Top Free Marketing Analytics Software - Page 2

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 639

Category Stats (Oct 2026)

  • Average Rating: 4.53/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Sellforte (+5.56%) - Among all products in this category, Sellforte recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 69,500+ Authentic Reviews
  • 639+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, Klaviyo, impact.com, CleverTap, AgencyAnalytics, and Trackdesk.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=klaviyo&focus%5B%5D=impact-com&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=trackdesk)

Fibbler

Fibbler helps you see which companies view or engage with your LinkedIn and Google Ads, connect them to pipeline and revenue in your CRM, and alert sales when it's time to reach out.

Average Rating: 4.9/5.0

Total Reviews: 32

How Do G2 Users Rate Fibbler?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.7/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 5.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Fibbler?

  • Seller: Fibbler
  • Company Website:
  • Year Founded: 2024
  • HQ Location: Sweden, SE
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 50% Medium, 28% Small

What Do G2 Reviewers Say About Fibbler?

AI-generated summary from verified user reviews

Pros
  • Users commend Fibbler for its remarkably simple setup and seamless usability, enhancing the efficiency of ad performance analysis.
  • Users find Fibbler's easy setup process seamless, allowing quick integration with HubSpot and LinkedIn for immediate data access.
  • Users appreciate Fibbler's seamless integrations with LinkedIn and HubSpot, enhancing data accessibility for targeted marketing strategies.
  • Users appreciate Fibbler for its detailed insights on campaign performance, enhancing their marketing effectiveness.
  • Users value Fibbler's attribution accuracy, enabling precise insights into LinkedIn ad impacts on pipeline and opportunities.
Cons
  • Users find the date filtering options limited, making it difficult to perform detailed analysis over specific ranges.
  • Users desire a more robust ads integration with LinkedIn to enhance campaign management through Fibbler's insights.
  • Users desire a stronger integration with LinkedIn Ads for improved campaign management and data synchronization.
  • Users find the limited date filtering options of Fibbler restrict their ability for detailed date analysis.
  • Users find integration issues with Teams, as it hampers effective communication within the Fibbler platform.

What Are Recent G2 Reviews of Fibbler?

RedTrack.io

RedTrack is all-in-one performance marketing platform built for media buyers built on owned & AI-ready data. It brings ad tracking, conversion attribution, Conversion API (CAPI) integrations, and ad automation together in a single workspace. Instead of relying on third-party cookies and browser pixels, RedTrack runs on server-side and first-party tracking, capturing the conversions that pixels lose to ad blockers, privacy settings, and iOS restrictions, as raw, unsampled first-party data you own. That owned first-party data is then enriched and fed back to Meta, Google, TikTok, Snapchat, ChatGPT Ads, and other ad platforms through high-match-score Conversion API connections, so platform algorithms learn from accurate signals. RedTrack stays platform-agnostic — no single channel locks you in — with Shopify and WooCommerce integrations at the front of the stack. A built-in Match Quality Score shows you exactly how well your conversions are landing. And ad spend data refreshes every 5–30 minutes, right down to the ad level, so you get near real-time ROAS across every channel — the update frequency and granularity performance buyers actually run on. RedTrack is more than just a tracker. It's a full performance infrastructure layer. Beyond click and conversion tracking, RedTrack gives you a customer data layer with CDP and LTV reporting, in-platform data views that bring RedTrack's numbers right into your ad platform UI so you're not tab-hopping to read campaign performance, and partner and referral tracking, all on one screen. The automation is where the calm comes in. You set the rules, and RedTrack acts on the data you own: pausing the losers, scaling the winners, reallocating budget away from weak markets. The work keeps happening when you're not watching, so you're not refreshing a dashboard at 2am to catch a campaign burning budget. RedTrack fits three core users: 1. Affiliate and lead-gen media buyers who need click-level tracking, persistent click IDs across complex funnels, and automation rules to pause losers and scale winners. 2. DTC and eCommerce brands on Shopify and WooCommerce who need accurate multi-channel attribution and true ROAS, not platform-reported guesses. 3. Performance and lead-gen agencies managing multiple clients with shareable dashboards, multi-user access, and automated reporting. Buyers often evaluate RedTrack alongside Triple Whale, Voluum, Binom, Keitaro, ClickFlare, AnyTrack, and ThriveTracker. RedTrack's edge is combining click-level precision with business-level profit metrics in a cloud platform (no self-hosting to maintain) while giving you one clean, unified place to see what's actually making you money.

Average Rating: 4.5/5.0

Total Reviews: 38

How Do G2 Users Rate RedTrack.io?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 9.3/10)
  • Data Collection: 7.5/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.6/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.0/10 (Category avg: 8.8/10)

Who Is the Company Behind RedTrack.io?

  • Seller: RedTrack
  • Company Website:
  • Year Founded: 2018
  • HQ Location: Vilnius, Vilnius region
  • Twitter: @redtrackio
    566 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    61 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 77% Small, 15% Medium

What Do G2 Reviewers Say About RedTrack.io?

