8
36
Ease of Admin
8.9
149
9.6
36
Quality of Support
9.3
367
9.4
55
Has the product been a good partner in doing business?
9.1
151
9.6
35
Product Direction (% positive)
9.1
368
9.8
58
Features by Category
Visitor Behavior
7.7
161
|
Verified
Not enough data
8.1
171
|
Verified
Not enough data
7.0
145
|
Verified
Not enough data
Templates
7.5
150
|
Verified
Not enough data
8.0
166
|
Verified
Not enough data
8.2
165
|
Verified
Not enough data
Personalization
7.2
143
|
Verified
Not enough data
7.8
147
|
Verified
Not enough data
7.2
124
|
Verified
Not enough data
Feature Not Available
Not enough data
7.2
119
|
Verified
Not enough data
6.8
115
|
Verified
Not enough data
9.1
161
|
Verified
Not enough data
8.0
133
|
Verified
Not enough data
Multichannel
8.1
148
|
Verified
Not enough data
5.5
96
Not enough data
7.9
137
|
Verified
Not enough data
Administration
7.2
120
|
Verified
Not enough data
7.7
140
|
Verified
Not enough data
7.5
126
|
Verified
Not enough data
7.5
132
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
6.2
50
Not enough data
6.2
49
Not enough data
Segmentation
8.8
7
Not enough data
7.3
5
Not enough data
Targeting
8.9
6
Not enough data
8.9
6
Not enough data
Triggered Content
9.0
5
Not enough data
Feature Not Available
Not enough data
8.0
5
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
9.2
6
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
Not enough data
10.0
7
Not enough data
10.0
6
Not enough data
10.0
7
Not enough data
9.8
7
Campaigns
Not enough data
8.3
5
Not enough data
8.3
6
Not enough data
9.0
5
Not enough data
8.6
7
Integrations
Not enough data
9.2
6
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Management
8.1
31
Not enough data
7.7
24
Not enough data
7.6
30
Not enough data
Functionality
7.5
27
Not enough data
8.3
32
Not enough data
8.0
28
Not enough data
Computing
7.7
235
Not enough data
6.4
182
Not enough data
7.3
230
Not enough data
Experimental Design
8.2
235
Not enough data
8.2
217
Not enough data
8.3
235
Not enough data
Analytics
7.8
249
Not enough data
5.5
190
Not enough data
Agentic AI - A/B Testing
5.9
85
Not enough data
6.2
81
Not enough data
6.0
82
Not enough data
6.2
81
Not enough data
Usability - Emotion AI
Not enough data
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Performance Optimization - Emotion AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security & Compliance - Emotion AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Features - Emotion AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Detection Features - Emotion AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Emotion AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.1
33
Not enough data
6.0
32
Not enough data
6.0
32
Not enough data
6.4
32
Not enough data
5.9
31
Not enough data
6.6
32
Not enough data
Variation Testing
9.1
24
Not enough data
7.4
22
Not enough data
8.5
24
Not enough data
9.0
23
Not enough data
8.3
23
Not enough data
8.2
20
Not enough data
Reporting
8.3
24
Not enough data
8.2
24
Not enough data
Personalization
8.9
20
Not enough data
8.5
20
Not enough data
8.1
20
Not enough data
Administration
8.2
19
Not enough data
8.2
22
Not enough data
8.5
22
Not enough data
8.8
22
Not enough data
Categories
Categories
Shared Categories
AB Tasty and Convertful are categorized as A/B Testing
Unique Categories
AB Tasty is categorized as Feature Management, Personalization, Personalization Engines, E-Commerce Personalization, Mobile App Optimization, and Emotion AI
Convertful is categorized as Retargeting and Pop-Up Builder
Reviews
Reviewers' Company Size
AB Tasty
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Convertful
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
14.7%
Cosmetics
7.6%
Leisure, Travel & Tourism
5.8%
Apparel & Fashion
4.6%
Consumer Goods
4.3%
Other
63.0%
Marketing and Advertising
40.0%
Design
7.7%
Information Technology and Services
6.2%
Professional Training & Coaching
4.6%
Online Media
4.6%
Other
36.9%
Alternatives
Discussions
How does AB Tasty work?
1 Comment
Official Response from AB Tasty
AB Tasty is a SaaS (Software as a Service) solution that’s hosted in the cloud and provides a web interface for the ultra-simple creation of A/B tests,...Read more
How do I install AB Tasty on my site?
1 Comment
Official Response from AB Tasty
Before you can set up a campaign, you need to install the AB Tasty tag on your site. This process only takes a few minutes. Read more
Is AB Tasty compliant with personal data protection laws?
1 Comment
Official Response from AB Tasty
Since we’re dedicated to respecting international laws and regulations, we make sure that our solution is compliant with all data regulation.Read more
Convertful has no discussions with answers
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