# Shopper Approved Reviews
**Vendor:** Shopper Approved  
**Category:** [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 235
## About Shopper Approved
Since 2010, Shopper Approved has helped over 25,000 online businesses collect up to 10x more ratings and reviews than any other review platform online. Not only is Shopper Approved one of the leading online review platforms in the world, but we&#39;re also the #1 Rated Review Platform - with a 4.8-star rating on G2, a 4.8-star rating on Capterra, and a 4.7-star rating on Trustpilot (our direct competitor). We&#39;re also a two-time award-winning Inc. 500 company, an official Google Review Partner, and we have an A+ BBB rating. The thing that really sets Shopper Approved apart is our unique ability to help our clients to collect up to 10x more reviews than their competitors, and then display those reviews in as many strategic locations as possible, which drives more visibility, credibility, traffic, and conversions. Unlike other review platforms, we take a holistic, highly strategic approach to reviews and other forms of User-Generated Content (like Q&amp;A), which, when search-optimized, gives our clients to ability to drive up to 4x more traffic to their website, and up to 9x higher conversion rates on individual product pages. We also offer a Double Your Reviews Guarantee - the first of its kind in the industry. Bottom line, if you just want reviews in order to check a box, then it doesn&#39;t really matter which review platform you use. But if you want to get more traffic and conversions, and become a leader in your industry, you want Shopper Approved. We have the reputation and the results that you need to take your company to the next level. If you want to see if we&#39;re a good fit, sign up for a free demo. There&#39;s no pressure and no obligation.



## Shopper Approved Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Shopper Approved, benefiting from its seamless integration and reliable review collection. (9 reviews)
- Users value the **responsive customer support** from Shopper Approved, enhancing their experience and simplifying setup and use. (5 reviews)
- Users value the **effective reputation management** of Shopper Approved, enhancing SEO and boosting conversions reliably. (5 reviews)
- Users find **Shopper Approved very easy to set up** , allowing for quick implementation and smooth operation. (5 reviews)
- Users commend the **visibility growth** achieved with Shopper Approved, enhancing SEO and boosting customer engagement effectively. (5 reviews)
- Users value the **easy integrations** of Shopper Approved, enhancing efficiency in collecting and managing customer reviews. (4 reviews)
- Users value the **helpful service** from Shopper Approved, enhancing business growth through honest customer reviews and data access. (4 reviews)
- Users praise the **efficient integrations** of Shopper Approved, enhancing data collection and supporting effective marketing strategies. (4 reviews)
- Users rave about the **significant review increase** facilitated by Shopper Approved, enhancing customer engagement and satisfaction. (4 reviews)
- Users appreciate the **effective review management** offered by Shopper Approved, enhancing customer engagement and boosting reputation. (4 reviews)

**What users dislike:**

- Users find the **admin interface outdated** and lacking modernization, impacting overall user experience and functionality. (4 reviews)
- Users criticize the **poor interface design** of Shopper Approved, noting its outdated look and lack of customization options. (4 reviews)
- Users find Shopper Approved to be **expensive** due to inconsistent pricing and a lack of transparency in costs. (3 reviews)
- Users find the **difficult navigation** of Shopper Approved&#39;s dashboard and admin panel cumbersome and challenging to manage. (2 reviews)
- Users find the **layout issues** in Shopper Approved&#39;s admin interface cumbersome and in need of modernization for better usability. (2 reviews)
- Users are disappointed by the **missing features** , particularly in multilingual support and advanced marketing analytics. (2 reviews)
- Poor Design (2 reviews)
- Contact Issues (1 reviews)
- Users find the **dashboard difficult to navigate** , impacting their ability to efficiently find needed information. (1 reviews)
- Delays (1 reviews)

## Shopper Approved Reviews
  ### 1. Seamless Integration, Exceptional Customer Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Charlotte S. | Director, Product, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 22, 2026

**What do you like best about Shopper Approved?**

I love the integration at checkout and the seamless experience it provides for customers. It makes it much easier for us to obtain feedback and reviews from customers without as much effort, reducing friction at checkout or post-purchase. This really helps us boost our satisfaction score and be more responsive to customer feedback. I also love their support services; they’re always helpful when we have an issue. The initial setup was easy, basically plug and play, with the help of the implementation manager. Shopper Approved has significantly higher conversion for review completion compared to post-purchase email campaigns, with the integration at checkout and follow-up by email weeks later resulting in much more engagement.

**What do you dislike about Shopper Approved?**

Everything is easy for me other than dealing with billing. The separate portal is hard to access, but the service team is helpful if I need anything.

**What problems is Shopper Approved solving and how is that benefiting you?**

I use Shopper Approved for post-purchase customer reviews, boosting conversion rates fivefold with checkout integration and follow-up emails. It streamlines feedback collection, improves our satisfaction score, and ensures early intervention for customer issues, enhancing overall journey insights and satisfaction.

