Best Marketing Analytics Tools - Page 23

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 610

Category Stats (Sep 2026)

  • Average Rating: 4.53/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: ClicData (+1.36%) - Among all products in this category, ClicData recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 67,900+ Authentic Reviews
  • 610+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, impact.com, Klaviyo, CleverTap, AgencyAnalytics, and Singular.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=impact-com&focus%5B%5D=klaviyo&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=singular)

Pattern89

Predict creative performance, with over 95% accuracy, before you spend a dollar on marketing. Pattern89 is an artificial intelligence solution that predicts what will perform, optimizes in-flight campaigns, and analyzes billions of creative data points, so you can power every marketing decision.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Pattern89?

  • Seller: Pattern89
  • Year Founded: 2016
  • HQ Location: Indianapolis, US
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Pattern89?

What Are G2 Users Discussing About Pattern89?

Platform X by Commanders Act

With the Cookieless Marketing Data Platform (aka Platform X), Commanders Act is the only European company to provide a unique set of tools helping digital teams to operate in a cookieless environment. From performance measurement to campaign optimization, from tag management to first-party user data activation, Commanders Act guarantees its customers with a full data ownership in the absolute respect of increasingly tightened regulatory constraints. Founded at the dawn of the 2010s under the name TagCommander to help advertisers better manage their customer tracking systems, the company has maintained its technological leadership by integrating a unique Customer Data Platform feature and a Cookie Consent Management System. In 2022, Commanders Act Platform X took a major step forward in anticipating the inevitable death of cookies by setting up a fully server-side tracking, compliant with increasingly demanding regulations of internet users' privacy. This leading-edge technological expertise ensures the trust of more than 500 customers and 10,000 users worldwide and is recognized by Gartner and Forrester among the leading Customer Data Platforms. With the acquisition, in October 2023, of the marketing analytics platform Adloop, Commanders Act is strengthening its ability to help advertisers improve the performance of their campaigns in a context of shrinking advertising budgets.

Average Rating: 3.5/5.0

Total Reviews: 1

Who Is the Company Behind Platform X by Commanders Act?

  • Seller: Commanders Act
  • Year Founded: 2010
  • HQ Location: Paris, FR
  • Twitter: @CommandersAct
    1,473 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    60 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are G2 Users Discussing About Platform X by Commanders Act?

pragmaticBOX

pragmaticBOX: all-in-one marketing platform empowers businesses with affiliate marketing 🔗 solutions, data-driven 📈 strategies and superior traffic quality. We scale and automate every type of online business with an all-in-one marketing platform. Our technology solution is simple to use, delivering value for our customers' growth, and bringing teams and campaigns’ tools together in one place. Main features: - affiliate/partners management module with marketplace - website and all marketing activities analytics - dedicated reports and dashboards - customer journey analysis and optimization - campaign' tracking - data analysis in one place - fraud prevention - user segmentation Drive your digital growth with pragmaticBOX!

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind pragmaticBOX?

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of pragmaticBOX?

Reeport

Reeport helps building smart data reports and share them through Excel, Power Point, PDF and more.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Reeport?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)

Who Is the Company Behind Reeport?

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of Reeport?

What Are G2 Users Discussing About Reeport?

REPORTIFUL

REPORTIFUL – your magic tool for marketing reports with insights. It turns scattered campaign data and spreadsheets into reports. Those do not only look nice (for clients and management) but - and especially - provide insights and actionable recommendations. Have you ever struggled to analyse data scattered across spreadsheets? Have you ever spent hours creating a management report from raw numbers? Have you ever been fighting to get behind the real insights of campaign metrics? There are tools to track data (not fully used by everyone, but solutions are out there). There are tools to visualize numbers (not always easy to use, but ok). There are tools to do number-crunching deep dives for the ones interested (and trained). What did not exist so far: A solution to turn your numbers into real insights. A solution to create a client-ready report from a spreadsheet (in seconds). A solution to propose real actions derived from campaign analytics. WE CHANGED THIS! Welcome to REPORTIFUL – the world’s first solution to turn scattered data into beautiful customized reports with real insights and recommendations. If getting marketing insights or report creation are part of your life, this is for you. Try it for free with the link in the comments.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind REPORTIFUL?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of REPORTIFUL?

