# Best Pricing Software for Medium-Sized Businesses

*By [Julie Jung](https://research.g2.com/insights/author/julie-jung)*


Products classified in the overall Pricing category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Pricing to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Pricing category.

In addition to qualifying for inclusion in the Pricing Software category, to qualify for inclusion in the Medium-Sized Business Pricing Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.






## G2 Grid® for Pricing Software
![G2 Grid® for Pricing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/pricing/grids.png?focus%5B%5D=536&focus%5B%5D=15223&focus%5B%5D=480&focus%5B%5D=19826&focus%5B%5D=8800&focus%5B%5D=60145)
Highlighted products: Agentforce Revenue Management (formerly Salesforce Revenue Cloud), Pricefx, Conga POM (Price Optimization & Management), Prisync, Vendavo, and Zilliant.
Underlying data: [Grid® JSON](https://www.g2.com/categories/pricing/grids.json?focus%5B%5D=agentforce-revenue-management-formerly-salesforce-revenue-cloud&focus%5B%5D=pricefx&focus%5B%5D=conga-pom-price-optimization-management&focus%5B%5D=prisync&focus%5B%5D=vendavo-vendavo&focus%5B%5D=zilliant&segment=mid-market)


## How Many Pricing Software Products Does G2 Track?
**Total Products under this Category:** 88

### Category Stats (Jul 2026)
- **Average Rating**: 4.53/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: SmartRevIQ (+5.56%) - Among all products in this category, SmartRevIQ recorded the largest rating increase compared to last month
*Last updated: July 14, 2026*


## How Does G2 Rank Pricing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 2,600+ Authentic Reviews
- 88+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.



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---

## What Are the Top-Rated Pricing Software Products in 2026?
### 1. [Agentforce Revenue Management (formerly Salesforce Revenue Cloud)](https://www.g2.com/products/agentforce-revenue-management-formerly-salesforce-revenue-cloud/reviews)
Agentforce Revenue Management, formerly Salesforce Revenue Cloud, is Salesforce’s revenue lifecycle management solution for managing pricing, quoting, contracts, billing, and revenue operations on the Salesforce platform. It helps companies automate quote-to-cash workflows, support complex pricing and hybrid revenue models, and keep sales and finance teams aligned from quote through invoice. Agentforce Revenue Management is built for businesses that need more than basic quote or proposal creation. Teams use it to configure products, apply pricing and discount rules, manage approvals, generate accurate quotes, connect contract terms, and support downstream billing and invoicing. It is designed for small business to enterprise companies with complex product catalogs, subscriptions, usage-based pricing, renewals, partner selling, self-service buying, and governed revenue processes. Because it is built on Salesforce, Agentforce Revenue Management connects revenue workflows with customer data, sales processes, reporting, approvals, and automation across the Salesforce platform. Its headless capabilities also allow companies to expose revenue workflows through APIs, agents, and digital channels — so pricing, quoting, approvals, and billing processes can run wherever customers, sellers, and partners work. Agentforce Revenue Management differs from lightweight quoting or proposal tools because it manages the revenue workflow behind the quote. It is designed to govern the full quote-to-cash process, including product configuration, pricing, approvals, contracts, billing alignment, renewals, and revenue operations. The solution is best suited for growing businesses, mid-market companies, and enterprises that sell through multiple sales channels and use more than one pricing model, often called hybrid pricing. Smaller teams with simple pricing or one-off proposals may prefer lightweight quoting or proposal software. Companies with complex pricing, subscriptions, usage-based models, approvals, renewals, multi-channel selling, or billing handoffs are better suited for a revenue lifecycle management platform like Agentforce Revenue Management. FAQ: What is Agentforce Revenue Management? Agentforce Revenue Management, formerly Salesforce Revenue Cloud, is Salesforce’s solution for managing the revenue lifecycle, including pricing, quoting, contracts, billing, and quote-to-cash workflows. Is Agentforce Revenue Management the same as Salesforce CPQ? Agentforce Revenue Management includes CPQ capabilities but goes beyond CPQ. Salesforce CPQ focuses on configuring products, pricing deals, and generating quotes. Agentforce Revenue Management supports a broader revenue lifecycle, including quoting, contracts, orders, billing, invoicing, and revenue operations. Who uses Agentforce Revenue Management? Sales, revenue operations, finance, IT, and operations teams use Agentforce Revenue Management to manage complex pricing, quote approvals, contract terms, billing handoffs, renewals, and revenue workflows. What problems does Agentforce Revenue Management solve? It helps companies reduce manual quote-to-cash work, improve quote accuracy, enforce pricing and approval rules, connect sales and finance processes, and manage complex revenue models such as subscriptions, renewals, usage-based pricing, and multi-channel selling. How is Agentforce Revenue Management different from Proposify, Quoter, or PandaDoc? Proposify, Quoter, and PandaDoc are lighter-weight tools for creating, sending, tracking, or signing quotes and proposals. Agentforce Revenue Management is built for governed revenue execution, including pricing rules, product configuration, approvals, contracts, billing alignment, and quote-to-cash operations.