  ### 2. Empowers B2B with Seamless Feedback Collection

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 22, 2026

**What do you like best about Shopper Approved?**

I really appreciate that Shopper Approved allows us to respond to customer feedback. It's been instrumental in addressing customer issues and motivating our team with positive feedback. The integration with our storefront is seamless, and the automation feature helps us reach out for additional feedback after product delivery, keeping our review feed fresh. Furthermore, shoppers have mentioned that reading the natural, unbiased user-generated reviews on our website influenced their purchasing decisions. The initial setup of Shopper Approved was straightforward, and integrating it with our Magento storefront was smooth and without any challenges.

**What do you dislike about Shopper Approved?**

The email for collecting reviews can only be partially customized, which is limiting when trying to align with our brand's policy guidelines. It would be useful to have a feature that allows us to send periodic bulk requests for reviews to run campaigns and ensure we reach out to customers again for feedback. Additionally, it would be beneficial if the user-generated content (UGC) could be part of Google Reviews, as it currently isn't showing there.

**What problems is Shopper Approved solving and how is that benefiting you?**

I use Shopper Approved to collect customer reviews, The UI integration was perfect and it blended with our storefront without any performance leg. understand feedback, and improve services. It helps us display new reviews prominently, boosting buyer trust and guiding purchases. Integration and automation with our storefront work smoothly, enhancing customer engagement and staff motivation. It is worth having it at the cost they are charging.

  ### 3. Trust-Building Made Easy with Shopper Approved

**Rating:** 4.5/5.0 stars

**Reviewed by:** James D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 21, 2026

**What do you like best about Shopper Approved?**

I find Shopper Approved easy to use and appreciate its plug-in ability. We can easily display our reviews via our website. I like that customers don't need a profile to leave a review, unlike Google or Yelp. Additionally, I mentioned that the initial setup was pretty easy, which is a plus. We've had shopper approved for decades and overall have had a pretty good experience with it.

**What do you dislike about Shopper Approved?**

I guess maybe the lack of AI impact relative to someone like Trustpilot. We notice that Trustpilot ratings get pulled into AI references like ChatGPT and such.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved lets potential customers see shared client experiences, building comfort and trust. It's easy to use, plugs into our website for displaying reviews, and doesn't require customers to have profiles like Google or Yelp.

  ### 4. Effortless Integration, Boosted Sales

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lisa G. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 23, 2021

**What do you like best about Shopper Approved?**

I like that Shopper Approved was an easy integration even several years ago, and since then we've collected 5,000 reviews. I feel that this has helped increase sales. It's reasonably priced; at the current price, it helps pay for itself.

**What do you dislike about Shopper Approved?**

I can't think of anything negative

**What problems is Shopper Approved solving and how is that benefiting you?**

Customers can check out other shopper's experiences with us, which helps increase sales. The easy integration and reasonable pricing make it pay for itself.

  ### 5. Excellent Support and Integrations, But Admin Interface Needs Improvement

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ifeoma E. | Operational Supervisor , Health, Wellness and Fitness, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 26, 2025

**What do you like best about Shopper Approved?**

Shopper has a magnificent customer service experience that makes onboarding very easy and quick response when some challenges appear 
The program focuses on websites integrations, which makes collecting data more efficient, snd supports SEO and other marketing plans
The program has considerable rates, which allows us have value for money and solve our problems efficiently 
The platform enables syndication of different insights to multiple platforms that includes Google Shopping among others to help in conversion and drive better traffic

**What do you dislike about Shopper Approved?**

Shopper Approved admin interface is less modern with some performance complications, which causes some confusion 
The inconsistencies experienced in pricing is something also discouraging, and this lowers the budgeting effectiveness

**What problems is Shopper Approved solving and how is that benefiting you?**

We use Shopper Approved to capture merchant’s feedback and authentic reviews, from different eCommerce apps and this makes it proficient to gather customer feedback 
The reviews and customer ratings are also visible and this makes our ranking more consistent and we get more customers 
The reviews we get from merchants and clients helps us build trust with prospective clients, ensuring that we have a positive traffic
The syndication of reviews to multiple channels makes us get a positive public reputation

  ### 6. Easy Integration, But Pricey for Value

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Printing | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 04, 2022

**What do you like best about Shopper Approved?**

I like Shopper Approved for its easy integration, which makes it fairly straightforward to integrate the code into our site and email reminders. I also appreciate the good visibility it provides, as reviews can be seen in Google search reviews. The initial setup was easy to handle.

**What do you dislike about Shopper Approved?**

The system is expensive for what it does, impact on Google search results could be better.

**What problems is Shopper Approved solving and how is that benefiting you?**

I use Shopper Approved for review collection. It meets our e-commerce need for 3rd party store reviews. It's easy to integrate into the site and enhances visibility with reviews appearing in Google search.

  ### 7. High Customer Engagement with Shopper Approved Surveys and Reviews

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2026

**What do you like best about Shopper Approved?**

I've found high engagement from our customers with Shopper Approved email and in-site surveys.

**What do you dislike about Shopper Approved?**

I don't have anything bad to say about Shopper Approved after two years of using their review collection product.

