# Best Marketing Account Intelligence Software for Small Business - Page 2

## How Many Marketing Account Intelligence Software Products Does G2 Track?

**Total Products under this Category:** 123

### Category Stats (Aug 2026)

- **Average Rating:** 4.48/5 (↑0.02 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** ExecAtlas (+1.95%) - Among all products in this category, ExecAtlas recorded the largest rating increase compared to last month

_Last updated: August 06, 2026_

## How Does G2 Rank Marketing Account Intelligence Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 55,300+ Authentic Reviews
- 123+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Account Intelligence Software
 ![G2 Grid® for Marketing Account Intelligence Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-account-intelligence/grids.png?focus%5B%5D=2831&focus%5B%5D=19743&focus%5B%5D=577&focus%5B%5D=135441&focus%5B%5D=16297&focus%5B%5D=1317902&focus%5B%5D=2140&focus%5B%5D=319)

Highlighted products: Lead Forensics, Apollo.io, GTM Workspace - Powered by ZoomInfo, GTM Studio - Powered by ZoomInfo, RocketReach, Prospeo.io, Brandwatch Consumer Intelligence, and Demandbase One.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-account-intelligence/grids.json?focus%5B%5D=lead-forensics&focus%5B%5D=apollo-io&focus%5B%5D=gtm-workspace-powered-by-zoominfo&focus%5B%5D=gtm-studio-powered-by-zoominfo&focus%5B%5D=rocketreach&focus%5B%5D=prospeo-io&focus%5B%5D=brandwatch-consumer-intelligence&focus%5B%5D=demandbase-one&segment=small-business)

**Sponsored**

### SalesIntel

SalesIntel is the pipeline generation platform for GTM teams. We help sales and marketing teams find accounts that match their ideal customer profile, surface the buying signals that show who's in-market, and use AI agents to automate manual prospecting work. That gives teams more time to focus on what humans do best: building relationships with prospects. Everything runs on a foundation of human-verified B2B data. Rather than guessing which accounts to prioritize, teams get verified contacts, deep company and technographic detail, and real-time buying signals, so every account and contact is enriched with the context needed to engage at the right moment. With that data and signal foundation in place, AI agents take on repetitive GTM tasks such as account prioritization, research, and enrichment. They filter for accounts that match a team's ICP, then surface the right leads for the right rep, cadence, or CRM record, reducing the time spent searching for information. SalesIntel's core capabilities include: Data Management: human-verified contact and company data that keeps CRM records accurate and current. ICP Modeling: tools to define, refine, and enrich an ideal customer profile so teams know exactly who to target. Inbound Lead Management: enrichment the moment a lead converts, so context flows directly into existing workflows. Outbound Prioritization: named account prioritization synced with Salesforce and HubSpot, paired with a no-code workflow builder for building signal-triggered plays. GTM Execution: tools that turn account and signal intelligence into targeted advertising and outreach. Together, these capabilities give sales and marketing teams a shared view of the same data, the same signals, and the same accounts, helping them build pipeline with less manual work and more informed context throughout the buying journey.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1037&secure%5Bchosen_at%5D=2026-08-08T11%3A20%3A42Z&secure%5Bdisplayable_resource_id%5D=1037&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1037&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=66769&secure%5Bresource_id%5D=1037&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-account-intelligence%2Fsmall-business%3Fpage%3D2&secure%5Btoken%5D=9c016c50fabf7e734f59bb1b0b15b1aafa41a95f396c2ebe3b5b12e8be20eb0f&secure%5Burl%5D=https%3A%2F%2Fsalesintel.io%2Fpipeline-generation%2F%3Futm_campaign%3D%26utm_source%3Dg2%26utm_medium%3Dreferral&secure%5Burl_type%5D=custom_url)

### [DemandScience](https://www.g2.com/de/products/demandscience-demandscience/reviews)

DemandScience hilft B2B-Vermarktern, den Vertriebstrichter durch eine vollständig verwaltete Performance-Marketing-Lösung zu generieren und zu beschleunigen. Wir vereinen Content-Syndizierung, digitale Werbung, konforme Datendienste, Web-Personalisierung, E-Mail-Outreach, Veranstaltungsunterstützung und Content-Erstellung in einem optimierten Programm, das darauf ausgelegt ist, die Nachfragegenerierung einfacher, schneller und vorhersehbarer zu machen. Hinter den Kulissen verbindet unsere Intelligenzschicht verifizierte Käuferdaten, Intent-Insights, Zielgruppenverhalten und Echtzeit-Leistungssignale, damit Kampagnen die richtigen Interessenten mit größerer Genauigkeit erreichen können. Unser Expertenteam plant und führt im Namen unserer Kunden Multi-Channel-Programme durch und agiert als Erweiterung ihres Marketingteams, um den operativen Aufwand zu reduzieren und messbare Ergebnisse zu erzielen. Kunden haben außerdem Zugang zu einem zentralen Berichtszentrum, in dem sie die Kampagnenleistung verfolgen, die Aktivitäten der Zielgruppe verstehen und empfohlene nächste Schritte, die von KI unterstützt werden, einsehen können. Ohne Plattformgebühren und ohne komplexe Tools zur Verwaltung beseitigt DemandScience Reibungsverluste bei der Nachfragegenerierung und liefert effiziente Ausführung, präzise Zielgruppenansprache und zuverlässige Auswirkungen auf den Vertriebstrichter über alle Kanäle hinweg.

**Average Rating:** 4.4/5.0

**Total Reviews:** 740

#### How Do G2 Users Rate DemandScience?

- **War the product ein guter Geschäftspartner?:** 9.3/10 (Category avg: 9.1/10)
- **Lead-Analyse:** 8.7/10 (Category avg: 8.5/10)
- **Einblicke auf Kontoebene:** 8.6/10 (Category avg: 8.7/10)
- **Markteinblicke:** 8.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind DemandScience?

- **Verkäufer:** [DemandScience](https://www.g2.com/de/sellers/demandscience)
- **Unternehmenswebsite:** demandscience.com
- **Gründungsjahr:** 2012
- **Hauptsitz:** Greater Boston, US
- **Twitter:** @DemandScience  
305 Twitter-Follower
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5f9e386a5ff4fe9e24a7143fd58650781c103a45d2ff45e702f2a144435fefde&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdemandscience-com%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,053 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing-Manager, Digital Marketing Manager
- **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen
- **Company Size:** 55% Medium, 23% Large

#### What Do G2 Reviewers Say About DemandScience?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer finden die Plattform von DemandScience **außergewöhnlich benutzerfreundlich** , was die Benutzerfreundlichkeit verbessert und das Kampagnenmanagement mühelos optimiert.
- Benutzer loben den **hilfreichen Support** von DemandScience, der ihre Erfahrung verbessert und ihnen hilft, Erfolg zu erzielen.
- Benutzer loben den **ausgezeichneten Kundensupport** von DemandScience und heben die reaktionsschnelle und hilfreiche Unterstützung des Teams hervor.
- Benutzer schätzen die **automatisierte Lead-Zustellung** an CRM und die Kosteneffizienz, was ihre Marketingbemühungen erheblich verbessert.
- Benutzer schätzen die **nahtlose Benutzerfreundlichkeit und außergewöhnlichen Funktionen** von DemandScience, die Kampagnenmanagement und Datenzugriff mühelos machen.

##### Cons

- Benutzer finden DemandScience **nicht intuitiv** und stehen vor Herausforderungen bei der Integration sowie einer komplizierten Benutzeroberfläche, die die Benutzerfreundlichkeit beeinträchtigt.
- Benutzer sind frustriert über die **schlechte Lead-Qualität** von DemandScience und nennen veraltete und nicht reagierende Leads in LATAM.
- Benutzer äußern Bedenken über die **Qualität der Leads** von DemandScience und verweisen auf veraltete Informationen und Unempfänglichkeit.
- Benutzer stehen vor einer **deutlichen Lernkurve** mit DemandScience und suchen nach besseren Tutorials und klareren Anpassungsoptionen.
- Benutzer äußern Frustration über die **fehlenden Anpassungsfunktionen** , die ihre Fähigkeit behindern, die Plattform an ihre Bedürfnisse anzupassen.