**Average Rating:** 4.2/5.0
**Total Reviews:** 1,408
**How Do G2 Users Rate Agentforce Revenue Management (formerly Salesforce Revenue Cloud)?**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)
- **Ease of Use:** 8.0/10 (Category avg: 8.8/10)
- **Ease of Admin:** 7.9/10 (Category avg: 8.5/10)
- **Ease of Setup:** 7.6/10 (Category avg: 8.4/10)

**Who Is the Company Behind Agentforce Revenue Management (formerly Salesforce Revenue Cloud)?**

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Company Website:** https://www.salesforce.com/
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce (579,511 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3185/ (83,223 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Account Executive, Salesforce Developer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 45% Mid-Market, 33% Enterprise


#### What Are Agentforce Revenue Management (formerly Salesforce Revenue Cloud)'s Pros and Cons?

**Pros:**

- Ease of Use (86 reviews)
- Revenue Management (72 reviews)
- Efficiency (71 reviews)
- Automation (67 reviews)
- Product Functionality (62 reviews)

**Cons:**

- Complexity (58 reviews)
- Complex Setup (56 reviews)
- Learning Curve (55 reviews)
- Learning Difficulty (54 reviews)
- Steep Learning Curve (47 reviews)


### What Do G2 Reviewers Say About Agentforce Revenue Management (formerly Salesforce Revenue Cloud)?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Agentforce Revenue Management, streamlining processes and enhancing team collaboration effectively.
- Users value the **seamless quote-to-cash process** of Agentforce Revenue Management, enhancing collaboration and efficiency across teams.
- Users value the **efficient quote-to-cash process** of Agentforce Revenue Management, streamlining revenue workflows and enhancing collaboration.
- Users value the **automation** features of Agentforce Revenue Management, significantly enhancing efficiency in the revenue lifecycle.
- Users enjoy the **rich features and easy configurability** of Agentforce, streamlining the quoting process effectively.

**Cons:**

- Users face **complexity issues** with Agentforce Revenue Management, making straightforward processes cumbersome and difficult to manage.
- Users find the **complex setup** burdensome, hindering straightforward processes and requiring specialized knowledge for effective use.
- Users note a **steep learning curve** due to complex features and niche admin skills required for effective use.
- Users note a **learning difficulty** due to complex documentation and a steep learning curve for new admins.
- Users note a **steep learning curve** , requiring significant time, effort, and often outside consultants for setup.

#### What Are Recent G2 Reviews of Agentforce Revenue Management (formerly Salesforce Revenue Cloud)?

**"[Streamlined Complex Pricing and Revenue Workflows in Salesforce](https://www.g2.com/survey_responses/agentforce-revenue-management-formerly-salesforce-revenue-cloud-review-12702894)"**

**Rating:** 4.0/5.0 stars
*— Kapil S.*

[Read full review](https://www.g2.com/survey_responses/agentforce-revenue-management-formerly-salesforce-revenue-cloud-review-12702894)

---

**"[Efficient and Reliable Tool for Complex Pricing and Billing](https://www.g2.com/survey_responses/agentforce-revenue-management-formerly-salesforce-revenue-cloud-review-12520270)"**

**Rating:** 5.0/5.0 stars
*— Ankit C.*

[Read full review](https://www.g2.com/survey_responses/agentforce-revenue-management-formerly-salesforce-revenue-cloud-review-12520270)

---



### 2. [Pricefx](https://www.g2.com/products/pricefx/reviews)
Pricefx is the ultimate cloud-based AI Price Management, Optimization and CPQ software. Designed to meet the full spectrum of pricing needs, Pricefx covers 360° pricing needs from data insights, to price setting & management, rebates, promotions, and quoting. With over 50 use cases tailored to the unique challenges of manufacturing, distribution, and the process industry businesses - helping them stay competitive and profitable in dynamic markets. By adopting Pricefx, companies can maximize margins, increase profits, and secure better deals. By unlocking the full potential within your business, companies can expect remarkable results in the first 12 months post-adoption, including up to 70x return on investment, an average margin improvement of 8.4%, and an annual profit enhancement of €130 million for a €5 billion company. Discover end-to-end Pricing and CPQ software to optimize each step of your pricing process: ✔️ PricingAI by Pricefx - Leverage 125+ ready-made, always-on AI agents are built to help customers protect profit, uncover revenue, and move from insight to action—fast, go to work in 5-days. Use AI to optimize deal profitability, recommend product mix, and optimize a price waterfall or interact with Pricefx software using Pricefx Copilot and receive and activate intelligent pricing insights. ✔️ Insights - Gain a clear, data-driven view of your business performance. Analyze your business's performance, take follow-up actions based on data, and benchmark your pricing processes. ✔️ Price Management - Manage and optimize your pricing based on your rules and strategies, including all rebates, agreements, or promotions in the process. ✔️ Quoting - Configure, Price, and Quote with confidence using optimal prices for both your business and customers, while seeing real-time commission impacts.


