Best A/B Testing Tools in 2026 - Page 7

Heatmaps, A/B Testing, and Personalized Marketing Tools for Your Website Optimize your website with Ptengine. Use heatmaps to see how visitors interact with your pages. Run A/B tests to improve performance and boost conversions. Segment your audience to deliver personalized content and offers. Engage users with sticky bars and popups to reduce bounce rates. Get real-time insights to understand behavior and make smarter decisions—no coding required. Ptengine makes website optimization easy, effective, and accessible for every team. Try it today! Key Features: - Heatmaps: Visualize user clicks, scrolls, and attention to uncover behavior patterns - A/B Testing: Test design or content variations to find what performs best - Real-Time Analytics: Monitor user activity as it happens to react quickly - Audience Segmentation: Deliver tailored experiences to different user groups - Popups & Sticky Bars: Capture attention and reduce exits with smart engagement tools

SplitSignal is a platform for statistical SEO split-testing that enables large brands (500K+ monthly organic sessions) to run SEO experiments before pushing any changes to production. SplitSignal uses clinet-side testing.

FigPii is a conversion optimization platform that allows you to identify problem areas on your site and test your solutions to ensure they increase conversions. The platform includes heatmaps, session replay videos, online polling, and AB testing.

Howuku is a behavior analytics solution that helps startups acquire valuable customer feedback and insights through heatmaps, AB testing, and surveys. It assists marketers in gauging customer behavior through visual representation of where they’re clicking and scrolling on a website. A/B testing allows teams to improve content engagement and pinpoint underperforming pages. Product owners can get real-time feedback, compare traction on multiple devices, identify key user segments and observe user attention for an optimized marketing strategy.

Hypertune is the most flexible platform for feature flags, A/B testing, analytics and app configuration. - Static typing and code generation gives you full end-to-end type-safety across all your feature flags and inputs. - Install 1 TypeScript SDK optimized for all JavaScript environments — browsers, servers, serverless, edge and mobile — with simple integrations for React and Next.js, compatible with Server Components and the App Router. - Define type-safe, custom inputs like the current User, Organization, etc, and use them in feature flag rules to target exactly the users you want. - Create variables like user segments that you can reuse across different feature flags, and instantly debug flags for each user. - Git-style version history, diffs, branching and pull requests let you manage feature flags like you manage your code. Test and preview flag changes in isolated branches and safely approve them with pull requests. Avoid bad changes and see exactly what changed and when. - A/B tests, percentage-based rollouts, multivariate tests and machine learning loops let you seamlessly rollout, test and optimize new features. - Log analytics events with type-safe, custom payloads, and build flexible funnels and charts in the dashboard to measure the impact of every feature release. - Local, synchronous, in-memory flag evaluation with zero network latency lets you safely access flags in any code path without affecting the end user experience. - Static build-time snapshots of your feature flag logic let you use the SDK in local-only, offline mode and give you safe fallbacks in remote mode. - Initialize the SDK with only the feature flags you need and partially evaluate flag logic on the edge for performance and security. Hypertune scales beyond feature flags to powerful app configuration to let you manage: - Permissions and access controls for features based on billing plan, organization, user, etc - In-app copy for tooltips, modals, banners, error messages, etc - Landing page content with embedded A/B tests, machine learning loops and personalization rules - Allowlists, blocklists, redirect maps, timeouts, limits, magic numbers and more Across all app configuration use cases, Hypertune lets your team: - Update your app instantly — without needing a code change, build, deployment, app release or service restart, whether it’s rolling back a feature, changing permissions or tweaking in-app copy - Decouple dependencies in your organization — so developers can focus on shipping to production and others are safely empowered to make changes themselves without the painful back and forth with engineering - Optimize your app — via manual tuning, A/B testing, machine learning loops and personalization rules - Reduce complexity — by extracting all configuration logic, e.g. user-specific code, out of different codebases and into a single source of truth - Increase flexibility — by building one app that can be configured in many different ways without extra engineering

Selzy is an ecosystem of easy-to-use marketing automation tools that helps small and medium businesses grow. Launch email campaigns in less than 15 minutes, no html/design skills needed with Selzy’s drag-and-drop editor. Build email blocks (headers, footers) and save them to plug into any template later. Use 140+ goal oriented templates, custom countdown timers, access 800k+ images and GIFs. Grow your audience with ease. Use embedded sign-up forms or pop-ups for effortless email list building. Automate your campaigns. Use 12+ goal-oriented automated sequence templates or create yours from scratch in a few clicks. Make the most of your audience with 70+ segmentation criteria. Connect Selzy to any tool you like via Albato. Make use of direct integrations with WooCommerce, Shopify, Salesforce, Hubspot, Wordpress, and so much more. Generate leads directly from Facebook thanks to a seamless integration with Facebook Lead Ads. Get access to 150+ tutorials and 100+ how-to’s: from setting up a campaign to learning about general email marketing examples, cases and strategies.

Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamlessly merging web visitor data with existing customer information, Spotler Activate provides a 360-degree view of each customer, building comprehensive profiles that allow for tailored, data-driven marketing efforts. The platform's journey builder offers a user-friendly drag-and-drop editor, enabling marketers to create and optimise campaigns with conditional triggers and real-time integrations effortlessly. With powerful personalisation features, Spotler Activate can adapt to individual customer preferences and purchasing stages, enhancing the shopping experience by displaying real-time, relevant product recommendations across webshops, emails, and other digital touchpoints. A/B testing and segmentation tools are embedded within Spotler Activate, allowing businesses to refine their personalisation strategies continually. The platform also supports robust audience segmentation with its Audience Builder tool, utilising diverse variables to target precise customer segments effectively. Spotler Activate boosts customer engagement by synchronising messaging across multiple channels, providing real-time persuasive elements, like purchase urgency cues, and enabling automated A/B tests to determine the best-performing content variations. Spotler Activate integrates smoothly with popular software, including e-commerce solutions like Magento and PrestaShop, and supports APIs and web push notifications, enhancing its functionality. Businesses can leverage lifecycle management, RFM modelling, and a meta conversions API for comprehensive campaign insights and strategic decision-making. With Spotler's support services, users benefit from comprehensive training and expert assistance to maximise the platform's potential. Spotler Activate is ideal for marketers aiming to elevate personalisation, drive conversions, and build stronger customer loyalty through data-driven, automated marketing strategies.

Thumbnail Test is a YouTube A/B Testing tool. Add a combination of thumbnails + titles and our system will change them how often you want — this'll help you find out which thumbnails and titles bring you the most clicks.

Upsight unifies omnichannel analytics, integrated marketing tools and ad optimization to maximize revenue and boost performance across your portfolio.

Self-hosted website analytics and behavior analysis platform.

AdOptics provides a conversion improvement service that operates at the ad level. The main component of the service is automated A/B testing for Google Ads.

CROmetrics is a Conversion Rate optimization agency.

Kartra is the all-in-one business platform for experienced creators, coaches, and experts to monetize their knowledge and services online. The platform includes everything you need to market and sell digital products–like email marketing, membership sites, pages, and checkouts. Forecast, automate, and optimize your sales with A/B testing, Funnel Simulator, and Real-Time Funnel Analytics.

Marketing optimization software for marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer empowers digital marketers with the tools and reporting to continually improve their lead generation campaigns.

Proof Experiences enables your marketing team to personalize your website for each visitor without writing a single line of code.