**What problems is Shopper Approved solving and how is that benefiting you?**

They are helping us collected verified reviews of our products and service.

  ### 8. Easy Integration and Clear Customer Follow-Through

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Printing | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 24, 2026

**What do you like best about Shopper Approved?**

We love how the process follows through with customers, making sure they understand what the communication is about, and we also appreciate how easy it is to integrate with other feedback systems.

**What do you dislike about Shopper Approved?**

there are a lot of communications and emails, that we wish could be cut back

**What problems is Shopper Approved solving and how is that benefiting you?**

it is keeping us visible on the net, offering great feedback support that is viewed highly by other platforms. Thus getting us more organic visits and walkins

  ### 9. Good for basic reviews but limited for serious marketing analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jojo p. | Software Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 31, 2025

**What do you like best about Shopper Approved?**

Really easy to set up and use - had our review system running within a day. The customer review collection is automated and works well, plus the review display widgets look clean on our website and seem to boost conversion rates.

**What do you dislike about Shopper Approved?**

Super limited when it comes to marketing analytics and tracking social media performance. You basically just get basic review data and can't see how your social campaigns or influencer partnerships are actually impacting sales, which is what we really needed for our business.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved is solving our customer trust and credibility issues by automatically collecting and displaying genuine reviews on our website. It's helping us build social proof which has definitely increased our conversion rates - customers feel more confident buying when they see real feedback from other buyers. The automated review collection saves us tons of time since we don't have to manually chase customers for reviews anymore, and having those star ratings show up in Google search results has improved our click-through rates too.

  ### 10. The best platform for reviews

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Airlines/Aviation | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 30, 2025

**What do you like best about Shopper Approved?**

Shopper Approved has been a valuable addition to our business. It makes it easy to collect verified product reviews, which has significantly boosted customer trust and increased conversions. The platform is intuitive and was simple to implement within our existing systems. Their customer support team has been consistently responsive and helpful whenever we’ve had integration questions. With daily automations in place, we no longer have to manually remind customers to leave reviews helping our team to focus on other priorities.

**What do you dislike about Shopper Approved?**

We haven't had any difficulties utilizing Shopper Approved.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved helps us collect reviews automatically, which has made a big difference in growing our online store. The verified reviews boost our SEO and help us show up higher in search results. More reviews also give new customers the confidence to buy, so we’ve seen an increase in conversions. It’s been an easy way to grow our visibility and sales without adding more work for our team.

  ### 11. Recommending, for a friend!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Al H. | Operations Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 23, 2025

**What do you like best about Shopper Approved?**

I appreciate how easily Shopper approved integrates in our existing product to provide a quick and seamless review platform.

**What do you dislike about Shopper Approved?**

What's not to like?  If we ever had an issue we have been able to contact and communicate with the team with little to no friction.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper approved helps solve the problem of review acquisition.  We are able to monitor all reviews in one place, while having a trusted resource make follow-up requests that deliver on time to our clients inboxes.

  ### 12. Efficient Review Collection

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alexander G. | Business Development Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2025

**What do you like best about Shopper Approved?**

What I like best about Shopper Approved is how seamlessly it helps collect and display authentic customer reviews across multiple platforms. The automated review requests save us a ton of time, and the ability to syndicate reviews to Google, Bing, and other search engines really boosts our visibility and SEO. Their customer support team is also very responsive and helpful, which makes setup and ongoing use smooth. The dashboard is intuitive and gives clear insights into customer feedback trends.

**What do you dislike about Shopper Approved?**

While Shopper Approved offers great functionality, the interface could use a more modern update, it feels a bit outdated compared to other review platforms. Also, some customization options for the review display widgets are limited unless you upgrade to higher-tier plans. It would be helpful if more features were included in the base package, especially for smaller businesses with limited budgets.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved helps us collect verified customer reviews automatically, which solves the challenge of building trust and social proof at scale. Before using it, gathering reviews was inconsistent and time-consuming. Now, the process is streamlined, automated review requests go out post-purchase, which has significantly increased our review volume and quality. These reviews also get syndicated to search engines like Google, which improves our SEO and helps increase click-through rates and conversions. It’s a valuable tool for strengthening our online reputation and driving more qualified traffic to our site.

  ### 13. Great Platform for Verified Reviews

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 23, 2025

**What do you like best about Shopper Approved?**

They make sure their reviews are from actual, verified customers. Not just anyone can hop on and review a company, you only are allowed once you are a customer. That way you know they are real.

**What do you dislike about Shopper Approved?**

Their dashboard is a little clunky and difficult to navigate.

**What problems is Shopper Approved solving and how is that benefiting you?**

We wanted a review platform that showed verified customers reviews of our product. We are an international company, and cannot rely on local Google reviews. This is a great way to get reviews from all over the U.S.

