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Innovid Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Innovid Integrations

(1)
Verified by Innovid

Innovid Media

Discover how Innovid, the leading independent ad tech platform, enables marketers to create, deliver, measure, and optimize ads that people love across CTV, digital, linear, and social.
Play Innovid Video
Discover how Innovid, the leading independent ad tech platform, enables marketers to create, deliver, measure, and optimize ads that people love across CTV, digital, linear, and social.
Mediaocean CEO Bill Wise and Innovid President Grant Parker join Marketecture Founder Ari Paparo for an exclusive fireside chat at Marketecture Live.
Play Innovid Video
Mediaocean CEO Bill Wise and Innovid President Grant Parker join Marketecture Founder Ari Paparo for an exclusive fireside chat at Marketecture Live.
Hear from industry leaders as they share insights on what the Innovid and Flashtalking merger means for the future of ad tech and marketing.
Play Innovid Video
Hear from industry leaders as they share insights on what the Innovid and Flashtalking merger means for the future of ad tech and marketing.
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Innovid Reviews (377)

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Reviews

Innovid Reviews (377)

View 2 Video Reviews
4.1
377 reviews

Pros & Cons

Generated from real user reviews
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AP
Mid-Market (51-1000 emp.)
"Great experience dealing with Flashtalking"
What do you like best about Innovid?

The ease of uploading data and reviewing creative and the great ongoing support from the team. We are able to churn out multiple sets of creatives and campaigns in quick order and is really helpful for what we're trying to achieve. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Occasionally can be a bit clunky where one error in the upload file won't let it upload (although it's actually kind of helpful in identifying errors haha). Other than that it, is mostly a seamless process Review collected by and hosted on G2.com.

Verified User in Pharmaceuticals
EP
Enterprise (> 1000 emp.)
"Flashtalking is a bit behind Google in dashboards"
What do you like best about Innovid?

It easy to look up and see creative..... Review collected by and hosted on G2.com.

What do you dislike about Innovid?

I wish the dashboarding options on reporting was better, sometimes you just need to quickly find out how a placement is doing and Flashtalking is a bit behind Googl Review collected by and hosted on G2.com.

Ainhoa R.
AR
Enterprise (> 1000 emp.)
"The person in charge of my brands has an excellent treatment."
What do you like best about Innovid?

Its managers. They are fast and help you with everything. They provide extensive support, in addition to the added value they add to the processes by getting fully involved. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

I would like to see improvements in a more direct approach. The execution times (being from two different countries (agency and adserver) sometimes makes it difficult to meet deadlines: e.g. with public holidays in each country). Review collected by and hosted on G2.com.

KR
Executive Assistant
Public Safety
Small-Business (50 or fewer emp.)
"Leading to a return on investment, for business"
What do you like best about Innovid?

Innovids customer support is always quick to respond and provide assistance. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

It is great if their customer support is more proactive and responsive when it comes to helping with certification problems. Review collected by and hosted on G2.com.

Valentina C.
VC
Enterprise (> 1000 emp.)
"Functional for DCO but not for measure"
What do you like best about Innovid?

The platform has been pretty functional for our client's DCO initiative, and the decision-making is logical. Also, the support team is willing to help and use to be responsive Review collected by and hosted on G2.com.

What do you dislike about Innovid?

The reporting interface isn't the most friendly, but the most annoying thing for me is that there is no way to obtain the decision variables and to measure by ourself how was their performance. Review collected by and hosted on G2.com.

Juan Martin M.
JM
Enterprise (> 1000 emp.)
"Team, UI & UX"
What do you like best about Innovid?

I think the best part of Mediaocean in my particular case, is the service. The guys are always there trying to help you. The competitors are not so helpful the most of the time. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

By the other hand the UX it's simple but the UI it needs to be updated. Even some of the features of the platform needs to be added or updated by the team. I would like to have the opportunity to make those changes by my side after i learned how to do them. Review collected by and hosted on G2.com.

Verified User in Design
AD
Enterprise (> 1000 emp.)
"Best Adserver I ever used"
What do you like best about Innovid?

Perfect usability.

Perfect service.

More than happy. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

That I have to agree the terms of use, ever time I log in Review collected by and hosted on G2.com.

Sarah C.
SC
Mid-Market (51-1000 emp.)
"Great ad server with advanced technology which clients love!"
What do you like best about Innovid?

I love the advanced technology and the dynamic creative we can use, as it really super charges the activity we run for clients. We don't have the option to use this advanced technology within other platforms, so it provides a great opportunity! Review collected by and hosted on G2.com.

What do you dislike about Innovid?

The only thing that is sometimes challenging are the decision trees as they are a little specific sometimes, but usually the error sorts itself out! If they don't, the support team is always on hand to help Review collected by and hosted on G2.com.

NA
Mid-Market (51-1000 emp.)
"FT Review"
What do you like best about Innovid?

You can find what you want very quickly. Review collected by and hosted on G2.com.

What do you dislike about Innovid?

UX can be better. Creative manager is slow when uploading assets and creatives. The new creative manager does not have the same flexibility as the old one. For example, it does not allow you to duplicate the creative with the versions. The documentation and help articles are unclear and don't help you achieve what you want. It is also so hard to find the documentations you are looking for. Review collected by and hosted on G2.com.

DW
Mid-Market (51-1000 emp.)
"Dynamic Ads Done Right"
What do you like best about Innovid?

The ability to change creatives whilst they are live, the decision tree is an excellent function, and I love that it talks to DV360 so all display activity can be housed in one place! Review collected by and hosted on G2.com.

What do you dislike about Innovid?

Whilst I love the decision tree, I find it one of the most confusing elements of the platform. Also, editing multiple creatives at once can feel a little clunky sometimes - I don't have a solution for this, but it's maybe something to consider. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

Average Discount

10%

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Innovid Features
Campaign Dashboard
Campaign Optimization
Reach
Targeting
Retargeting
Geo-Targeting
API / Integrations
Custom Reports
User, Role, and Access Management
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