Salesfire

Salesfire is an eCommerce tool that helps online retailers to optimise their customer journey and increase conversions. The solutions Salesfire offers include: • Data capture technology • On-Site Messaging • Email • SMS • Recommendations • Search • Salesfire AI • Digital Assistant • Visually Similar Search • Analytics Salesfire can identify more of your anonymous visitors, personalise the customer journey, and drive sales with optimised email and SMS retargeting. Offering AI-driven insights and automation, Salesfire can help you streamline your marketing costs and deliver meaningful results. With Salesfire’s data capture technology, you can collect more valuable information about your shoppers’ behaviour. Salesfire boosts your marketing opt-ins by displaying campaigns to collect email addresses and phone numbers at key points across your site. Salesfire AI then maintains an up-to-date profile of each visitor's interests and shopping behaviour, even if they return to your site anonymously or from another device. This allows you to deliver personalised experiences without relying on third-party cookies. Salesfire helps you deliver a shopping experience as unique as each customer. By capturing detailed shopper data, Salesfire AI can automatically trigger personalised email and SMS campaigns that effectively re-engage and bring your shoppers back on site. You can also tailor the on-site experience and guide your shoppers to checkout with our On-Site Messaging, Recommendations and Search solutions. With Salesfire, you can: • Grow your marketing subscribers by up to 300% • Increase your revenue by up to 9.2% with re-engagement emails • Increase your AOV by up to 37% with SMS marketing • Access in-depth insights into shopper behaviour with detailed analytics • Integrate data collected with paid channels like Google Ads to enhance their performance

Average Rating: 4.8/5.0

Total Reviews: 4

How Do G2 Users Rate Salesfire?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.3/10)

Who Is the Company Behind Salesfire?

  • Seller: Salesfire
  • Year Founded: 2017
  • HQ Location: Middlesbrough England ,United Kingdom
  • LinkedIn® Page: www.linkedin.com
    78 employees on LinkedIn®
  • Phone: 020 4505 9040

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Salesfire?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the exceptional support from Salesfire, praising their expertise and proactive engagement in driving results.
  • Users commend the exceptional customer support of Salesfire, highlighting their expertise, proactive assistance, and effective communication.
  • Users value the enhanced customer visibility Salesfire provides, significantly boosting revenue, acquisition, and retention efforts.
  • Users rave about the outstanding customer satisfaction at Salesfire, highlighting their helpfulness and proactive communication.
  • Users value the marketing efficiency of Salesfire, enhancing customer visibility and driving significant revenue uplift.
Cons
  • Users acknowledge that features take time to develop, though they recognize this as a minor concern.
  • Users find the analytics not intuitive, leading to confusion and potential oversights in performance evaluation.
  • Users find the analytics reporting inconsistent, leading to inflated performance perceptions and potential oversight of true metrics.

What Are Recent G2 Reviews of Salesfire?

Sellforte

Sellforte is the marketing measurement and optimization operating system for enterprise ecommerce, DTC, and retail brands. It unifies Marketing Mix Modeling, incrementality testing, and attribution into one always-on system, then turns model results into campaign- and ad-set-level budget and bidding decisions teams act on every day. The world's most demanding brands across fashion, grocery, and QSR, including Subway, Bonprix, Lidl, Azzas 2154, and Represent, trust Sellforte with optimizing over $1 billion in annual media spend across 22 markets. The platform is built for large-spending brands running a complex mix of channels, where a single budget decision impacts real revenue and profit. Brands use Sellforte to find their true incremental ROAS across every channel, online and offline, and move budget to what drives growth, including the digital spend that drives in-store sales their attribution can't see. Unlike attribution and traditional MMM, Sellforte delivers marginal incremental ROAS, the return on your next dollar, at campaign and ad-set granularity, calibrated by live experiments and pushed to the platforms where the decision gets made. It works alongside your existing attribution stack rather than replacing it. What teams do with Sellforte: - Measure every channel, online and offline. Media ROI across digital, TV, radio, OOH, and print catalog, and across ecommerce, marketplaces, and physical stores, in one model. - Optimize daily, at campaign and ad-set level. Recommendations precise enough to reset bids and budgets, pushed straight to Meta, Google, and TikTok by API. - Plan the next quarter with confidence. Budget scenarios down to the weekly level, with constraints and projected sales and margin impact before you commit. - Model promotions as their own sales driver. Most tools fold discounts into the baseline, while Sellforte measures them separately, so you see true media ROI and the discount level that protects margin. - Validate with experiments. Geo lift, conversion lift, and A/B tests in one hub, each result calibrating the model. - Ask your measurement directly. Sellforte AI answers which campaigns to scale or where to shift budget in seconds, grounded in the model, with a human confirming every change.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate Sellforte?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)
  • Multichannel Tracking: 8.3/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Sellforte?

