--- title: Sugar Sell Reviews meta\_title: 'Sugar Sell Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 776 reviews by the users' company size, role or industry to find out how Sugar Sell works for a business like yours. aggregate\_rating: rating\_value: 3.8 review\_count: 776 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools ---

# Sugar Sell Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Sugar Sell but has limited features.  
  
Are you part of the Sugar Sell team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

Sugar Sell is sales automation that actually fits how B2B sales work. It helps sales teams manage pipelines, forecast revenue, and grow accounts – all from one place. Sales leaders get visibility into pipeline and performance to drive more consistent wins. Reps get clear next steps for every opportunity. With Sugar Sell, you can make sense of your data, scale what works, and sell your way.

* * *

Seller
[SugarAI](https://www.g2.com/sellers/sugarai)
Discussions
[Sugar Sell Community](https://www.g2.com/products/sugar-sell/discuss)
Languages Supported

Arabic, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Croatian, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Spanish, Albanian, Serbian, Swedish, Thai, Turkish, Ukrainian, Chinese (Simplified), Chinese (Traditional)

Solution Type

All-in-One

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## Pricing

Pricing provided by Sugar Sell.

### Sell Essentials

$19.00

Per Month

### Sell Standard

$59.00

Per Month

[
View More Pricing Information
](https://www.g2.com/products/sugar-sell/pricing)

## Top-Rated Alternatives

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## User Insights

Average based on 776 real user reviews.

Implementation Time

3 months

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

[Sign in to view](/login)

Per Month

[Log in to unlock pricing and user insights](/login)

 ![Aadil A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Aadil A.")
AA

Aadil A.

Senior Marketing Manager (CRM and Marketing Automation)

Mid-Market (51-1000 emp.)

9/10/2024

"My experience has been very comfortable and I can rely on the Sugar team to guide me the right way"

5/5

What do you like best about Sugar Sell?

its ability to connect to different tools Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

you can improve in reporting, give the user more features Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

its giving our sales reps a centralized place to store all customer related data and its updates and helping us increase the funnel Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Sarah L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah L.")
SL

Sarah L.

Commercial Manager (Sales, Customer Service, and Marketing)

Mid-Market (51-1000 emp.)

9/4/2024

"A useful and flexible CRM."

3.5/5

What do you like best about Sugar Sell?

The ability to customise screens and modules to suit our business. It's easy for my users to navigate. Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

The price, it's an expensive tool to use.

Finding help or answers to problems can be difficult. Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

Storing customer contacts and capturing key customer activity. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

SS

Sean Ching S.

Small-Business (50 or fewer emp.)

5/14/2024

"It is convenient when using as a group."

5/5

What do you like best about Sugar Sell?

It is convenient when using as a group. Individual users can upload the sales information whenever and wherever they want, and their manager could be informed right away. Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

There is an error with the headline view when impersonating as another user. Normally, the CEO would like me to assist in recording information from his personal sales to his account; but when I impersonated into his account, there is a headline view cut-off which prevent me from creating or converting leads. They are preparing a version update regarding the impersonation usage. It will help me to assist my manager in recording information into his account more conveniently. Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

Immediate visibility of how the sales teams are performing is very important to our leadership team. They can make business decisions from current and accurate data helping our business grow. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Verified User in Business Supplies and Equipment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Business Supplies and Equipment")
AB

Verified User in Business Supplies and Equipment

Mid-Market (51-1000 emp.)

10/17/2024

"Helpful Support, Lots of Roadblocks"

3/5

What do you like best about Sugar Sell?

The support that my SugarCRM team and Sugar Supprt provides me, and the ability to customize the platform exactly to our best practices as an organization. Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

We have dealt with many glitches, both for admin and end-users, that have only ever been added to an "Idea". At times, SugarCRM feels a little bare bones, like a developer tool that has not been made fully usable to an average end-user yet. Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

Upgrading our sales team. Those who are reluctant to learning new sales tactics are now being "forced" to grow and change with the CRM. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

ML

Martin L.

Enterprise (\> 1000 emp.)

11/13/2024

"A breath of fresh air"

4.5/5

What do you like best about Sugar Sell?

The fact that it can tailor our business needs Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

We have had a few issues when there has been planned maintenance Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

From my job role that if there is a systemic issue, there is always advise on how to fix it Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

MH

Mel H.

Mid-Market (51-1000 emp.)

11/13/2024

"Great system"

4.5/5

What do you like best about Sugar Sell?

