Best Headless CMS Software for Small Business - Page 2

How Many Headless CMS Software Products Does G2 Track?

Total Products under this Category: 126

Category Stats (Sep 2026)

  • Average Rating: 4.42/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Optimizely Content Management System (+0.5%) - Among all products in this category, Optimizely Content Management System recorded the largest rating increase compared to last month

Last updated: September 15, 2026

How Does G2 Rank Headless CMS Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 9,300+ Authentic Reviews
  • 126+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Headless CMS Software

G2 Grid® for Headless CMS Software plotting products by satisfaction and market presence

Highlighted products: Sanity, Storyblok, Hygraph, Umbraco, Prismic, Contentful, Contentstack, and Prepr CMS.

Underlying data: [Grid® JSON](https://www.g2.com/categories/headless-cms/grids.json?focus%5B%5D=sanity&focus%5B%5D=storyblok&focus%5B%5D=hygraph&focus%5B%5D=umbraco&focus%5B%5D=prismic&focus%5B%5D=contentful&focus%5B%5D=contentstack&focus%5B%5D=prepr-cms&segment=small-business)

Payload CMS

Payload is a free and open-source Headless CMS built with React and TypeScript. It's the happy medium between application framework and CMS, boosting your development process, while staying out of your way as your apps get more complex.

Average Rating: 4.9/5.0

Total Reviews: 59

How Do G2 Users Rate Payload CMS?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.0/10)
  • Content Performance: 9.2/10 (Category avg: 8.5/10)
  • AR/VR Capability: 6.8/10 (Category avg: 6.8/10)
  • Form Builder: 8.8/10 (Category avg: 7.9/10)

Who Is the Company Behind Payload CMS?

  • Seller: Payload
  • Year Founded: 2022
  • HQ Location: Grand Rapids, US
  • Twitter: @payloadcms
    12,750 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 85% Small, 14% Medium

What Do G2 Reviewers Say About Payload CMS?

AI-generated summary from verified user reviews

Pros
  • Users value the active community support of Payload CMS, finding help readily available on Discord and GitHub.
  • Users find Payload CMS to be exceptionally easy to use, with seamless setup and great community support.
  • Users value the developer-friendly documentation of Payload CMS, praising its clarity and helpful community support.
  • Users praise the easy integration of Payload CMS with Next.js, enhancing development speed and deployment simplicity.
  • Users love the easy setup of Payload CMS, enabling rapid projects from scratch to production seamlessly.
Cons
  • Users note a lack of customization due to reliance on potentially unmaintained community plugins, impacting long-term project planning.
  • Users note the limited community support for Payload CMS, which can complicate maintenance of community-made plugins.
  • Users find the slow loading of Payload CMS frustrating, affecting navigation and overall experience during development and use.
  • Users report slow performance with Payload CMS, both during site building and ongoing backend navigation.
  • Users note the update issues due to reliance on community-made plugins, which can complicate long-term project maintenance.

What Are Recent G2 Reviews of Payload CMS?

What Are G2 Users Discussing About Payload CMS?

DatoCMS

DatoCMS is the headless CMS loved by developers and content creators across 25,000+ teams around the world. From early-stage tech startups and NGOs to global enterprises and governments, DatoCMS is trusted to deliver content at scale. Its powerful GraphQL and REST APIs, and no-code approach to schema management enables teams to focus on execution rather than configuration. With an uncompromising focus on Developer Experience and Editor Experience, devs can create powerful content structures, while editors effortlessly create and publish localized content to multiple sites, apps, and platforms independently.

Average Rating: 4.7/5.0

Total Reviews: 48

How Do G2 Users Rate DatoCMS?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.0/10)
  • Content Performance: 9.3/10 (Category avg: 8.5/10)
  • AR/VR Capability: 7.5/10 (Category avg: 6.8/10)
  • Form Builder: 8.0/10 (Category avg: 7.9/10)

Who Is the Company Behind DatoCMS?