  • Seller: Sellforte
  • Year Founded: 2017
  • HQ Location: Espoo, Finland
  • LinkedIn® Page: www.linkedin.com
    43 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Sellforte?

What Are G2 Users Discussing About Sellforte?

Semcasting

Semcasting is a cookieless identity resolution, audience activation, and measurement platform designed to help organizations accurately identify, reach, and measure real households, individuals, and devices across various digital channels, including Connected TV (CTV), social media, and offline environments. By utilizing a patented identity graph, Semcasting offers a unique approach to resolving identity and precise location using timestamped IP addresses and cross-device signals, all while avoiding reliance on third-party cookies, fingerprinting, or probabilistic modeling. This platform caters to a diverse range of users, including brand marketers, advertising agencies, publishers, and analytics teams across multiple industries such as financial services, healthcare, retail, insurance, B2B, home services, travel, education, and media. Semcasting is particularly beneficial for organizations looking to enhance their marketing strategies through precise audience targeting and measurement capabilities. It serves as a vital tool for identifying anonymous website visitors and ad exposures, onboarding and activating first-party CRM and prospect data, and increasing addressability in CTV and walled-garden platforms. Key features of Semcasting include its ability to measure reach, frequency, lift, and outcomes across various channels, providing users with comprehensive insights into their marketing performance. The platform also supports audience enrichment, allowing organizations to enhance their customer and audience data with household, people-based, and B2B2C attributes. This capability is crucial for businesses aiming to create more personalized and effective marketing campaigns that resonate with their target audiences. Moreover, Semcasting prioritizes privacy and compliance, adhering to standards such as SOC 2 Type II, HITRUST CSF, HIPAA, CCPA, GDPR, and NAI. This commitment to privacy ensures that organizations can utilize the platform's capabilities without compromising the security and confidentiality of their data. By offering a privacy-first solution, Semcasting stands out in the identity resolution landscape, enabling organizations to navigate the complexities of modern marketing while maintaining compliance with evolving regulations.

Average Rating: 4.6/5.0

Total Reviews: 4

How Do G2 Users Rate Semcasting?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)

Who Is the Company Behind Semcasting?

  • Seller: Semcasting
  • Company Website:
  • Year Founded: 2009
  • HQ Location: North Andover, Massachusetts, United States
  • Twitter: @semcasting
    993 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    41 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Do G2 Reviewers Say About Semcasting?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the automatic audience creation by Semcasting, enhancing their programmatic advertising campaigns efficiently.
  • Users commend the responsive customer support of Semcasting, ensuring timely assistance with any issues encountered.
  • Users value the automatic audience creation feature of Semcasting, simplifying the process of campaign setup.
  • Users appreciate the automation capabilities of Semcasting, which enhance targeted advertising through effective customer profiling.
  • Users value the ease of use of Semcasting, allowing effortless audience creation and seamless customer support.
Cons
  • Users find the difficult learning curve challenging, hindering their ability to optimize campaigns effectively and determine ROI.
  • Users find the inadequate analytics of Semcasting challenging, as it hampers their ability to optimize campaigns effectively.
  • Users find the lack of clear conversion tracking challenging, hindering precise campaign adjustments and ROI measurement.
  • Users face segmentation issues that hinder accurate tracking of clicks and ROI for their advertising campaigns.

What Are Recent G2 Reviews of Semcasting?

What Are G2 Users Discussing About Semcasting?

SigView

Sigview is a real-time data visualisation and analysis tool for high velocity and high volume of data. It builds on top of the philosophy of reactive manifesto, to accomplish robust, resilient and responsive system. Keeping in mind to fit with Big data, it supports 100’s of million data points in variety of charts and tables in a reactive manner without giving any burden on the processing system.

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind SigView?

  • Seller: Sigmoid
  • Year Founded: 2013
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    1,251 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Large, 50% Medium

What Are Recent G2 Reviews of SigView?

What Are G2 Users Discussing About SigView?