AI-generated summary from verified user reviews

Pros
  • Users value the attribution accuracy of RedTrack.io, ensuring reliable tracking for successful affiliate campaigns.
  • Users commend the excellent customer support provided by RedTrack, appreciating quick, knowledgeable responses that enhance their experience.
  • Users consistently praise the excellent customer support from RedTrack, noting their quick and helpful responses.
  • Users highlight the ease of use of RedTrack, benefiting from its intuitive design and seamless setup process.
  • Users love the smoother integrations of RedTrack with major platforms, enhancing their marketing efficiency and effectiveness.
Cons
  • Users find the dashboard complexity frustrating, often opting for manual data entry instead of using RedTrack's analytics.
  • Users find the dashboard complexity of RedTrack.io overwhelming, often opting for simpler alternatives like Excel for analysis.
  • Users find the complexity of implementation and dashboard overwhelming, opting for alternatives like customized spreadsheets.
  • Users find the dashboard complex and prefer custom solutions over the built-in reporting features in RedTrack.io.
  • Users find the complex setup of RedTrack.io challenging, often opting for manual data entry over the dashboard.

What Are Recent G2 Reviews of RedTrack.io?

What Are G2 Users Discussing About RedTrack.io?

Hurree

Hurree is an AI-powered platform that consolidates all your reporting data into a single, easy-to-use command centre. It connects with over 70 popular tools, giving you a single, reliable view of performance across your business. With fully customizable dashboards, Hurree makes it simple for any team to track KPIs, monitor trends, and measure success with no technical skills required. At the heart of the platform is Riva, Hurree's built-in AI assistant. Riva doesn't just show you the numbers; it explains them. From instant summaries to predictive insights and actionable recommendations, Riva helps you understand what’s happening and what to do next. Hurree is built for teams who want better visibility, clearer reporting, and data they can actually use, without the complexity.

Average Rating: 4.8/5.0

Total Reviews: 74

How Do G2 Users Rate Hurree?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.6/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 10.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Hurree?

  • Seller: Hurree
  • Year Founded: 2018
  • HQ Location: Belfast, Antrim
  • Twitter: @Hurree_me
    896 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    52 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 58% Small, 42% Medium

What Do G2 Reviewers Say About Hurree?

AI-generated summary from verified user reviews

Pros
  • Users admire the ease of use of Hurree, simplifying client understanding of lead sources and competition effortlessly.
  • Users value the intuitive interface and customizable dashboards of Hurree for effective data visualization and tracking.
  • Users praise Hurree for its intuitive data visualization that simplifies understanding and enhances team productivity.
  • Users appreciate the efficiency of Hurree, making it easy to understand lead sources and improve client meetings.
  • Users value Hurree's powerful data transformation, enabling insightful analysis and informed decision-making through an intuitive interface.
Cons
  • The initial learning curve can be overwhelming, but support helps users adapt to Hurree's features over time.
  • Users experience limited customization options in Hurree, wishing for more flexibility in tailoring their reports and dashboards.
  • Users find the limited reporting features of Hurree restrict their ability to perform deeper analyses effectively.
  • Users express disappointment over the lack of AI integration, though improvements are reportedly in progress.
  • Users find learning difficulties with data ranges and integration, impacting their overall experience with Hurree.

What Are Recent G2 Reviews of Hurree?

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Dreamdata

Dreamdata is an Agentic B2B Attribution Platform for B2B marketing teams. Answer any question about marketing's impact and know where to invest next. 81% of a B2B customer journey happens before your sales team says hello. The decision on where the next marketing dollar goes still gets made on the 19% that reaches the CRM. Dreamdata gets rid of that black box. We unify all your GTM data into one account-based data model, including the anonymous visits and ad impressions your CRM never sees, organized by account and tied to revenue. Automatically without a village of Ops or professional services. See what's working across your entire customer journey. Ask Dreamdata AI about marketing's impact and get numbers that trace back to the contacts, companies, and deals behind the revenue. Then feed your ad platforms enriched pipeline data to make them more efficient, and target in-market accounts using intent signals from across your stack. Key offerings - Customer Journey & Multi-Touch Attribution: See every touch across your customer journeys and analyze the performance of every channel, campaign, and content piece. - Dreamdata AI: Ask in plain English and get reports from an AI that knows your GTM. In our Analytics Agent, your own LLM via our MCP Server, or run custom agents on your Data Warehouse. - Audience Targeting: Build ad audiences from AI signals across all your GTM data and sync them directly to LinkedIn, Google, Meta, and Microsoft Ads. - Conversion Syncs: Sync enriched pipeline data back to LinkedIn, Google, Meta, and Microsoft Ads to automatically optimize campaigns for revenue, not clicks. Try Dreamdata with your own data before you commit.

Average Rating: 4.7/5.0

Total Reviews: 270

How Do G2 Users Rate Dreamdata?

  • Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.3/10)
  • Data Collection: 9.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.3/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.9/10 (Category avg: 8.8/10)

Who Is the Company Behind Dreamdata?