  • Seller: DatoCMS
  • Year Founded: 2017
  • HQ Location: Milan, IT
  • Twitter: @datocms
    2,681 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Financial Services
  • Company Size: 71% Small, 24% Medium

What Do G2 Reviewers Say About DatoCMS?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the flexibility of DatoCMS, enabling seamless collaboration between developers and non-technical editors.
  • Users praise the outstanding customer support of DatoCMS, highlighting its helpfulness and quick response times.
  • Users find DatoCMS to be easy to use, thanks to its intuitive interface and quick learning curve for all skill levels.
  • Users find DatoCMS to be intuitive and flexible, ensuring a seamless and user-friendly content management experience.
  • Users value the flexibility and speed of DatoCMS APIs, enhancing their experience in developer-driven projects.
Cons
  • Users find the live preview issues in DatoCMS frustrating, wishing for better real-time functionality and a spell checker.
  • Users find the lack of a preview function and spell checker frustrating, impacting their editing efficiency.
  • Users find the limits on storage with DatoCMS to be somewhat frustrating and restrictive for their needs.
  • Users find DatoCMS not user-friendly, with a challenging experience from initial setup to usage.
  • Users express frustration over poor management due to lack of project notifications and subpar live preview functionality.

What Are Recent G2 Reviews of DatoCMS?

What Are G2 Users Discussing About DatoCMS?

Butter CMS

ButterCMS is a headless content management system (CMS) designed specifically for growth-oriented businesses. It enables users to create, manage, and scale digital experiences quickly and efficiently, eliminating the challenges associated with traditional, hard-coded, or fragmented systems. By adopting an API-first approach, ButterCMS provides a flexible and robust solution that caters to the diverse needs of modern developers and marketers alike. Targeted at businesses looking to enhance their digital presence, ButterCMS is particularly beneficial for developers who require a streamlined and efficient way to integrate content management into their applications. The platform's well-documented APIs, software development kits (SDKs), and starter projects make it easy for developers to implement and customize content solutions across various technology stacks. This flexibility allows teams to focus on building high-quality digital experiences without being bogged down by the complexities of traditional CMS platforms. ButterCMS is versatile in its use cases, supporting everything from high-converting websites to global e-commerce platforms and mobile applications. Marketers can leverage the platform to publish new content across multiple channels instantly, ensuring that their messaging remains consistent and timely. This capability is particularly valuable for businesses that need to adapt quickly to market changes or launch new campaigns without delays. Key features of ButterCMS include its lightning-fast performance, seamless integrations with popular frameworks and tools, and a user-friendly interface that simplifies content management. The platform's scalability ensures that as businesses grow, their content management capabilities can expand without the typical headaches associated with legacy systems. By providing a reliable and efficient solution for content delivery, ButterCMS empowers organizations to focus on their core objectives while maintaining a strong digital presence. Overall, ButterCMS stands out in the headless CMS category by offering a comprehensive solution that meets the demands of both developers and marketers. Its combination of speed, flexibility, and ease of use positions it as a valuable asset for businesses aiming to enhance their digital strategies and drive growth.

Average Rating: 4.6/5.0

Total Reviews: 203

How Do G2 Users Rate Butter CMS?

  • Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.0/10)
  • Content Performance: 8.4/10 (Category avg: 8.5/10)
  • AR/VR Capability: 6.5/10 (Category avg: 6.8/10)
  • Form Builder: 7.1/10 (Category avg: 7.9/10)

Who Is the Company Behind Butter CMS?