  ### 14. Great at Managing Reviews for Your Site.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Krista G. | Marketing Manager, Automotive, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 24, 2025

**What do you like best about Shopper Approved?**

Shopper approved offers great ways to put reviews with widgets for website pages, product pages, in emails, WordPress pages, and more. They also do more than just reviews and drop features to use as well.

**What do you dislike about Shopper Approved?**

No issues have been reported so far with Shopper Approved, so we are very happy with it!

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper approved is sending emails to out customer gaining reviews for out website and products, providing us feedback we can act on.

  ### 15. The Only Review Company We Need

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 20, 2025

**What do you like best about Shopper Approved?**

We get increases our reviews by 10K each year and they are constantly updating their platform with ways to help is connect with our audience and drive more revenue.

**What do you dislike about Shopper Approved?**

We have been with them for over a decade and still do not have a negative thing to say.

**What problems is Shopper Approved solving and how is that benefiting you?**

We want customers new and old to trust us and these reviews help showcase we are here to help.

  ### 16. Easy, and helpful to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adam J. | Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 20, 2024

**What do you like best about Shopper Approved?**

How easy it is to communicate when needing help

**What do you dislike about Shopper Approved?**

That customers cannot share images with their reviews

**What problems is Shopper Approved solving and how is that benefiting you?**

We are gaining more reveiws and creating a good reputation

  ### 17. Great app and customer service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eleni R. | Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 29, 2022

**What do you like best about Shopper Approved?**

The 2 step review process is smart and works! It's easy to manage reviews and respond to customers. And Shopper Approved customer service is responsive and fast.

**What do you dislike about Shopper Approved?**

Nothing. Everything has been working well.

**What problems is Shopper Approved solving and how is that benefiting you?**

It allows us to obtain reviews at point of purchase on both the shopping experience and the product itself.

  ### 18. Reviews that work and great support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about Shopper Approved?**

The implemantion is very easy for a basic integration, but they also offer the ability to do a custom integration through their API as well. They also make it easy to localize the reviews as well which is great.
The review collection process is fantastic, they make it easy for customers to leave reviews and as a result they collect a lot of reviews.
Their support staff is willing and able to help with any issue you have and they are proactive. If they recognize and issue they reach out to you with a solution.

**What do you dislike about Shopper Approved?**

Their admin panel takes a little getting used to. Probably a little easier with a single site, but with multi site it is a little cumbersome. Everything works and works well, just probably could be organzied a little better and switching between sites could be a little better.

**What problems is Shopper Approved solving and how is that benefiting you?**

Site reviews are paramount in building customer trust and Shopper Approved has been fantastic.

  ### 19. Seamless Review Management and Integration with Shopper Approved

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 11, 2024

**What do you like best about Shopper Approved?**

The support team at Shopper Approved did an outstanding job migrating over 250k+ product reviews from BigCommerce to Magento, ensuring a smooth and efficient transition without any data loss or issues. The integration process is incredibly straightforward, saving valuable time and resources. The documentation provided is thorough and easy to follow, guiding us through each step of the integration process and troubleshooting any issues that arose. Overall, their dedicated support and well-structured approach made implementing and using the platform a seamless experience.

**What do you dislike about Shopper Approved?**

I can't think of anything right now;the platform meets our needs well so far.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved simplifies the management and migration of reviews, resolving the complexities of transferring over 250k reviews from BigCommerce to Magento. The straightforward integration and helpful documentation save time and effort, ensuring smooth operation. It effectively handles our Magento multi-store setup, and its intuitive UI makes navigation and management straightforward.

  ### 20. Great review company, good options for online access etc

**Rating:** 4.0/5.0 stars

**Reviewed by:** Stewart S. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2025

**What do you like best about Shopper Approved?**

easy to use iframes, reliable, dont recall any downtime at all. Priced well within its field.

**What do you dislike about Shopper Approved?**

Facebook sharing has been broken for literally, years.

**What problems is Shopper Approved solving and how is that benefiting you?**

customers need to see reviews from other humans.

  ### 21. Solid Review Company Option

**Rating:** 3.5/5.0 stars

**Reviewed by:** Warren M. | Lead, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 24, 2024

**What do you like best about Shopper Approved?**

Ease of use and customer support has always been helpful indentifying opportunities to expand our copmanies reach without being overly pushy or feeling as if they are simply trying to "sell" us unneeded options.

**What do you dislike about Shopper Approved?**

A bit more communication is always nice to have but overall this is a very low issue.

**What problems is Shopper Approved solving and how is that benefiting you?**

Review management allows us to help identify issues with our site we might not know about.  Sometimes customers leave feedback about issues we are completely unaware of.

  ### 22. Highly valuable service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian . | Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 29, 2024

**What do you like best about Shopper Approved?**

The software is easy to use and quickly produced positive results for our store testimonials. The sheer number of responses we've received is impressive. The survey flow creates an additional touchpoint with our customers that is a value add. The Shopper Approved team is attentive, always clearly addresses our concerns, and is open to constructive feedback.
The daily report is always in my email, with a quick look I can determine if 
 I can move on or easily jump in and tackle any reviews that would benefit from a follow-up.