  • Seller: dreamdata.io
  • Company Website:
  • Year Founded: 2018
  • HQ Location: Copenhagen, Capital Region
  • Twitter: @DreamdataIO
    291 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    109 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Head of Marketing, Marketing Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 60% Medium, 33% Small

What Do G2 Reviewers Say About Dreamdata?

AI-generated summary from verified user reviews

Pros
  • Users value the in-depth customer journey insights provided by Dreamdata, enhancing their marketing efforts significantly.
  • Users value the attribution accuracy of Dreamdata, effectively linking marketing efforts to revenue outcomes and customer journeys.
  • Users value the in-depth customer journey insights provided by Dreamdata, enhancing their understanding and performance optimization.
  • Users value the insights provided by Dreamdata, enhancing their understanding of customer journeys and improving performance.
  • Users value the ease of use of Dreamdata, praising its intuitive interface and seamless implementation features.
Cons
  • Users experience a steep learning curve with Dreamdata, finding setup and navigation quite challenging initially.
  • Users have noted the missing features in Dreamdata, particularly the lack of comprehensive comparison and funnel reporting options.
  • Users express frustration with inadequate reporting options in Dreamdata, highlighting a lack of customizability and essential features.
  • Users find the interface not intuitive and emphasize the steep learning curve for maximizing Dreamdata's capabilities.
  • Users express frustration with poor reporting capabilities, noting that manual setup hampers efficiency and usability.

What Are Recent G2 Reviews of Dreamdata?

What Are G2 Users Discussing About Dreamdata?

Swydo

Swydo’s easy-to-use reporting and monitoring platform retrieves data from multiple sources (Google Ads, Facebook, Google Analytics, and more (34+) ), helping marketers to create professional, customizable marketing reports or dashboards. The user-friendly tool allows digital marketers to generate (client or stakeholders) reports and dashboards combining external data sources in one report. Digital agencies, brands, and franchisors save time creating professional-looking reports while adding more value to analyzing data and gaining actionable insights to improve ROI.

Average Rating: 4.7/5.0

Total Reviews: 113

How Do G2 Users Rate Swydo?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.3/10)
  • Data Collection: 9.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.2/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Swydo?

  • Seller: Swydo
  • Year Founded: 2013
  • HQ Location: Hilversum, NL
  • Twitter: @swydo
    1,355 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    25 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Director, Digital Marketing Manager
  • Top Industries: Marketing and Advertising
  • Company Size: 83% Small, 11% Medium

What Do G2 Reviewers Say About Swydo?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Swydo, enabling quick and beautiful report creation without hassle.
  • Users praise Swydo's responsive customer support, highlighting the value of quick answers and personalized assistance.
  • Users value the exceptional customer support of Swydo, appreciating their swift, helpful responses to any issues.
  • Users value Swydo for its time-saving capabilities, enabling quick setup and effortless reporting across platforms.
  • Users appreciate the time-saving reporting capabilities of Swydo, significantly reducing hours spent on reporting tasks.
Cons
  • Users note the missing features in Swydo, particularly in complex reporting and outdated integrations.
  • Users note that Swydo can be quite expensive, especially when managing multiple data sources, impacting long-term affordability.
  • Users find a lack of information about Swydo's functionalities, wishing for better guidance and accessible resources.
  • Users notice limited customization options in Swydo, particularly regarding integrations and text fields, affecting flexibility.
  • Users find integration issues with Swydo, noting limited options and the need for workarounds to visualize data.

What Are Recent G2 Reviews of Swydo?

What Are G2 Users Discussing About Swydo?

CTM

CTM helps businesses turn everyday conversations into growth. Trusted by more than 100,000 users worldwide, including leading brands like Tinuiti, Morgan & Morgan, Tutor Doctor, and ServiceMaster, CTM connects marketing performance to revenue outcomes, giving teams the clarity to see which campaigns drive conversions and the insight to optimize every customer touchpoint. The result: more efficient lead handling, higher conversion rates, and improved ROI. Powered by rich conversation analytics, CTM unifies fragmented call, text, chat, and form interactions into a single, actionable view of customer behavior. With deep integrations across leading marketing, advertising, and CRM platforms—and partnership opportunities for agencies, affiliates, and technology providers—CTM makes it simple to align data, teams, and results. Guided by our purpose to create a better human experience through technology, CTM empowers businesses to make every conversation count.

Average Rating: 4.5/5.0

Total Reviews: 727

How Do G2 Users Rate CTM?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.3/10)
  • Data Collection: 9.1/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.9/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.8/10 (Category avg: 8.8/10)

Who Is the Company Behind CTM?

  • Seller: CTM
  • Company Website:
  • Year Founded: 2009
  • HQ Location: 231 Najoles Rd Suite 500, Millersville, MD 21108
  • LinkedIn® Page: www.linkedin.com
    133 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, President
  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 65% Small, 30% Medium

What Do G2 Reviewers Say About CTM?