  • Seller: Butter CMS
  • Company Website:
  • Year Founded: 2014
  • HQ Location: San Francisco, CA
  • Twitter: @ButterCMS
    816 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Software Engineer, CEO
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 66% Small, 28% Medium

What Do G2 Reviewers Say About Butter CMS?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the flexible content management capabilities of Butter CMS, empowering marketers to update without developer help.
  • Users appreciate the ease of use of Butter CMS, enabling effortless content updates without developer assistance.
  • Users value the flexible integrations of Butter CMS, enabling seamless content updates across various channels without developer help.
  • Users value the seamless API integration of Butter CMS, enabling efficient content management across various platforms.
  • Users appreciate the clean and flexible APIs of Butter CMS, enabling seamless content integration across various platforms.
Cons
  • Users find Butter CMS expensive for large teams and projects, limiting its accessibility and value for startups.
  • Users note the limited features of Butter CMS, expressing a desire for improved functionality and integrations.
  • Users struggle with API issues in Butter CMS, affecting integration quality and overall performance significantly.
  • Users face app integration issues with Butter CMS, limiting performance and complicating connections with external platforms.
  • Users face challenges with data migration, requiring extensive effort and limiting system performance during the transition.

What Are Recent G2 Reviews of Butter CMS?

What Are G2 Users Discussing About Butter CMS?

CloudCannon

The visual CMS that gives content teams full autonomy on your developer-approved tech stack. With CloudCannon, your marketing team can build pages visually with your on-brand custom components, share and review changes on a fully functioning preview site and publish changes with a push of a button. CloudCannon gives your team an exceptional website editing interface with a robust a flexible developer experience. Support for static site generators – Jekyll, Hugo, 11ty, Next.js, Nuxt.js, Gatsby, SvelteKit, and Astro.

Average Rating: 4.8/5.0

Total Reviews: 45

How Do G2 Users Rate CloudCannon?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.0/10)
  • Content Performance: 9.3/10 (Category avg: 8.5/10)
  • AR/VR Capability: 5.0/10 (Category avg: 6.8/10)
  • Form Builder: 8.3/10 (Category avg: 7.9/10)

Who Is the Company Behind CloudCannon?

  • Seller: CloudCannon
  • Year Founded: 2013
  • HQ Location: Dunedin, Otago
  • Twitter: @CloudCannon
    1,423 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    23 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 80% Small, 11% Large

What Are Recent G2 Reviews of CloudCannon?

What Are G2 Users Discussing About CloudCannon?

Bold

Bold is the CMS that understands your content. Unlike a traditional CMS, Bold separates the presentation of the content from the content itself. This makes it effortless to create, curate and distribute content for modern consumption across different screens and screen-less voice devices. With a content workflow that is modelled after an effective newsroom, Bold makes it easy for authors to tell stories better with built-in support for reusable content cards, story elements and story types. All content added on Bold is optimized for distribution across channels such as SEO, Social and Mobile. Third-party integrations include Apple News, Google News, Facebook Instant Articles, AMP, PWA, Push notifications, email marketing, RSS feeds and others. As a hosted SaaS CMS, Bold manages server management, performance, security and upgrades for its clients so that digital publishers can focus on creating great content for their audience. Bold offers developers well-documented APIs, starter kits and design consulting services to jumpstart their own front-end development. Bold offers free onboarding, migration services, 24/7 chat/email support, auto-scaling infrastructure, 95.95% uptime guarantee and regular backups. Pricing for bold begins at $99/mo.

Average Rating: 4.4/5.0

Total Reviews: 36

How Do G2 Users Rate Bold?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.0/10)
  • Content Performance: 9.4/10 (Category avg: 8.5/10)
  • AR/VR Capability: 8.9/10 (Category avg: 6.8/10)
  • Form Builder: 10.0/10 (Category avg: 7.9/10)

Who Is the Company Behind Bold?

  • Seller: Quintype
  • Year Founded: 2014
  • HQ Location: Bengaluru, India
  • Twitter: @quintype_inc
    1,005 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    111 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Media Production, Online Media
  • Company Size: 62% Medium, 33% Small

What Are Recent G2 Reviews of Bold?

What Are G2 Users Discussing About Bold?