**What do you dislike about Shopper Approved?**

One must accept that e-commerce requires multiple paid services. While this is another additional expense review collection should be a high priority.

**What problems is Shopper Approved solving and how is that benefiting you?**

The integration and syndication of reviews were streamlined, and while it runs in the background with little attention needed I can focus on high-level tasks. If we receive a review that we want to appeal the process is quick and easy. Our customers love our products and now can easily share their experiences for others to consider, and they are at a high rate.

**Official Response from DJ Sprague:**

> Thank you, Brian, for your review. We appreciate serving you and your feedback about the ease of use and the high volume of reviews.  We love our support team and are happy to hear that they are living up to your standards. 

  ### 23. Tried several others,  this is the best by far

**Rating:** 5.0/5.0 stars

**Reviewed by:** Todd M. | CEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2025

**What do you like best about Shopper Approved?**

Great service and they don't try to compete with you for your SEO terms like the other guys.  You get full access to your own review data to use on our own site in whatever format you want.

**What do you dislike about Shopper Approved?**

Maybe a better internal search feature to find reviews

**What problems is Shopper Approved solving and how is that benefiting you?**

Collecting all our reviews and providing  them to us via API for use on our own website

  ### 24. Shopper Approved has been great to us

**Rating:** 3.5/5.0 stars

**Reviewed by:** Chris M. | President, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 16, 2024

**What do you like best about Shopper Approved?**

Their service level, their genuine desire to add value, has always been strong.  I have not felt oversold or bombarded by features and benefits that we do not need.  In the 10+ years we've been with Shopper Approved they have consistently offered real value and human service, which is saying a lot when too many vendors reduce us to chat, email, cases numbers and generic CSRs if absolutely necessary.

**What do you dislike about Shopper Approved?**

Tech dev has lagged a little bit sometimes.  Not generally a big deal, but occassionally we don't the functionality we need.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved helps us build rapport with potential new customers by helping us collect great reviews from past customers

  ### 25. Shopper Approved delivers what is promises

**Rating:** 5.0/5.0 stars

**Reviewed by:** James D. | Co-owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2022

**What do you like best about Shopper Approved?**

The ability to monitor and manage reviews that we receive from customers. Also, the ability to display these reviews on our site. ShopperApproved is easy to use and understand as well,a nd we rely on the reviews it generates year round. Our webhost's tech people were able to install the software easily.

**What do you dislike about Shopper Approved?**

We've run into very few technical difficulties here and there, but when we do, their customer support always provides a solution.

**Recommendations to others considering Shopper Approved:**

I absolutely recommend Shopper Approved to any sites looking to gain customer trust.

**What problems is Shopper Approved solving and how is that benefiting you?**

We have had numerous customers say that they placed an order with us due to the reviews collected by Shopper Approved. The fact that these reviews are automatically published on our site allows our online reputation to shine.

  ### 26. The Best Review Tool for Ecomm Business On  the Market Today

**Rating:** 4.5/5.0 stars

**Reviewed by:** Eszter D. | Director Of Ecommerce, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2024

**What do you like best about Shopper Approved?**

I first started to use Shopper Approved about 5 years ago and it offers the BEST customer service and support you with set up and management every step of the way! Their platform is very user-friendly, easy to use and offers great integrations.

**What do you dislike about Shopper Approved?**

You get what you pay for! Shopper Approve is more expensive than most of its competitors but you get great value.

**What problems is Shopper Approved solving and how is that benefiting you?**

It's challenging to get reviews for ecommerce business but it is cruicial for building a successful brand! Users look for reviews and website that offer them have much higher conversion rates! Shopper Approved makes it so easy by allowing reviews to be requested automatically. They also offer a Q&A service that lightens the load for your customer service team by allowing people to leave questions on a product page and your team can reply publicly so others can see it. Both the Review and Q&A features are great for search engine optimization.

  ### 27. Outstanding Customer  Review Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 20, 2024

**What do you like best about Shopper Approved?**

The backend interface is user-friendly and intuitive, making it simple to manage and analyze our customer feedback. This has significantly improved our ability to engage with customers and respond to their reviews in real-time.

What stands out the most is the excellent support provided by the Shopper Approved team. Their customer service is top-notch, with knowledgeable representatives available to assist with any questions or issues that arise. 

The combination of an easy-to-use interface, effective backend tools, and outstanding customer support makes it a five-star solution for managing our online reviews.

**What do you dislike about Shopper Approved?**

Would like to see more syndication options to other marketplaces included without incuring extra costs.

**What problems is Shopper Approved solving and how is that benefiting you?**

Displaying our reviews in Google Shopping and Managing our customer reviews.

  ### 28. See what your customers think

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sherri  D. | General Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 06, 2023

**What do you like best about Shopper Approved?**

It creates a good visual for our potential customers to see what actual customers have to say about our product. Having the number of ratings as well as the milestone badges helps to add credibility as well.