#### What Are Recent G2 Reviews of DemandScience?

**["Großartige Ergebnisse unterstützt von einem kollaborativen Team"](https://www.g2.com/de/survey_responses/demandscience-review-12222958)**

**Rating:** 5.0/5.0 stars

_— Nicole B._

[Read full review](https://www.g2.com/de/survey_responses/demandscience-review-12222958)

**["DemandScience liefert – Schneller, freundlicher Support und leistungsstarke Fähigkeiten"](https://www.g2.com/de/survey_responses/demandscience-review-12224648)**

**Rating:** 5.0/5.0 stars

_— Neville W._

[Read full review](https://www.g2.com/de/survey_responses/demandscience-review-12224648)

#### What Are G2 Users Discussing About DemandScience?

- [Wofür wird die Terminus ABM-Plattform verwendet?](https://www.g2.com/de/discussions/terminus-abm-platform-what-is-terminus-abm-platform-used-for)
- [What is Terminus ABM Platform used for?](https://www.g2.com/de/discussions/what-is-terminus-abm-platform-used-for) - 1 comment
- [Warum ist ABM wichtig?](https://www.g2.com/de/discussions/why-is-abm-important) - 1 comment

### [Clearbit](https://www.g2.com/products/clearbit/reviews)

Clearbit Enrichment instantly appends 100+ data points on a company, its technology, and its employees to every record you own — so you can turn leads into customers sooner. • Integrates seamlessly with HubSpot to automate and optimize your workflows. • Stop missing valuable leads — with immediate context you need to score, route, and speed up the buyer's journey. • Shorten forms: Hide or autofill known fields to increase conversions. • Draw from a reliable, accurate source: Act on fresh business data — optimized with machine learning algorithms and highly trained QA — for not just the Fortune 500 set, but every company with a website. • Clearbit Reveal detects the companies visiting and expressing intent on your site. Easily identify and sync these enriched companies directly to HubSpot

**Average Rating:** 4.4/5.0

**Total Reviews:** 624

#### How Do G2 Users Rate Clearbit?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Lead Analysis :** 8.5/10 (Category avg: 8.5/10)
- **Account-level Insights :** 8.9/10 (Category avg: 8.7/10)
- **Market Insights :** 8.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Clearbit?

- **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot)
- **Year Founded:** 2006
- **HQ Location:** Cambridge, Massachusetts, United States
- **Twitter:** @HubSpot  
784,270 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e7728cdccf3cd40d382e6159b493e5f6534eb2bfad47dc424c39639ed9e0ebf3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68529%2F&secure%5Burl_type%5D=linkedin_company_website)  
12,158 employees on LinkedIn®
- **Ownership:** NYSE:HUBS

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Founder
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 51% Small, 44% Medium

#### What Do G2 Reviewers Say About Clearbit?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy-to-use interface** of Clearbit, enhancing navigation and streamlining the lead enrichment process.
- Users value Clearbit for its **accurate company and contact data** , enhancing targeting and reducing research efforts.
- Users value the **accuracy of information** provided by Clearbit, enhancing their understanding of prospects and sales efforts.
- Users value the **user-friendly interface** of Clearbit, making prospecting and lead enrichment a seamless experience.
- Users find Clearbit's **easy implementation** invaluable, facilitating quick navigation and efficient lead enrichment for seamless outreach.

##### Cons

- Users find Clearbit to be **expensive for smaller teams** , especially with advanced features restricted to higher-tier plans.
- Users find that **inaccurate data** can lead to embarrassing mistakes and outdated information, impacting their experience.
- Users report **inaccurate information** in Clearbit, leading to confusion and potential embarrassment during outreach efforts.
- Users face issues with **incorrect company information** , leading to embarrassing situations and affecting overall satisfaction.
- Users experience issues with **incorrect information** , leading to embarrassing situations and decreased overall satisfaction.

#### What Are Recent G2 Reviews of Clearbit?

**["Simple and Fast for Lead Generation and Identification of Website Traffic"](https://www.g2.com/survey_responses/clearbit-review-12634036)**

**Rating:** 5.0/5.0 stars

_— Rafael A._

[Read full review](https://www.g2.com/survey_responses/clearbit-review-12634036)

**["Enhances User Identification with Seamless Setup"](https://www.g2.com/survey_responses/clearbit-review-12693579)**

**Rating:** 4.5/5.0 stars

_— Hiren P._

[Read full review](https://www.g2.com/survey_responses/clearbit-review-12693579)

#### What Are G2 Users Discussing About Clearbit?

- [What is Clearbit Data Activation Platform used for?](https://www.g2.com/discussions/what-is-clearbit-data-activation-platform-used-for)
- [How does Clearbit get its data?](https://www.g2.com/discussions/how-does-clearbit-get-its-data)
- [Is Clearbit connect free?](https://www.g2.com/discussions/is-clearbit-connect-free) - 1 comment
- [How much does Clearbit cost?](https://www.g2.com/discussions/how-much-does-clearbit-cost) - 1 comment
- [What is Clearbit?](https://www.g2.com/discussions/what-is-clearbit) - 1 comment

### [Owler](https://www.g2.com/products/owler/reviews)

Owler is a business intelligence platform with over 5 million users that provides information about your key prospects, accounts, and customers. Easily access real-time data from over 20 million private and public companies so you can stay ahead of the competition with instant updates on companies across all industries! Owler provides you with account-level insights, contact data, and sales triggers that you need to accelerate and streamline your sales process and win more revenue – all in one platform.

**Average Rating:** 4.3/5.0

**Total Reviews:** 477

#### How Do G2 Users Rate Owler?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Lead Analysis :** 7.4/10 (Category avg: 8.5/10)
- **Account-level Insights :** 7.9/10 (Category avg: 8.7/10)
- **Market Insights :** 8.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Owler?

- **Seller:** [Meltwater](https://www.g2.com/sellers/meltwater)
- **Year Founded:** 2001
- **HQ Location:** San Francisco, CA
- **Twitter:** @Meltwater  
24,840 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=42afdd888dded55ea41ff09472451e1c766ad396ecb4db514e469624956a0419&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13277%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,585 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, CEO
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 38% Small, 35% Medium

#### What Do G2 Reviewers Say About Owler?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **real-time alerting system** of Owler, highlighting its efficiency in tracking competitor activities.
- Users appreciate the **ease of use** of Owler, praising its quick setup and smooth user experience overall.
- Users appreciate the **easy implementation** of Owler, making setup quick and hassle-free for their teams.
- Users find the **easy setup** of Owler exceptionally fast and straightforward, enhancing the overall user experience.
- Users value Owler for its **accurate data** on funding rounds and amounts, enhancing their user experience significantly.

##### Cons

- Users express concern about **data inaccuracy** in Owler due to poor auto-translation, leading to potential misinterpretations.
- Users experience **inaccuracy due to language barriers** with Owler, resulting in misinterpretation of critical industry updates.
- Users struggle with **inaccurate data** due to poor auto-translation, leading to misunderstandings of competitor actions.
- Users struggle with **incorrect information** due to poor auto-translation, leading to misinterpretation of important updates.
- Users find that Owler offers **limited features** in the free tier, restricting overall usability and experience.

#### What Are Recent G2 Reviews of Owler?

**["Clear Insights and Effortless Setup"](https://www.g2.com/survey_responses/owler-review-12162361)**

**Rating:** 4.0/5.0 stars

_— Abinaya G._

[Read full review](https://www.g2.com/survey_responses/owler-review-12162361)

**["Owler is such a savior when it comes to knowing the exact details of any company"](https://www.g2.com/survey_responses/owler-review-10382861)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/owler-review-10382861)

#### What Are G2 Users Discussing About Owler?

- [What is Owler used for?](https://www.g2.com/discussions/owler-what-is-owler-used-for)
- [How much does owler cost?](https://www.g2.com/discussions/how-much-does-owler-cost) - 1 comment
- [What is owler community?](https://www.g2.com/discussions/what-is-owler-community) - 1 comment
- [Is owler credible?](https://www.g2.com/discussions/is-owler-credible) - 1 comment
- [What is owler used for?](https://www.g2.com/discussions/what-is-owler-used-for) - 1 comment

### [Crunchbase](https://www.g2.com/products/crunchbase/reviews)

Crunchbase defines predictive intelligence for private markets. We turn our proprietary data into private company forecasts that help your team spot emerging opportunities long before the competition. With predictions on funding, growth, exits, and risk grounded in best-in-class data, you gain the clarity to move early and win.

**Average Rating:** 4.4/5.0

**Total Reviews:** 403

#### How Do G2 Users Rate Crunchbase?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Lead Analysis :** 7.6/10 (Category avg: 8.5/10)
- **Account-level Insights :** 8.3/10 (Category avg: 8.7/10)
- **Market Insights :** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Crunchbase?

- **Seller:** [Crunchbase](https://www.g2.com/sellers/crunchbase)
- **Company Website:** www.crunchbase.com
- **Year Founded:** 2007
- **HQ Location:** San Francisco, CA
- **Twitter:** @crunchbase  
152,773 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b18233535adacaac98149e4b7e02a486d02331916af87ee5484ba5bf90321e3c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3557157%2F&secure%5Burl_type%5D=linkedin_company_website)  
245 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, Account Executive
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 56% Small, 28% Medium

#### What Do G2 Reviewers Say About Crunchbase?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **ease of use** of Crunchbase, appreciating its reliable information and efficient research capabilities.
- Users appreciate the **data accuracy** of Crunchbase, finding it essential for research and planning in their roles.
- Users find Crunchbase to be an **incredible resource** for comprehensive data that enhances business development and research.
- Users value the **comprehensive information** from Crunchbase, enhancing research and supporting effective business development efforts.
- Users find Crunchbase to be an **invaluable resource for contact information** that supports effective business development efforts.

