--- title: Fello Reviews meta\_title: 'Fello Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 115 reviews by the users' company size, role or industry to find out how Fello works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 115 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Real Estate url: https://www.g2.com/categories/real-estate --- ### Fello Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users appreciate the **user-friendly interface** of Fello, which enhances navigation and overall experience for making informed decisions. [(34 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1711125&qs=pros-and-cons#reviews) Users find Fello to be **extremely helpful** , appreciating its automation and resources for client engagement and lead management. [(28 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710662&qs=pros-and-cons#reviews) Users are impressed by Fello's **exceptional customer support** , making training and using the software easy and efficient. [(26 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710736&qs=pros-and-cons#reviews) Users value the **smart AI automation** and **user-friendly design** of Fello, enhancing their real estate decision-making. [(19 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710923&qs=pros-and-cons#reviews) Users praise Fello for its **effective lead generation** , enabling enhanced engagement and conversion from a vast database. [(19 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710585&qs=pros-and-cons#reviews) Users are frustrated with **inaccurate information** from Fello, affecting the reliability of valuations and insights provided. [(6 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710716&qs=pros-and-cons#reviews) Users find Fello's pricing structure **expensive** , particularly the per-seat cost that can be hard to justify. [(5 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710785&qs=pros-and-cons#reviews) Users highlight the **poor lead quality** which complicates contact efforts and impacts database integrity. [(5 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710989&qs=pros-and-cons#reviews) Users find the **difficult learning** curve challenging initially, though coaching helps clarify the terminology eventually. [(4 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=2324470&qs=pros-and-cons#reviews) Users experience **integration issues** with Fello, finding it cumbersome to switch between Fello and FollowUpBoss. [(4 mentions)](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710755&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Fello ##### 1. Ease of Use Users appreciate the **user-friendly interface** of Fello, which enhances navigation and overall experience for making informed decisions. [ See 34 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1711125&qs=pros-and-cons#reviews) See Related User Reviews ![Marla A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marla A.") MA Marla A. Small-Business (50 or fewer emp.) 5.0/5 "Quality Calls Made Easy with Fello Lead Score" What do you like about Fello? It takes the hassle out of selecting who to contact. With the Fello Lead score provided you can get in more quality calls. You can start utilizing the ![Sean W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sean W.") SW Sean W. Small-Business (50 or fewer emp.) 5.0/5 "Fantastic FollowUpBoss Integration, Reliable Data, and Zero-Management Email Leadflow" What do you like about Fello? The integration with FollowUpBoss is fantastic; it's a smooth part of my CRM, including an Action Plan to remind me to call people who inquire through ##### 2. Helpful Users find Fello to be **extremely helpful** , appreciating its automation and resources for client engagement and lead management. [ See 28 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710662&qs=pros-and-cons#reviews) See Related User Reviews ![Dan W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dan W.") DW Dan W. Mid-Market (51-1000 emp.) 0.5/5 "Disappointing Service with Unfulfilled Promises" What do you like about Fello? It seems helpful when you look at it. HR Heather R. Small-Business (50 or fewer emp.) 5.0/5 "Thrilled with Our Investment—Amazing Customer Success Partner, Real Listing Results" What do you like about Fello? We have an amazing Customer Success Partner. The system offers so much, we were overwhelmed when we started. Our on-boarding was handled by someone ##### 3. Customer Support Users are impressed by Fello's **exceptional customer support** , making training and using the software easy and efficient. [ See 26 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710736&qs=pros-and-cons#reviews) See Related User Reviews HR Heather R. Small-Business (50 or fewer emp.) 5.0/5 "Thrilled with Our Investment—Amazing Customer Success Partner, Real Listing Results" What do you like about Fello? We have an amazing Customer Success Partner. The system offers so much, we were overwhelmed when we started. Our on-boarding was handled by someone ![Marla A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marla A.") MA Marla A. Small-Business (50 or fewer emp.) 5.0/5 "Quality Calls Made Easy with Fello Lead Score" What do you like about Fello? It takes the hassle out of selecting who to contact. With the Fello Lead score provided you can get in more quality calls. You can start utilizing the ##### 4. Features Users value the **smart AI automation** and **user-friendly design** of Fello, enhancing their real estate decision-making. [ See 19 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710923&qs=pros-and-cons#reviews) See Related User Reviews HR Heather R. Small-Business (50 or fewer emp.) 5.0/5 "Thrilled with Our Investment—Amazing Customer Success Partner, Real Listing Results" What do you like about Fello? We have an amazing Customer Success Partner. The system offers so much, we were overwhelmed when we started. Our on-boarding was handled by someone ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.0/5 "Ai summaries yes, wording of the high intent actions no" What do you like about Fello? 