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Innovid Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Innovid Integrations

(1)
Verified by Innovid

Innovid Media

Discover how Innovid, the leading independent ad tech platform, enables marketers to create, deliver, measure, and optimize ads that people love across CTV, digital, linear, and social.
Play Innovid Video
Discover how Innovid, the leading independent ad tech platform, enables marketers to create, deliver, measure, and optimize ads that people love across CTV, digital, linear, and social.
Mediaocean CEO Bill Wise and Innovid President Grant Parker join Marketecture Founder Ari Paparo for an exclusive fireside chat at Marketecture Live.
Play Innovid Video
Mediaocean CEO Bill Wise and Innovid President Grant Parker join Marketecture Founder Ari Paparo for an exclusive fireside chat at Marketecture Live.
Hear from industry leaders as they share insights on what the Innovid and Flashtalking merger means for the future of ad tech and marketing.
Play Innovid Video
Hear from industry leaders as they share insights on what the Innovid and Flashtalking merger means for the future of ad tech and marketing.
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Innovid Reviews (377)

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Reviews

Innovid Reviews (377)

View 2 Video Reviews
4.1
377 reviews

Pros & Cons

Generated from real user reviews
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Verified User in Marketing and Advertising
UM
Mid-Market (51-1000 emp.)
"Really easy to use, especially for people new to ad servers."
What do you like best about Innovid?

I like that it's user friendly and easy to understand and navigate. Everything is pretty straightforward for the most part which allows us to set things up in minutes. Customer support is quick, and usually helpful when it comes to common issues. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Sometimes we set up placements that we don't actually need, and you can't really delete them. You can set it up so that they're not visible in the platform, but they're still visible when you download a spreadsheet which can be annoying when you have multiple placements in your account. Getting publisher certified can also take forever especially when they've never used Innovid before. I wish pubs could get certified for everything they need at once instead of having to go through multiple certification processes. Review collected by and hosted on G2.com.

Jerod J.
JJ
Interactive Designer Lead
Mid-Market (51-1000 emp.)
"Interactive Designer Lead for Goodway Group"
What do you like best about Innovid?

The ease of use and intuitive UI for setting up and managing dynamic creative campaigns. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Not much, so much better than other dynamic platforms I've worked with. Review collected by and hosted on G2.com.

William S.
WS
Media Director
Mid-Market (51-1000 emp.)
"Intuitive Interface, But Custom Setups Slow B2B Campaigns"
What do you like best about Innovid?

The interface is very intuitive and complete. Easy to start and change campaign settings. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Everything is a custom setup. Our shop does a lot of B2B advertising and every publisher has to be setup before use. Review collected by and hosted on G2.com.

Verified User in Pharmaceuticals
UP
Mid-Market (51-1000 emp.)
"Effortless to Use and Add New Assets"
What do you like best about Innovid?

ease of use, easy to load in new assets, customer support is quick Review collected by and hosted on G2.com.

What do you dislike about Innovid?

user interface can be clunky, limited bulk functionality Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market (51-1000 emp.)
"Platform is user-friendly"
What do you like best about Innovid?

Platform is very user-friendly, once you understand how it works Review collected by and hosted on G2.com.

What do you dislike about Innovid?

I wish there was an easier way to deal with third party tracking Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Mid-Market (51-1000 emp.)
"Innvoid review"
What do you like best about Innovid?

Innovid is extremely user-friendly, and its interface operates smoothly. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

The import and export process can be frustrating at times, and I believe there could be a more efficient method for making edits to campaigns and placements. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Enterprise (> 1000 emp.)
"Easy platform to use with a great help and support page"
What do you like best about Innovid?

I like how easy it is to integrate with other platforms Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Small nuances that are hard to find help with Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Enterprise (> 1000 emp.)
"Intuitive Tool to Consolidate Data"
What do you like best about Innovid?

Flashtalking has relieved so many hindrances for us on the Paid Social side of the business, from things as simple as duplicating ads to a consolidated report that saves us so much time. The product team is fast to work and are highly communicative about platform capabilities. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

There are still some interface developments, but overall it's a great tool to have. Review collected by and hosted on G2.com.

Emmanuel C.
EC
Marketing Director
Enterprise (> 1000 emp.)
"Create targeted ads in record time"
What do you like best about Innovid?

Flashtalking has many features, but the one I would say is the best. It is the AI ​​that it integrates, and that has allowed me to generate creatives for all types of advertising campaigns on display or social networks. I often use this function when we have clients within the automotive industry. And it helped me generate publications that contextualize the situation I want to address. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

At the time of writing this I have nothing bad to comment, flashtalking is a platform that offers very useful solutions for marketing professionals like me. The technical questions I have had have been well attended to by their customer support. Review collected by and hosted on G2.com.

Verified User in Automotive
AA
Mid-Market (51-1000 emp.)
"Saving hours of time during campaign setup when matched with Scope"
What do you like best about Innovid?

It reduces time spent on communications between the creative team and the paid social practitioners. Additionally, the margin of error in building ads is reduced to close to zero as paid social practitioners can import and setup the ads automatically as they are in their final version approved by the client, with low manual intervention required. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Loading times can be sometimes a bit longer than expected. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

Average Discount

10%

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Innovid Features
Campaign Dashboard
Campaign Optimization
Reach
Targeting
Retargeting
Geo-Targeting
API / Integrations
Custom Reports
User, Role, and Access Management
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