**What do you dislike about Shopper Approved?**

We received some negative customer feedback from the questions as soon as they completed a purchase being too quick to be able to answer.  I have never had a customer respond back to me if I have reached out through the program to them over an issue.

**What problems is Shopper Approved solving and how is that benefiting you?**

Having all of the reviews on the website for potential customers to see adds credibility to our product and website. Also seeing the number of reviews that have been submitted over time helps as well.

  ### 29. Easy to install and works well

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matt L. | CEO, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 24, 2024

**What do you like best about Shopper Approved?**

Shopper Approved is easy to install and has several nice site components available. You can run a full-blown review page and embed it in your site, or take snippits that display random reviews on your site. there is a follow-up email system that asks your customers about their experience and it does convert.

i don't think we've even needed to contact support in the more than a decade using their services. It just works.

**What do you dislike about Shopper Approved?**

There's not much to dislike honestly. The prices have gone up some for newer accounts, but they have honored our original sign-up pricing which is a very good business decision to retain our business.

**What problems is Shopper Approved solving and how is that benefiting you?**

They solve the problem of having to host our reviews on our own web site. This means that migration of reviews every time we do a site refresh is simple. They also handle syndication of reviews across several other review sites which is very helpful in getting the reviews in front of eyeballs.

  ### 30. Gets reviews quickly

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 02, 2023

**What do you like best about Shopper Approved?**

A quick way to build up reviews quickly.

**What do you dislike about Shopper Approved?**

The price has gone up over the years, now quite expensive

**What problems is Shopper Approved solving and how is that benefiting you?**

Provides us with reviews that are accepted by google.

  ### 31. Great enhancement for my wesite

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 27, 2024

**What do you like best about Shopper Approved?**

Whether its customer reviews or product reviews, Shopper Approved is a very insightful tool for my company.  The platform is easy to navigate and full of information.  We also enjoy hearing tips and ideas from Shopper Approved representitives.

**What do you dislike about Shopper Approved?**

No downside that I can see.  I have no complaints so far.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved is helping my site visitors have the confidence to shop with us.  Also, visitors are helped by all of our product reviews.  It guides them on making an informed purchase.

  ### 32. A good company to collect cusomer review with excellent support.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kumar I. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

The platform is excellent and you get good timely support.

**What do you dislike about Shopper Approved?**

There is no downside to using shopper approved.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved is a valuable tool for businesses to gather feedback and reviews from customers. By collecting these reviews, businesses can showcase the positive experiences of their customers, which in turn helps build trust with potential customers and enhances the brand's reputation. Positive reviews  also attract new customers and encourage repeat business, ultimately contributing to the growth and success of the business.

  ### 33. Great Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Neil W. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

I've been using Shopper Approved to get reviews for Turnkey Parlor Ice Cream Equipment Superstore for many years. Easy to implement, easy to request reviews and just easy in general.  The cost is also very fair for the service they deliver.

**What do you dislike about Shopper Approved?**

I don't dislike anything about Shopper Approved

**What problems is Shopper Approved solving and how is that benefiting you?**

It is an easy platform to use. We run an honest business and do the best we can for our customers before and after the sale and our reviews support that culture.

  ### 34. Great Option for third party credibility

**Rating:** 4.5/5.0 stars

**Reviewed by:** Katie W. | Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 20, 2024

**What do you like best about Shopper Approved?**

I like the option to respond to the reviewer and make the experience right.

**What do you dislike about Shopper Approved?**

I can't say there is anything that I dislike.

**What problems is Shopper Approved solving and how is that benefiting you?**

It probides third party credibiliity.

  ### 35. Some difficulties, especially for a smaller startup, but overall,  would recommend

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marianna "Yana"  D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2024

**What do you like best about Shopper Approved?**

Their team was willing to work with my ISP to integrate their code.  Only a few hiccups, but worked well over all to install and start collect reviews.  I like their integration with a google related AnswerBase, which collects questions asked in a google search setting and gives you the opportunity to answer them, complete with ability to enrich the answer with links, images and attributions.

**What do you dislike about Shopper Approved?**

If you don't have dedicated staff it can be taxing to update and monitor.  It used to be very difficult just to get a simple question answered (they have extensive online resources - but who has the time to wade through them?), sometimes you just want to talk to a human being, they seem more willing to do that now.

**What problems is Shopper Approved solving and how is that benefiting you?**

I think they are helping to raise online awareness of the brand as the reviews do appear in search engines.  I believe they raise our ability to persuade customers to give our technology a try over the competition, due to the high ratings we tend to get.

  ### 36. Shopper Approved Works Great For Coolhorse

**Rating:** 4.5/5.0 stars

**Reviewed by:** Matt H. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

We really like how automated the process is for getting reviews for our company.  It was very easy to set up and runs without any problems.

