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SugarCRM

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1,169 reviews
  • 6 profiles
  • 8 categories
Average star rating
4.0
Serving customers since
2004

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Sugar Sell

768 reviews

Sugar Sell gives B2B sales teams the tools they need to manage complex accounts, long sales cycles, and repeat business. Reps use personalized dashboards to track deals, manage customer interactions, and get clear recommendations for their next best steps. Sales leaders gain real-time insights into pipeline health and team performance, helping them forecast accurately and drive consistent results. With no-code configurations, Sugar Sell adapts to your unique sales processes. It integrates seamlessly with email, calendar, and ERP systems, giving sales teams the information they need to build stronger customer relationships.

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Sugar Market

215 reviews

Sugar Market helps marketing teams create campaigns faster, engage leads across channels, and deliver better prospects to sales. Marketers can build emails, forms, and landing pages with no-code tools, personalize outreach with insights, and track engagement across the full buyer journey. Built-in lead scoring and predictive intelligence help teams focus on the leads most likely to convert. With clear reporting and seamless integration into sales systems, Sugar Market makes it easier to show what’s working – and where to focus next.

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sales-i

137 reviews

sales-i helps sales teams turn ERP data into clear, actionable insights. It shows buying patterns, flags gaps in customer purchases, and highlights new sales opportunities. Reps get real-time alerts and account snapshots to prepare for meetings faster. Leaders can track trends across products, customers, and sales teams without digging through reports. With sales-i, you can protect existing revenue, find upsell opportunities, and stay one step ahead of customer needs.

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Sugar Serve

35 reviews

Sugar Serve helps customer service teams manage cases, meet SLAs, and deliver better support across every channel. Agents get a complete view of customer interactions and the tools to resolve issues quickly, without switching between systems. Leaders can monitor case trends, service performance, and customer satisfaction with built-in reports and dashboards. With omnichannel engagement, self-service options, and automated workflows, Sugar Serve simplifies customer support and helps teams improve service quality while reducing costs.

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SugarCRM Google Calendar

12 reviews

SugarCRM Google Calendar is a plugin that integrates both platforms. If you use this extension then all of your Google Calendars will automatically sync with SugarCRM. In this way, you will be able to keep track of your upcoming meetings, events, and tasks from either platform. In addition to this, the user can easily schedule meetings from SugarCRM and they will instantly sync with Google Calendar as well. Our extension works both ways and in real-time.

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SugarCRM

2 reviews

Profile Name

Star Rating

582
366
138
40
43

SugarCRM Reviews

Review Filters
Profile Name
Star Rating
582
366
138
40
43
Tarun K.
TK
Tarun K.
Founder and CEO - Salesforge Panda | G2 Icon | 11x Salesforce Certified | On the Path to Salesforce CTA | Integration, Data and Sharing and Visibility Architect | Slack, Data☁️& Service☁️Consultant | Agentforce Specialist
11/28/2025
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review

A unified CRM that keeps teams connected

I used SugarCRM Solution Suite for a client project where we needed one platform to manage sales, marketing and service without juggling multiple tools. What stood out early was how the system pulls everything into a unified customer view. Having a clear customer 360 view made it much easier to see sales history, marketing interactions and open support cases in one place instead of searching across tabs or tools. Setting it up took some time because SugarCRM Solution Suite is highly flexible. We configured custom workflows, automations and a few sales processes and once everything clicked, the daily use became smooth. I liked that the interface stays consistent across modules, so learning new parts of the Suite didn’t feel difficult. On the sales side, Sugar Sell helped the team prioritize opportunities better and manage the pipeline more effectively. The forecasting tools and insights came in handy, especially when we needed clarity on which deals were actually moving. The Revenue Intelligence features were useful because It pulls data from connected systems and shows upsell opportunities or customers at risk of churning without extra manual effort. For marketing, Sugar Market made it easier to create campaigns and track engagement. Lead scoring worked well for identifying warm prospects and being able to tie those leads back into the unified view helped a lot with handoffs to sales. The service team used Sugar Serve for case management. Features like routing, SLA configuration and multi-channel support (email, chat, voice) helped them respond faster. Centralizing customer interactions improved the accuracy of service conversations, giving agents full visibility into each customer’s history. We also configured the Microsoft Connector in SugarCRM Solution Suite, which uses OAuth2 to connect to Microsoft API services. This setup allowed us to sync emails through Exchange online and access OneDrive and SharePoint via the Cloud Drive dashlet feature. Once the connector and permissions were properly set, attaching or retrieving files directly inside SugarCRM Solution Suite became much easier. The customer support team was helpful whenever we needed guidance and the documentation made the integration straightforward to follow. One thing I appreciated was how easily SugarCRM Solution Suite connected with other systems. The open API and ERP integration options were helpful since the client had a few legacy systems that still needed to be part of the workflow. Overall, SugarCRM Solution Suite felt like a flexible platform that could scale with different teams. It took effort to configure everything the way we wanted, but once the workflows, automations and integrations were in place, it became a solid day-to-day system. The combination of automation, AI-driven insights and the unified customer view made work across sales, marketing and service feel more connected and organized.
April F.
AF
April F.
Chief Of Staff at Pop! Promos
11/25/2025
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

A reliable, customizable CRM platform - our team is happy!

new functionality - like formatting dropdown values adds more customization and ability to visually identify areas to focus on on the record and in a list. Dashboards have really improved over time.
Vikas K.
VK
Vikas K.
10/30/2025
Validated Reviewer
Review source: Organic Review from User Profile

Sugar Sell Makes Lead Tracking Effortless with Powerful Automation and AI

As i work in the company which is product based and they have there own SAAS based application , we have large set of sales Team, so they use sugar-sell,its very easy to track the leads and the dashboard is great as well, its very simple clean and we can customize, the automation feature is great, its save lot of time as it automatically send reminders and update the records, andSugar Predict AI feature is help us focusing on leads which is potential that can we can crack it

About

Contact

Phone:
+1 (408) 454-6900
HQ Location:
Cupertino, CA

Social

@SugarCRM

What is SugarCRM?

Sugar gets timely predictive insights in the hands of the right people, empowering companies to anticipate and fulfill customer needs — before they realize they have them. These businesses are able to create customers for life, and have a sustainable competitive advantage.

Details

Year Founded
2004