Intuitive, end user friendly, easy to config with limited knowledge Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

I haven't found anything yet in the system Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

Customer management and contact via email /sms / WhatsApp by integration with a unified communications product Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Jordan M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jordan M.")
JM

Jordan M.

Sales Manager

Small-Business (50 or fewer emp.)

10/29/2024

"Great platform that is easily customized and intuitive"

4/5

What do you like best about Sugar Sell?

The ability to navigate to anywhere, from inside any page. Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

Some of the functionality requires a lot of cusotmisation which can be costly and break the system a little. Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

It does all our pricing, tracks our projects and clients on there. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Will D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Will D.")
WD

Will D.

Chief Marketing Officer

Mid-Market (51-1000 emp.)

1/5/2024

"Customer Service and Product Agility"

5/5

What do you like best about Sugar Sell?

The organization behind Sugar is first-class from a client experience standpoint. The product offers a level of agility you do not get with the incumbent CRM cloud solutions, yet it provides an enterprise solution meeting the needs of a $100M+ company.

As the executive stakeholder, I could depend on the team at Sugar to make my job more effective and that goes a long way toward the success of my users and the administrator responsible for the system. When we started to experience some compounding problems as a result of sales organization changes, the team at Sugar jumped in and brought in a quarterback, Uzochi to facilitate expediting solutions for us.

We took advantage of SugarCare to help us with unique integration to our customized internal tools. Vince and his team were instrumental in knocking out an integration and helping us over solve complex business problems allowing us to have the velocity we needed to begin to use these new capabilities.

I can not say enough good things about the executive leadership at Sugar and the entire support team that helps us regularly. Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

I would say this is more of a compliment versus a dislike. No one has the number of off-the-shelf integrations as SalesForce and with Sugar, they go deep versus wide, and being focused is not a bad thing.

I loved it when we had two additional executives join our sales team who had been using Force at their prior companies, but after a demo of Sugar's forecasting and advanced reporting, they became fans. Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

It provided a robust pipeline, revenue management, and marketing system for all divisions of our company including aircraft sales, aircraft management, and aircraft brokerage. With integration into our proprietary software. We switched from Sales Force and integrated with our custom software in less than 3 months. And have used it for the past 2 years with many more to go. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

RS

Rachel S.

Enterprise (\> 1000 emp.)

10/17/2024

"Great experience for a first time CRM implementation"

4/5

What do you like best about Sugar Sell?

The partnership we have with our Sugar team has helped our implementation go smoothly. The software is user friendly and intuitive to use. Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

I wish the reporting within Sugar was more robust. Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

Providing our sales reps with a tool to manage their daily schedules and customers. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Richard O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Richard O.")
RO

Richard O.

Photographer

Small-Business (50 or fewer emp.)

11/13/2024

"Very flexible solution with great insights"

4/5

What do you like best about Sugar Sell?

The way each module can be configured and then related to dashboards and reports for better data visibility Review collected by and hosted on G2.com.

What do you dislike about Sugar Sell?

That sell and service should be in 1 place Review collected by and hosted on G2.com.

What problems is Sugar Sell solving and how is that benefiting you?

Easy to understand our clients Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

## Questions about Sugar Sell? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Sugar Sell
](https://www.g2.com/products/sugar-sell/discussions/new)

BS

Ben Singer
•
Last activity over 6 years ago

Why did you choose Sugar over something like Salesforce? what benefits do you see?

1 Upvote

2

[
Join the conversation
](https://www.g2.com/discussions/why-did-you-choose-sugar-over-something-like-salesforce-what-benefits-do-you-see)

GU

Guest User

What is Sugar Sell (formerly SugarCRM) used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-sugar-sell-formerly-sugarcrm-used-for)

[
View all Discussions
](https://www.g2.com/products/sugar-sell/discuss)

## Pricing Options

Pricing provided by Sugar Sell.

### Sell Essentials

$19.00

Per Month

### Sell Standard

$59.00

Per Month

### Sell Advanced

$85.00

Per Month

[
View More Pricing Information
](https://www.g2.com/products/sugar-sell/pricing)

Sugar Sell Comparisons

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Zoho

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##### 
##### Sugar Sell Features

Sales Force Automation

Contact & Account Management

Opportunity & Pipeline Mgmt.

Task / Activity Management

Marketing Automation

Email Marketing

Campaign Management

Lead Management

Customer Support

Case Management

Customer Support Portal

Knowledge Base

Reporting & Analytics

Reporting

Dashboards

Forecasting

[
View More Features
](https://www.g2.com/products/sugar-sell/features)

##### Categories on G2

[CRM](https://www.g2.com/categories/crm)

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