--- title: Innovid Reviews meta\_title: 'Innovid Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 375 reviews by the users' company size, role or industry to find out how Innovid works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 375 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

# Innovid Reviews & Product Details

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Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more.

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Product Website
Innovid
Seller
[Mediaocean](https://www.g2.com/sellers/mediaocean)
Discussions
[Innovid Community](https://www.g2.com/products/mediaocean-innovid/discuss)
Solution Type

All-in-One

Overview by
Kirsten Maurer

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

[
View More Pricing Information
](https://www.g2.com/products/mediaocean-innovid/pricing)

## Innovid Integrations
(1)

What do users say about integrations?

Verified by Innovid

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

The Trade Desk

](https://www.g2.com/products/the-trade-desk/reviews)

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 ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods")
AC

Verified User in Consumer Goods

Enterprise (\> 1000 emp.)

8/26/2024

"Great service for ad serving"

5/5

What do you like best about Innovid?

Flashtalking is a great service that offers terrific support to our ad serving capabilities. Through its plataform, we can tag creatives to be served in third party websites, and still keep a good track of their performance to report to our client. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Sometimes, the timezone capabilities pose a bit of a struggle, but nothing that can't be worked around with a bit of planning Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Our client has very strict ad serving requirements, and through Flashtalking we can tag creatives and keep a good track of the ads/creatives performance. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

AN

Verified User in Gambling & Casinos

Mid-Market (51-1000 emp.)

8/27/2024

"Handy one stop shop - Flashtalking"

4/5

What do you like best about Innovid?

The creative manager and ad studio are excellent tool to provide overview of all assets and specs. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Campaign manager could get clunky and lack of customisation when compared to google campaign manager. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Centralised management of all placement and assets, integration also allows efficient workflow with many 3rd party platforms Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

8/27/2024

"Lots to do"

2.5/5

What do you like best about Innovid?

Nice that it has so many abilities for you to see your campaigns, hoping the more I use it the easier it will be to manage the brands I work on. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

only issue I have is that I don't find it aesthetically pleasing honestly. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

helping with pacing and reporting Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

AN

Verified User in Broadcast Media

Mid-Market (51-1000 emp.)

8/27/2024

"Easy way to generate lots of versions with some limitations"

3.5/5

What do you like best about Innovid?

It's an easy way to test multiple versions of copy or price points Review collected by and hosted on G2.com.

What do you dislike about Innovid?

You are limited to one template and so everything has to be thought of up front. Clients often have to be told no. Some of the creative feels fairly basic. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Testing and versioming Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

AN

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

8/26/2024

"Best Adserver by far"

5/5

What do you like best about Innovid?

Support (Solmaz) is fast, and responsive. Adserver doesn't have downtime. Layout is great. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Would be good if date scheduling didn't have to be done with DTree, if dates per creative could be set in the normal layout, it would save a lot of time Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

.. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

 ![Furqan F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Furqan F.")
FF

Furqan F.

B2B Lead generation 

Mid-Market (51-1000 emp.)

7/27/2024

"Great Tool , especially for timesheets and Billing"

5/5

What do you like best about Innovid?

Its simplicity makes it easy to learn and implement, and when you compare it with more specific tools, it saves you a lot of time. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Nothing! Not much to say here. Happy with it. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Fast and effective management of time and resources. I love how easy it is to log time, create invoices and complete all my accounting obligations. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

AN

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

8/23/2024

"UI a bit tricky to navigate at first, but the team is extremely helpful and friendly."

4/5

What do you like best about Innovid?

Customer support has been fantastic, team is extremely responsive and helpful! Review collected by and hosted on G2.com.

What do you dislike about Innovid?

The UI / reporting can be a bit clunky at first but I've gotten the hang of it. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Flashtalking is helping us as our ad server for our Video campaigns. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

8/26/2024

"A Fresh Start on Flashtalking"

5/5

What do you like best about Innovid?

I love how intuitive the platform is. It was so easy to transition from the old ad server to Flashtalking. The online tutorials made things flow at my pace so I could learn the platform at my speed. All the bells and whistles allow me to launch campaigns from start to finish so much faster. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

No problems or complaints yet. I thouroughly enjoy using the platform. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

It solved the fragmented launch process and pixels. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

AN

Verified User in Airlines/Aviation

Enterprise (\> 1000 emp.)

8/23/2024

"love flashtalking"

5/5

What do you like best about Innovid?

DCO capabilities for serving creatives specific to local needs Review collected by and hosted on G2.com.

What do you dislike about Innovid?

I don't like that it automatically logs me out of my account in short intervals Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

It is very convenient to have DCO capablities within our ad server. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

AN

Verified User in Marketing and Advertising

Enterprise (\> 1000 emp.)

8/27/2024

"Highest level of support and customer service"

4.5/5

What do you like best about Innovid?

The Team at flashTalking are industry experts who always go over and beyond to deliver on my clients needs. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

It would be ideal if we could apply targeting within flashtalking. Review collected by and hosted on G2.com.

What problems is Innovid solving and how is that benefiting you?

Reporting and Tracking Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: In-app

## Questions about Innovid? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Innovid
](https://www.g2.com/products/mediaocean-innovid/discussions/new)

 ![Juhi S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Juhi S.")
JS

Juhi Singh Mathur
•
Last activity about 5 years ago

What is the best way to deal with multiple credits we receive from partners. How can we reconcile them together and not one by one?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-the-best-way-to-deal-with-multiple-credits-we-receive-from-partners-how-can-we-reconcile-them-together-and-not-one-by-one)

GU

Guest User

What is Flashtalking by Mediaocean used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-flashtalking-by-mediaocean-used-for)

[
View all Discussions
](https://www.g2.com/products/mediaocean-innovid/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

10 months

### Average Discount

10%

[
View More Pricing Information
](https://www.g2.com/products/mediaocean-innovid/pricing)

Innovid Comparisons

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4.1/5(300)

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4.4/5(409)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_cc854f5e62d8db1593925db41d45add6/the-trade-desk.png "Product Avatar Image")

The Trade Desk

4.4/5(184)

[
Compare Now
](https://www.g2.com/compare/mediaocean-innovid-vs-the-trade-desk)

##### 
##### Innovid Features

Campaign Management

Campaign Dashboard

Campaign Optimization

Reach

Targeting

Targeting

Retargeting

Geo-Targeting

Platform

API / Integrations

Custom Reports

User, Role, and Access Management

[
View More Features
](https://www.g2.com/products/mediaocean-innovid/features)

## Top-Rated Alternatives

[

 ![Celtra](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Celtra")

Celtra

4.4/5(409)

](https://www.g2.com/products/celtra/reviews)

[

 ![Google Marketing Platform](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Google Marketing Platform")

Google Marketing Platform

4.1/5(300)

](https://www.g2.com/products/google-marketing-platform/reviews)

[

 ![Smartly](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Smartly")

Smartly

4.4/5(475)

](https://www.g2.com/products/smartly/reviews)

[
View All Alternatives
](https://www.g2.com/products/mediaocean-innovid/competitors/alternatives)

##### Categories on G2

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