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Tribble

By Tribble

4.8 out of 5 stars

How would you rate your experience with Tribble?

Tribble Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

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Tribble Reviews (135)

Reviews

Tribble Reviews (135)

4.8
135 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Tribble for its time-saving capabilities and ease of use, particularly in streamlining RFP and RFI processes. The integration with Slack enhances accessibility, allowing teams to quickly retrieve accurate information without extensive searching. However, some users note that it occasionally requires human verification for accuracy.

Pros & Cons

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Kara S.
KS
Director of Pipeline Strategy & Operations
Enterprise (> 1000 emp.)
"Helpful Tool for Prioritizing Sales Campaigns for Reps"
What do you like best about Tribble?

Tribble has been really helpful in operationalizing how we surface campaign priorities to our sales team. It allows us to serve up our CACTUS list of campaigns directly in Slack, so reps don’t have to leave their workflow to see what plays they should be running. The campaigns are clearly prioritized and linked to the resources they need, which makes it much easier for the team to take action.

Another big benefit is the Salesforce integration. Because Tribble is connected to our CRM, reps get more relevant information about their accounts when preparing for outreach and account research. It helps connect the dots between campaigns and the accounts where those plays are most relevant.

Overall, it’s been a great tool for making our campaigns more visible, actionable, and embedded into the daily workflow of the sales team. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

I’d love to see more robust analytics and usage reporting to better understand how the team is actually engaging with the tool. As someone responsible for driving campaign adoption with sales, deeper visibility into what plays, content, and recommendations reps are using would help us identify what’s working and where there are gaps. Stronger analytics would also make it easier to justify the ROI of AI-powered recommendations by showing how they influence rep behavior and pipeline outcomes. That kind of insight would help us double down on the most effective plays and continue deepening usage of the platform across the team. Review collected by and hosted on G2.com.

Maddy d.
MD
Account Executive
Small-Business (50 or fewer emp.)
"Tribble Brings Account History and Context Together Effortlessly"
What do you like best about Tribble?

I like that Tribble can pull in information from other sources to provide context, especially when I’m working on later-stage opportunities. Having the account history and background in one place is really helpful, because it lets me build on what’s already there without having to manually sift through a bunch of different places on my own. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

Sometimes Tribble has formatting issues, like adding strange numbers or letters after certain parts of the text, which makes it hard to simply copy and paste the information. It has also gotten the date wrong numerous times and will pull info or context from two years ago. That makes me concerned about its reliability, especially when I’m sharing information externally. Similarly, when I ask it questions about internal processes or functionality, it doesn’t always pull from a reliable source and may provide an answer without verifying it first. Review collected by and hosted on G2.com.

AP
Director, Solutions Consulting
Mid-Market (51-1000 emp.)
"Incredible for Scaling RFPs & Security Reviews—Easy Slack Bot and Responsive Team"
What do you like best about Tribble?

Tribble has been an incredible tool for our team, allowing us to scale rapidly and meet a high degree of customer RFPs and Information Security reviews in this past year. The slack bot from Tribble also integrates easily with our existing communication channels and our team finds it easy to use. The Tribble team is highly responsive and a great partner. We use Tribble several times a day to achieve timely responses. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

Documentation management can be a little tricky but this can also be attributed to our own processes for reviewing materials. Review collected by and hosted on G2.com.

Adamson J.
AJ
Field Operations Manager
Mid-Market (51-1000 emp.)
"A Reliable, Intelligent Platform That Grows With Our Needs"
What do you like best about Tribble?

After more than a year of using Tribble, it has proven to be one of the most dependable and value‑adding tools in our workflow. What initially served as a much‑needed boost to our RFP process has evolved into a connected platform that supports collaboration and content management across the entire organization.

One of the biggest advantages is how easily Tribble fits into our existing systems. It integrates smoothly with SharePoint, our internal web resources, and now Slack—each integration bringing measurable improvements. The Slack connection has been especially impactful: SMEs can jump into channel discussions, review content on the spot, and respond to requests without delays. This has greatly reduced the typical slowdowns associated with gathering inputs or clarifications during the RFP cycle.

Tribble has also become a core part of our Deal Desk operations. We use it for every RFx, and it continues to deliver consistent, dependable results. With the introduction of Tribble Chat to Sales and Customer Success, its usefulness has expanded even further. These teams now have quick access to reliable answers, reducing unnecessary back-and-forth and helping them stay productive.

The AI capabilities are another strong point. Tribble offers helpful response suggestions, creates well‑structured drafts, and keeps content aligned across different documents. Centralizing information in one platform has made collaboration smoother and eliminated duplicated work across teams.

Lastly, the team behind Tribble deserves recognition. Their responsiveness, willingness to collaborate, and ongoing support make the experience even stronger. They truly feel like partners in our process. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

One improvement I would appreciate is the ability to save the finalized output directly within the project. Having a built‑in option to store the completed version would make it easier to reference, track, and share final deliverables. Adding this as a future enhancement would streamline the workflow even further. Review collected by and hosted on G2.com.

Response from Ray Shipley of Tribble

Thank you for your glowing review Adamson!

Jānis K.
JK
Senior Security Engineer
Mid-Market (51-1000 emp.)
"Blazing-Fast Support Team, but many things still needed for best experience."
What do you like best about Tribble?