AI-generated summary from verified user reviews

Pros
  • Users value the responsive customer support of CTM, which is always quick to assist and resolve issues.
  • Users value the ease of use of CTM, appreciating its intuitive interface and strong support resources.
  • Users value the extensive features and excellent customer support of CTM, enhancing day-to-day operations and training.
  • Users benefit from accurate call tracking with CTM, providing valuable insights to optimize marketing strategies and enhance training.
  • Users highlight the user-friendly interface and effective customer support, enhancing their overall experience with CTM.
Cons
  • Users find the learning curve steep, making it difficult to utilize the full potential of CTM effectively.
  • Users find the complexity overwhelming due to extensive options and advanced features that are difficult to navigate.
  • Users find difficult navigation in CallTrackingMetrics, particularly for new users, complicating their experience while accessing features.
  • Users find the steep learning curve of CTM challenging, making initial setup and integration difficult.
  • Users face challenges due to the missing functionality of preset templates and limited global number availability on CTM.

What Are Recent G2 Reviews of CTM?

What Are G2 Users Discussing About CTM?

Invoca

Which of your campaigns drive the best phone leads? Are you losing sales because of bad call experiences? Are you getting credit for all of your conversions? Invoca helps businesses drive revenue growth by unlocking new data from calls, so they can acquire and retain more customers for less money. With Invoca's revenue execution platform, businesses are driving unbelievable results: • Marketing teams — like the one at Rogers Communications — are driving up lead quality and driving down acquisition costs by 82% • Contact centers — like the one at MoneySolver — are boosting agent performance and conversion rates by 100% • Multi-location businesses — like Renewal by Andersen — are increasing appointments set over the phone by nearly 50% Invoca is trusted by the world’s top brands, including AutoNation, Flagstar Bank, Mayo Clinic, Orkin, Subaru, and Verizon, as well as: • 6 of the top 10 US health systems • 4 of the top 6 US mortgage lenders • 5 of the top 10 US property & casualty insurance companies • 5 of the top 7 US telecommunications companies To see more customer results, visit www.invoca.com/customers.

Average Rating: 4.5/5.0

Total Reviews: 926

How Do G2 Users Rate Invoca?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.3/10)
  • Data Collection: 9.1/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.7/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Invoca?

  • Seller: Invoca
  • Company Website:
  • Year Founded: 2008
  • HQ Location: Santa Barbara, CA
  • Twitter: @Invoca
    4,204 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    379 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Digital Marketing Manager, Marketing Manager
  • Top Industries: Marketing and Advertising, Hospital & Health Care
  • Company Size: 38% Small, 33% Medium

What Do G2 Reviewers Say About Invoca?

AI-generated summary from verified user reviews

Pros
  • Users value the excellent support from Invoca, enhancing their success with dedicated specialists and responsive teams.
  • Users appreciate the ease of use of Invoca, particularly due to its intuitive interface and helpful dashboards.
  • Users appreciate the insightful analytics of Invoca, enhancing understanding of customer interactions and optimizing marketing efforts.
  • Users commend Invoca's thorough and responsive customer support, which significantly enhances their overall experience and satisfaction.
  • Users commend Invoca for its attribution accuracy, enabling informed marketing decisions and optimizing spending effectively.
Cons
  • Users note the steep learning curve for new users, which can hinder efficiency and ease of use during onboarding.
  • Users express frustration over missing features in Invoca, particularly the lack of Spanish translation and complex integrations.
  • Users experience call issues with Invoca, particularly regarding complex tracking and lack of Spanish translation.
  • Users find the complexity of reporting setup in Invoca frustrating, hindering effective dashboard customization and integration.
  • Users find the complex setup of Invoca challenging, particularly with advanced features and reporting customizations.

What Are Recent G2 Reviews of Invoca?

What Are G2 Users Discussing About Invoca?

SAS Customer Intelligence 360

SAS Customer Intelligence 360 is an AI-powered customer engagement platform that helps organizations connect customer data, decisions and delivery to create relevant, personalized experiences across every channel. The platform unifies audience management, customer journey orchestration, marketing decisioning, data activation and measurement in a single solution, enabling marketers to turn customer insights into real-time actions. Designed for marketing, customer experience and digital engagement teams, SAS Customer Intelligence 360 helps organizations build stronger customer relationships by delivering the right message, offer or experience at the right time. Marketers can create and activate audiences, orchestrate omnichannel customer journeys, manage communications across digital and offline channels, and optimize engagement using AI, analytics and real-time decisioning. Unlike traditional marketing clouds, SAS Customer Intelligence 360 uses a flexible hybrid data architecture that allows organizations to access and activate customer data where it resides, whether in the cloud, on premises or within existing MarTech solutions. This approach reduces data movement, simplifies integrations and helps organizations maximize the value of their existing technology investments. The platform provides marketers with a comprehensive view of customer behavior by combining online and offline interactions, digital activity, customer attributes and business data. Embedded AI, analytics and decision intelligence help organizations identify audiences, personalize engagement, determine next-best actions and continuously optimize customer experiences at scale. Whether modernizing legacy MarTech, enhancing an existing marketing ecosystem or pursuing a composable customer engagement strategy, organizations use SAS Customer Intelligence 360 to improve customer acquisition, retention, loyalty and lifetime value through more relevant and meaningful customer interactions.

