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Iterable

Iterable Alternatives & Competitors

(155)4.4 out of 5

Looking for alternatives to Iterable? Tons of people want Marketing Automation Software to help with budgeting, social engagement, and search tracking and optimization. What's difficult is finding out whether or not the software you choose is right for you. We have compiled a list of Marketing Automation Software that reviewers voted best overall compared to Iterable. Based on reviewer data you can see how Iterable stacks up to the competition, check reviews from current & previous users, and find the best fit for your business. Autopilot, Cordial, Marketo Engage, and Oracle Responsys are the most popular alternatives and competitors to Iterable.

Top Alternatives to Iterable

  • Autopilot
  • Cordial
  • Marketo Engage
  • Oracle Responsys
  • Adobe Campaign

Top 20 Alternatives & Competitors to Iterable

    #1
    #1
  1. Autopilot

    (377)4.5 out of 5
    Optimized for quick response

    Autopilot is easy and visual marketing software for automating the customer journey. Marketers use Autopilot to acquire, nurture and grow leads into customers with personalized email, in-app messages, SMS, and postcards.

    Categories in common with Iterable:
  2. Autopilot is easy and visual marketing software for automating the customer journey. Marketers use Autopilot to acquire, nurture and grow leads into customers with personalized email, in-app messages, SMS, and postcards.

    Categories in common with Iterable:

    Effie B.
    EB
    Easy to use Good customer support Not much expensive Works pretty smoothly

    Reviewers say compared to Iterable, Autopilot is:

    Easier to set up
    Easier to admin
    More usable
    #2
    #2
  3. Cordial

    (33)4.6 out of 5
    Optimized for quick response

    Cordial is a next-generation messaging platform built on real-time data. We help marketers leverage their data to create timely, personalized experiences for their customers across channels.

    Categories in common with Iterable:
  4. Cordial is a next-generation messaging platform built on real-time data. We help marketers leverage their data to create timely, personalized experiences for their customers across channels.

    Categories in common with Iterable:

    JI
    --- 2 aspects their people and platform

    Reviewers say compared to Iterable, Cordial is:

    Easier to do business with
    Better at support
    Better at meeting requirements
    18%   of software applications aren't well liked by teams using them.
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    #3
    #3
  5. Marketo Engage

    (2,177)4.1 out of 5
    Optimized for quick response

    Leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact.

    Categories in common with Iterable:
  6. Leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact.

    Categories in common with Iterable:

    CO
    It's automatic making even new users able to use it also for great accuracy. Quite an amazing lead management tool. It serves all enterprise regardless of sizes. It creates a platform for customers...Read more

    Reviewers say compared to Iterable, Marketo Engage is:

    Slower to reach roi
    More expensive
    #4
    #4
  7. Oracle Responsys

    (102)3.9 out of 5

    The Responsys Interact Marketing Cloud helps brands manage their digital relationships and deliver the right marketing to their customers across email, mobile, social, display & the web.

    Categories in common with Iterable:
  8. The Responsys Interact Marketing Cloud helps brands manage their digital relationships and deliver the right marketing to their customers across email, mobile, social, display & the web.

    Categories in common with Iterable:

    CM
    I like the Program feature the best as it allows me set up and automate multiple email campaigns.

    Reviewers say compared to Iterable, Oracle Responsys is:

    More expensive
    #5
    #5
  9. Adobe Campaign

    (292)4.0 out of 5

    New Adobe Campaign, formerly Neolane, lets you orchestrate personalized experiences determined by the customer’s habits and preferences.

    Categories in common with Iterable:
  10. New Adobe Campaign, formerly Neolane, lets you orchestrate personalized experiences determined by the customer’s habits and preferences.

    Categories in common with Iterable:

    UN
    I enjoy absolutely nothing about Adobe Campaign.

    Reviewers say compared to Iterable, Adobe Campaign is:

    More expensive
    #6
    #6
  11. SALESmanago

    (161)4.4 out of 5

    SALESmanago Marketing Automation provides an easy to implement next generation solutions that redefine the way traditional marketing tools are used. They are always going above and beyond the expectations regarding the capabilities of email marketing, dynamic & personalized website content, social media marketing, online advertising, and mobile marketing.

    Categories in common with Iterable:
  12. SALESmanago Marketing Automation provides an easy to implement next generation solutions that redefine the way traditional marketing tools are used. They are always going above and beyond the expectations regarding the capabilities of email marketing, dynamic & personalized website content, social media marketing, online advertising, and mobile marketing.