**Average Rating:** 4.4/5.0
**Total Reviews:** 131
**How Do G2 Users Rate Pricefx?**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Ease of Use:** 7.8/10 (Category avg: 8.8/10)
- **Ease of Admin:** 7.6/10 (Category avg: 8.5/10)
- **Ease of Setup:** 7.2/10 (Category avg: 8.4/10)

**Who Is the Company Behind Pricefx?**

- **Seller:** [Pricefx](https://www.g2.com/sellers/pricefx)
- **Company Website:** https://www.pricefx.com
- **Year Founded:** 2011
- **HQ Location:** Prague, Czech Republic
- **Twitter:** @Price_fx (4,767 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/price-f-x-/ (377 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Pricing Manager
- **Top Industries:** Automotive, Building Materials
- **Company Size:** 61% Enterprise, 22% Mid-Market


#### What Are Pricefx's Pros and Cons?

**Pros:**

- Ease of Use (5 reviews)
- Flexibility (5 reviews)
- Efficiency (4 reviews)
- Integrations (4 reviews)
- Customer Support (3 reviews)

**Cons:**

- Complex Implementation (2 reviews)
- Difficult Learning Process (2 reviews)
- Expensive (2 reviews)
- Feature Usability (2 reviews)
- Integration Issues (2 reviews)


### What Do G2 Reviewers Say About Pricefx?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Pricefx to offer **excellent ease of use** , facilitating quick implementation and seamless integrations with existing systems.
- Users value the **flexibility** of Pricefx, enabling tailored pricing strategies and seamless integration across diverse business needs.
- Users appreciate the **efficiency** of Pricefx in managing pricing optimization quickly and effectively across various markets.
- Users praise Pricefx for its **seamless integration capabilities** , easily connecting with systems like SAP and Salesforce.
- Users commend the **excellent customer support** of Pricefx, noting their proactive and knowledgeable assistance throughout the process.

**Cons:**

- Users find the **complex implementation** challenging due to steep learning curves and the need for extensive customization.
- Users find the **difficult learning process** challenging, especially with advanced configurations and initial setup for new users.
- Users find the product **expensive** due to high costs and the need for additional fees for development.
- Users find some **feature usability issues** in Pricefx, as navigating options can become confusing and cumbersome at times.
- Users face **integration issues** with Pricefx, finding the partner ecosystem difficult and requiring significant effort for configurations.

#### What Are Recent G2 Reviews of Pricefx?

**"[End-to-End Pricing Journey in the Cloud with Scalable Architecture](https://www.g2.com/survey_responses/pricefx-review-12942922)"**

**Rating:** 4.5/5.0 stars
*— Suyash A.*

[Read full review](https://www.g2.com/survey_responses/pricefx-review-12942922)

---

**"[Transformational Pricing Software with Seamless Integration](https://www.g2.com/survey_responses/pricefx-review-12495555)"**

**Rating:** 4.5/5.0 stars
*— vikas k.*

[Read full review](https://www.g2.com/survey_responses/pricefx-review-12495555)

---


#### What Are G2 Users Discussing About Pricefx?

- [What is your experience with Pricefx for dynamic pricing, and how has it impacted your business strategy?](https://www.g2.com/discussions/what-is-your-experience-with-pricefx-for-dynamic-pricing-and-how-has-it-impacted-your-business-strategy)
- [What is price Optimising system?](https://www.g2.com/discussions/what-is-price-optimising-system)
- [What is software pricing?](https://www.g2.com/discussions/pricefx-what-is-software-pricing)
- [When was Pricefx founded?](https://www.g2.com/discussions/when-was-pricefx-founded)

### 3. [Conga POM (Price Optimization & Management)](https://www.g2.com/products/conga-pom-price-optimization-management/reviews)
Conga Price Optimization & Management (POM) is an AI-powered, enterprise-grade pricing platform that helps B2B organizations across manufacturing, distribution and services to maximize revenue, protect margins, and execute consistent pricing across every channel. It combines two pricing solutions: Conga Price Management, which centralizes pricing data, logic, lists and workflows into a single system. It enables pricing teams to set strategies confidently, automate dynamic market-aligned updates triggered by cost changes, competitive movements, or commodity index feeds, and deliver prices in real time across every sales channel. Conga Price Optimization, which applies advanced AI to recommend account-specific, real-time prices for every negotiated deal and demand-aware pricing for non-negotiated transactions. Conga's powerful neural network-based AI can handle effectively sparse data, volatile markets, and novel selling scenarios. Sales teams receive optimal prices and win-rate probability insights to close more deals faster and without unnecessary discounting. Conga also offers additional AI models for capacity-aware and overbooking optimization for industry-specific use cases like Transport & Logistics. Together, Conga POM support end-to-end pricing lifecycle management on a single platform: from global price strategy and omni channel price list management to AI-optimization, governance and real-time execution.


**Average Rating:** 4.2/5.0
**Total Reviews:** 193
**How Do G2 Users Rate Conga POM (Price Optimization & Management)?**

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.1/10)
- **Ease of Use:** 7.8/10 (Category avg: 8.8/10)
- **Ease of Admin:** 7.0/10 (Category avg: 8.5/10)
- **Ease of Setup:** 6.5/10 (Category avg: 8.4/10)

**Who Is the Company Behind Conga POM (Price Optimization & Management)?**

- **Seller:** [Conga](https://www.g2.com/sellers/conga)
- **Company Website:** https://conga.com/
- **Year Founded:** 2006
- **HQ Location:** 3200 Kirby Dr., Suite 500, Houston, TX 77098
- **LinkedIn® Page:** https://www.linkedin.com/company/conga/ (2,116 employees on LinkedIn®)
- **Phone:** (303) 465-1616

**Who Uses This Product?**
- **Who Uses This:** Pricing Manager
- **Top Industries:** Airlines/Aviation, Oil & Energy
- **Company Size:** 60% Enterprise, 28% Mid-Market


#### What Are Conga POM (Price Optimization & Management)'s Pros and Cons?

**Pros:**

- Pricing Optimization (11 reviews)
- Innovation (8 reviews)
- Ease of Use (6 reviews)
- Customer Support (5 reviews)
- Market Analysis (5 reviews)