Average Rating: 4.4/5.0

Total Reviews: 145

How Do G2 Users Rate SAS Customer Intelligence 360?

  • Has the product been a good partner in doing business?: 8.2/10 (Category avg: 9.3/10)
  • Data Collection: 8.9/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.9/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.0/10 (Category avg: 8.8/10)

Who Is the Company Behind SAS Customer Intelligence 360?

  • Seller: SAS Institute
  • Company Website:
  • Year Founded: 1976
  • HQ Location: Cary, NC
  • Twitter: @SASsoftware
    60,863 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    15,122 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Banking
  • Company Size: 46% Medium, 34% Large

What Do G2 Reviewers Say About SAS Customer Intelligence 360?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use in SAS Customer Intelligence 360, enhancing their data management and analysis experience.
  • Users value the comprehensive insights offered by SAS Customer Intelligence 360, enhancing their marketing strategies and engagement.
  • Users value the advanced analytics of SAS Customer Intelligence 360, enhancing campaign effectiveness and audience targeting.
  • Users appreciate the comprehensive customer mapping features of SAS Customer Intelligence 360 for understanding customer interactions.
  • Users value the flexibility and automation of SAS Customer Intelligence 360 for creating tailored marketing strategies.
Cons
  • Users face a steep learning curve, finding the interface complex and requiring time to navigate effectively.
  • Users often face integration issues with SAS Customer Intelligence 360, making setup and data manipulation challenging.
  • Users find the product expensive, which affects their overall perception and willingness to invest in the software.
  • Users find the difficult setup of SAS Customer Intelligence 360 challenging, requiring training and time to fully integrate.
  • Users find the complexity of SAS Customer Intelligence 360 challenging, requiring additional training and support for effective use.

What Are Recent G2 Reviews of SAS Customer Intelligence 360?

What Are G2 Users Discussing About SAS Customer Intelligence 360?

Coefficient

Coefficient is a new way to work with your company data better, faster, and more accurately without ever leaving your spreadsheet, integrating with the tools you already use. Install the Coefficient Excel or Google Sheets extension and use it in a new or existing sheet in seconds. Once installed, Coefficient lives as a sidebar companion so your company data is only a couple of clicks away at any time. Any data source that you work with is available directly in your Coefficient sidebar – such as Salesforce, HubSpot, Snowflake, NetSuite, QuickBooks, MySQL, and Looker – with the ability to consolidate your data from multiple systems into one spreadsheet. Use Coefficient filters to easily customize your imports to only work with the data you need, keeping your spreadsheets performant. Quickly go back anytime to add more data in the same report. Never rebuild the same analysis twice by keeping your data up to date with scheduled updates. And, use Coefficient alerts to trigger Slack or email messages anytime your spreadsheet updates. Now, you can turn your spreadsheet into the most flexible, powerful monitoring system across all of your company data. Say “goodbye” to manual data workflows and “hello” to connected spreadsheets.

Average Rating: 4.7/5.0

Total Reviews: 202

How Do G2 Users Rate Coefficient?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 7.8/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.6/10 (Category avg: 8.8/10)

Who Is the Company Behind Coefficient?

  • Seller: Coefficient
  • Company Website:
  • Year Founded: 2020
  • HQ Location: Palo Alto, CA
  • Twitter: @coefficient_io
    346 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    70 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 46% Medium, 36% Small

What Do G2 Reviewers Say About Coefficient?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Coefficient, enjoying seamless data extraction and hassle-free synchronization across tools.
  • Users value the automation capabilities of Coefficient, making data management effortless and efficient.
  • Users appreciate the seamless integrations of Coefficient, enabling effortless data flow between systems like Salesforce and QuickBooks.
  • Users value the time-saving automation of Coefficient, reclaiming hours in their weekly reporting tasks.
  • Users find easy integrations with Coefficient seamless, enhancing productivity and simplifying their data workflow considerably.
Cons
  • Users find the limited filtering options in Coefficient restrictive and detrimental to their data analysis experience.
  • Users find the feature limitations of Coefficient frustrating, particularly with filtering and integration challenges.
  • Users find the limit of Google Sheets for multiple filters and imports restricts their data management capabilities.
  • Users find the missing features in Coefficient limiting, especially with filters and integrating charts from SFDC.
  • Users face integration issues with Coefficient, leading to frustrating limitations when connecting to other tools and systems.

What Are Recent G2 Reviews of Coefficient?