**What do you dislike about Shopper Approved?**

We would like to be able to send you different review requests for different categories within our company

**What problems is Shopper Approved solving and how is that benefiting you?**

They are exploring helping us set up different types of reveiws that can be sent to different types of customers

  ### 37. Shopper Approved

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jason G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2024

**What do you like best about Shopper Approved?**

Easy to use, support staff is very responsive, reviews are collected by shopper approved so they are google verified

**What do you dislike about Shopper Approved?**

Alittle pricy, I think our original plan was 99 a month and it has gone up to 319. and they do not have a shopify app yet so we have to manually implement the codes

**What problems is Shopper Approved solving and how is that benefiting you?**

They updated our code after it failed to work after a shopify update

  ### 38. Truly exceptional software company

**Rating:** 5.0/5.0 stars

**Reviewed by:** Whit S. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

ShopperApproved is the very best of an increasing number of review platforms. They only allow honest reviews from actual customers. Our business has grown significantly since we signed up with them to measure the satisfaction of our customers in a clearly honest way. They are a pleasure to work with.

**What do you dislike about Shopper Approved?**

We researched several companies before choosing ShopperApproved. There is nothing I would suggest they do to improve.

**What problems is Shopper Approved solving and how is that benefiting you?**

We are a small but growing company,
 in business for only ten years. They help us show how good we are, even though we don't yet have a wide spread reputation.

  ### 39. Five Stars for Shopper Approved

**Rating:** 5.0/5.0 stars

**Reviewed by:** De I. | President, CEO, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 25, 2024

**What do you like best about Shopper Approved?**

Shopper Approved has been instrumental in helping our customers to achieve a more prominent rank in google search and seamlessly integrates with the website for review pages or at the product detail page for more specific reviews. Their customer service is supreme! We always recommend this great tool to our eCommerce clients.

**What do you dislike about Shopper Approved?**

The only downside I have seen is affordability for our smaller customers who do not see the value in the results.

**What problems is Shopper Approved solving and how is that benefiting you?**

Gathering all reviews into one easy-to-use portal for management.

  ### 40. Really Easy software and excellent customer support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ben M. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

Love Shopper Approved. They help collect data better than any other software I have used before. We have been in business for 20 years and consider Shopper Approved vital to our stack.

**What do you dislike about Shopper Approved?**

I really don't have anything. No downsides.

**What problems is Shopper Approved solving and how is that benefiting you?**

Collected reviews from Shoppers and emailed them for product reviews after using it.

  ### 41. ShopperApproved.com is a perfect fit for my business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joe I. | Technical Support Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 29, 2024

**What do you like best about Shopper Approved?**

I like the simple integration, great support and fast too and easy of use

**What do you dislike about Shopper Approved?**

I can't think of anything negative at this point in time

**What problems is Shopper Approved solving and how is that benefiting you?**

We are a software company so we need to show legitimacy and having detailed reviews and comments from customers helps alot in order to increase sales.

  ### 42. Start to On-boarding! Excellent

**Rating:** 5.0/5.0 stars

**Reviewed by:** James D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 02, 2023

**What do you like best about Shopper Approved?**

They walk you through the process from start to finish. Helping you respond to negative reviews and learing the ropes of the platform. I was pleasantly surprised to see built into the platform was a means of collection video reviews from customers. Another service subscription I was able to drop as a result and save money.

**What do you dislike about Shopper Approved?**

Our reasons for collecting reviews was to eventually have stars show up on our google product ads. I did not realized that company reviews are different that product reviews and those stars will not show up on google shopping product ads. Once educated, I upgraded the account to start collecting product reviews. Did lose some time in that process and I am hoping to have my stars appear now before the end of the 4th quarter to give my google ads a boost in conversions.

**What problems is Shopper Approved solving and how is that benefiting you?**

Good reputation, want stars to appear on google shopping ads.

  ### 43. Excellent and FAIR!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jason L. | General Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

They are fair and do what they say they will.

**What do you dislike about Shopper Approved?**

I wish they looked at customer comments when deciding to edit or delete a review. Sometimes a customer writes "Great job" but accidentally clicks on 2 stars.

**What problems is Shopper Approved solving and how is that benefiting you?**

THey doa  great job being fair and helpful.

  ### 44. Best way to capture customer reviews!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Neil F. | Owner/President, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

We have struggled for years to find an easy, efficient way to capture customer reviews. We started using Shopper Approved about a month or so ago and have more reviews than we had in years of trying other methods. Big fan!

**What do you dislike about Shopper Approved?**

We have not come across any downsides so far. We've tweaked a few things and Customer Service has been great to help with that.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved helps us get real-time customer feedback that we can then share with other customers.

  ### 45. Simple & Easy

**Rating:** 3.5/5.0 stars

**Reviewed by:** Madie T. | E-commerce Manager, Manufacturing, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

The platform was super easy and Simple to use

**What do you dislike about Shopper Approved?**

When updating product information the saving features can sometimes be lack luster.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper review provided a platform in which we were able to collect and manage reviews as our website didn't natively have it.