##### Cons

- Users often find **missing information** on Crunchbase, as profiles can be outdated or lack critical details.
- Users note **outdated information** in Crunchbase profiles, leading to issues with data consistency and validation.
- Users feel that Crunchbase's **high costs** limit access to valuable insights and advanced features for startups.
- Users note that the data is often **outdated** , lacking completeness and timely updates, affecting overall usability.
- Users find the **limited data** on smaller or newer companies restricts their ability to gain comprehensive insights.

#### What Are Recent G2 Reviews of Crunchbase?

**["A Market Research Powerhouse with Standout “Similar Companies” Insights"](https://www.g2.com/survey_responses/crunchbase-review-12786325)**

**Rating:** 5.0/5.0 stars

_— Hector G._

[Read full review](https://www.g2.com/survey_responses/crunchbase-review-12786325)

**["Strong Tool for Company Research and Lead Generation"](https://www.g2.com/survey_responses/crunchbase-review-12859877)**

**Rating:** 5.0/5.0 stars

_— Yash M._

[Read full review](https://www.g2.com/survey_responses/crunchbase-review-12859877)

#### What Are G2 Users Discussing About Crunchbase?

- [What is Crunchbase used for?](https://www.g2.com/discussions/what-is-crunchbase-used-for) - 1 comment
- [What is crunchbase pro?](https://www.g2.com/discussions/what-is-crunchbase-pro) - 1 comment
- [How much does crunchbase enterprise cost?](https://www.g2.com/discussions/how-much-does-crunchbase-enterprise-cost) - 1 comment
- [How much does crunchbase cost?](https://www.g2.com/discussions/how-much-does-crunchbase-cost) - 2 comments
- [Is crunchbase any good?](https://www.g2.com/discussions/is-crunchbase-any-good) - 2 comments

### [Act-On](https://www.g2.com/products/act-on/reviews)

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features. Orchestrate and optimize the entire customer journey — from awareness to advocacy — by building continuous, customized engagement that transforms visitors into prospects, prospects into qualified leads, and qualified leads into lifetime customers. • Deliver exceptional brand experiences throughout the customer lifecycle by automating buying journeys, personalizing communications and campaigns, and improving brand affinity and loyalty. Leverage Act-On’s automated capabilities to attract new prospects, engage your contacts, and guide leads toward more frequent and more lucrative purchasing decisions. • Drive measurable product adoption and customer retention through executing comprehensive onboarding and training programs, product adoption and customer retention strategies, and new products and services promotions. From new contacts to loyal partners, you can use Act-On to engage your audience, turn them into brand ambassadors, and keep them coming back for more. With interactive and dynamic reporting and analytics to assess, showcase, and improve performance, the Act-On Platform is designed to deliver growth marketing value for businesses and marketers of any size, shape, location, and scale. Platform features include: • Automated and adaptable buying journeys • Deep integrations with leading CRM systems and web conferencing • Website visitor engagement tracking and intent reporting • Dynamic lead scoring, segmenting, and nurturing • Social media listening, prospecting, publishing, and advocacy • Easy-to-design web forms, landing pages, and email templates • Event-triggered and transactional emailing • Active contact-based pricing for actual usage billing We get marketing. We understand your challenges. And we’re here to help you excel with every customer and every campaign.

**Average Rating:** 4.1/5.0

**Total Reviews:** 1,030

#### How Do G2 Users Rate Act-On?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)
- **Lead Analysis :** 8.0/10 (Category avg: 8.5/10)
- **Account-level Insights :** 7.9/10 (Category avg: 8.7/10)
- **Market Insights :** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Act-On?

- **Seller:** [Act-On Software](https://www.g2.com/sellers/act-on-software)
- **Company Website:** www.Act-On.com
- **Year Founded:** 2008
- **HQ Location:** Portland, OR
- **Twitter:** @ActOnSoftware  
32,069 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=022b5a2aefeebb976fa06cfe87f32e73d268e1d4a06a1f8e5d10887cc9ab93eb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F375185%2F&secure%5Burl_type%5D=linkedin_company_website)  
200 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Specialist
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 49% Medium, 39% Small

#### What Do G2 Reviewers Say About Act-On?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** in Act-On, complemented by outstanding support and user-friendly features.
- Users commend Act-On's **top-notch customer support** , highlighting quick responses and valuable resources like webinars and success hours.
- Users highlight the **top-notch email builder** of Act-On, enhancing their marketing strategy with powerful features and device previews.
- Users praise Act-On's **exceptional email management** , with a robust builder and excellent support enhancing overall productivity.
- Users commend Act-On for its **excellent support and constant updates** , enhancing their email marketing experience significantly.

##### Cons

- Users express concerns over **missing features** in Act-On, especially regarding AI tools and email composer capabilities.
- Users find the **user interface unintuitive** , leading to inconsistent experiences and difficulties during implementation.
- Users encounter **email issues** such as limited content reuse and a cumbersome visual experience in Act-On’s email composer.
- Users experience a challenging **learning curve** with Act-On, particularly in navigating its interface and implementation issues.
- Users feel Act-On has **limited features** compared to competitors, hindering efficiency and user experience.

#### What Are Recent G2 Reviews of Act-On?

**["Robust e-marketing platform"](https://www.g2.com/survey_responses/act-on-review-17560)**

**Rating:** 5.0/5.0 stars

_— Sarah O._

[Read full review](https://www.g2.com/survey_responses/act-on-review-17560)

**["Unified Marketing Solution with Great Support and Pricing"](https://www.g2.com/survey_responses/act-on-review-13175213)**

**Rating:** 5.0/5.0 stars

_— Don B._

[Read full review](https://www.g2.com/survey_responses/act-on-review-13175213)

### [Cognism](https://www.g2.com/de/products/cognism/reviews)

Cognism ist der führende Anbieter von europäischen B2B-Daten und Vertriebsintelligenz. Ambitionierte Unternehmen jeder Größe nutzen unsere Plattform, um qualifizierte Entscheidungsträger schneller zu entdecken, zu verbinden und zu engagieren und mehr Geschäfte abzuschließen. Mit Hauptsitz in London und globalen Büros werden Cognisms Kontaktdaten und kontextuelle Signale von Tausenden von Umsatzteams vertraut, um das Rätselraten bei der Akquise zu beseitigen.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,335

#### How Do G2 Users Rate Cognism?

- **War the product ein guter Geschäftspartner?:** 9.3/10 (Category avg: 9.1/10)
- **Lead-Analyse:** 8.5/10 (Category avg: 8.5/10)
- **Einblicke auf Kontoebene:** 8.2/10 (Category avg: 8.7/10)
- **Markteinblicke:** 7.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Cognism?

- **Verkäufer:** [Cognism](https://www.g2.com/de/sellers/cognism)
- **Unternehmenswebsite:** www.cognism.com
- **Gründungsjahr:** 2015
- **Hauptsitz:** London, England
- **Twitter:** @Cognism  
2,331 Twitter-Follower
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=53af528ccf487f8aac75891e4e90cc65073cd8b10b1b31e1ac223acce7c66f05&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10533439%2F&secure%5Burl_type%5D=linkedin_company_website)  
451 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Kundenbetreuer, Vertriebsentwicklungsvertreter
- **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen
- **Company Size:** 50% Medium, 25% Small

#### What Do G2 Reviewers Say About Cognism?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer schätzen die **Benutzerfreundlichkeit** von Cognism und loben das intuitive Design und den schnellen Zugriff auf relevante Daten.
- Benutzer schätzen die **hochwertigen, verifizierten Kontaktdaten** von Cognism, die den Erfolg der Kontaktaufnahme steigern und die Effizienz verbessern.
- Benutzer schätzen die **hohe Datengenauigkeit** von Cognism, was ihre Fähigkeit verbessert, Suchen zu verfeinern und relevante Kontakte zu erhalten.
- Benutzer schätzen die **einfache Lead-Generierung** mit Cognism und loben die zuverlässigen Daten und hilfreichen Funktionen.
- Benutzer schätzen Cognism für seine **zeitsparenden Funktionen** , die die Produktivität steigern und ihre Vertriebsbemühungen optimieren.

##### Cons

- Benutzer stehen vor Herausforderungen mit **ungenauen Daten** von Cognism, was zu ineffektivem Outreach und unzuverlässigen Kontaktdaten führt.
- Benutzer berichten von **falschen Zahlen** und fehlenden Details, die die allgemeine Zuverlässigkeit der Daten von Cognism beeinträchtigen.
- Benutzer finden die **veralteten Kontakte** in Cognism frustrierend, da sie oft falsche Informationen und persönliche Nummern enthalten.
- Benutzer melden **falsche Informationen** in Unternehmensdaten und Technologie-Filtern, was das Vertrauen und die Benutzerfreundlichkeit erheblich beeinträchtigt.
- Benutzer stehen vor Herausforderungen mit **begrenzten Kontakten** , einschließlich Genauigkeitsproblemen und unzureichender Abdeckung für kleinere Unternehmen und Nischen.