DashThis

DashThis is a marketing reporting platform that turns multi-platform data into client-ready dashboards automatically. Instead of copy-pasting screenshots and manually pulling numbers from a dozen tools, you connect your data sources once and let DashThis handle the rest. The result: polished, up-to-date reports your clients can actually understand, without the hours of manual work. Built for marketing agencies, consultants, and in-house teams managing multiple clients or campaigns, DashThis connects to 30+ platforms natively, including Google Analytics 4, Meta Ads, Google Ads, TikTok Ads, LinkedIn, Instagram, YouTube, HubSpot, Klaviyo, Ahrefs, and Google My Business. Need to pull in data that isn't covered by a native integration? A flexible CSV import system lets you include any custom or proprietary metrics so every number you track ends up in one place. Smarter reporting with AI Insights DashThis goes beyond aggregating data. With AI Insights, your dashboards automatically generate plain-language analysis of your marketing performance, surfacing trends, anomalies, and key takeaways directly inside your reports. Instead of spending time writing commentary for every client, AI Insights does the heavy lifting, so you can focus on strategy. It's the difference between handing a client a pile of numbers and handing them a story they can act on. Built for agencies that need to move fast Creating a new client report takes minutes, not hours. Choose from 50+ preset templates and 1,000+ widget templates, or save any of your own dashboards as reusable templates. One-click cloning lets you replicate an existing report structure for a new client or campaign instantly. For client-facing work, DashThis offers full white-label capabilities. Apply your own domain, logo, brand colors, and remove all DashThis branding so every report looks like it came straight from your agency. Share reports via custom URL, scheduled email with PDF attachment, or on-demand download. Automated recurring email delivery means reports go out on schedule without anyone having to remember to hit send. DashThis is how agencies scale their reporting without scaling their headcount and how they use AI to deliver sharper insights to every client, every month.

Average Rating: 4.7/5.0

Total Reviews: 93

How Do G2 Users Rate DashThis?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.3/10)
  • Data Collection: 9.2/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.5/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.9/10 (Category avg: 8.8/10)

Who Is the Company Behind DashThis?

  • Seller: DashThis
  • Company Website:
  • Year Founded: 2011
  • HQ Location: Quebec, Canada
  • Twitter: @DashThis
    2,070 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    24 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 80% Small, 17% Medium

What Do G2 Reviewers Say About DashThis?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the super customizable features of DashThis, making it easy to review analytics seamlessly.
  • Users find DashThis to be extremely user-friendly, enabling quick data visualization and seamless integration of metrics.
  • Users enjoy the intuitive design of DashThis, making analytics review simple and visually appealing.
  • Users appreciate the ease of analytics review in DashThis, allowing streamlined access and customization of metrics.
  • Users value the centralized management of DashThis, simplifying the review of analytics and metrics in one place.
Cons
  • Users find the pricing to be steep, especially for individuals and smaller teams, impacting accessibility.
  • Users find the inadequate reporting metrics of DashThis frustrating, making it challenging to customize dashboards effectively.
  • Users experience reporting issues due to the need for familiarity with integrated programs, complicating access to desired metrics.
  • Users find the access limitations frustrating as it hampers customizing client's dashboards effectively.
  • Users find DashThis somewhat complex, especially for those unfamiliar with similar tools and dashboards.

What Are Recent G2 Reviews of DashThis?

What Are G2 Users Discussing About DashThis?

Reportei

Reportei is a cloud-based platform built for marketing teams and agencies to centralize data, automate reporting, and deliver clear, professional insights. Connect tools like Google Ads, Meta Ads, Google Analytics, and HubSpot to transform scattered data into organized, easy-to-read dashboards — all in one place. Create reports in minutes using ready-to-use templates, automate your workflow, and present results your clients will actually understand.

Average Rating: 4.6/5.0

Total Reviews: 49

How Do G2 Users Rate Reportei?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.3/10)
  • Data Collection: 9.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.7/10 (Category avg: 8.8/10)

Who Is the Company Behind Reportei?

  • Seller: Reportei
  • Year Founded: 2015
  • HQ Location: Juiz de Fora, Minas Gerais
  • LinkedIn® Page: www.linkedin.com
    29 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 90% Small, 10% Medium

What Are Recent G2 Reviews of Reportei?

What Are G2 Users Discussing About Reportei?

Factors.AI

Factors.ai is an AI ABM built for B2B GTM teams. It helps teams identify high-intent accounts, understand how those accounts move across their website, CRM, ad platforms, and campaigns, and turn that activity into a qualified pipeline. At its core, Factors.ai is built on a strong first-party data foundation. The platform identifies more than 75% of companies visiting your website, the highest in the industry, and tracks how those accounts move across pages, channels, and campaigns. This gives marketing and sales teams a reliable account-level view of buyer activity, even when visitors never fill out forms. Factors also include LinkedIn AdPilot and Google AdPilot, purpose-built tools for running ABM on LinkedIn and Google. AdPilot activates high-intent accounts throughout your campaigns, helping teams reach the right companies, control ad exposure, and understand how advertising influences the pipeline. Factors.ai enriches this activity with third-party company and firmographic data to provide more context about visiting accounts and help teams understand which companies match their ideal customer profile. Teams use Factors.ai to understand which accounts are researching them and activate that data across marketing and sales workflows. Key capabilities include: • Scout agents: Agents automate your marketing and sales tasks like account research, email creation & reach-out, campaign optimization, list maintenance and so much more based on boundaries you define. • Scout assistant: Scout keeps an eye on your revenue pipeline and surfaces any anomalies, while helping you build your GTM playbook. Within seconds, Scout can answer questions on revenue dips, campaign performance, high-intent accounts, and anything you want to know about your pipeline. • Website visitor identification: Identify more than 75% of companies visiting your website and track how those accounts move across pages, campaigns, and channels. • First-party and third-party data enrichment: Combine website activity with firmographic and company data to better understand who visiting accounts are. • Account segmentation and targeting: Segment accounts based on ICP fit, intent signals, and engagement activity to prioritize outreach and campaigns. • Lead and account scoring: Score accounts based on firmographic attributes, engagement signals, and behavioral data to identify high-potential opportunities. • LinkedIn and Google ad activation: Automatically create audiences and improve ad targeting through LinkedIn AdPilot and Google AdPilot. More than 1,000 GTM teams, including Sprinklr, Freshworks, and Celonis, use Factors.ai to run ABM programs, optimize advertising, and generate pipeline faster. Explore Factors.ai in action: https://www.factors.ai/

