Intuitive interface and lots of use cases available for experimentation Quite simple and comprehensive results display Possibility of customising experiments without going through development Highly responsive support High-quality webinars

I like how AB Tasty makes it easy to optimize digital experience thanks to its great features and ease of personalization. The tool makes it possible to test features before releasing them and we easily monitor and record user behavior to know what matters most to them. I like that it makes mobile app optimization east and the emotion AI helps us understand area to improve and what users aren't happy about. The tool ensures better efficiency and collaboration and it works well well. Besides anyone can use in thanks to the amazing UI and ease of customization. I like the A/B Testing features and the tool also makes personalizing engines easy too.

accompanying CSM on the idea + technical part super good A/B testing tool with many variants rather quick implementation