Introducing G2.ai, the future of software buying.Try now
AiSDR
Sponsored
AiSDR
Visit Website
Product Avatar Image
D&B Rev.Up ABX

By Dun & Bradstreet

4.3 out of 5 stars

How would you rate your experience with D&B Rev.Up ABX?

AiSDR
Sponsored
AiSDR
Visit Website
It's been two months since this profile received a new review
Leave a Review

D&B Rev.Up ABX Reviews & Product Details

Profile Status

This profile is currently managed by D&B Rev.Up ABX but has limited features.

Are you part of the D&B Rev.Up ABX team? Upgrade your plan to enhance your branding and engage with visitors to your profile!

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

9 months

D&B Rev.Up ABX Media

D&B Rev.Up ABX Demo - D&B Rev.Up ABX for Ads
Launch ad campaigns natively through the platform with self-serve and managed services options
D&B Rev.Up ABX Demo - D&B Rev.Up ABX for Sales
Send insights and recommendations to sellers natively in Salesforce and Outreach
D&B Rev.Up ABX Demo - D&B Rev.Up ABX for Email
Build targeted audiences for email campaigns with firmographics, intent, and technology install data
D&B Rev.Up ABX Demo - D&B Rev.Up for Web
Deanonymize web visitors, pre-populate forms, and personalize site experiences
Product Avatar Image

Have you used D&B Rev.Up ABX before?

Answer a few questions to help the D&B Rev.Up ABX community

D&B Rev.Up ABX Reviews (108)

Reviews

D&B Rev.Up ABX Reviews (108)

4.3
109 reviews

Pros & Cons

Generated from real user reviews
View All Pros and Cons
Search reviews
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
Roman N.
RN
Vice President of Demand Generation
Enterprise (> 1000 emp.)
"Predictive on the next level"
What do you like best about D&B Rev.Up ABX?

I have a full transparency of the predictive models, we know all the data points. We can build models on our own that can we operationalized in hours and not months. We can adjust our own models based on the results that we are getting. Easy integration with Salesforce and Marketo. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

I want them to have more reporting inside Lattice application. We currently use Salesforce or Lattice account management team for that. Easier way to access reporting is always better. Review collected by and hosted on G2.com.

Lindsey T.
LT
Sales Operations Specialist
Information Technology and Services
Mid-Market (51-1000 emp.)
"UI is Neat and Clean"
What do you like best about D&B Rev.Up ABX?

The dashboard gives clear signals on the scoring of our accounts and it is easy to drill into what is giving the score. It is also very easy to do exports, to do one offs, and ad hoc analysis. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

I wish that we could drill down even further into what attributes are making up a score and be able to export that data. I understand that it is based off machine learning and such, but even further explanation of scores would be helpful. Also, a huge pain was only being able to have 20 attributes "enhanced" at a time. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Mid-Market (51-1000 emp.)
"Marketing Ops"
What do you like best about D&B Rev.Up ABX?

The model is very flexible that allows us to customize based on our business model. To make the scoring more effective and straightforward to sales reps, we want to show only 1 score which includes infographic score and engagement score. We also have a specific request to exclude some leads from scoring. Lattice help us to accomplish these requests and the customer service and tech support are great. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

We had a couple bug issues. Not completely Lattice's issue. Some of them are actually Salesforce bugs. I wish Lattice could be on top of those and fix before the customer encounters in their instances. Review collected by and hosted on G2.com.

Simone M.
SM
Techforce Analyst
Staffing and Recruiting
Mid-Market (51-1000 emp.)
"Hoover Feedback"
What do you like best about D&B Rev.Up ABX?

I love the layout of app it makes it easy for navigating and setting up credits. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

I wish there was a manual for first time users. It was hard to catch on at first. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Mid-Market (51-1000 emp.)
"Predictive Scoring for Marketing and Beyond"
What do you like best about D&B Rev.Up ABX?

The Lattice Team is great to work with -- our account team has jumped on every question and request right away. We've had Lattice execs come for site visits as well. We've seen continuous improvement in our implementation as we've gone along. We have different models for different GEOs and segments which helps customize scoring. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

The premise of predictive lead scoring can be hard to sell internally, you definitely need to have executive/stakeholder buy-in before bringing a tool like this in. Also, you must be able to show continuous improvement data (and know how to speak to it). Review collected by and hosted on G2.com.

Robbie M.
RM
Sr. Sales Operations Analyst
Information Technology and Services
Mid-Market (51-1000 emp.)
"I have been using Lattice Engines for 1 year and am pleased with the product."
What do you like best about D&B Rev.Up ABX?

I like the ability to run multiple scenarios with Lattice engines. I can tweak the data set, inputs, and scenarios to get the predictability that I need. The outputs are clear and give me valuable insights to my business. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

The pricing model is a bit awkward. Would enjoy an unlimited model or something that's a bit more flexible. Review collected by and hosted on G2.com.

Steven F.
SF
Financial Analyst
Information Technology and Services
Mid-Market (51-1000 emp.)
"Great Product"
What do you like best about D&B Rev.Up ABX?

Lattice engines is a super clean, easy to use product, that has allowed us to aggregate large sets of data and simplify into understanding our ideal customer base Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

I would like the ability to dive deeper in to the account scoring as well as more transparency around how accounts are being scored. Review collected by and hosted on G2.com.

Jim M.
JM
Director of Marketing Technology
Computer Software
Enterprise (> 1000 emp.)
"Hands on predictive marketing and more"
What do you like best about D&B Rev.Up ABX?

Lattice Engines biggest differentiator is their people and how much they help you from beginning to end. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

Some of their tech needs some newer features but I’ve seen some of the beads and it is all on the way. Typical first/largest part of the market issue. They may not have the latest gimmick feature until it’s better understood for customer ROI. Review collected by and hosted on G2.com.

Verified User in Retail
CR
Mid-Market (51-1000 emp.)
"Helps you learn more about your customers shopping habits"
What do you like best about D&B Rev.Up ABX?

I like the fact that it helps you find new customers and learn more about their shopping habits.

Its a great tool to use gain new opportunities for sales Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

Its not easy to navigate through it. It needs a better interface like sales force uses. Review collected by and hosted on G2.com.

Marlo O.
MO
Data Manager
Government Administration
Enterprise (> 1000 emp.)
"Lattice does predictive right"
What do you like best about D&B Rev.Up ABX?

Lattice has helped make our sales and marketing activities so much more efficient because now we know who we should be focusing our largest efforts on. Their problem handles our scale and velocity very well. I’m also very pleased with their team – they’ve been very responsive to our needs and have brought creative ways to help solve our unique problems. Review collected by and hosted on G2.com.

What do you dislike about D&B Rev.Up ABX?

It took us a while to understand all of the different areas where we can use the Lattice scores and insights. The predictive modeling piece used to be pretty much a “black box” but this has improved with their latest software. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

9 months

Perceived Cost

$$$$$
D&B Rev.Up ABX Comparisons
Product Avatar Image
6sense Revenue Marketing
Compare Now
Product Avatar Image
Leadspace
Compare Now
Product Avatar Image
Demandbase One
Compare Now
D&B Rev.Up ABX Features
Market Insights
Account-level Insights
Lead Analysis
Segmentation
Predictive Scoring
Account Identification
Omni-Channel Tracking
Revenue Planning
Media Attribution