**Cons:**

- Data Management Issues (4 reviews)
- Difficult Learning Process (4 reviews)
- Implementation Difficulties (4 reviews)
- Slow Performance (4 reviews)
- Complexity (3 reviews)


### What Do G2 Reviewers Say About Conga POM (Price Optimization & Management)?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **easy pricing optimization** capabilities of Conga POM, finding it superior to traditional methods like Excel.
- Users commend the **innovative generative AI approach** of Conga POM, recognizing it as a market leader in price optimization.
- Users appreciate the **ease of use** of Conga POM, simplifying pricing management and enhancing overall efficiency.
- Users appreciate the **excellent customer support** from Conga POM, ensuring smooth setup and ongoing assistance.
- Users value the **unique market differentiation** of Conga POM, enhancing business processes through innovative pricing solutions.

**Cons:**

- Users struggle with **data management issues** like difficult master price list setup and lack of analytical capabilities.
- Users find the **difficult learning process** challenging, as understanding product interactions and complex outputs takes time and training.
- Users face **implementation difficulties** due to complex requirements and challenges in adapting to the new system.
- Users express frustration with the **slow performance** during exports and recalculations, impacting efficiency in their workflow.
- Users find the **complexity of the ecosystem** challenging, struggling with terminology and the integration of various products.

#### What Are Recent G2 Reviews of Conga POM (Price Optimization & Management)?

**"[Simplified Contracting with Seamless Salesforce Integration](https://www.g2.com/survey_responses/conga-pom-price-optimization-management-review-12461671)"**

**Rating:** 4.0/5.0 stars
*— Archit J.*

[Read full review](https://www.g2.com/survey_responses/conga-pom-price-optimization-management-review-12461671)

---

**"[Cutting edge and flexible solution](https://www.g2.com/survey_responses/conga-pom-price-optimization-management-review-4616774)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Biotechnology*

[Read full review](https://www.g2.com/survey_responses/conga-pom-price-optimization-management-review-4616774)

---



### 4. [Prisync](https://www.g2.com/products/prisync/reviews)
Prisync is a competitor price tracking software for e-commerce companies of all sizes. The software lets you track competitor data such as product prices, price history, stock information, and more. It tracks unlimited competitors and automates pricing to solve B2B’s profitability problems on all sales channels. It is the simplest way to increase your profit. The software gathers every competitor product price and stock availability information you specify into a single, provenly easy-to-use dashboard. SMBs to Fortune 500's rely on Prisync's data to derive detailed C-level pricing analysis and execute their A-game to increase sales growth and profit margins by more than 20% on average for less than a month's worth of coffee money. Prisync has a 5-star online customer support team that is always available to answer any question and ensure you get more than what you're paying for. Plus, they offer a free onboarding service to plan a long-lasting relationship with all our customers. What makes Prisync unique compared to others: No more wondering which competitor altered their prices or what amount they settled on. Prisync empowers you to follow every move in your market's pricing dynamics and stock availability seamlessly. Our user-friendly dashboard puts you in the driver's seat, giving you an edge in understanding market trends and customer behaviors. Tired of drowning in spreadsheets, wasting time syncing prices manually? Prisync eliminates the hassle. Sync your prices effortlessly, anytime, from anywhere. The era of tedious data management is over. Make informed, data-driven decisions with ease, and watch your profit margins soar in response. Whether you're an e-commerce entrepreneur, a Shopify or Google Shopping maven, a Magento virtuoso, a global brand, or a high-volume supplier, you can easily use Prisync to optimize pricing automatically. - Historical Pricing Trends - Stock Availability Tracking - Bulk Importing & Exporting - Dynamic Pricing - Instant Price Change Notifications - Unlimited Email Alerting - Unlimited Competitor Tracking - Worldwide Currency Coverage - Detailed Filtering & Reporting -Category/brand Performance Analytics -API Access -Batch Import/Export -Product Variant Price Tracking -Price History -Get Frequent Updates -Competitors Price Analysis -Make Data-driven Decisions -Excel Reports -Price Position Comparison -Simple Dashboard Find out more on https://prisync.com


**Average Rating:** 4.7/5.0
**Total Reviews:** 166
**How Do G2 Users Rate Prisync?**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Ease of Use:** 9.2/10 (Category avg: 8.8/10)
- **Ease of Admin:** 8.9/10 (Category avg: 8.5/10)
- **Ease of Setup:** 8.9/10 (Category avg: 8.4/10)

**Who Is the Company Behind Prisync?**

- **Seller:** [Prisync](https://www.g2.com/sellers/prisync)
- **Company Website:** https://www.prisync.com
- **Year Founded:** 2013
- **HQ Location:** Istanbul
- **Twitter:** @PrisyncCom (2,359 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3120888/ (34 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** CEO, Owner
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 64% Small-Business, 30% Mid-Market


#### What Are Prisync's Pros and Cons?

**Pros:**

- Customer Support (28 reviews)
- Ease of Use (25 reviews)
- Pricing Optimization (14 reviews)
- User Interface (11 reviews)
- Helpful (10 reviews)

**Cons:**

- Data Management Issues (4 reviews)
- Missing Features (4 reviews)
- Software Bugs (4 reviews)
- Expensive (3 reviews)
- Manual Processes (3 reviews)


### What Do G2 Reviewers Say About Prisync?
*AI-generated summary from verified user reviews*

**Pros:**

- Users highlight the **quick and helpful customer support** of Prisync, ensuring efficient assistance and timely responses.
- Users appreciate the **ease of use** of Prisync, finding it intuitive and efficient for managing pricing operations.
- Users value the **straightforward pricing optimization** of Prisync, enabling easy cost predictions and effective pricing management.
- Users admire the **intuitive user interface** of Prisync, making it easy to navigate and efficiently manage pricing data.
- Users find Prisync's **helpful customer support** and clear reports invaluable for enhancing their business strategies.

