--- title: Sugar Sell Reviews meta\_title: 'Sugar Sell Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 776 reviews by the users' company size, role or industry to find out how Sugar Sell works for a business like yours. aggregate\_rating: rating\_value: 3.8 review\_count: 776 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # Sugar Sell Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Sugar Sell but has limited features. Are you part of the Sugar Sell team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Sugar Sell is sales automation that actually fits how B2B sales work. It helps sales teams manage pipelines, forecast revenue, and grow accounts – all from one place. Sales leaders get visibility into pipeline and performance to drive more consistent wins. Reps get clear next steps for every opportunity. With Sugar Sell, you can make sense of your data, scale what works, and sell your way. * * * Seller [SugarAI](https://www.g2.com/sellers/sugarai) Discussions [Sugar Sell Community](https://www.g2.com/products/sugar-sell/discuss) Languages Supported Arabic, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Croatian, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Spanish, Albanian, Serbian, Swedish, Thai, Turkish, Ukrainian, Chinese (Simplified), Chinese (Traditional) Solution Type All-in-One Show More ## Pricing Pricing provided by Sugar Sell. ### Sell Essentials $19.00 Per Month ### Sell Standard $59.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/sugar-sell/pricing) ## Top-Rated Alternatives [ ![Agentforce Sales (formerly Salesforce Sales Cloud)](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Agentforce Sales (formerly Salesforce Sales Cloud)") Agentforce Sales (formerly Salesforce Sales Cloud) 4.4/5(25,873) ](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) [ ![HubSpot Sales Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Sales Hub") HubSpot Sales Hub 4.4/5(13,907) ](https://www.g2.com/products/hubspot-sales-hub/reviews) [ ![Pipedrive](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pipedrive") Pipedrive 4.3/5(3,106) ](https://www.g2.com/products/pipedrive/reviews) [ View All Alternatives ](https://www.g2.com/products/sugar-sell/competitors/alternatives) ## User Insights Average based on 776 real user reviews. Implementation Time 3 months Perceived Cost $$$$$ Typical contract price $0k - $0k [Sign in to view](/login) Per Month [Log in to unlock pricing and user insights](/login) MB Mark B. Small-Business (50 or fewer emp.) 3/12/2024 "GREAT PRODUCT AND SERVICE!" 5/5 What do you like best about Sugar Sell? We have been using Sugar Sell for 12 years and it has been one of the best investments we have made for our business. We are able to track correspondence, collate invaluable data and gain a regular snapshot of any of the numbers we choose within our business. We are also able to catpture and track all of our relevant documentation so that we know we are compliant. We are in a much better position to make clear and timely decisions with easy to configure reports that help us keep our finger on the pulse. It has automated these previously manual tasks. We would have no hesitation in recommending Sugar CRM as a valuable tool for any business. Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? Nothing really. We have been using it for over adecade and have no reason to stop now. It delivers the functionality we need in our business, and I would recommend it to any business looking to grow with a platform that grows alongside them Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? As a business in the financial services sector, it is critical that we know our prospects and customers truly understand and document their needs before recommending products that we are selling. Sugar CRM enables us to do this. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Mike S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mike S.") MS Mike S. Small-Business (50 or fewer emp.) 3/7/2024 "A truly flexible CRM that is configurable to the way we do business and not the other way around." 4.5/5 What do you like best about Sugar Sell? The best thing about Sugar Sell is that it fits seamlessly into our way of doing business. We started to use SugarCRM over a decade and a half ago as our business had started to pick up and handling new business contacts was becoming unmanageable. We had grown to a point where we needed a system to house our data in a way that was easy to input, search for and use in our sales and service delivery processes. From lead capture through to creating accounts, contacts and managing sales opportunities we have found Sugar Sell to be the perfect complement to our own workflows and processes. At any given time, we know exactly what our pipeline is like our forecasts of revenues and margins so we can make informed business decisions reliably and accurately. Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? There’s not a lot to dislike about Sugar Sell to be honest. The platform has grown and evolved with time and has added a demand generation component with Sugar Market and at the other end, Sugar Serve for customer service. It’s something that we have considered but for now it is delivering what our business users need, and we’re very pleased with it. Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? As a fully digital transcription service provider our aim was to automate everything wherever we could, and Sugar Sell is so flexible that our Administration team is able to customise fields within modules and configure workflows to help speed up previously manual processes. This means we can deliver our product quicker than ever to our clients. Over time our database has grown to incorporate valuable information about our partners, the systems and practice management software they use which enables our service delivery and customer care teams to be able to respond quickly to technical queries and have them back online fast. Review collected by and hosted on G2.com. Show More Response from Victoria Tsai of Sugar Sell [Editedit](https://www.g2.com/survey_responses/sugar-sell-review-9399722/official_response/edit) Hi Mike, Thank you for your positive and detailed review of Sugar Sell. We're delighted to hear that Sugar Sell has seamlessly integrated into your business processes and has been a valuable tool for managing your data, sales, and service delivery over the years. It's great to know that our platform has helped you maintain an accurate and reliable view of your pipeline, forecasts, revenues, and margins, enabling you to make informed business decisions. We appreciate your feedback and are glad to hear that you are pleased with the evolution of our platform, including the addition of Sugar Market and Sugar Serve. We continuously strive to enhance our products to meet the needs of our users, and your satisfaction is our top priority. If you haven't joined us over at SugarClub already, we'd love to see you there! SugarClub is a place where you can connect with other customers using Sugar, earn badges for your expertise, and share how you're using the solution. I've gone ahead linked it below for your reference. Thank you once again for your kind words and for being a valued SugarCRM customer! Victoria Tsai Customer Advocacy Manager [See how Sugar Sell improved](https://sugarclub.sugarcrm.com/) Validated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 9/30/2024 "Great CRM for Smaller Companies or Bigger Budgets" 1.5/5 What do you like best about Sugar Sell? I like the Dashboard functionalities, as well as the abilities to Report across any pathway that exists in the system, without being limited to 2-3 modules at a time. Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? It has capacity issues when working with large volumes of data (20 million records) that have complex relationships between them and calculations. The import feature also is quite limited when working with large quantities of data that have relationships across modules. Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? It helps with our internal KPI reporting and tracking our YoY progress across business units. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Public Safety](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Public Safety") AP Verified User in Public Safety Mid-Market (51-1000 emp.) 10/7/2024 "Great all round experience" 5/5 What do you like best about Sugar Sell? The dashbaords and reporting are the best thing about SugarSell Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? One of the only downsides i have come across is the licence based pricing for bigger teams. Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? We now have much more visibilty over the sales progress and productivity, as well as pipeline. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite AF Arturo F. Sugar Second Administrator Small-Business (50 or fewer emp.) 11/14/2024 "SUGAR CRM" 5/5 What do you like best about Sugar Sell? Versatility is useful for making new fields and it's interactions Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? The warnings have some problems, for example Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? Organize better customers and quotes Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Aarti K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Aarti K.") AK Aarti K. Sales Operations Analyst Mid-Market (51-1000 emp.) 10/17/2024 "I was able to manage customers and leads data efficiently using SugarCRM." 5/5 What do you like best about Sugar Sell? Ease of use for all the stakeholders with or without technical expertise Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? Limitations with automations to help team to integrate with other apps Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? To map the data efficiently and collaborate with other teams seamlessly Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Nathalie N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathalie N.") NN Nathalie N. Mid-Market (51-1000 emp.) 10/1/2024 "SugarCRM has helped us gain control of our contracts and we can now be sure that nothing is missed." 5/5 What do you like best about Sugar Sell? The contract function for recurring deals - that automates renewals. Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? It's not as intuitive as it could be for new users Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? We lost quite a lot of money when we didn't have our contracts in Sugar, we missed some invoicing. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Melissa C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Melissa C.") MC Melissa C. Customer Service Representative Small-Business (50 or fewer emp.) 12/1/2023 "Amazing and Flexible CRM" 5/5 What do you like best about Sugar Sell? The flexibility and customization options for Sugar Sell are almost limitless. With a beautiful and clean interface training and adoption were easy for our all of our users. When you implement Sugar they'll pair you with an implementation company that assists with getting the system tailored to your processes. Sugar clearly selects these partners with great care and makes sure they are more than expert level with the software. We are looking forward to implementing additional features in the future. Of the 3 CRM's I've worked with and the 15 that were evaluated for our project Sugar is hands down the most robust CRM platform I have ever seen. Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? Not a dislike but something to be aware of is that due to the customizable nature you'll need a team well versed in your business processes to help in getting the system configured. With so many options it can be a bit overwhelming. Also, the price is not for the faint of heart. it will be a significant investment. When comparing the investment against other programs be sure to compare it to the others highest tier pricing. This is because Sugar includes all functionality, other CRM's will nickle and dime you for the features you need. Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? Sugar gives us the ability to consolidate all of our customer knowledge into a centralized database in a way that we're able to mine insights to increase our sales. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller JB Jérôme-Bertrand B. Small-Business (50 or fewer emp.) 10/1/2024 "A good enthusiastic product" 4/5 What do you like best about Sugar Sell? Don t confuse usage and adoption How to engage users, CRM champion is a good idea Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? NA Skin interface and color collection like templates Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? Sales prospection and customer relationship management, Knowledge management about clients Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management") AN Verified User in Non-Profit Organization Management Mid-Market (51-1000 emp.) 10/17/2024 "Smart tool" 4/5 What do you like best about Sugar Sell? Its configuration capabilities with external applications and its modularity Review collected by and hosted on G2.com. What do you dislike about Sugar Sell? It takes a long time to pull huge reports (over 200k records) which forces the user to breakdown the report into smaller ones in order to successfully export the original report Review collected by and hosted on G2.com. What problems is Sugar Sell solving and how is that benefiting you? Sugar is helping us store and centralize data from multiple sources and mutiple systems which helps real time analysis of customer interactions. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ## Questions about Sugar Sell? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Sugar Sell ](https://www.g2.com/products/sugar-sell/discussions/new) BS Ben Singer • Last activity over 6 years ago Why did you choose Sugar over something like Salesforce? what benefits do you see? 1 Upvote 2 [ Join the conversation ](https://www.g2.com/discussions/why-did-you-choose-sugar-over-something-like-salesforce-what-benefits-do-you-see) GU Guest User What is Sugar Sell (formerly SugarCRM) used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-sugar-sell-formerly-sugarcrm-used-for) [ View all Discussions ](https://www.g2.com/products/sugar-sell/discuss) ## Pricing Options Pricing provided by Sugar Sell. ### Sell Essentials $19.00 Per Month ### Sell Standard $59.00 Per Month ### Sell Advanced $85.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/sugar-sell/pricing) Sugar Sell Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c7667c650c352acba4bfca38ee89457b/agentforce-sales-formerly-salesforce-sales-cloud.png "Product Avatar Image") Agentforce Sales 4.4/5(25,873) [ Compare Now ](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-sugar-sell) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9a4b1c59a10899f84ef2b2071e2037ce/dynamics-365-sales.png "Product Avatar Image") Microsoft Dynamics 365 Sales 3.8/5(1,623) [ Compare Now ](https://www.g2.com/compare/dynamics-365-sales-vs-sugar-sell) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d9d3ff178178a1f790a9d6114e104471/zoho-crm.png "Product Avatar Image") Zoho 4.1/5(2,947) [ Compare Now ](https://www.g2.com/compare/sugar-sell-vs-zoho-crm) ##### ##### Sugar Sell Features Sales Force Automation Contact & Account Management Opportunity & Pipeline Mgmt. Task / Activity Management Marketing Automation Email Marketing Campaign Management Lead Management Customer Support Case Management Customer Support Portal Knowledge Base Reporting & Analytics Reporting Dashboards Forecasting [ View More Features ](https://www.g2.com/products/sugar-sell/features) ##### Categories on G2 [CRM](https://www.g2.com/categories/crm) ##### Explore More [What PR analytics tools handle GDPR-compliant media monitoring for European brands that need to track press coverage without creating data privacy issues?](https://www.g2.com/discussions/what-pr-analytics-tools-handle-gdpr-compliant-media-monitoring-for-european-brands-that-need-to-track-press-coverage-without-creating-data-privacy-issues)[Best platforms for automating merchandising strategies](https://www.g2.com/discussions/what-are-the-best-platforms-for-automating-merchandising-strategies)[What is the top case management software for large law firms?](https://www.g2.com/discussions/what-is-the-top-case-management-software-for-large-law-firms) [What are the best library management systems for education teams with limited IT support?](https://www.g2.com/discussions/what-are-the-best-library-management-systems-for-education-teams-with-limited-it-support)[What's the best PIM tool for service industry](https://www.g2.com/discussions/what-s-the-best-pim-tool-for-service-industry)[Pros and Cons Details](https://www.g2.com/products/sugar-sell/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)