Average Rating: 4.5/5.0

Total Reviews: 234

How Do G2 Users Rate Factors.AI?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.3/10)
  • Data Collection: 9.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.6/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Factors.AI?

  • Seller: Factors.AI
  • Company Website:
  • Year Founded: 2020
  • HQ Location: Stamford, US
  • Twitter: @factorsai
    219 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    110 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 54% Medium, 35% Small

What Do G2 Reviewers Say About Factors.AI?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Factors.AI, enjoying a smooth and intuitive interface for analysis.
  • Users appreciate the detailed insights and user-friendly interface of Factors.AI, enabling informed decision-making efficiently.
  • Users appreciate the detailed analytics of Factors.AI, enabling quick access to insights for informed decision-making.
  • Users commend the outstanding customer support of Factors.AI, noting proactive assistance and weekly syncs for maximized platform use.
  • Users value the real-time buyer intent tracking of Factors.AI, enhancing outreach efforts significantly.
Cons
  • Users note a lack of information on individual prospects, limiting the tool's effectiveness in targeting campaigns.
  • Users note a steep learning curve with Factors.AI, suggesting better tutorials could improve the onboarding experience.
  • Users express concern over the missing features in Factors.AI, particularly the lack of detailed prospect identification.
  • Users note a steep learning curve with Factors.AI, indicating a need for better tutorials to assist in onboarding.
  • Users desire more granular data, highlighting the identification issues that limit the understanding of individual prospects.

What Are Recent G2 Reviews of Factors.AI?

What Are G2 Users Discussing About Factors.AI?

Dataslayer.ai

Dataslayer.ai is a super easy-to-use marketing data automation tool that takes the hassle out of managing your data. It connects with all the major platforms like Google Analytics, Google Ads, Meta, LinkedIn, and more, so you can automate data extraction, reporting, and visualization without the headache. With Dataslayer.ai, you can pull data from multiple sources straight into Google Sheets, Looker Studio, BigQuery or your favorite BI tools. This saves you loads of time and cuts down on manual errors, helping you make better decisions, run stronger campaigns, and get valuable insights faster. Some standout features include automated reports, real-time data syncing, customizable dashboards, and powerful data filters. Whether you're a marketer, agency, or business, Dataslayer.ai helps you stay on top of your marketing analytics, boost efficiency, and get the results you're after. If you're ready to ditch the manual work and take your marketing data game to the next level, Dataslayer.ai has got you covered!

Average Rating: 4.8/5.0

Total Reviews: 309

How Do G2 Users Rate Dataslayer.ai?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.3/10)
  • Data Collection: 9.2/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.2/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.1/10 (Category avg: 8.8/10)

Who Is the Company Behind Dataslayer.ai?

  • Seller: Softpoint Consultores
  • Company Website:
  • Year Founded: 2007
  • HQ Location: Madrid, ES
  • Twitter: @Dataslayers
    233 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    14 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Marketing Manager
  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 63% Small, 30% Medium

What Do G2 Reviewers Say About Dataslayer.ai?

AI-generated summary from verified user reviews

Pros
  • Users find Dataslayer.ai to be easy to use, making complex tasks quick and efficient even for beginners.
  • Users value the large number of connectors offered by Dataslayer.ai, enhancing their marketing analytics capabilities significantly.
  • Users appreciate the friendly and supportive customer support of Dataslayer.ai, enhancing their onboarding experience and satisfaction.
  • Users love the seamless integrations of Dataslayer.ai, connecting marketing data effortlessly and saving valuable time.
  • Users value the time-saving efficiency of Dataslayer.ai, completing tasks that once took hours in mere minutes.
Cons
  • Users express frustration with the limited API calls and row limits on the free plan, hindering full automation.
  • Users find some features difficult to learn, but navigation improves with familiarity and practice over time.
  • Users find Dataslayer.ai expensive, prompting requests for a free trial and better integration options without additional costs.
  • Users find the limited features of the free plan restrictive, hindering automation for larger accounts.
  • Users find the missing features of Dataslayer.ai limiting, especially regarding data blending on the free trial.

What Are Recent G2 Reviews of Dataslayer.ai?