#### What Are Recent G2 Reviews of Cognism?

**["Bahnbrechende Chrome-Erweiterung für die Akquise in Großbritannien und Europa"](https://www.g2.com/de/survey_responses/cognism-review-13159382)**

**Rating:** 4.5/5.0 stars

_— Maxime S._

[Read full review](https://www.g2.com/de/survey_responses/cognism-review-13159382)

**["Cognism verstärkt die Akquise mit präzisen Daten und enormen Zeiteinsparungen."](https://www.g2.com/de/survey_responses/cognism-review-13191418)**

**Rating:** 5.0/5.0 stars

_— Dinesh K._

[Read full review](https://www.g2.com/de/survey_responses/cognism-review-13191418)

#### What Are G2 Users Discussing About Cognism?

- [Wofür wird Cognism verwendet?](https://www.g2.com/de/discussions/what-is-cognism-used-for)

### [Leadinfo](https://www.g2.com/products/leadinfo/reviews)

Leadinfo is a B2B website visitor identification and lead generation software that helps sales and marketing teams identify which companies visit their website and turn anonymous traffic into actionable leads. Your website attracts high-value leads, but 98% of your traffic remains anonymous. Leadinfo will reveal these companies that are already searching for you, including relevant company details such as industry, location, financial information and company size. This allows teams to prioritize high-intent visitors, follow up with more relevant outreach, and improve lead quality across the funnel. Leadinfo is commonly used by B2B companies and digital agencies that want to strengthen inbound performance, accelerate sales follow-up, and improve visibility into which organizations show interest before a form is submitted. In addition to identifying visiting companies, Leadinfo supports lead capture through on-site conversion tools and automation features. Users can route leads to CRM systems, trigger workflows based on visitor behavior, and align sales and marketing follow-up through integrations and notifications. The platform is designed for day-to-day use by teams who need clear insights into website demand and structured ways to act on it. Leadinfo is used across industries such as SaaS, business services, manufacturing, IT, and professional services, and supports international use through coverage across multiple countries. Key features and value points include: - Website visitor identification using a global database of companies and contact data - Visitor behavior insights such as pageviews, visit frequency, and engagement patterns - Lead capture tools (Leadbot) to convert visitors into inbound leads - Automation and follow-up workflows (Autopilot) to trigger actions in sales and marketing based on intent - 70+ integrations with CRM, email, and marketing platforms to support structured lead management and reporting. - Leadinfo is 100% GDPR-compliant. Leadinfo follows the seven important principles of the GDPR, which regulates the protection of personal data in the EU. Leadinfo is trusted by 15.000+ users worldwide. Sign-up for a free trial to discover your website potential and start growing more and better leads today!

**Average Rating:** 4.3/5.0

**Total Reviews:** 808

#### How Do G2 Users Rate Leadinfo?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Lead Analysis :** 7.5/10 (Category avg: 8.5/10)
- **Account-level Insights :** 8.0/10 (Category avg: 8.7/10)
- **Market Insights :** 8.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Leadinfo?

- **Seller:** [Leadinfo](https://www.g2.com/sellers/leadinfo)
- **Company Website:** www.leadinfo.com
- **Year Founded:** 2017
- **HQ Location:** Capelle aan den IJssel, South Holland
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3bde7a3caa8ce3c3af2b3ad251279024d98fa7989c30c21a8cd20406c5c3de7c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18068538%2F&secure%5Burl_type%5D=linkedin_company_website)  
98 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Marketing Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 77% Small, 20% Medium

#### What Do G2 Reviewers Say About Leadinfo?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Leadinfo, highlighting its simple setup and clear dashboards for insights.
- Users find that Leadinfo provides valuable **lead generation insights** that simplify follow-ups and improve targeting efforts.
- Users value the **clear dashboards and accurate lead tracking** of Leadinfo, enhancing targeted marketing efforts.
- Users appreciate the **visibility into website traffic** provided by Leadinfo, enhancing insights for sales and marketing efforts.
- Users value the **insightful visitor analytics** of Leadinfo, helping them understand engagement and improve outreach effectively.

##### Cons

- Users experience a **lack of detailed information** , finding it challenging to identify key visitors in their niche.
- Users express frustration with **filtering issues** , as junk prospects complicate follow-ups and tracking becomes confusing.
- Users note the **lead quality issues** with Leadinfo, citing low-quality leads and limited individual-level data.
- Users find Leadinfo **too expensive** , especially with low-quality leads and rapid list depletion from irrelevant visitors.
- Users struggle with **poor filtering** , finding it difficult to navigate and manage leads effectively.

#### What Are Recent G2 Reviews of Leadinfo?

**["Leadinfo Makes Identifying Website Visitors and Converting Them Into Leads Effortless"](https://www.g2.com/survey_responses/leadinfo-review-12662039)**

**Rating:** 4.5/5.0 stars

_— Rafael A._

[Read full review](https://www.g2.com/survey_responses/leadinfo-review-12662039)

**["Boosts Lead Tracking with Impressive Features"](https://www.g2.com/survey_responses/leadinfo-review-12472573)**

**Rating:** 5.0/5.0 stars

_— Justin P._

[Read full review](https://www.g2.com/survey_responses/leadinfo-review-12472573)

#### What Are G2 Users Discussing About Leadinfo?

- [What is Leadinfo used for?](https://www.g2.com/discussions/what-is-leadinfo-used-for)
- [What is Visitor Queue used for?](https://www.g2.com/discussions/what-is-visitor-queue-used-for)

### [SalesIntel](https://www.g2.com/products/salesintel/reviews)

SalesIntel is the pipeline generation platform for GTM teams. We help sales and marketing teams find accounts that match their ideal customer profile, surface the buying signals that show who's in-market, and use AI agents to automate manual prospecting work. That gives teams more time to focus on what humans do best: building relationships with prospects. Everything runs on a foundation of human-verified B2B data. Rather than guessing which accounts to prioritize, teams get verified contacts, deep company and technographic detail, and real-time buying signals, so every account and contact is enriched with the context needed to engage at the right moment. With that data and signal foundation in place, AI agents take on repetitive GTM tasks such as account prioritization, research, and enrichment. They filter for accounts that match a team's ICP, then surface the right leads for the right rep, cadence, or CRM record, reducing the time spent searching for information. SalesIntel's core capabilities include: Data Management: human-verified contact and company data that keeps CRM records accurate and current. ICP Modeling: tools to define, refine, and enrich an ideal customer profile so teams know exactly who to target. Inbound Lead Management: enrichment the moment a lead converts, so context flows directly into existing workflows. Outbound Prioritization: named account prioritization synced with Salesforce and HubSpot, paired with a no-code workflow builder for building signal-triggered plays. GTM Execution: tools that turn account and signal intelligence into targeted advertising and outreach. Together, these capabilities give sales and marketing teams a shared view of the same data, the same signals, and the same accounts, helping them build pipeline with less manual work and more informed context throughout the buying journey.

**Average Rating:** 4.3/5.0

**Total Reviews:** 531

#### How Do G2 Users Rate SalesIntel?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Lead Analysis :** 8.3/10 (Category avg: 8.5/10)
- **Account-level Insights :** 7.9/10 (Category avg: 8.7/10)
- **Market Insights :** 7.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind SalesIntel?

- **Seller:** [SalesIntel](https://www.g2.com/sellers/salesintel)
- **Company Website:** salesintel.io
- **Year Founded:** 2018
- **HQ Location:** Tysons, VA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=825a49e4125095dc4bd2a8d11c785262e0a86f21164593186992dc52647ea138&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsalesintel-io&secure%5Burl_type%5D=linkedin_company_website)  
136 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Sales Development Representative
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 51% Medium, 38% Small

#### What Do G2 Reviewers Say About SalesIntel?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of SalesIntel, enhancing efficiency and streamlining workflows for quick contact access.
- Users praise the **ease of use** of SalesIntel, which streamlines acquiring contact information efficiently and effectively.
- Users commend the **data accuracy** of SalesIntel, significantly improving prospecting and reducing time spent on bad leads.
- Users highlight the **effective lead generation** capabilities of SalesIntel, enhancing prospecting and outreach efforts significantly.
- Users value the **accuracy of data** provided by SalesIntel, enhancing their ability to extract relevant company and contact information.