Support team is blazing fast

Ability to fill RFPs using UI or Spreadsheet view, this helps a lot. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

- When you have 28 active projects it is hard (non intuitive) way to find in which project you have assigned questions. It would be nice to have view in primary dashboard to be able to check "show project where I have assigned" (assigned questions, part of the team etc.)

- Before Tribble I created CustomGPT (in OpenAI) to help answer questions. I have feeded same information to Tribble, unfortunately quite often I have to ask questions questions to my CustomGPT and it still have better answers. I think ability to regenerate already proposed answer with some custom prompt (e.g. "rewrite answer to 1 sentence", or "rewrite answer to 4-5 sentences", "Answer from ISO 27001 perspective", "Answer from GDPR perspective") would be good capability, since there are RFPs where thy ask long answers and there is place where one sentence is good enough.

- It is hard to mark spreadsheet fields especially when first upload was done with mistakes, example - someone uploads sheet and marks YES/NO field as generic answer, so there are cases where there are two generic answer fields in one row.

- i encounter some small mishaps (from my side) like accidentally press "not reviewed" button. So after such misclick I have to go to the "reviewed" section and search for the question (in 100+ RFP "good luck" find right answer), my proposal is to do similar as it is solved in G-Mail a small "Undo" slide-up in lower corner would help a lot. Review collected by and hosted on G2.com.

Scott J.
SJ
Mid-Market (51-1000 emp.)
"Seamless Integration, Super Convenient"
What do you like best about Tribble?

I like that Tribble is integrated into Slack, which is the best use case for it. It keeps me working where I am without needing to switch to a different application. Everything is integrated into Slack, which is super helpful and very convenient. As an end user, I appreciate the buttons built out within Tribble, which are super helpful and categorized, so I know exactly where to look. Once I click a button, Tribble asks follow-up questions, making it easier to find the information I need. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

I think the only thing I want Tribble to do is to be able to connect to more of my business applications. I don't believe that is a Tribble limitation though, I think that is my company's decision on which apps that they allow to integrate into Tribble. Review collected by and hosted on G2.com.

Dillon P.
DP
Enterprise (> 1000 emp.)
"Time-Saver with Reliable Messaging"
What do you like best about Tribble?

I work in tech sales for context. What I like most about Tribble is being able to save time. It isn't necessarily tied to specific features, but it definitely helps me feel confident in my messaging when reaching out to prospects. I appreciate being able to share messaging at scale and gather potential prospect information that I might have overlooked. This means I spend less time bugging or coordinating with my team for simple questions and rely on Tribble for that. It saves me time and effort in these areas. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

I think the citing could be more accurate, specifically when I am researching and sharing specific facts and insights. I want to be confident in the messaging that I'm sharing without having to tell Tribble, 'Hey, Tribble, please cite that information.' I want Tribble to do the work in the background to be able to cite that information for itself, and to spew out the correct information to me if I'm outreaching to prospects. I wish there was a way for Tribble to share the set of information with me on the side, and to know for sure that even though AI does make mistakes, it's 100% accurate in what it's sharing with me. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Enterprise (> 1000 emp.)
"Efficient, But Needs Performance Boost"
What do you like best about Tribble?

I like that I can chat with Tribble pretty easily right through Slack, and it plugs into our Salesforce instance, which is really helpful for getting true account data right there. Tribble has been really valuable in helping my team prepare better for upcoming calls, ensuring we come in with strong points of view and solid account research, including research on the company and what they're doing in our industry. The pre-call level stuff has been great. It's also really helpful for determining our strategy. Tribble saves me a ton of time, especially with deal research, account research, and messaging, all in a place I can present to my team. I've been loving using it. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

Tribble can be pretty slow, so it takes a while to load more complex prompts. Sometimes, when I'm loading up prompts, I'll go to another screen and then forget the prompt was running because it takes a little while. I would love if there was a desktop version of Tribble. The Slack integration's helpful, but sometimes I wish I could run those queries in a side browser and have it operate a little bit more like a chat GPT or a Gemini window interface. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Enterprise (> 1000 emp.)
"Up-to-Date Customer Context That Helps AEs Stay Self-Sufficient"
What do you like best about Tribble?

Tribble connects to our business through tools like Salesforce, Gong, Slack, and our help center to deliver the most relevant, up-to-date customer context. It’s helped our AEs become more self-sufficient when creating POVs, answering product questions, and finding customer stories to highlight throughout their deal cycles. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

Like most AI tools, it can hallucinate. When the data it references contains conflicting information, it may return incorrect answers, fill in gaps with assumptions, and sometimes make things up. Review collected by and hosted on G2.com.

"Efficient Research Tool, Needs Speed Improvement"
What do you like best about Tribble?

I love the prompts that are already there for me to just click. It feels like a quick speed button, so if I know exactly what I need from Tribble, I can click on one of those buttons or prompts that are already provided. This makes it faster for me to get the information I want. I also appreciate how Tribble definitely takes the guesswork out of account research and provides me with a lot of information faster than it would take me to do it on my own. The processes in Tribble streamline help me really well with tasks like account research, logo approvals, and looking into past deals. Review collected by and hosted on G2.com.

What do you dislike about Tribble?

I find Tribble's speed of providing information to be a bit slow. I understand it's searching through a lot of data, but I'd love for it to be faster. Review collected by and hosted on G2.com.

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Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

4 months

Average Discount

22%

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Tribble Features
Templates
RFX
Versioning
Tracking
Analysis
Selection
Collaboration
Knowledge Base
Review
Project Management
Content Library
Automation