Alokai

Alokai is a comprehensive Frontend as a Service solution that helps you build, deploy, and manage enterprise ecommerce storefronts smarter. It's a plug-and-play solution that frees you from monolithic constraints and allows you to introduce changes faster, easier, and safer. Alokai provides all the tools to embrace composable commerce and start the digital transformation for your ecommerce business hassle-free. We simplify composable architecture, provide guidance every step of the way, and accelerate your implementation process, ensuring faster time-to-market and maximized ROI. Benefits you get with Alokai: > Get to market 50% faster with ready integrations > Improve performance and address issues instantly > Keep your ecommerce backend with new flexibility > De-risk transformation to composable commerce Alokai Storefront - A production-ready application covering an end-to-end ecommerce journey with out-of-the-box and custom integrations. Alokai Connect - An orchestration API layer facilitating communication between your storefront and third-party integrations. Thanks to Alokai Connect, you can unite your ecommerce platform, CMS, and all third-party vendors in one place. Forget about spaghetti code once and for all and see how simple composable commerce can get. Alokai Cloud - Cloud hosting explicitly optimized for ecommerce frontends, allowing you to scale from day one. Lower your TCO and handle the highest demand spikes with ease, thanks to auto-scaling. Maintain peace of mind with the global network of CDNs for maximum reliability of your international operations. Minimize the risks and increase efficiency with the latest Cloud solutions. Alokai Console - A dedicated monitoring and management hosting solution that provides real-time insights into your storefront’s performance. Keep up with the key metrics of your storefront and react to any issue instantly, thanks to real-time alerts. Eliminate unnecessary spending and get your data under control with our frontend monitoring solution. Storefront UI - A free, open-source library of ready-made UI components designed specifically for ecommerce. Built for React and Vue.js, Storefront UI significantly speeds up the frontend development of modern online stores.

Average Rating: 4.3/5.0

Total Reviews: 29

How Do G2 Users Rate Alokai?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.0/10)
  • Content Performance: 6.9/10 (Category avg: 8.5/10)
  • AR/VR Capability: 3.3/10 (Category avg: 6.8/10)
  • Form Builder: 6.1/10 (Category avg: 7.9/10)

Who Is the Company Behind Alokai?

  • Seller: Alokai
  • Year Founded: 2020
  • HQ Location: Warsaw, Poland
  • Twitter: @useAlokai
    4,890 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    72 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 67% Small, 25% Large

What Do G2 Reviewers Say About Alokai?

AI-generated summary from verified user reviews

Pros
  • Users praise the responsive and helpful customer support of Alokai, ensuring swift assistance whenever needed.
  • Users praise the intuitive and user-friendly interface of Alokai, facilitating a smooth experience for all users.
  • Users find Alokai's platform to have excellent scalability, facilitating seamless integrations and a smooth user experience.
  • Users value the wide range of integrations offered by Alokai, enhancing connectivity with third-party tools effortlessly.
  • Users value the flexibility of Alokai, appreciating its wide range of integrations and seamless customization options.
Cons
  • Users experience integration issues with Alokai that sometimes require custom workarounds, slowing down implementation efforts.
  • Users find the limited customization options in Alokai restrictive, hindering advanced project needs and flexibility.
  • Users express frustration with poor documentation, making troubleshooting and exploring features challenging without direct support.
  • Users express that advanced technical expertise is required for custom changes and effective log management in Alokai.
  • Users feel the administration limitations in Alokai hinder custom changes and complicate log management significantly.

What Are Recent G2 Reviews of Alokai?

Craft CMS

Craft CMS is a focused content management system for developers, designers, and web professionals that blends flexibility, power, and ease of use for clients.

Average Rating: 4.2/5.0

Total Reviews: 48

How Do G2 Users Rate Craft CMS?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.0/10)
  • Content Performance: 8.7/10 (Category avg: 8.5/10)
  • AR/VR Capability: 6.7/10 (Category avg: 6.8/10)
  • Form Builder: 8.6/10 (Category avg: 7.9/10)

Who Is the Company Behind Craft CMS?

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 54% Small, 36% Medium

What Are Recent G2 Reviews of Craft CMS?