**Cons:**

- Users experience **data management issues** with Prisync, particularly in scraping competitor pricing accurately and consistently.
- Users note the **missing advanced features** in Prisync that hinder product comparison with more expensive competitors.
- Users often face **software bugs** with Prisync, leading to inaccurate pricing and broken competitor URLs during downloads.
- Users find the **price a bit high** for South America, especially compared to competitors with more features.
- Users find the **manual processes cumbersome** , as they require extra effort that reduces overall efficiency.

#### What Are Recent G2 Reviews of Prisync?

**"[Very satisfied](https://www.g2.com/survey_responses/prisync-review-12483593)"**

**Rating:** 5.0/5.0 stars
*— Justin J.*

[Read full review](https://www.g2.com/survey_responses/prisync-review-12483593)

---

**"[Saves Time and Broadens Competitor Insights](https://www.g2.com/survey_responses/prisync-review-12612074)"**

**Rating:** 5.0/5.0 stars
*— Paul T.*

[Read full review](https://www.g2.com/survey_responses/prisync-review-12612074)

---


#### What Are G2 Users Discussing About Prisync?

- [What is Prisync used for?](https://www.g2.com/discussions/what-is-prisync-used-for)

### 5. [Vendavo](https://www.g2.com/products/vendavo-vendavo/reviews)
Vendavo powers the shift to digital business for the world’s most demanding B2B companies, unlocking value, growing margin and accelerating revenue. With the Vendavo Commercial Excellence platform, companies develop dynamic customer insights and optimal pricing strategies that maximize margin, boost sales effectiveness and improve customer experience. With an annual margin improvement totaling more than $2.5 billion across companies in chemicals, distribution, high-tech and manufacturing, Vendavo delivers cutting-edge analytics and deep industry expertise that help companies stay one step ahead. Fun Fact: In 2020, during Vendavo's "Value Assessments" with its customers, customers validated over $667 million in annual benefits — an average of $21.5 million/customer. Vendavo is Headquartered in Denver, CO and has offices around the globe.


**Average Rating:** 4.3/5.0
**Total Reviews:** 66
**How Do G2 Users Rate Vendavo?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Ease of Use:** 7.8/10 (Category avg: 8.8/10)
- **Ease of Admin:** 7.4/10 (Category avg: 8.5/10)
- **Ease of Setup:** 7.4/10 (Category avg: 8.4/10)

**Who Is the Company Behind Vendavo?**

- **Seller:** [Vendavo](https://www.g2.com/sellers/vendavo)
- **Company Website:** https://www.vendavo.com
- **Year Founded:** 1998
- **HQ Location:** Denver, Colorado
- **Twitter:** @Vendavo (6,204 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/14613/ (440 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Machinery, Computer Software
- **Company Size:** 38% Enterprise, 38% Mid-Market


#### What Are Vendavo's Pros and Cons?

**Pros:**

- Pricing Optimization (3 reviews)
- Customer Satisfaction (2 reviews)
- Ease of Use (2 reviews)
- Easy Integrations (2 reviews)
- Integrations (2 reviews)

**Cons:**

- Complexity (2 reviews)
- Difficult Customization (2 reviews)
- Difficult Learning Process (2 reviews)
- Expensive (2 reviews)
- Lagging Performance (2 reviews)


### What Do G2 Reviewers Say About Vendavo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **framework for pricing optimization** , effectively identifying margin leaks and enhancing pricing strategies in B2B environments.
- Users value the **excellent analytics capabilities** of Vendavo for enhancing pricing strategies and performance insights.
- Users find Vendavo to have a **solid framework** that streamlines complex pricing management once learned.
- Users find **easy integrations** with Vendavo, facilitating smooth data flow and aligning with ERP systems efficiently.
- Users find the **integrations with SAP seamless** , enhancing data flow and allowing effective management of pricing operations.

**Cons:**

- Users struggle with the **complexity of implementation** , requiring extensive training and ongoing consultant support for effective use.
- Users find **difficult customization** challenging and costly due to complex implementation and ongoing consultant dependencies.
- Users experience a **difficult learning process** with Vendavo, requiring extensive training and facing a non-intuitive interface.
- Users find that **customization can be expensive** due to high consultancy fees and ongoing dependency on consultants.
- Users experience **lagging performance** with Vendavo, especially when managing large datasets or during complex integrations.