##### Cons

- Users report **inaccurate data** from SalesIntel, complicating searches and reducing the effectiveness of their research requests.
- Users highlight the **outdated data** issue in SalesIntel, wishing for more frequent information updates.
- Users find the **contact information outdated** on SalesIntel, slowing down their prospecting and causing frustration.
- Users find the **outdated information** and interface of SalesIntel less useful compared to competitors like ZoomInfo.
- Users report **inaccurate information** in outputs, leading to inefficiencies and difficulties in finding the right contacts.

#### What Are Recent G2 Reviews of SalesIntel?

**["SalesIntel is Crucial for Boosting Sales"](https://www.g2.com/survey_responses/salesintel-review-8307642)**

**Rating:** 4.0/5.0 stars

_— Kyle H._

[Read full review](https://www.g2.com/survey_responses/salesintel-review-8307642)

**["Delivers Sufficient Market Penetration to Capture Accurate Contact Data"](https://www.g2.com/survey_responses/salesintel-review-12970921)**

**Rating:** 5.0/5.0 stars

_— Courtney G._

[Read full review](https://www.g2.com/survey_responses/salesintel-review-12970921)

#### What Are G2 Users Discussing About SalesIntel?

- [What is SalesIntel used for?](https://www.g2.com/discussions/what-is-salesintel-used-for)

### [Crossbeam](https://www.g2.com/de/products/crossbeam/reviews)

Crossbeam ist die Ecosystem Revenue Platform, die Go-to-Market-Teams befähigt, einzigartige Einblicke in das Ökosystem sicher mit den CRMs Ihrer Partner zu teilen und darauf zuzugreifen, um neue Chancen zu entdecken, die richtigen Konten anzusprechen und Ihre Umsatzziele zu erreichen. Verbinden Sie sich mit über 30.000 Unternehmen im Crossbeam-Netzwerk und identifizieren Sie den schnellsten Weg zum Umsatz mit Ecosystem Intelligence, empfohlenen Strategien für Ihr Umsatzteam sowie warmen Einführungen und Co-Selling mit Ihren Partnern.

**Average Rating:** 4.8/5.0

**Total Reviews:** 409

#### How Do G2 Users Rate Crossbeam?

- **War the product ein guter Geschäftspartner?:** 9.6/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Crossbeam?

- **Verkäufer:** [Crossbeam](https://www.g2.com/de/sellers/crossbeam)
- **Gründungsjahr:** 2018
- **Hauptsitz:** Philadelphia, Pennsylvania
- **Twitter:** @Crossbeam  
1,348 Twitter-Follower
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=730c606afe80562d9539949415c267ecc0c49b924794678f7de51b079a1930d5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F11765969%2F&secure%5Burl_type%5D=linkedin_company_website)  
195 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Partnerschaftsmanager, Leiter der Partnerschaften
- **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen
- **Company Size:** 61% Medium, 22% Large

#### What Do G2 Reviewers Say About Crossbeam?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer schätzen das **effektive Partnermanagement** von Crossbeam, das Geschäftserfolge beschleunigt und die Zusammenarbeit vereinfacht.
- Benutzer schätzen die **effektiven Partnerschaften** , die durch Crossbeam gefördert werden, da sie Geschäftsmöglichkeiten und den Aufbau von Beziehungen mit wichtigen Interessengruppen verbessern.
- Benutzer finden die **Benutzerfreundlichkeit** von Crossbeam beeindruckend und schätzen das intuitive Design und den effizienten Einrichtungsprozess.
- Benutzer finden die **Datenfreigabefunktionen** in Crossbeam für effektive Partnerschaftsstrategien und Lead-Generierung von unschätzbarem Wert.
- Benutzer schätzen die **Effizienz der Kontozuordnung** mit Crossbeam, da sie Zeit sparen und die Zusammenarbeit mit Partnern verbessern.

##### Cons

- Benutzer finden **den Zugang zu Daten herausfordernd** und haben Schwierigkeiten mit Verbindungssuchen und begrenzten Exportmöglichkeiten in Crossbeam.
- Benutzer berichten von **Partnerschaftsproblemen** aufgrund unklarer Rollen und inkonsistenter Kategorisierung, was die Zusammenarbeit und Kommunikation erschwert.
- Benutzer finden **Beschränkungen im Datenmanagement** frustrierend, einschließlich eingeschränkter Bearbeitungsoptionen und Herausforderungen bei der Datenbereinigung.
- Benutzer stehen vor **CRM-Integrationsproblemen** mit Crossbeam, was zu Schwierigkeiten bei der Sichtbarkeit und Konnektivität zwischen den Systemen führt.
- Benutzer bemerken, dass **eine Verbesserung der Benutzeroberfläche erforderlich ist** , um die Intuitivität und Flexibilität der Berichtsfunktionen von Crossbeam zu verbessern.

#### What Are Recent G2 Reviews of Crossbeam?

**["Crossbeam: Der Motor für Ökosystem-gesteuertes Wachstum"](https://www.g2.com/de/survey_responses/crossbeam-review-13024049)**

**Rating:** 5.0/5.0 stars

_— Ken W._

[Read full review](https://www.g2.com/de/survey_responses/crossbeam-review-13024049)

**["Crossbeam als zuverlässige einzige Quelle der Wahrheit für Partner-Ökosysteme"](https://www.g2.com/de/survey_responses/crossbeam-review-13176675)**

**Rating:** 5.0/5.0 stars

_— Chris K._

[Read full review](https://www.g2.com/de/survey_responses/crossbeam-review-13176675)

#### What Are G2 Users Discussing About Crossbeam?

- [Where is crossbeam located?](https://www.g2.com/de/discussions/where-is-crossbeam-located) - 1 comment
- [Was ist partnerbezogene Einnahmen?](https://www.g2.com/de/discussions/what-is-partner-sourced-revenue) - 1 comment
- [Ist Crossbeam seriös?](https://www.g2.com/de/discussions/is-crossbeam-legit) - 2 comments
- [Was macht Crossbeam?](https://www.g2.com/de/discussions/what-does-crossbeam-do) - 1 comment

### [Lead411](https://www.g2.com/products/lead411/reviews)

Lead411 is an Unlimited data provider that has the most comprehensive and accurate information about contacts and companies available in the marketplace. We currently have over 450M contacts, within 20M companies worldwide. Through targeted filters, and Growth Intent Data, and direct customer outreach with the built-in email tool Reach, customers are able to view complete contact data profiles and find growing companies that are more likely to be in a buying cycle for adding services/solutions. Ask about Unlimited Data! We also offer Buyer Intent Data powered by Bombora, so you can identify companies that are looking for solutions/services you provide based on topics, and then identify the decision makers you need to reach out to. Our sales intelligence data points are an easy way for you to filter for companies that make the most sense to reach out to. Sales Intelligence data points include: Recently Funded Companies New Company Location IPO Announcement Hiring Plans Job Openings New Employee Hire New Executive Employee Hire New Employee Promotion Company Awards and More Find and keep track of all your most important leads in our A.I. dashboard that automatically tracks key indicators for you, so you can simply open the dashboard, and start reaching out to the hottest opportunities through an email (using our A.I.) or give them a call utilizing our most accurate direct dial data. Not only can you find the best opportunities in Lead411, but you can also reach out directly from our platform using our Reach Email Automation Feature. With Reach, you can set up automated email, cadences and campaigns so once you find your targeted audience, reaching out is as simple as a few clicks. No more exporting lists to a third-party platform, you can keep notes and monitor the progress of your efforts with ease. Lead411 believes in helping companies start the sales process with a targeted conversation. Through accurate contact data fueled by innovative data intelligence, we give you an advantage over other solutions. Discover contact data from companies that are in a buying position, save time through filtered sales data points, and reach out directly from our platform to get the results you need to ensure a healthy pipeline.

**Average Rating:** 4.5/5.0

**Total Reviews:** 480

#### How Do G2 Users Rate Lead411?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Lead Analysis :** 8.4/10 (Category avg: 8.5/10)
- **Account-level Insights :** 8.5/10 (Category avg: 8.7/10)
- **Market Insights :** 8.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Lead411?

- **Seller:** [Lead411](https://www.g2.com/sellers/lead411)
- **Year Founded:** 2001
- **HQ Location:** Boulder, Colorado
- **Twitter:** @lead411  
1,892 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a3925180e46076b532e335136bda5ebb895b0f2bfece95c7765e67ff46cdf26b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F335997%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, President
- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 66% Small, 21% Medium

#### What Do G2 Reviewers Say About Lead411?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **accurate contact information** provided by Lead411, enhancing their engagement and connection efforts.
- Users love the **ease of use** of Lead411, appreciating the accurate data and user-friendly interface.
- Users value the **exceptional accuracy** of Lead411's data, which enhances their outbound efforts significantly.
- Users find **Lead411's lead generation** invaluable for quickly connecting with potential sales opportunities and contacts.
- Users appreciate the **exceptional accuracy** of Lead411, praising the comprehensive and up-to-date B2B contact data available.