1. I like the lead score. I don't use it as a first choice of looking for high intent but I use it to confirm when I see a lead is active on FELLO its ##### 5. Lead Generation Users praise Fello for its **effective lead generation** , enabling enhanced engagement and conversion from a vast database. [ See 19 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710585&qs=pros-and-cons#reviews) See Related User Reviews ![Shannon B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shannon B.") SB Shannon B. Small-Business (50 or fewer emp.) 5.0/5 "High-Quality End-User Websites with 4–5 Valuations" What do you like about Fello? The quality of the website that the end user gets with 4 or 5 valuations. My clients love it and I see them going back several times to see their valu ![Sean W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sean W.") SW Sean W. Small-Business (50 or fewer emp.) 5.0/5 "Fantastic FollowUpBoss Integration, Reliable Data, and Zero-Management Email Leadflow" What do you like about Fello? The integration with FollowUpBoss is fantastic; it's a smooth part of my CRM, including an Action Plan to remind me to call people who inquire through ### 5 Cons or Disadvantages of Fello ##### 1. Inaccurate Information Users are frustrated with **inaccurate information** from Fello, affecting the reliability of valuations and insights provided. [ See 6 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710716&qs=pros-and-cons#reviews) See Related User Reviews ![Dan W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dan W.") DW Dan W. Mid-Market (51-1000 emp.) 0.5/5 "Disappointing Service with Unfulfilled Promises" What do you dislike about Fello? I don't like that Fello hasn't solved any problems for me. I purchased Fello with the expectation that it could help me nurture my renters into buyers ![Marla A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marla A.") MA Marla A. Small-Business (50 or fewer emp.) 5.0/5 "Quality Calls Made Easy with Fello Lead Score" What do you dislike about Fello? I've noticed with common names the software will link addresses to clients that do not own a home yet. ##### 2. Expensive Users find Fello's pricing structure **expensive** , particularly the per-seat cost that can be hard to justify. [ See 5 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710785&qs=pros-and-cons#reviews) See Related User Reviews ![Sean W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sean W.") SW Sean W. Small-Business (50 or fewer emp.) 5.0/5 "Fantastic FollowUpBoss Integration, Reliable Data, and Zero-Management Email Leadflow" What do you dislike about Fello? The postcard campaigns were very unsuccessful and expensive; I wasted a lot of money on those before taking a hard look at the analytics. ![Takyla S. H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Takyla S. H.") TH Takyla S. H. Small-Business (50 or fewer emp.) 5.0/5 "Powerful Seller Search and Insights That Boost Conversion" What do you dislike about Fello? When it comes to pricing structure, as a boutique firm, I am seeking a solution that offers all the features I need at the most cost-effective price. ##### 3. Poor Lead Quality Users highlight the **poor lead quality** which complicates contact efforts and impacts database integrity. [ See 5 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710989&qs=pros-and-cons#reviews) See Related User Reviews EK Ed K. Small-Business (50 or fewer emp.) 5.0/5 "Fello Supercharges Lead Engagement and Team Productivity" What do you dislike about Fello? The per-seat cost. We would prefer to pay based on the number of leads we are nurturing, rather than how many agents we have on the team. There are to ![Jonathan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jonathan S.") JS Jonathan S. Small-Business (50 or fewer emp.) 4.5/5 "Great way to build pipeline, while providing value." What do you dislike about Fello? Getting the correct phone numbers is my biggest challenge. A good percentage of the time, we need to forewarn to make contact. ##### 4. Difficult Learning Users find the **difficult learning** curve challenging initially, though coaching helps clarify the terminology eventually. [ See 4 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=2324470&qs=pros-and-cons#reviews) See Related User Reviews GM Greg M. Small-Business (50 or fewer emp.) 5.0/5 "Fello Makes Our Follow-Up Smarter And More Targeted" What do you dislike about Fello? The only thing that took a little time was getting used to Fello’s terminology and how that language relates to each contact. There was a bit of a lea ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful Insights That Supercharge Connection With My Clients." What do you dislike about Fello? There isn't really anything I dislike about Fello. There is a lot to learn to get the most out of it, but taking the time to learn it pays in dividend ##### 5. Integration Issues Users experience **integration issues** with Fello, finding it cumbersome to switch between Fello and FollowUpBoss. [ See 4 mentions ](https://www.g2.com/products/fello-fello/reviews?filters%5Bsentiment_snippet%5D=1710755&qs=pros-and-cons#reviews) See Related User Reviews ![Daniel B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel B.") DB Daniel B. Small-Business (50 or fewer emp.) 5.0/5 "Fello - A Wonderful Product and a Wonderful Team" What do you dislike about Fello? One thing I would love to see in the future is the integration of FollowUpBoss back into Fello. When working through segments within Fello, I have to ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "love the information and opportunity it provides to both us and our clients." What do you dislike about Fello? The down side is probably trying to coordinate using fello in addition to our current CRM and avoiding double entry. ![Kevin B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kevin B.") KB Kevin B. Real Estate Agent Small-Business (50 or fewer emp.) 6/16/2026 "Fello - Misleading Promises and Poor Support" 0.5/5 What do you like best about Fello? The sales pitch was the best part of the entire experience 7 months into an initial contract. Review collected by and hosted on G2.com. What do you dislike about Fello? I don't like anything about Fello. It has been a complete waste of money, time, and effort. All it does is duplicate what my CRM already does. It's insulted clients with offers of purchasing their property above or below their value, despite my instructions. During onboarding, they didn't disclose an additional $20 monthly fee to sync my CRM, which was frustrating. They promised to fill in blanks, but they only work with email addresses, not phone numbers, rendering the service useless for me. Their offers are often undervalued or unrealistic, which has damaged client relationships. The customer service is unresponsive and unhelpful, taking up to sixteen days to respond to requests. The setup was a painful process, taking over a week. Overall, Fello doesn't add anything to what I already get from kvCORE. Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? I hired Fello to fill in the blanks of leads as a real estate broker, but they haven't addressed my needs. Review collected by and hosted on G2.com. Show More Response from Jamie Muenchen of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12964841/official_response/edit) Thank you for taking the time to share your experience. We’re sorry to hear Fello did not meet your expectations. We understand how frustrating it can be when onboarding, product expectations, communication, or outcomes don’t align with what you anticipated. Feedback like this is never easy to receive, but we take it seriously and use it to continue improving both our product and customer experience. We appreciate you giving Fello a try and sharing candid feedback about your experience. Validated ReviewerSource: Organic ![Sonia C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sonia C.") SC Sonia C. Head Knitwear Designer Small-Business (50 or fewer emp.) 5/20/2026 "Seamless, Professional Experience—Outstanding Support from Tamara at Fello" 5/5 What do you like best about Fello? Tamara McKinny at Fello has been absolutely outstanding to work with. She consistently brings positive energy to every interaction and is always smiling, approachable, and genuinely invested in our success. Her follow-up is exceptional — she is responsive, efficient, and always makes sure nothing falls through the cracks. What truly sets Tamara apart is how well she listens and takes the time to fully understand our business needs. No question is ever treated as “stupid,” and she creates an environment where collaboration feels easy and productive. She also goes above and beyond by bringing in colleagues and specialists from different departments to help further tailor the software to better support our business performance and goals. Tamara has made the entire experience seamless, professional, and enjoyable. She is an incredible partner and a huge asset to Fello Sonia Cozzi Fello user Review collected by and hosted on G2.com. What do you dislike about Fello? ........................................ Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? My success manager always work diligently to solve all problems Review collected by and hosted on G2.com. Show More Response from Jamie Muenchen of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12847955/official_response/edit) We are grateful for your kind words about Tamara and the support she has provided. We strive to create a collaborative and productive environment for our customers, and we are pleased to hear that you have experienced this firsthand. We appreciate you! Validated ReviewerSource: Organic HR Heather R. Team Lead, Real Estate Small-Business (50 or fewer emp.) 2/11/2026 "Thrilled with Our Investment—Amazing Customer Success Partner, Real Listing Results" 5/5 What do you like best about Fello? We have an amazing Customer Success Partner. The system offers so much, we were overwhelmed when we started. Our on-boarding was handled by someone else and the experience was not ideal. We still were lost in how to make the system work for us. However, when we started working with Tamarah McKinney everything changed. She explained how to leverage the system to get maximum results and guided us through how to maneuver through the system to get the most information on our clients. She's also knowledgeable in FUB, which is extremely helpful to us! We are thrilled with our investment and have already secured a few listings simply from the engagement initiated by the system. Review collected by and hosted on G2.com. What do you dislike about Fello? So much to learn, and utilize it's hard to identify where to best start to get the results quickly. Having a good Customer Success Partner definitely helps bridge the gap. Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? We use Fello daily. It helps us stay connected with the right prospects and past clients by bringing to our attention the ones with the highest lead score, but also sends consistant engaging communication to people in our database that we most likely would not have contacted. We have been using the system since November and have already secured listings we were not expecting. We've even connected with out of state buyers because we can see they are selling their homes and will be moving to our state! Review collected by and hosted on G2.com. Show More Response from Jamie Muenchen of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12346935/official_response/edit) We're thrilled to hear about your positive experience with Tamarah McKinney as your Customer Success Partner. It's great to know that she was able to guide you through leveraging the system for maximum results and helped you secure listings. We appreciate your feedback and are glad to have you as a Fello User! Thank you so much! Current UserValidated ReviewerSource: Organic ![Sean W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sean W.") SW Sean W. Founder / Associate Broker Small-Business (50 or fewer emp.) 1/26/2026 "Fantastic FollowUpBoss Integration, Reliable Data, and Zero-Management Email Leadflow" 5/5 What do you like best about Fello? The integration with FollowUpBoss is fantastic; it's a smooth part of my CRM, including an Action Plan to remind me to call people who inquire through Fello. The data is incredible; I love taking a call and going to a listing appointment with multiple AVMS, the mortgage info, reliable owner info, etc. The mortgage and owner info has been highly reliable so far. The hands-off email campaigns are also fantastic, they create regular leadflow with ZERO management from me, and with a professional, non-invasive, value-add tone that I respect. Finally the customer service, support, and general vibe of the team is fantastic, they have been great to work with and really invested in my success, even as a small single agent. Review collected by and hosted on G2.com. What do you dislike about Fello? The postcard campaigns were very unsuccessful and expensive; I wasted a lot of money on those before taking a hard look at the analytics. Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? Better information when approaching sellers. The ability to offer sellers what they often are aware of wanting (a quick online number), as a way to meet their immediate needs while helping to educate them. A genuine, hands-free way to manage long-term nurture of low-intent contacts with excellent white-label setup; fantastic branding for me. Review collected by and hosted on G2.com. Show More Response from Steve Hartman of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12260969/official_response/edit) Thank you, Sean, for sharing your positive experience with Fello! We're thrilled to hear that you find the Follow Up Boss integration seamless and the data reliable. Fello's data is a HUGE differentiator. It's great to hear that Fello is helping you approach sellers with better information and providing a hands-free way to nurture leads. Your comments about our customer service, support and the "vibe" across the team is greatly appreciated. We hate to brag, but the team is fantastic here. We are sorry your experience with the postcard campaign was unsuccessful.If you have any further feedback or suggestions, please feel free to reach out to our support team. We're here to support your success and are grateful for the opportunity to work with you. Current UserValidated ReviewerSource: Organic GM Greg M. Lead Agent and Owner Small-Business (50 or fewer emp.) 12/16/2025 "Fello Makes Our Follow-Up Smarter And More Targeted" 5/5 What do you like best about Fello? I like that Fello gives our clients reliable, up-to-date insights on their home’s equity. It lets us focus our follow-up on the people who are actually engaging with the platform. The ability to “Enrich” contact information is especially helpful, because it shows us when someone is not just a buyer lead but also a homeowner and potential seller. The integration with our CRM is fantastic and keeps everything in one place. Lastly, our rep, Tamarah, has been incredibly helpful with onboarding and is always sharing great ideas on how we can use Fello at a higher level. Review collected by and hosted on G2.com. What do you dislike about Fello? The only thing that took a little time was getting used to Fello’s terminology and how that language relates to each contact. There was a bit of a learning curve at first, but once I understood the labels and what they meant, everything made a lot more sense. Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? Before Fello, we didn’t have a clean way to integrate home value tools with our CRM or easily see how our leads were interacting. We also had no simple way to know whether a “buyer lead” already owned a home. Fello solves both problems by tying engagement data directly into our CRM and showing us which leads are also homeowners, so we’re working with better, clearer data on everyone in our system. Review collected by and hosted on G2.com. Show More Response from Steve Hartman of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12101681/official_response/edit) Greg, thank you for sharing your positive experience with Fello! We're thrilled to hear that our platform is helping you provide reliable insights to your clients and focus your follow-up efforts effectively. We appreciate your feedback on our terminology and are glad to hear that once you got the hang of it, everything fell into place. It's fantastic to hear that Tamarah has been a valuable resource for you during onboarding and beyond. We're committed to providing excellent customer support to ensure you get the most out of Fello. The Fello team is here to help and support you every step of the way. Thank you for choosing Fello! Current UserValidated ReviewerSource: Organic ![Anna T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anna T.") AT Anna T. Director of Operations Small-Business (50 or fewer emp.) 12/8/2025 "Outstanding Features and Automation That Drive Our Business" 5/5 What do you like best about Fello? Fello has so many great features and resources. It’s we love the automation of emails that go out that provide a touch point for our database and the AI features that help us determine which leads to reach out to. It’s really been helpful for our business. Review collected by and hosted on G2.com. What do you dislike about Fello? This is not just Fello - this is any lead source that is providing home estimate or home valuations, but sometimes the numbers or the value can be a little off because the estimator took doesn’t always take into account any updates. But that is normal with a tool like that. That’s not much we don’t love about Fello! Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? Before Fello, we didn’t get in front of our database as much as now. And now that we are more top of mind and fellow sends consistent reminder emails of home valuation, we have been able to convert more of our existing leads. It’s definitely been a win for us in our business, and we are super thankful for Fello! Review collected by and hosted on G2.com. Show More Response from Steve Hartman of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12060860/official_response/edit) Anna, thank you for sharing your positive experience with Fello! We are thrilled to hear that our automations and AI capabilities have been beneficial for your business. We understand your feedback regarding the accuracy of home estimates and valuations. We do offer a way to update the home value so the clients see your estimate. Reach out to success for assistance if needed. It's great to hear that Fello has helped you stay top of mind with your clients and convert more leads. We appreciate your support and are grateful to be a part of your success. If you ever have any further feedback or questions, please feel free to reach out to us. We are here to support you every step of the way! Current UserValidated ReviewerSource: Organic ![Bill P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bill P.") BP Bill P. Agent Small-Business (50 or fewer emp.) 12/6/2025 "Fello Drives Engagement with Targeted Messaging" 5/5 What do you like best about Fello? Although I have a very good CRM, I find that there are too many procedures involved in sending an effective message to my database. Fello, on the other hand, is targeting the high-propensity members of my database with appealing offers, and as a result, we are receiving responses and starting conversations. Review collected by and hosted on G2.com. What do you dislike about Fello? This technology feels far more advanced than my current understanding of AI, which makes me a bit apprehensive that I might be missing important aspects. Clearly, I have some catching up to do. Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? The real estate industry is layered with complexities, especially when it comes to lead generation, which is often surrounded by compliance challenges. Being able to connect with more high-intent individuals who explicitly grant permission to be contacted truly changes the game. I have always felt that sending cards, letters, and mailers to entire subdivisions was inefficient and wasteful. Now, with Fello and its AI systems, I am better able to identify the right people to engage with, focus my efforts, and ensure I am reaching those who matter most. Review collected by and hosted on G2.com. Show More Response from Steve Hartman of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12054673/official_response/edit) Thanks for your review, Bill! We're happy to hear Fello is helping you focus your efforts on the right people. We understand that AI technology can feel overwhelming at first, but we're here to support you in understanding and utilizing Fello's capabilities to their fullest potential. Reach out to your CSM and they'll be able to help make the complex simple. Current UserValidated ReviewerSource: Organic ![Takyla S. H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Takyla S. H.") TH Takyla S. H. Agency Owner and Broker Small-Business (50 or fewer emp.) 12/5/2025 "Powerful Seller Search and Insights That Boost Conversion" 5/5 What do you like best about Fello? I appreciate how the system can search through my database to identify potential sellers among the many contacts available, as well as the additional enhancement features it offers. Noticing lost opportunities, such as when a home is listed with another agent, is also valuable. It serves as a reminder that I may need to improve my follow-up efforts to increase conversion. Review collected by and hosted on G2.com. What do you dislike about Fello? When it comes to pricing structure, as a boutique firm, I am seeking a solution that offers all the features I need at the most cost-effective price. I want the system to provide tools that will help both myself and my agents serve our clients more efficiently, while keeping costs as low as possible. They provide what we need and it's competitive but always looking to help with costs. Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? Having the system search my database to find potential sellers amongst the many people in your database and the enhancement features. Review collected by and hosted on G2.com. Show More Response from Steve Hartman of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12053101/official_response/edit) Thank you for sharing your feedback on Fello! We're thrilled to hear that you appreciate the powerful seller search and insights our system provides. We understand the importance of identifying potential sellers and lost opportunities to improve conversion rates. We strive to offer the tools you need to serve your clients efficiently while keeping costs in mind. Thank you for choosing Fello! Current UserValidated ReviewerSource: Organic ![Rachel O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rachel O.") RO Rachel O. Leasing Manager Small-Business (50 or fewer emp.) 12/5/2025 "Effortless Customization and Outstanding Support with Fello from Jamie Pedersen!" 5/5 What do you like best about Fello? We’ve been able to tailor Fello to our needs without any hassle, and it’s been simple to fold it into our daily lead-gen routine. The different segments are helpful, the site is easy to use, and Jamie Pedersen has been incredible throughout the process. She’s always just an email away, and her biweekly calls make onboarding feel manageable. She constantly shares small tips that make our experience even better. She asks questions about what our pain points are and our pillars of business and then has used that information to build our Fello to work even more effortlessly for us. Review collected by and hosted on G2.com. What do you dislike about Fello? I wish it was more sync'd with Follow up boss without the need for workflows. I can say that our success manager has handled all of our workflows so this hasn't been a real issue. Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? Before Fello, we were using another home-value system that was easy enough but didn’t give us any meaningful data to use in real conversations with our clients. It also didn’t offer any insight into why someone might be thinking about selling or becoming a hot lead. Fello gives us all of that. It pulls in tons of information with almost no work on our end, scores each lead, adds them to a hot sheet, and even gives us talking points for outreach. And any time we’ve had a question, our Success Manager, Jamie Pedersen, jumps right in and makes everything simple. It truly feels like she’s part of our team. Review collected by and hosted on G2.com. Show More Response from Steve Hartman of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12051258/official_response/edit) Thank you for sharing your positive experience with Fello! We're thrilled to hear that Fello has been tailored to your needs to seamlessly work into your daily routines. There's so much value in the data to help guide conversations with the right clients at the right time! Jamie is a rockstar and we're glad she has helped with the Follow Up Boss integration. She provides outstanding support and valuable insights to enhance the experience. Thank you for choosing Fello! Current UserValidated ReviewerSource: Organic CB Christyna B. Independent Real Estate Broker Small-Business (50 or fewer emp.) 12/4/2025 "User-Friendly, Powerful, and Outstanding Support with Fello" 5/5 What do you like best about Fello? I like that Fello is user friendly, a real effective way to find and do business. From filling in the blanks in my database, to providing landing pages for easy Open House sign in's, providing marketing postcards to encourage interaction from my database. The list goes on and on. It is easy to make the investment into Fello because not only is it easy to learn and implement protocals but you can integrate it with your CRM and most importantly, I love that I have the support team. Working with Jamie P. is the greatest thing next to sliced bread. She helps me learn Fello, but more importantly makes it easy for me to understand and work the platform and she constantly reveals the benefits of using Fello. Review collected by and hosted on G2.com. What do you dislike about Fello? The credits! but that is more of a selfish thing. LOL Review collected by and hosted on G2.com. What problems is Fello solving and how is that benefiting you? Fello is allowing me to interact more with the lesser known individuals in my database. Fello holds me accountable to being there for my database and building a stonger community within it. Review collected by and hosted on G2.com. Show More Response from Steve Hartman of Fello [Editedit](https://www.g2.com/survey_responses/fello-review-12046626/official_response/edit) Christyna, thank you for your glowing review of Fello! We are thrilled to hear that you find the investment well worth it. It's great to hear you find Fello user-friendly and powerful, and that our support team, especially Jamie, has been so helpful to you. Jamie and our entire success and support teams are the secret sauce to Fello! It's great to hear that Fello is helping you interact more with your database and build a stronger community within it. We are here to support you every step of the way! 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