#### What Are Recent G2 Reviews of Vendavo?

**"[Vendavo PA](https://www.g2.com/survey_responses/vendavo-review-4576703)"**

**Rating:** 4.5/5.0 stars
*— Vladimir B.*

[Read full review](https://www.g2.com/survey_responses/vendavo-review-4576703)

---

**"[Excellent for Pricing Insights and Margin Optimization](https://www.g2.com/survey_responses/vendavo-review-11968271)"**

**Rating:** 4.0/5.0 stars
*— charlotte s.*

[Read full review](https://www.g2.com/survey_responses/vendavo-review-11968271)

---



### 6. [Zilliant](https://www.g2.com/products/zilliant/reviews)
Zilliant helps companies unlock the power of pricing by putting pricing at the heart of every business. Zilliant enables companies to manage the entire pricing lifecycle on a single platform so they can create better buying experiences and drive profitable growth. With Zilliant for Pricing, companies can: 1) Improve Margins through Optimized Pricing: Create a single source of truth for pricing to react quickly to market fluctuations and determine the best pricing strategy 2) Deliver Pricing Across Every Buying Channel: Ensure optimized list and customer-specific pricing is consistent across direct sales, partners, and self-service 3) Close Deals Faster while Increasing Financial Control: Provide guardrails for sales and customers to close their own deals that deliver pricing within corporate strategy guidelines Improve Win Rates with AI-Driven Deal Opportunities: Bring together pricing data, sales workflows and AI to identify and execute on time-sensitive, cross-sell and upsell opportunities Zilliant's solutions include: • Zilliant Price Management & Optimization - Gain control and speed with the right price while improving margins • Zilliant Revenue Intelligence - Transform insights into sales actions to accelerate revenue • Zilliant CPQ - Streamline the sales process to win deals and improve buying experiences


**Average Rating:** 4.4/5.0
**Total Reviews:** 59
**How Do G2 Users Rate Zilliant?**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Ease of Use:** 8.0/10 (Category avg: 8.8/10)
- **Ease of Admin:** 7.1/10 (Category avg: 8.5/10)
- **Ease of Setup:** 6.8/10 (Category avg: 8.4/10)

**Who Is the Company Behind Zilliant?**

- **Seller:** [Zilliant](https://www.g2.com/sellers/zilliant)
- **Year Founded:** 1999
- **HQ Location:** Austin, TX
- **Twitter:** @zilliant (3,351 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/zilliant (174 employees on LinkedIn®)
- **Phone:** +1 512-531-8503

**Who Uses This Product?**
- **Company Size:** 46% Enterprise, 38% Mid-Market


#### What Are Zilliant's Pros and Cons?

**Pros:**

- Pricing Optimization (4 reviews)
- Accuracy (1 reviews)
- Customer Support (1 reviews)
- Data Accuracy (1 reviews)
- Dynamic Pricing (1 reviews)

**Cons:**

- AI Limitations (1 reviews)
- Change Management (1 reviews)
- Complex Implementation (1 reviews)
- Confusion (1 reviews)
- Difficult Learning Process (1 reviews)


### What Do G2 Reviewers Say About Zilliant?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **streamlined pricing strategies** of Zilliant, enhancing decision-making efficiency and accuracy.
- Users value the **accuracy** of Zilliant, which ensures a reliable single source of pricing truth.
- Users value the **responsive customer support** of Zilliant, providing timely expertise that enhances their decision-making process.
- Users value the **data accuracy** in Zilliant, trusting it as a reliable source for precise pricing decisions.
- Users value the **dynamic pricing accuracy** of Zilliant, enhancing their pricing strategy and decision-making.

**Cons:**

- Users suggest enhancing Zilliant with **AI integration** for improved functionality and value in their experience.
- Users express frustration with the **constant state of change** and lack of clear direction for Zilliant's offerings.
- Users find the **complex implementation** of Zilliant challenging, wishing for simpler, standard industry templates.
- Users face **confusion** due to constant changes and a lack of clear direction regarding the product's roadmap.
- Users find the **difficult learning process** with Zilliant to be overwhelming and in need of simpler templates.

#### What Are Recent G2 Reviews of Zilliant?

**"[Streamlines Pricing Strategies and Enhances Decision Making](https://www.g2.com/survey_responses/zilliant-review-11935975)"**

**Rating:** 4.5/5.0 stars
*— charlotte s.*

[Read full review](https://www.g2.com/survey_responses/zilliant-review-11935975)

---

**"[Data and science driven products to ensure pricing performance](https://www.g2.com/survey_responses/zilliant-review-10463359)"**

**Rating:** 5.0/5.0 stars
*— Julien O.*

[Read full review](https://www.g2.com/survey_responses/zilliant-review-10463359)

---


#### What Are G2 Users Discussing About Zilliant?

- [How do you use Zilliant?](https://www.g2.com/discussions/how-do-you-use-zilliant)
- [What is software pricing?](https://www.g2.com/discussions/what-is-software-pricing)
- [How much does zilliant cost?](https://www.g2.com/discussions/how-much-does-zilliant-cost)
- [What does Zilliant do?](https://www.g2.com/discussions/what-does-zilliant-do)


## What Is Pricing Software?

[Quote Management Software](https://www.g2.com/categories/quote-management)

## What Software Categories Are Similar to Pricing Software?

- [CPQ Software](https://www.g2.com/categories/cpq)
- [Retail Pricing Software](https://www.g2.com/categories/retail-pricing)
- [Brand Protection Software](https://www.g2.com/categories/brand-protection)


---

## How Do You Choose the Right Pricing Software?

### What You Should Know About Pricing Software

### Pricing software buying insights at a glance

[Pricing software](https://www.g2.com/categories/pricing) enables organizations to define, manage, and enforce pricing strategies across products, customers, and sales channels. As pricing models become more complex, driven by subscriptions, usage-based billing, and increased competitive pressure, manual pricing processes often introduce inconsistency and risk. A dedicated pricing platform helps businesses centralize pricing logic, apply guardrails, and operationalize pricing decisions at scale.