##### Cons

- Users report that **important contacts can be outdated** , affecting the reliability of information in Lead411.
- Users note that **important contacts are sometimes outdated** , affecting the reliability of the data provided by Lead411.
- Users find the **inaccuracy of contact information** in Lead411 frustrating, affecting their outreach efforts.
- Users note that **important contacts are sometimes outdated** , impacting reliability for niche markets and comprehensive needs.
- Users find the **data inaccuracy** of Lead411 frustrating, often encountering unverified or junk email addresses.

#### What Are Recent G2 Reviews of Lead411?

**["Unlimited Leads and AI-Powered Ease of Use"](https://www.g2.com/survey_responses/lead411-review-12649099)**

**Rating:** 5.0/5.0 stars

_— Kelly C._

[Read full review](https://www.g2.com/survey_responses/lead411-review-12649099)

**["Access to Robust Buying Intent Insights and Contact Data to Improve Targeting and Pipeline Velocity"](https://www.g2.com/survey_responses/lead411-review-12972002)**

**Rating:** 5.0/5.0 stars

_— Jacquelyn G._

[Read full review](https://www.g2.com/survey_responses/lead411-review-12972002)

#### What Are G2 Users Discussing About Lead411?

- [What is Lead411 used for?](https://www.g2.com/discussions/what-is-lead411-used-for) - 1 comment

### [A-Leads](https://www.g2.com/de/products/a-leads-a-leads/reviews)

A-Leads ist eine Art Lead-Generierungslösung, die Unternehmen dabei hilft, hochwertige Leads zu gewinnen, während sie sicherstellen, dass sie nur für erfolgreiche Ergebnisse zahlen. Diese innovative Plattform konzentriert sich darauf, genaue und aktuelle Kontaktinformationen bereitzustellen, sodass Unternehmen ihre Marketingbemühungen optimieren und ihre Rendite maximieren können. Durch die Eliminierung von Gebühren für Fehler bietet A-Leads den Nutzern eine zuverlässige Datenquelle, die ihre Verkaufs- und Marketingstrategien verbessern kann. A-Leads richtet sich in erster Linie an Vertriebsteams, Marketingfachleute, Business Development Manager und Personalvermittler und bedient Organisationen jeder Größe, die ihre Lead-Generierungsprozesse verbessern möchten. Die Plattform ist besonders vorteilhaft für Unternehmen, die stark auf datengetriebene Entscheidungsfindung angewiesen sind und sicherstellen müssen, dass ihre Outreach-Bemühungen auf die richtige Zielgruppe gerichtet sind. Mit seiner benutzerfreundlichen Oberfläche und robusten Funktionen vereinfacht A-Leads den Prozess der Suche und Ansprache potenzieller Kunden. Eines der herausragenden Merkmale von A-Leads ist sein Engagement für Datenpräzision. Die Plattform verwendet fortschrittliche Algorithmen und Datenverifizierungsprozesse, um sicherzustellen, dass die Nutzer nur die aktuellsten und relevantesten Leads erhalten. Dieser Fokus auf Zuverlässigkeit bedeutet, dass Unternehmen weniger Zeit damit verbringen müssen, veraltete oder falsche Informationen zu durchforsten, und mehr Zeit damit verbringen können, sich mit Interessenten zu beschäftigen, die wirklich an ihren Produkten oder Dienstleistungen interessiert sind. Darüber hinaus ermöglicht das Pay-for-Performance-Modell den Nutzern, ihre Marketingbudgets effektiver zu investieren, da sie nur für Leads zahlen, die in greifbare Ergebnisse umgewandelt werden. Ein weiterer wichtiger Vorteil von A-Leads ist seine Skalierbarkeit. Egal, ob ein Unternehmen nur eine Handvoll Leads oder Tausende generieren möchte, die Plattform kann sich an unterschiedliche Anforderungen anpassen. Nutzer können ihre Lead-Generierungskampagnen basierend auf spezifischen Kriterien wie Branche, Standort oder Unternehmensgröße anpassen, um sicherzustellen, dass sie die richtige Zielgruppe erreichen. Diese Flexibilität ermöglicht es Unternehmen, ihre Marketingstrategien zu verfeinern und im Laufe der Zeit bessere Ergebnisse zu erzielen. Insgesamt sticht A-Leads in der Kategorie der Lead-Generierung hervor, indem es die Datenintegrität und die Zufriedenheit der Nutzer in den Vordergrund stellt. Sein innovativer Ansatz zur Lead-Akquisition spart nicht nur Zeit und Ressourcen, sondern befähigt Unternehmen auch, fundierte Entscheidungen auf der Grundlage genauer Erkenntnisse zu treffen. Durch die Nutzung zuverlässiger Daten können Organisationen ihre Verkaufsbemühungen verbessern und letztendlich Wachstum fördern. Vollständig DSGVO- und CCPA-konform.

**Average Rating:** 4.9/5.0

**Total Reviews:** 278

#### How Do G2 Users Rate A-Leads?

- **War the product ein guter Geschäftspartner?:** 9.6/10 (Category avg: 9.1/10)
- **Lead-Analyse:** 9.9/10 (Category avg: 8.5/10)
- **Einblicke auf Kontoebene:** 9.9/10 (Category avg: 8.7/10)
- **Markteinblicke:** 9.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind A-Leads?

- **Verkäufer:** [A-Leads](https://www.g2.com/de/sellers/a-leads)
- **Gründungsjahr:** 2024
- **Hauptsitz:** California, US
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c7223782ca50cda1fa259b8fa92efdad0abbd04603c3dd1e3bd9a1a1b90a79a1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fa-leadsdata&secure%5Burl_type%5D=linkedin_company_website)  
11 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Direktor
- **Top Industries:** Informationstechnologie und Dienstleistungen, Marketing und Werbung
- **Company Size:** 50% Medium, 33% Small

#### What Do G2 Reviewers Say About A-Leads?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer schätzen die **Benutzerfreundlichkeit** von A-Leads und loben die zuverlässige Datenorganisation und die benutzerfreundliche Oberfläche.
- Benutzer schätzen die **unübertroffene Qualität der Leads** von A-Leads, die ihr Unternehmenswachstum und ihren Erfolg erheblich steigert.
- Benutzer schätzen die **zeitsparenden Funktionen** von A-Leads, die einen schnellen Zugriff auf wichtige Daten für effiziente Kontaktaufnahme ermöglichen.
- Benutzer schätzen die **Datengenauigkeit** von A-Leads und finden sie zuverlässig, um schnell mit qualifizierten Fachleuten in Kontakt zu treten.
- Benutzer profitieren von der **Effizienz** von A-Leads, die die Kundenakquise optimieren und die Einstellungsprozesse in Nischenrollen beschleunigen.

##### Cons

- Benutzer empfinden die **begrenzten Funktionen** von A-Leads als einschränkend für Anpassungs- und Berichtsmöglichkeiten, was die allgemeine Benutzerfreundlichkeit beeinträchtigt.
- Benutzer finden die **schlechte Benutzeroberfläche** etwas veraltet und manchmal überladen, was die Navigation weniger effizient macht als gewünscht.
- Benutzer erleben **Filterprobleme** aufgrund langsamer Ladezeiten und begrenzter, gesundheitsbezogener Optionen, finden jedoch dennoch geeignete Leads.
- Benutzer finden, dass die **schlechte Filterung** die Funktionalität einschränkt und wünschen sich fortschrittlichere und nischenspezifische Optionen in A-Leads.
- Benutzer suchen nach **erweiterten Filteroptionen** , um Suchergebnisse zu verbessern und gezielt Nischenjobfunktionen anzusprechen.

#### What Are Recent G2 Reviews of A-Leads?

**["Genaue Entscheiderdaten und Direktwahlen, die die Reichweite schnell skalieren"](https://www.g2.com/de/survey_responses/a-leads-review-13147700)**

**Rating:** 5.0/5.0 stars

_— Scott S._

[Read full review](https://www.g2.com/de/survey_responses/a-leads-review-13147700)

**["Genaue Daten und schnelle Segmentierung, die zielgerichtete Kampagnen antreiben"](https://www.g2.com/de/survey_responses/a-leads-review-13147683)**

**Rating:** 5.0/5.0 stars

_— Sunil P._

[Read full review](https://www.g2.com/de/survey_responses/a-leads-review-13147683)

### [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals. Targeted primarily at mid-sized businesses across various industries such as ecommerce, technology, financial services, and education, AdRoll caters to marketers seeking to enhance their advertising effectiveness. The platform is particularly beneficial for those looking to implement multi-channel advertising strategies, as it offers insights into audience behavior and cross-channel attribution. This functionality allows businesses to understand the customer journey better and optimize their marketing efforts accordingly. One of the standout features of AdRoll is its ability to deliver full-funnel performance. Marketers can create and manage campaigns that span multiple channels, ensuring that their messaging reaches potential customers at various touchpoints. Additionally, the platform provides valuable audience insights, helping users identify and target the right demographics effectively. For B2B teams, AdRoll's Account-Based Marketing (ABM) capabilities, previously known as RollWorks, enhance these features by enabling account-specific targeting and multi-touch campaigns, supported by real-time buyer intelligence. AdRoll's integration capabilities further distinguish it within the advertising software category. The platform seamlessly connects with various marketing tools and systems, allowing users to consolidate their advertising efforts in one place. This integration not only simplifies campaign management but also enhances data analysis, enabling marketers to make informed decisions based on comprehensive performance metrics. With nearly two decades of data backing its operations and a reputation for award-winning support, AdRoll equips marketing teams with the resources they need to advertise more intelligently, respond quickly to market changes, and achieve their objectives efficiently.