What Are G2 Users Discussing About Craft CMS?

Mura CMS

Content-focused software that drives business performance. Mura CMS is a cloud-based, content management platform to build and deploy web and mobile experiences faster and easier. Trusted worldwide by over 5000 companies such as Intuit, CSX, US Senate, NATO, Scientific American, & nvoicepay. Mura CMS Is Built to Meet Your Needs Powerful: Powerful features out-of-the-box allow you to build quickly without custom development. Flexible: Headless, decoupled, or integrated configurations to meet your content publishing needs. Scalable: Multi-site management, extendable architecture, and robust APIs allow Mura CMS to grow with your content needs. Secure: Mura’s cloud services provide your business with the highest levels of security and compliance.

Average Rating: 4.5/5.0

Total Reviews: 80

How Do G2 Users Rate Mura CMS?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Content Performance: 10.0/10 (Category avg: 8.5/10)
  • Form Builder: 7.5/10 (Category avg: 7.9/10)

Who Is the Company Behind Mura CMS?

  • Seller: Mura Software
  • Year Founded: 2001
  • HQ Location: Austin, US
  • Twitter: @MuraExpPlatform
    641 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 65% Small, 28% Medium

What Are Recent G2 Reviews of Mura CMS?

What Are G2 Users Discussing About Mura CMS?

Ghost

Ghost is an open-source publishing platform designed for professional bloggers, journalists, and content creators seeking a streamlined and efficient way to publish and monetize their work. Built on Node.js, Ghost offers a modern, minimalist interface that emphasizes speed and simplicity, enabling users to focus on content creation without unnecessary distractions. Its architecture supports both traditional and headless CMS configurations, providing flexibility for various publishing needs. Key Features and Functionality: - Intuitive Editor: Ghost provides a distraction-free writing environment with a real-time preview, allowing users to compose content seamlessly. - Built-in SEO Tools: The platform includes native SEO features such as meta tag settings, automatic sitemaps, and support for structured data, eliminating the need for additional plugins. - Membership and Subscription Management: Ghost enables creators to monetize their content through integrated membership and subscription features, supporting both free and paid tiers. - Customizable Themes: Users can choose from a variety of professional themes or develop their own, ensuring their publication aligns with their brand identity. - High Performance: Leveraging Node.js, Ghost delivers fast load times and efficient performance, enhancing the user experience. - Extensive Integrations: The platform supports numerous integrations, allowing users to connect with various tools and services to extend functionality. Primary Value and Solutions: Ghost addresses the challenges faced by modern content creators by offering a platform that combines ease of use with powerful features. It simplifies the publishing process, allowing users to focus on creating high-quality content while providing the tools necessary to build and engage an audience. With its built-in monetization options, Ghost empowers creators to generate sustainable revenue streams without relying on third-party services. Additionally, its open-source nature ensures transparency and continuous improvement driven by a dedicated community.

Average Rating: 4.0/5.0

Total Reviews: 40

How Do G2 Users Rate Ghost?

  • Has the product been a good partner in doing business?: 8.2/10 (Category avg: 9.0/10)
  • Content Performance: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Ghost?

  • Seller: Ghost Foundation
  • Year Founded: 2013
  • HQ Location: New York, US
  • Twitter: @TryGhost
    1,955 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    125 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 78% Small, 13% Medium

What Do G2 Reviewers Say About Ghost?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the community support from Ghost, greatly benefiting from responsive and helpful forum interactions.
  • Users commend the excellent customer support from Ghost's community, making setup and problem-solving straightforward.
  • Users appreciate the ease of use of Ghost, enjoying its built-in features and seamless integration options.
  • Users appreciate the easy integrations in Ghost, making setup and connecting with services like Stripe seamless.
  • Users find Ghost's setup remarkably easy, with minimal plugins required and excellent community support for assistance.

What Are Recent G2 Reviews of Ghost?

What Are G2 Users Discussing About Ghost?