Slidebeast

Slidebeast converts your Web Analytics or Social Media data into a powerful Powerpoint presentation format in minutes.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Slidebeast?

  • Data Collection: 6.7/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 10.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Slidebeast?

  • Seller: Slidebeast
  • Year Founded: 2023
  • HQ Location: Beyoglu, TR
  • Twitter: @GoSlidebeast
    4 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Slidebeast?

SMART Marketing

SMART Marketing is a comprehensive solution for managing client segments and omnichannel marketing communications from a single window of a CRM system. The system is based on one of the best Low-code/No-code platforms, Microsoft Power Platform, and is integrated with Office 365. Benefits: • Ready out-of-box solution • Builder of required tools • Fast deployment • Easy setup and administration • Standardization of business processes • GDPR and CCPA compliant • Integration with modern services and providers • Ready documentation and training • Regular releases and feature extensions • Available analytics 24/7 and control of the results of marketing activities • Ready-made security roles for users

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate SMART Marketing?

  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 10.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind SMART Marketing?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of SMART Marketing?

StrategyBox

Stop guessing. Start making data-driven decisions, today.

Average Rating: 3.0/5.0

Total Reviews: 1

Who Is the Company Behind StrategyBox?

Who Uses This Product?

  • Company Size: 100% Medium

What Are G2 Users Discussing About StrategyBox?

StunM

StunM is an AI-powered strategic marketing tool, designed to go beyond traditional CRMs or marketing automation tools by helping enterprises: 1)Automate marketing processes and workflows 2)Integrate fragmented elements of marketing (strategy, planning, execution, and measurement) 3)Enable enterprises to formulate a robust marketing and business strategy, not just campaigns 4)Support with features like target landscaping, audience segmentation, content strategy, messaging, GTM, ROI measurement, sales enablement, and more

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate StunM?

  • Has the product been a good partner in doing business?: 6.7/10 (Category avg: 9.3/10)

Who Is the Company Behind StunM?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of StunM?

Sweetspot Intelligence

Sweetspot Intelligence is a BI dashboard that combines flexibility, attractive visualizations, predictive modeling and scalability features to provide an enterprise-level solution.

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind Sweetspot Intelligence?

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Sweetspot Intelligence?

What Are G2 Users Discussing About Sweetspot Intelligence?

TaggIQ

TaggIQ is an AI-native business management platform built for print shops, sign shops, screen printers, embroiderers, and promotional products distributors, including hybrid shops that do several of the above. Unlike legacy print or promo software that bolts AI on as an afterthought, TaggIQ is built AI-first: it drafts quotes in seconds, searches live supplier catalogs in plain English, proofs artwork, estimates decoration and stitch costs, schedules production, and drafts customer messages. TaggIQ connects the whole supply chain in one system. Live supplier catalogs from 700+ vendors feed directly into the platform, the POS runs quoting, orders, production, invoicing, and payments for the distributor, and branded ecommerce webstores plus customer portals serve the end customer. One identity, one ledger, one decoration record, end to end, instead of stitching together spreadsheets, a separate quoting tool, and a bolt-on webstore. Core capabilities include AI-assisted quoting and presentations, order and production management with job scheduling, artwork proofing and approval workflows, decoration and markup pricing (screen print, embroidery, DTG/DTF, heat transfer, wide-format), accounting sync with Xero and QuickBooks, CRM and lead pipeline tracking, size collections for group and team orders, and a webstore builder for company stores, event merch, and fundraisers. An MCP-based AI Co-Worker lets teams connect Claude, ChatGPT, or any MCP-compatible assistant directly to their TaggIQ data on the Pro plan. TaggIQ serves distributors across print (digital, offset, wide-format, copy shops), promotional products, signage (sign shops, vinyl, wraps), and decoration (screen print, embroidery, DTG/DTF, heat transfer, apparel decorators), most of whom run a hybrid of two or three of these lines. Plans range from Starter for small shops just getting off spreadsheets, through Growth and Pro for shops adding CRM, webstores, and AI tooling, to Enterprise for franchise networks and multi-location businesses. Every plan includes a 30-day free trial with full feature access. TaggIQ Limited is based in Dublin, Ireland, and serves distributors across Ireland, the UK, the US, and globally.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind TaggIQ?

  • Seller: TaggIQ
  • Year Founded: 2025
  • HQ Location: Dublin, Ireland
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of TaggIQ?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026