    Categories in common with Iterable:

    UE
    Automation Processes Module enabled us to improve communication with all the potential customers interested in our offers, which saved us tons of effort and time. In SALESmanago we can easily and...Read more

    Reviewers say compared to Iterable, SALESmanago is:

    Better at meeting requirements
    Easier to set up
    #7
    #7
  13. dotdigital Engagement Cloud

    (397)4.3 out of 5
    Optimized for quick response

    Email marketing software and marketing automation for SMEs, retailers, and big brands.

    Categories in common with Iterable:
  14. Email marketing software and marketing automation for SMEs, retailers, and big brands.

    Categories in common with Iterable:

    AR
    The integration with Magento and the functionality

    Reviewers say compared to Iterable, dotdigital Engagement Cloud is:

    More usable
    #8
    #8
  15. Blueshift

    (144)4.3 out of 5
    Optimized for quick response

    Cross-Channel Marketing Automation combined with AI-Powered Recommendations for email, websites and mobile apps. Powered by a 360-degree Customer View.

    Categories in common with Iterable:
  16. Cross-Channel Marketing Automation combined with AI-Powered Recommendations for email, websites and mobile apps. Powered by a 360-degree Customer View.

    Categories in common with Iterable:

    UF
    Blueshift's platform is really easy to use because everything is in one place, you don't need to be an experienced ESP user to get your head around the different functions. I especially like that...Read more

    Reviewers say compared to Iterable, Blueshift is:

    Slower to reach roi
    More expensive
    Easier to do business with
    #9
    #9
  17. Act-On

    (875)4.1 out of 5
    Optimized for quick response

    The Act-On Integrated Marketing Platform is the foundation for successful marketing departments in organizations of all sizes.

    Categories in common with Iterable:
  18. The Act-On Integrated Marketing Platform is the foundation for successful marketing departments in organizations of all sizes.

    Categories in common with Iterable:

    UR
    The easy functionality of all Act On tools - e.g., automation, segmentation, A/B testing, analytics. It's just a robust, one-stop shop for savvy marketing performance.
    #10
    #10
  19. Sailthru

    (132)4.2 out of 5
    Optimized for quick response

    Sailthru Experience Center solution is leading a major shift in how companies communicate.

    Categories in common with Iterable:
  20. Sailthru Experience Center solution is leading a major shift in how companies communicate.

    Categories in common with Iterable:

    MC
    Sailthru has worked perfectly with this company, it is coupled in a very easy way for us and interacting with its interface is pleasant, no inconvenience for us, very intuitive when creating the...Read more

    Reviewers say compared to Iterable, Sailthru is:

    More expensive
    Easier to set up
    Easier to admin
    #11
    #11
  21. HubSpot Marketing Hub

    (6,397)4.4 out of 5
    Optimized for quick response

    HubSpot is an all-in-one growth platform. Since 2006, we have been on a mission to make the world more inbound. Today, over 64,500 total customers in more than 100 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to Grow Better.

    Categories in common with Iterable:
  22. HubSpot is an all-in-one growth platform. Since 2006, we have been on a mission to make the world more inbound. Today, over 64,500 total customers in more than 100 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to Grow Better.

    Categories in common with Iterable:

    Reviewers say compared to Iterable, HubSpot Marketing Hub is:

    Slower to reach roi
    More expensive
    Easier to set up
    #12
    #12
  23. Braze

    (95)4.4 out of 5
    Optimized for quick response

    Braze (formerly Appboy) is built for today’s on-demand, always-connected customers. We replace decades-old databases and poorly integrated internal and external tools with live views of every customer, highly intuitive customer journey building, in-the-moment campaign optimization, and more.

    Categories in common with Iterable:
  24. Braze (formerly Appboy) is built for today’s on-demand, always-connected customers. We replace decades-old databases and poorly integrated internal and external tools with live views of every customer, highly intuitive customer journey building, in-the-moment campaign optimization, and more.

    Categories in common with Iterable:

    PD
    in our organization we have been using Braze for some time for our email marketing we have been using braze to create and send emails very easily in multiple campaigns with information about...Read more

    Reviewers say compared to Iterable, Braze is:

    Slower to reach roi
    More expensive
    Easier to admin
    #13
    #13
  25. Omnisend

    (537)4.6 out of 5
    Optimized for quick response

    Omnisend is an all-in-one omnichannel marketing automation platform for ecommerce. Omnisend powers you to improve your engagement, customer retention, and purchase rate with highly targeted messages in all channels.

