Amperity Customer Data Platform
Amperity helps brands act on trusted customer context. Its AI-powered Customer Data Platform resolves identity and unifies fragmented data with real-time signals, giving teams accurate, actionable context across marketing, service, analytics, and AI systems. Built for enterprises with complex customer data, Amperity creates continuously updated customer profiles that brands can trust. Marketing and data teams can use this context to build audiences, understand behavior, orchestrate journeys, and make more relevant decisions in real time, while maintaining control, privacy, and governance. More than 400 leading brands worldwide, including Alaska Airlines, DICK’S Sporting Goods, BECU, Virgin Atlantic, and Wyndham Hotels & Resorts, rely on Amperity to improve customer experiences and drive measurable growth. Founded in 2016, Amperity operates globally with offices in Seattle, New York City, London, and Melbourne.
Average Rating: 4.4/5.0
Total Reviews: 52
How Do G2 Users Rate Amperity Customer Data Platform?
- Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.1/10)
- Predictive Modeling: 7.6/10 (Category avg: 8.0/10)
- Data Enrichment: 8.3/10 (Category avg: 8.7/10)
- Expandability: 8.5/10 (Category avg: 8.6/10)
Who Is the Company Behind Amperity Customer Data Platform?
- Seller: Amperity
- Company Website:
- Year Founded: 2016
- HQ Location: Seattle, Washington, United States
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Twitter: @amperity
1,308 Twitter followers -
LinkedIn® Page: www.linkedin.com
272 employees on LinkedIn®
Who Uses This Product?
- Top Industries: Retail, Apparel & Fashion
- Company Size: 45% Large, 36% Medium
What Do G2 Reviewers Say About Amperity Customer Data Platform?
AI-generated summary from verified user reviews
Pros
- Users appreciate the analytics expertise of Amperity, empowering them with clear insights and refined data strategies.
- Users value the intuitive interface of Amperity, making data integration and insights easily accessible and impactful.
- Users value the seamless platform integration of Amperity, enhancing data collaboration and driving actionable insights.
- Users benefit from AI-driven identity resolution in Amperity, enhancing data standardization and speeding up identity graph building.
- Users value the unified customer data in Amperity, which leads to impactful and actionable insights.
Cons
- Users express concerns about privacy and information leakage, highlighting the importance of compliance with regulations.
- Users find the difficult learning curve for Amperity Customer Data Platform challenging, impacting their overall experience.
- Users express concern about the high costs associated with the Amperity Customer Data Platform, impacting overall value perception.
- Users face a challenging learning curve with the Amperity Customer Data Platform, impacting effective usage and onboarding.
- Users experience poor support from Amperity, with slow responses from customer success managers affecting assistance quality.
What Are Recent G2 Reviews of Amperity Customer Data Platform?
"Unifies Customer Data for Actionable Insights"
Rating: 5.0/5.0 stars
— Sahana R.
"Amperity - Advanced customer segmentation"
Rating: 4.0/5.0 stars
— Sivabalan R.