  ### 46. Online Reputation and Credibility Showcasing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 04, 2024

**What do you like best about Shopper Approved?**

As a business, I appreciate using ShopperApproved.com because it helps boost my online reputation and credibility by showcasing customer feedback and ratings. I like that we can collect genuine and unfiltered customer reviews from a reliable source and populate reviews for our website along with 3rd party review sites. We also get SEO benefits because the platform provides rich snippets and structured data markup which is really nice. Overall Shopper Approved helps increase customer loyalty as well by showing our customers we care about them.

**What do you dislike about Shopper Approved?**

The least helpful aspect of ShopperApproved for our business may be the potential for negative reviews, which can impact our online reputation. Downsides include subscription costs, the need for active management of reviews, and occasional disputes over feedback authenticity. However these are only minor issues we can handle.

**What problems is Shopper Approved solving and how is that benefiting you?**

Shopper Approved helps our business by building trust, providing customer feedback, boosting online visibility, increasing competitiveness, and ensuring compliance in the pharmaceutical industry.

  ### 47. They have helped us grow our business with reviews, and their support staff is exceptional!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mike H. | Web Administrator, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 28, 2024

**What do you like best about Shopper Approved?**

Clean, ease of implementation, helps generate more order conversions. Excellent customer support.

**What do you dislike about Shopper Approved?**

No real complaints at this time, I'd have to get back to you on this.

**What problems is Shopper Approved solving and how is that benefiting you?**

Q&A, helping customers see actual reviews to help them place an order.

  ### 48. Great Review Website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 28, 2024

**What do you like best about Shopper Approved?**

Many features and reasonably priced. It is easy to integrate and to use.

**What do you dislike about Shopper Approved?**

I feel that the user interface could be simplified.

**What problems is Shopper Approved solving and how is that benefiting you?**

Getting reviews from my customers

  ### 49. Shopper Approved review for Tshirtbydesign.com

**Rating:** 4.0/5.0 stars

**Reviewed by:** DANIEL S. | Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 04, 2024

**What do you like best about Shopper Approved?**

The ability to respond directly to a customers comment.

**What do you dislike about Shopper Approved?**

Shopper approved should send review after customer receives items not only after order is placed.

**What problems is Shopper Approved solving and how is that benefiting you?**

Receive feedback directly from customers either

  ### 50. Good Service

**Rating:** 4.5/5.0 stars

**Reviewed by:** John W. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 26, 2024

**What do you like best about Shopper Approved?**

The review carry through is good and easy to use. Good customer support and easy to use dashboard.

**What do you dislike about Shopper Approved?**

Would like it to be more responsive with my eccomerce platform but this is probably not their limitation but ours.

**What problems is Shopper Approved solving and how is that benefiting you?**

Showing customers we are trust worthy and have quality products


## Shopper Approved Discussions
  - [When will our reviews show up in google?](https://www.g2.com/discussions/32597-when-will-our-reviews-show-up-in-google) - 2 comments, 1 upvote
  - [What does Shopper Approved do?](https://www.g2.com/discussions/what-does-shopper-approved-do) - 1 comment
  - [Is Shopper Approved legitimate?](https://www.g2.com/discussions/is-shopper-approved-legitimate) - 2 comments
  - [What does Shopper Approved mean?](https://www.g2.com/discussions/what-does-shopper-approved-mean) - 1 comment

- [View Shopper Approved pricing details and edition comparison](https://www.g2.com/products/shopper-approved/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+08%3A24%3A45+-0500&secure%5Bsession_id%5D=8c727e1b-9d03-4f51-8c99-8430d8d396ac&secure%5Btoken%5D=5e0a342895255180d577ed73e85cdfea17d96032eabbe7e513c16068d5823e23&format=llm_user)
## Shopper Approved Integrations
  - [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews)
  - [Miva](https://www.g2.com/products/miva/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)
  - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews)
  - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)

## Shopper Approved Features
**Collection**
- Authentification
- Review Forms
- Personalization
- Community Q&A

**Agentic AI - Review Management**
- Adaptive Learning
- Natural Language Interaction

**Consumer Intelligence**
- Customer Feedback
- Competitive Intelligence
- Sentiment Analysis

**Moderation**
- Reviewer Validation
- Response Types
- Legal Agreements

**Reporting**
- Corporate Reporting
- Dashboard

**Media Monitoring**
- Social Networks Monitoring
- Social Media Management
- Digital Media Monitoring

**Use Cases**
- E-commerce
- Retail
- Customer Service

**Administration**
- Incentives
- Syndication
- Insights
- Content

**Display Options**
- Badges
- Widgets
- Marketing

**Generative AI**
- AI Text Generation

**Generative AI**
- AI Text Generation

**Agentic AI - Online Reputation Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

## Top Shopper Approved Alternatives
  - [Reviews.io](https://www.g2.com/products/reviews-io/reviews) - 4.8/5.0 (632 reviews)
  - [Trustpilot](https://www.g2.com/products/trustpilot/reviews) - 3.4/5.0 (246 reviews)
  - [Yotpo](https://www.g2.com/products/yotpo/reviews) - 4.3/5.0 (255 reviews)

