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The Top 20 Easiest To Use Marketing Analytics Software

See the top Marketing Analytics Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

Evam

9.3

Overall Usability Score

9.3

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.4

Ease of Use

Average: 9.1

9.7

Meets Requirements

Average: 9.2

9.7

Customer Segment Breakdown

Small Business

24%

Mid Market

36%

Enterprise

39%

WhatConverts

9.3

Overall Usability Score

9.3

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.4

Ease of Use

Average: 9.1

9.1

Meets Requirements

Average: 9.2

9.4

Customer Segment Breakdown

Small Business

87%

Mid Market

12%

Enterprise

Swydo

9.3

Overall Usability Score

9.3

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.4

Ease of Use

Average: 9.1

9.4

Meets Requirements

Average: 9.2

9.2

Customer Segment Breakdown

Small Business

86%

Mid Market

12%

Enterprise

Trackdesk

9.2

Overall Usability Score

9.2

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.2

Ease of Use

Average: 9.1

9.6

Meets Requirements

Average: 9.2

9.4

Customer Segment Breakdown

Small Business

79%

Mid Market

21%

Enterprise

Detrics

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.9

Ease of Use

Average: 9.1

9.6

Meets Requirements

Average: 9.2

9.6

Customer Segment Breakdown

Small Business

66%

Mid Market

25%

Enterprise

AgencyAnalytics

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.2

Ease of Use

Average: 9.1

9.2

Meets Requirements

Average: 9.2

8.8

Customer Segment Breakdown

Small Business

91%

Mid Market

Enterprise

Clarisights

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.1

Ease of Use

Average: 9.1

9.4

Meets Requirements

Average: 9.2

9.6

Customer Segment Breakdown

Small Business

Mid Market

17%

Enterprise

79%

Fibbler

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

10.0

Ease of Use

Average: 9.1

10.0

Meets Requirements

Average: 9.2

9.7

Customer Segment Breakdown

Small Business

38%

Mid Market

63%

Netcore Customer Engagement Platform

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.0

Ease of Use

Average: 9.1

9.1

Meets Requirements

Average: 9.2

8.8

Customer Segment Breakdown

Small Business

18%

Mid Market

48%

Enterprise

34%

#10

CallRail

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.0

Ease of Use

Average: 9.1

8.7

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

75%

Mid Market

22%

Enterprise

#11

Singular

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.2

Ease of Use

Average: 9.1

8.8

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

27%

Mid Market

53%

Enterprise

20%

#12

Dataslayer.ai

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.1

Ease of Use

Average: 9.1

9.1

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

65%

Mid Market

31%

Enterprise

#13

WebEngage

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.9

Ease of Use

Average: 9.1

8.8

Meets Requirements

Average: 9.2

8.7

Customer Segment Breakdown

Small Business

27%

Mid Market

56%

Enterprise

17%

#14

Intuit Mailchimp All-in-One Marketing Platform

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.0

Ease of Use

Average: 9.1

8.7

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

72%

Mid Market

20%

Enterprise

#15

CleverTap

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.9

Ease of Use

Average: 9.1

9.0

Meets Requirements

Average: 9.2

8.6

Customer Segment Breakdown

Small Business

29%

Mid Market

52%

Enterprise

19%

#16

Phonexa

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.1

Ease of Use

Average: 9.1

9.0

Meets Requirements

Average: 9.2

9.9

Customer Segment Breakdown

Small Business

89%

Mid Market

10%

Enterprise

#17

Ansira Brand-to-Local Growth Platform

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.5

Ease of Use

Average: 9.1

9.6

Meets Requirements

Average: 9.2

9.6

Customer Segment Breakdown

Small Business

60%

Mid Market

21%

Enterprise

19%

#18

Dreamdata

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.2

Ease of Use

Average: 9.1

8.6

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

36%

Mid Market

59%

Enterprise

#19

NotifyVisitors

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.6

Ease of Use

Average: 9.1

9.1

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

68%

Mid Market

29%

Enterprise

#20

Semrush

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.5

Ease of Use

Average: 9.1

8.4

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

66%

Mid Market

29%

Enterprise