    Categories in common with Iterable:
  26. Omnisend is an all-in-one omnichannel marketing automation platform for ecommerce. Omnisend powers you to improve your engagement, customer retention, and purchase rate with highly targeted messages in all channels.

    Categories in common with Iterable:

    UM
    An automated marketing network system like Omnisend is equipped with internal content control captures, campaign finance channel grouping processing, administrative e-commerce tracking import,...Read more

    Reviewers say compared to Iterable, Omnisend is:

    Easier to set up
    Easier to admin
    More usable
    #14
    #14
  27. Klaviyo

    (492)4.6 out of 5
    Optimized for quick response

    Klaviyo is a marketing automation platform. Powered by data, built for ecommerce and web businesses.

    Categories in common with Iterable:
  28. Klaviyo is a marketing automation platform. Powered by data, built for ecommerce and web businesses.

    Categories in common with Iterable:

    Meaghan K.
    MK
    I find the drag + drop template/email editor quite user friendly to use. I also appreciate the clean interface, and fairly advanced analytics.

    Reviewers say compared to Iterable, Klaviyo is:

    Easier to set up
    Better at meeting requirements
    Easier to admin
    #15
    #15
  29. ActiveCampaign

    (6,498)4.6 out of 5
    Optimized for quick response

    ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages.

    Categories in common with Iterable:
  30. ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages.

    Categories in common with Iterable:

    Isaac H.
    IH
    ActiveCampaign's automations allow fine-grained control over customer experience. The interface is very intuitive, and the integrations with other tools and software make this a powerhouse of...Read more

    Reviewers say compared to Iterable, ActiveCampaign is:

    Easier to set up
    Better at meeting requirements
    Easier to admin
    #16
    #16
  31. Customer.io

    (100)4.2 out of 5

    A platform for sending targeted messages.

    Categories in common with Iterable:
  32. A platform for sending targeted messages.

    Categories in common with Iterable:

    CA
    it is very consumer freindly and efficient and very economical with fast internet marketing at fraction of second with very high market penetration and market share

    Reviewers say compared to Iterable, Customer.io is:

    Easier to set up
    Easier to do business with
    Better at meeting requirements
    #17
    #17
  33. Insider

    (154)4.6 out of 5

    Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.

    Categories in common with Iterable:
  34. Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.

    Categories in common with Iterable:

    UR
    Insider’s segmentation and AI-infused journey builder tools really help marketers create unique customer journeys across channels in a seamless manner. When we combine this with their various...Read more

    Reviewers say compared to Iterable, Insider is:

    Easier to set up
    Better at meeting requirements
    More usable
    #18
    #18
  35. CleverTap

    (156)4.5 out of 5
    Optimized for quick response

    CleverTap is a leading mobile marketing platform that provides businesses with actionable behavioral analytics. Target and engage mobile users with a personalized app experience, resulting in increased retention, lifetime value, and ROI.

    Categories in common with Iterable:
  36. CleverTap is a leading mobile marketing platform that provides businesses with actionable behavioral analytics. Target and engage mobile users with a personalized app experience, resulting in increased retention, lifetime value, and ROI.

    Categories in common with Iterable:

    Arnold P.
    AP
    1) Allows to segment audience basis behaviour in several parameters such as i) how often app is launched ii) falls under serviceable area iii) how often and to what amount are purchases made. This...Read more

    Reviewers say compared to Iterable, CleverTap is:

    Easier to admin
    More usable
    Easier to do business with
    #19
    #19
  37. Pardot

    (1,758)3.9 out of 5
    Optimized for quick response

    Powerful B2B marketing automation featuring lead scoring, nurturing, email marketing and more.

    Categories in common with Iterable:
  38. Powerful B2B marketing automation featuring lead scoring, nurturing, email marketing and more.

    Categories in common with Iterable:

    AH
    There are some creativity features of Pardot and the emails look good once they are built.

    Reviewers say compared to Iterable, Pardot is:

    Slower to reach roi
    More expensive
    #20
    #20
  39. WebEngage

    (121)4.5 out of 5
    Optimized for quick response

    Marketing Automation Software

    Categories in common with Iterable:
  40. Marketing Automation Software

    Categories in common with Iterable:

    HM
    Our company noted the great simplicity that this software has for both customers and us, especially when segmenting customers with respect to their web activity, it also has an excellent data flow...Read more

    Reviewers say compared to Iterable, WebEngage is:

    More usable
    Easier to admin
    More expensive