**Average Rating:** 4.3/5.0

**Total Reviews:** 653

#### How Do G2 Users Rate AdRoll ABM (Formerly RollWorks)?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Lead Analysis :** 7.6/10 (Category avg: 8.5/10)
- **Account-level Insights :** 8.4/10 (Category avg: 8.7/10)
- **Market Insights :** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind AdRoll ABM (Formerly RollWorks)?

- **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll)
- **Company Website:** www.nextroll.com
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @NextRoll\_Inc  
274 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c91af1596b406565ab4d6a82b1ade3ec6931d1b4b81bcfd38acdb015ab14e35e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadroll%2Fpeople%2F&secure%5Burl_type%5D=linkedin_company_website)  
175 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, Marketing Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 58% Medium, 27% Small

#### What Do G2 Reviewers Say About AdRoll ABM (Formerly RollWorks)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of AdRoll ABM, highlighting its simple setup and excellent customer support.
- Users value the **precise audience targeting** of AdRoll ABM, enhancing engagement and guiding prospects through their journey.
- Users value the **precise targeting ability** of AdRoll ABM, enhancing their advertising effectiveness across multiple channels.
- Users value the **insightful intent data** from AdRoll ABM, enhancing targeting and ROI tracking across campaigns.
- Users appreciate the **great customer support** from AdRoll, facilitating a smooth onboarding and integration process.

##### Cons

- Users find the **steep learning curve** of AdRoll ABM challenging, especially with its complex campaign management terminology.
- Users express concern over **missing features** , such as limited advertising options and inadequate reporting tools for effective use.
- Users note the **limited features** of AdRoll ABM, particularly in filters and native advertising options for segmentation.
- Users express frustration over **campaign issues** with AdRoll ABM, citing difficulties tracking leads and inconsistent reporting.
- Users are frustrated with the **targeting limitations** of AdRoll ABM, making it hard to reach specific leads effectively.

#### What Are Recent G2 Reviews of AdRoll ABM (Formerly RollWorks)?

**["A Valuable Platform for Account-Based Marketing and Display Advertising"](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13132710)**

**Rating:** 5.0/5.0 stars

_— Sandra T._

[Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13132710)

**["Quick to Launch ABM with Clean HubSpot Integration and Actionable ICP Insights"](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13139001)**

**Rating:** 5.0/5.0 stars

_— Rob Y._

[Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13139001)

#### What Are G2 Users Discussing About AdRoll ABM (Formerly RollWorks)?

- [What is RollWorks Account-Based Platform used for?](https://www.g2.com/discussions/what-is-rollworks-account-based-platform-used-for)

### [Factors.AI](https://www.g2.com/products/factors-ai/reviews)

Factors.ai is an AI ABM built for B2B GTM teams. It helps teams identify high-intent accounts, understand how those accounts move across their website, CRM, ad platforms, and campaigns, and turn that activity into a qualified pipeline. At its core, Factors.ai is built on a strong first-party data foundation. The platform identifies more than 75% of companies visiting your website, the highest in the industry, and tracks how those accounts move across pages, channels, and campaigns. This gives marketing and sales teams a reliable account-level view of buyer activity, even when visitors never fill out forms. Factors also include LinkedIn AdPilot and Google AdPilot, purpose-built tools for running ABM on LinkedIn and Google. AdPilot activates high-intent accounts throughout your campaigns, helping teams reach the right companies, control ad exposure, and understand how advertising influences the pipeline. Factors.ai enriches this activity with third-party company and firmographic data to provide more context about visiting accounts and help teams understand which companies match their ideal customer profile. Teams use Factors.ai to understand which accounts are researching them and activate that data across marketing and sales workflows. Key capabilities include: • Scout agents: Agents automate your marketing and sales tasks like account research, email creation & reach-out, campaign optimization, list maintenance and so much more based on boundaries you define. • Scout assistant: Scout keeps an eye on your revenue pipeline and surfaces any anomalies, while helping you build your GTM playbook. Within seconds, Scout can answer questions on revenue dips, campaign performance, high-intent accounts, and anything you want to know about your pipeline. • Website visitor identification: Identify more than 75% of companies visiting your website and track how those accounts move across pages, campaigns, and channels. • First-party and third-party data enrichment: Combine website activity with firmographic and company data to better understand who visiting accounts are. • Account segmentation and targeting: Segment accounts based on ICP fit, intent signals, and engagement activity to prioritize outreach and campaigns. • Lead and account scoring: Score accounts based on firmographic attributes, engagement signals, and behavioral data to identify high-potential opportunities. • LinkedIn and Google ad activation: Automatically create audiences and improve ad targeting through LinkedIn AdPilot and Google AdPilot. More than 1,000 GTM teams, including Sprinklr, Freshworks, and Celonis, use Factors.ai to run ABM programs, optimize advertising, and generate pipeline faster. Explore Factors.ai in action: https://www.factors.ai/

**Average Rating:** 4.5/5.0

**Total Reviews:** 210

#### How Do G2 Users Rate Factors.AI?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Lead Analysis :** 7.8/10 (Category avg: 8.5/10)
- **Account-level Insights :** 8.3/10 (Category avg: 8.7/10)
- **Market Insights :** 7.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Factors.AI?

- **Seller:** [Factors.AI](https://www.g2.com/sellers/factors-ai)
- **Company Website:** www.factors.ai
- **Year Founded:** 2020
- **HQ Location:** Stamford, US
- **Twitter:** @factorsai  
219 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cee9baa56b2aed181bca779b82b519d82d7e027fa34fed311bbb4e62416fa082&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffactors-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
102 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 53% Medium, 35% Small

#### What Do G2 Reviewers Say About Factors.AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **ease of use** in Factors.AI to be superior, enhancing their everyday data analysis experience.
- Users value the **rich data and insights** from Factors.AI, enabling swift, informed decision-making effortlessly.
- Users value the **detailed analytics** of Factors.AI, enabling swift insights and informed decision-making effortlessly.
- Users praise the **outstanding customer support** from Factors.AI, highlighting proactive assistance and weekly syncs for optimal use.
- Users find that Factors.AI provides valuable **intent data** , enhancing outreach effectiveness by revealing real-time website visitor insights.

##### Cons

- Users note a **lack of information** on individual prospects when personal data is unavailable, limiting the tool’s effectiveness.
- Users note a **steep learning curve** with Factors.AI, suggesting better tutorials for easier navigation of its features.
- Users find the lack of **granular data and basic reporting views** a limitation in utilizing Factors.AI effectively.
- Users note a **steep learning curve** with Factors.AI, wishing for better tutorials to aid in mastering the platform.
- Users desire improved **identification capabilities** from Factors.AI, as it often lacks precise data on individual visitors.

#### What Are Recent G2 Reviews of Factors.AI?

**["Our go-to layer for account prioritization and deanonymization, signals for our sales team to act on"](https://www.g2.com/survey_responses/factors-ai-review-13088481)**

**Rating:** 4.5/5.0 stars

_— Sai K._

[Read full review](https://www.g2.com/survey_responses/factors-ai-review-13088481)

**["Clear Account-Level Attribution and Easy High-Intent Audience Activation"](https://www.g2.com/survey_responses/factors-ai-review-11775163)**

**Rating:** 4.0/5.0 stars

_— Muthukumar A._

[Read full review](https://www.g2.com/survey_responses/factors-ai-review-11775163)

#### What Are G2 Users Discussing About Factors.AI?

- [What is Factors.AI used for?](https://www.g2.com/discussions/what-is-factors-ai-used-for) - 1 comment

### [Informa TechTarget Portal (Priority Engine)](https://www.g2.com/products/informa-techtarget-portal-priority-engine/reviews)