Based on G2 review data, companies most often adopt pricing tools to reduce manual pricing work, enforce consistency, and improve coordination between sales and finance. Common use cases include managing complex price lists, applying discount rules with built-in approvals, and guiding sales teams through compliant pricing structures that support faster deal execution.

Organizations evaluating **price management software** tend to prioritize flexibility and governance equally, particularly when pricing decisions have a direct impact on margins. For teams exploring **dynamic pricing software** , the emphasis is typically on real-time responsiveness and rule-based automation that can adapt to market changes, rather than static, one-off price updates.

Pricing software is typically offered through subscription-based models, with costs influenced by factors such as the number of users, product modules, data complexity, and integration requirements. Buyers should account for both licensing and ongoing administrative effort when estimating the total cost of ownership.

### Top 5 FAQs from software buyers:

- How does pricing software support complex discounting and approvals?
- What level of pricing flexibility is needed for growing sales teams?
- How do pricing platforms integrate with [CPQ](https://www.g2.com/categories/cpq) and [billing systems](https://www.g2.com/categories/billing)?
- What data preparation is required before implementation?
- How does dynamic pricing software differ from rule-based pricing tools?

G2’s top-rated pricing software, based on 10,000+ verified reviews, includes [Salesforce Revenue Cloud](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews), [PROS](https://www.g2.com/products/pros/reviews), [Prisync](https://www.g2.com/products/prisync/reviews), and [Pricefx](https://www.g2.com/products/pricefx/reviews). [(Source 2)](https://company.g2.com/news/g2-winter-2026-reports)

### What are the top-reviewed price management solutions on G2?

[Salesforce Revenue Cloud](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews)

- Number of Reviews: 207
- Satisfaction: 94
- Market Presence: 93
- G2 Score: 94

[PROS](https://www.g2.com/products/pros/reviews)

- Number of Reviews: 136
- Satisfaction: 88
- Market Presence: 93
- G2 Score: 91

[Prisync](https://www.g2.com/products/prisync/reviews)

- Number of Reviews: 74
- Satisfaction: 83
- Market Presence: 55
- G2 Score: 69

[Pricefx](https://www.g2.com/products/pricefx/reviews)

- Number of Reviews: 105
- Satisfaction: 66
- Market Presence: 67
- G2 Score: 66

Satisfaction score measures how positively users rate their experience with a product, based on verified G2 reviews.

Market Presence score reflects a product’s scale and impact in the market using review volume, engagement, and external signals.

G2 Score is calculated using a weighted combination of Satisfaction and Market Presence metrics. [(Source 1)](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*1yw1h9f*_gcl_au*MTY4OTUxMTc3Ni4xNzYyNzY2NTAx*_ga*NzI0MTc5Nzc0LjE3NjI3NjY1MDE.*_ga_MFZ5NDXZ5F*czE3NjYxMzE3NTYkbzg5JGcxJHQxNzY2MTM0Mjk0JGo2MCRsMCRoMA..)

### What I Often See in Pricing Solutions

#### Feedback Pros: What Users Consistently Appreciate

- **Rule-based pricing logic supports complex products and customer tiers**
- “What stands out the most is the ease of use combined with the depth of functionality. The interface is intuitive, even for users who aren’t pricing experts, and the logic behind pricing rules is clear and flexible. Implementation was smoother than expected, thanks to the excellent onboarding team who really took the time to understand our needs.” - [Verified User,](https://www.g2.com/products/priceedge/reviews/priceedge-review-11776312) PriceEdge Review
- **Centralized workflows reduce manual pricing adjustments and rework**
- “This pricing tool has centralized and automated our entire pricing process, replacing manual spreadsheets and disconnected systems. It allows us to simulate price changes, optimize margins, and update prices across markets in real time. The analytics tools help us identify profit opportunities and improve pricing consistency across regions and customer segments.” - [Davide Canepa](https://www.g2.com/products/pricefx/reviews/pricefx-review-11832967), Pricefx Review
- **Real-time visibility improves pricing confidence during deal cycles**
- “This price management tool excels at providing a unified platform for managing revenue processes, from CPQ (Configure, Price, Quote) to billing and analytics. Its automation capabilities save time and reduce errors in complex revenue workflows, while the real-time reporting and dashboards provide actionable insights for decision-making. The integration with other Salesforce products, like Sales Cloud and Service Cloud, is seamless and enhances overall CRM functionality.” - [Shaurya Shresht](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews/salesforce-revenue-cloud-review-11642554), Salesforce Revenue Cloud Review

#### Cons: Where Many Platforms Fall Short

- **Initial setup requires significant configuration and stakeholder alignment**
- “I find the user interface to be very cumbersome; it's not lightweight, nor is it user-friendly. The UI feels outdated, and the abstractions are all over the place, making the initial setup quite difficult. Integrating and combining different processes posed quite a challenge due to the unintuitive UI.” - [Avinaah G](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews/salesforce-revenue-cloud-review-11825485), Salesforce Revenue Cloud Review
- **User interfaces can feel dense for occasional sales users**
- “The user interface, while improving, is still not very intuitive for non-technical users, and initial training is definitely required. Performance can slow down with large datasets, and integration with some legacy systems wasn’t straightforward.” - [Davide Canepa](https://www.g2.com/products/vendavo-vendavo/reviews/vendavo-review-11795421), Vendavo Review
- **Ongoing admin changes often require specialized pricing knowledge**
- “The platform can feel overly complex at times, requiring specialized knowledge or additional training to fully utilize its capabilities. Some customizations take longer than expected, and the setup can be resource-intensive. Additionally, licensing and implementation costs are on the higher side, which may be a challenge for smaller organizations.” - [Verified User](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews/salesforce-revenue-cloud-review-11608194), Salesforce Revenue Cloud Review