What Are G2 Users Discussing About Dataslayer.ai?

Constant Contact Advanced Automation

Constant Contact Advanced Automation helps you send the right message at the right time. From Social to SMS and email to ecommerce, we deliver tools to help you build deeper relationships with your audience. Our powerful digital marketing platform helps you be more efficient with your marketing so you can focus on your building your business. Engage Your Audience where They are with Multi-Channel Campaigns - Create comprehensive marketing campaigns with just a few clicks. Our Campaign Builder tool will help you launch a multi-channel campaign across email, social, and SMS to help you achieve your goals. Get Started Fast With Pre-Built Automation Templates - Setup your automations quickly with pre-built automation templates to help you send timely SMS and email messages. Easily Manage Your Contacts - Manage customer segments automatically using customer tags. Then, trigger automations based on how customers engage with your businesses. Automate Your Messaging - Deliver timely, relevant content with SMS and email marketing automation using our drag-and-drop Automation Path Builder. Make sure that your audience receives the right message, at the right time: automatically. Learn more at www.constantcontact.com

Average Rating: 4.4/5.0

Total Reviews: 938

How Do G2 Users Rate Constant Contact Advanced Automation?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.3/10)
  • Data Collection: 8.4/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.2/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Constant Contact Advanced Automation?

  • Seller: Constant Contact
  • Year Founded: 1995
  • HQ Location: Waltham, US
  • Twitter: @ConstantContact
    67,137 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,156 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, Marketing Manager
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 80% Small, 17% Medium

What Do G2 Reviewers Say About Constant Contact Advanced Automation?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Constant Contact Advanced Automation, making email marketing simple and efficient.
  • Users appreciate the ease of automating emails and newsletters with Constant Contact Advanced Automation, enhancing productivity effortlessly.
  • Users appreciate the advanced automation of Constant Contact, simplifying email management during busy times with ease.
  • Users appreciate the time-saving automation of Constant Contact, enabling quick responses and stress-free email management.
  • Users value the advanced automation features of Constant Contact for seamless lead nurturing and efficient outreach campaigns.
Cons
  • Users find the limited customization options restrictive, impacting the flexibility of their automation workflows.
  • Users face missing features in Constant Contact Advanced Automation, such as limited customization and editing difficulties.
  • Users find the limited features of Constant Contact Advanced Automation restrict their customization and effectiveness.
  • Users find automation issues in Constant Contact Advanced Automation, citing limitations in branching logic and A/B testing capabilities.
  • Users are frustrated by editing issues that hinder email customization and lead to inconsistent formatting during creation.

What Are Recent G2 Reviews of Constant Contact Advanced Automation?

What Are G2 Users Discussing About Constant Contact Advanced Automation?

Databox

Databox is an agentic analytics platform for people responsible for business performance. It brings data from across the business into one place and organizes it around consistent metrics and the context that explains how the business works. Start with prebuilt metrics and definitions, or prepare your own data and create the custom metrics, calculations, and datasets you need. With that foundation in place, Databox does more of the recurring reporting and analysis. Ask its AI Analyst questions about your business and get clear answers with the reasoning behind them. Use Routines to surface important changes automatically. Turn insights into polished reports that explain what happened and why it matters. Or use Databox MCP to bring your performance data and context into AI tools like Claude, so analysis, decisions, and action can happen where you already work. Because the data, metrics, context, analytical capabilities, and AI-powered workflows are connected in one platform, you do not have to assemble the foundation or repeat the same analysis yourself. Databox helps you understand what is changing, see what deserves attention, and take better-informed action faster, while you remain in control. Try it free today at databox.com.

Average Rating: 4.4/5.0

Total Reviews: 189

How Do G2 Users Rate Databox?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.2/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.4/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.4/10 (Category avg: 8.8/10)

Who Is the Company Behind Databox?

  • Seller: Databox
  • Year Founded: 2012
  • HQ Location: Boston, MA
  • Twitter: @databoxHQ
    7,310 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    113 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Founder
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 71% Small, 21% Medium

What Do G2 Reviewers Say About Databox?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Databox, simplifying access to vital business metrics from one platform.
  • Users value the simple integrations in Databox, enabling seamless access to critical business metrics from various platforms.
  • Users value the easy integrations of Databox, seamlessly consolidating metrics from multiple systems into one tool.
  • Users praise the brilliant customer support of Databox, resolving issues promptly and enhancing the overall experience.
  • Users value the impressive AI summary feature of Databox, enhancing reporting with insightful and up-to-date information.
Cons
  • Users feel that Databox has connection issues due to a lack of integrations needed for specific industries.
  • Users note the connectivity issues with Databox, as it lacks integrations for specific industry needs.
  • Users find the pricing of Databox to be excessively high, leading to misunderstandings and customer dissatisfaction.
  • Users express frustration over expensive pricing changes without consent, leading to billing issues and lost trust.
  • Users find that the learning curve of Databox poses initial challenges, but offers long-term efficiency benefits.

What Are Recent G2 Reviews of Databox?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026