Informa TechTarget Portal is a modular solution that enables GTM teams to more effectively access in-market audiences tailored to their needs. Leveraging the industry’s most precise and actionable first-party intent data, each module is conceived for specific uses. Informa TechTarget’s data and intelligence enable alignment across your GTM, from strategy through sales, so each user group can be more effective in their jobs. Why GTM Teams Choose Informa TechTarget Portal • Access the Largest Trusted Buyer Network: Tap into 50M+ permissioned members across 220 media properties. Our exclusive first-party intent data is directly observed from buy-cycle content engagement, offering unmatched granularity and context. • Purpose-Built for Your Teams: Each module is tailored to the unique needs of Strategy, Demand Generation, and Sales. Whether enriching databases, powering outreach, or informing planning, every insight is grounded in real buyer behavior. • Unified GTM Intelligence: A centralized location for all GTM teams streamlines execution, accelerates speed to ROI, and aligns strategies across your organization. Portal Modules: Tailored Intelligence for Every Team • Strategic Insights: Start smarter strategies with dynamic, real-time market intelligence. Validate and optimize GTM plans, understand buyer behavior trends, and get expert-driven analysis and personalized recommendations. • Demand: Reach more of the buying group with precision. Identify in-market buyers at engaged accounts across trusted editorial destinations, and drive campaign performance with real-time insights. • Intent Data: Accelerate pipeline with high-value account and prospect targeting. Focus on the most active researchers, your most engaged accounts, and unlock granular account- and prospect-level insights seamlessly integrated into your systems. • Intent Data for Sales: Empower sellers with actionable insights for precise and productive outreach. Identify your most active accounts, the buying group members, and what each individual cares about, so you can book more meetings and secure more revenue. Available for reps directly in-tool and within their workflows.

**Average Rating:** 4.3/5.0

**Total Reviews:** 444

#### How Do G2 Users Rate Informa TechTarget Portal (Priority Engine)?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Lead Analysis :** 8.1/10 (Category avg: 8.5/10)
- **Account-level Insights :** 8.3/10 (Category avg: 8.7/10)
- **Market Insights :** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Informa TechTarget Portal (Priority Engine)?

- **Seller:** [Informa TechTarget](https://www.g2.com/sellers/informa-techtarget)
- **Company Website:** www.informatechtarget.com
- **Year Founded:** 1999
- **HQ Location:** Newton, MA
- **Twitter:** @InformaTTGT  
26,142 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b9fbdee76f2da7ba928a7c7a7ea5864484c5190bdc7db57b3005d5227cb04a52&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finformatechtarget%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,483 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Sales Development Representative, Account Executive
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 50% Large, 41% Medium

#### What Do G2 Reviewers Say About Informa TechTarget Portal (Priority Engine)?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **real-time intent data** from Priority Engine, enhancing outreach and enabling more relevant conversations with prospects.
- Users love the **ease of use** of the Informa TechTarget Portal, simplifying prospecting and enhancing productivity effortlessly.
- Users value the **detailed lead insights** from Informa TechTarget Portal (Priority Engine), enhancing engagement and data-driven decision-making.
- Users value the **accurate and organized contact information** provided by Informa TechTarget Portal (Priority Engine).
- Users value the **valuable intent data** from Priority Engine, enhancing engagement and understanding of prospect priorities.

##### Cons

- Users face **incorrect information** issues, leading to confusion and difficulty in accessing project details effectively.
- Users find that the **data accuracy** of the Informa TechTarget Portal can lead to wasted outreach efforts due to inconsistencies.
- Users experience **data inaccuracy** with contact information, leading to wasted outreach efforts and unresponsive leads.
- Users often face **inaccurate data** in the Informa TechTarget Portal, leading to potential misinformation and relevance issues.
- Users find the **inaccurate intent data** frustrating, as it leads to wasted outreach efforts and missed opportunities.

#### What Are Recent G2 Reviews of Informa TechTarget Portal (Priority Engine)?

**["Easy to use"](https://www.g2.com/survey_responses/informa-techtarget-portal-priority-engine-review-9712018)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/informa-techtarget-portal-priority-engine-review-9712018)

**["TechTarget Account Insights Made Targeting the Right Accounts Easy"](https://www.g2.com/survey_responses/informa-techtarget-portal-priority-engine-review-13177761)**

**Rating:** 5.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/informa-techtarget-portal-priority-engine-review-13177761)

#### What Are G2 Users Discussing About Informa TechTarget Portal (Priority Engine)?

- [What is Priority Engine used for?](https://www.g2.com/discussions/what-is-priority-engine-used-for)

### [Spotler Mail+](https://www.g2.com/products/spotler-mail/reviews)

Spotler Mail+ is a comprehensive email marketing automation platform that enhances customer engagement and drives conversions. It offers a suite of user-friendly tools that enable businesses to create, manage, and optimise email campaigns effectively. Key Features: Drag-and-Drop Email Editor: Craft visually appealing, responsive email newsletters that align with your brand's identity using the intuitive drag-and-drop editor. Automated Campaigns: Set up sophisticated automated email sequences triggered by specific customer actions or events, such as welcome emails, birthday greetings, or re-engagement campaigns, to nurture leads and maintain customer relationships. Advanced Segmentation and Personalisation: Utilise behavioural data, tags, and scores to segment your audience precisely, allowing for highly personalised content that resonates with each recipient. Landing Pages and Forms: Create dedicated landing pages and web forms for event registrations, information requests, or surveys, seamlessly integrating them into your campaigns to capture leads and gather valuable insights. A/B Testing: Conduct A/B tests on various elements of your emails, such as subject lines, sender names, or content, to determine the most effective strategies and optimise campaign performance. Comprehensive Reporting: Access detailed analytics on email performance, including open rates, click-through rates, and conversions, to measure success and inform future marketing decisions. GDPR Compliance: Ensure your email marketing practices adhere to GDPR regulations with built-in compliance features, including easy management of consent and data subject requests. Integration Capabilities: Spotler Mail+ integrates seamlessly with various CRM systems, e-commerce platforms, and customer data platforms (CDPs), enabling real-time data synchronisation and enhancing the relevance and effectiveness of your email marketing efforts. Support and Services: Beyond the software, Spotler provides extensive support services, including training, technical assistance, and access to a comprehensive help centre, ensuring you can maximise the platform's potential and achieve your marketing objectives. By leveraging Spotler Mail+, businesses can deliver targeted, personalised email communications that foster customer loyalty and drive higher conversion rates.

**Average Rating:** 4.4/5.0

**Total Reviews:** 200

#### How Do G2 Users Rate Spotler Mail+?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10)
- **Lead Analysis :** 8.9/10 (Category avg: 8.5/10)
- **Account-level Insights :** 9.2/10 (Category avg: 8.7/10)
- **Market Insights :** 9.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Spotler Mail+?

- **Seller:** [Spotler Group](https://www.g2.com/sellers/spotler-group-a3f6b7c0-24fb-4205-9f31-02f8a1d43e29)
- **Year Founded:** 2001
- **HQ Location:** Rotterdam, NL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7b56c0f59c6bec30134538449063af8ce8521d26f28197bced3170e60a9fc965&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fspotler-group%2F&secure%5Burl_type%5D=linkedin_company_website)  
164 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Director
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 50% Small, 41% Medium

#### What Do G2 Reviewers Say About Spotler Mail+?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Spotler Mail+, enhancing their marketing efforts through streamlined processes and simple setup.
- Users value the **effective email marketing automation** of Spotler Mail+, enhancing engagement and success in campaigns.
- Users value the **efficiency** of Spotler Mail+, streamlining marketing efforts and enhancing email campaign success rates.
- Users value the **automation capabilities** of Spotler Mail+, enhancing engagement and streamlining complex marketing campaigns efficiently.
- Users value the **automation features** of Spotler Mail+, enhancing engagement and making complex campaigns effortless.

##### Cons

- Users find the **learning curve challenging** , requiring patience to master the many functions available in Spotler Mail+.
- Users find **template issues** in Spotler Mail+ frustrating, with non-intuitive design and slow code editor response times.
- Users are frustrated with the **functionality issues** in Spotler Mail+, especially regarding deliverability tools and pricing options.
- Users experience **performance issues** with Spotler Mail+, particularly with freezes during image uploads and delays in email design.
- Users experience **poor customer support** , often facing delays in response that exacerbate user frustrations.

#### What Are Recent G2 Reviews of Spotler Mail+?

**["Best and easy AI Email Marketing Tools"](https://www.g2.com/survey_responses/spotler-mail-review-8938202)**

**Rating:** 5.0/5.0 stars

_— Ajay K._

[Read full review](https://www.g2.com/survey_responses/spotler-mail-review-8938202)

**["Great experience for the first year"](https://www.g2.com/survey_responses/spotler-mail-review-8221769)**

**Rating:** 4.5/5.0 stars

_— Verified User in Publishing_

[Read full review](https://www.g2.com/survey_responses/spotler-mail-review-8221769)

#### What Are G2 Users Discussing About Spotler Mail+?

- [What is Spotler used for?](https://www.g2.com/discussions/what-is-spotler-used-for)
- [What is Pure360 used for?](https://www.g2.com/discussions/what-is-pure360-used-for)

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