### My Expert Takeaway on Pricing Software in 2025

As per G2 review data, pricing software delivers the most value when organizations treat pricing as an operational discipline rather than a standalone tool. High-performing teams tend to establish clear ownership over pricing rules, approval paths, and data inputs early in the implementation process. This approach minimizes downstream friction and improves adoption across sales and finance teams.

Organizations that achieve strong outcomes with pricing software typically strike a balance between flexibility and governance. While advanced rule logic and automation are critical, ease of use remains a key differentiator for long-term adoption. Teams that invest in a pricing platform benefit most when pricing workflows are tightly integrated with quoting and billing systems, thereby reducing handoffs and manual overrides.

For companies evaluating pricing solutions, growth-stage and enterprise buyers often share similar challenges: scaling pricing complexity without slowing down revenue teams. In these environments, dynamic pricing software is most effective when it supports controlled experimentation, allowing teams to test scenarios and respond to market changes without introducing pricing risk or administrative bottlenecks.

### Pricing Software FAQs

#### What is a pricing engine software?

A pricing engine software is a system that calculates and applies prices based on predefined inputs such as product attributes, customer segments, contracts, discounts, and market conditions. It acts as the decision layer within pricing software, ensuring that prices are applied consistently and accurately across quoting, billing, and sales workflows.

#### What is a rule-based pricing engine?

A rule-based pricing engine uses predefined logic—such as discount thresholds, approval requirements, eligibility criteria, or customer tiers—to determine pricing outcomes. These rules allow organizations to enforce pricing governance while still supporting flexibility for complex scenarios, making them a core component of pricing management software.

#### Which pricing software do large enterprises use?

Large enterprises typically adopt pricing platforms that support complex pricing structures, high transaction volumes, and deep integration with systems like [CRM](https://www.g2.com/categories/crm), [CPQ](https://www.g2.com/categories/cpq), and [ERP](https://www.g2.com/categories/erp-systems). Scalability, advanced rule configurability, and pricing governance tend to outweigh simplicity at this level.

Commonly used enterprise pricing platforms include[](https://www.g2.com/products/pros/reviews)[PROS](https://www.g2.com/products/pros/reviews) for advanced pricing and optimization,[](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews)[Salesforce Revenue Cloud](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews) for organizations operating within the Salesforce ecosystem, and[](https://www.g2.com/products/pricefx/reviews)[Pricefx](https://www.g2.com/products/pricefx/reviews) for modular, globally scalable pricing management. These [enterprise pricing solutions](https://www.g2.com/categories/pricing/enterprise) are often selected for their ability to enforce consistent pricing policies while supporting complex, multi-region pricing strategies.

#### What are the top pricing platforms for the software industry?

The best pricing platform depends on pricing complexity, go-to-market model, and integration needs. Software companies with subscription or usage-based pricing often favor platforms that support configurable pricing logic, recurring billing alignment, and scalable rule management. Here are some of the top pricing platform software products for the software industry:

- [PROS](https://www.g2.com/products/pros/reviews) – AI-powered SaaS pricing, CPQ, and revenue management platform for B2B/B2C
- [Prisync](https://www.g2.com/products/prisync/reviews) – Competitor price tracking and dynamic pricing for e-commerce and SaaS
- [Pricefx](https://www.g2.com/products/pricefx/reviews) – Cloud-based price management and optimization with strong AI/analytics capabilities
- [Salesforce Revenue Cloud](https://www.g2.com/products/salesforce-salesforce-revenue-cloud/reviews) – Integrated CPQ and revenue management on the Salesforce platform

#### What are some affordable pricing solutions for subscription businesses?

Subscription businesses often look for pricing tools that support recurring models without the cost or complexity of full enterprise platforms. More affordable options typically focus on core pricing workflows and faster setup rather than deep customization.

From this list,[](https://www.g2.com/products/prisync/reviews?utm_source=chatgpt.com)[Prisync](https://www.g2.com/products/prisync/reviews?utm_source=chatgpt.com) stands out as a lower-cost option, particularly for teams that need competitive price tracking and basic pricing adjustments.[](https://www.g2.com/products/pricefx/reviews)[Pricefx](https://www.g2.com/products/pricefx/reviews) can also fit growing subscription businesses when used in a more modular setup, offering flexibility without requiring a full enterprise deployment.

### Sources

1. [G2 Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*5ky9es*_gcl_au*MTY2NDg2MDY3Ny4xNzU1MDQxMDU4*_ga*MTMwMTMzNzE1MS4xNzQ5MjMyMzg1*_ga_MFZ5NDXZ5F*czE3NTUwOTkzMjgkbzQkZzEkdDE3NTUwOTk3NzYkajU3JGwwJGgw)
2. [G2 Winter 2026 Reports](https://company.g2.com/news/g2-winter-2026-reports)

Researched By: [Julie Jung](https://research.g2.com/insights/author/julie-jung)

**Last updated on January 7, 2026**