Introducing G2.ai, the future of software buying.Try now

Compare StackAdapt and illumin

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
StackAdapt
StackAdapt
Star Rating
(829)4.7 out of 5
Market Segments
Small-Business (62.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdapt
illumin
illumin
Star Rating
(100)4.3 out of 5
Market Segments
Small-Business (58.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that StackAdapt excels in Cross-Device Advertising with a perfect score of 10.0, while illumin falls behind at 8.8. Reviewers mention that StackAdapt's ability to seamlessly integrate ads across various devices enhances campaign effectiveness.
  • Reviewers mention that StackAdapt's Quality of Support is outstanding, scoring 9.9 compared to illumin's 9.2. Users on G2 highlight the responsiveness and helpfulness of StackAdapt's support team, making it easier to resolve issues quickly.
  • Users say that StackAdapt's Performance Monitoring capabilities are top-notch, achieving a score of 10.0, while illumin scores 8.8. Reviewers appreciate the detailed insights and analytics provided by StackAdapt, which help in optimizing campaigns effectively.
  • G2 users report that StackAdapt's Audience Targeting features are superior, scoring 10.0 compared to illumin's 8.5. Users mention that the precision in targeting specific demographics leads to better engagement rates.
  • Reviewers mention that StackAdapt's Ease of Use is a significant advantage, with a score of 9.1 versus illumin's 8.3. Users appreciate the intuitive interface and straightforward navigation, which simplifies the ad management process.
  • Users report that StackAdapt's Campaign Optimization tools are highly effective, scoring 9.0 compared to illumin's 8.0. Reviewers highlight features like automated adjustments and real-time feedback that enhance campaign performance.
Pricing
Entry-Level Pricing
StackAdapt
No pricing available
illumin
SELF-SERVICE
Contact Us
Browse all 3 pricing plans
Free Trial
StackAdapt
No trial information available
illumin
No trial information available
Ratings
Meets Requirements
9.4
726
8.3
94
Ease of Use
9.1
713
8.3
90
Ease of Setup
9.2
582
8.2
73
Ease of Admin
9.2
541
8.3
65
Quality of Support
9.9
719
9.2
94
Has the product been a good partner in doing business?
9.8
553
9.1
73
Product Direction (% positive)
9.7
697
9.3
94
Features by Category
8.9
552
8.0
89
Channel Functionality
9.3
389
8.5
59
Platform Interoperability
8.7
257
7.4
45
Agentic AI - Display Advertising
8.1
40
Not enough data
8.4
39
Not enough data
8.6
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Not enough data
Campaign Management
9.0
477
|
Verified
8.1
83
8.9
477
|
Verified
8.0
82
9.1
466
|
Verified
8.2
85
8.5
401
|
Verified
7.8
76
8.6
398
|
Verified
7.9
76
9.1
443
|
Verified
8.5
80
9.0
417
|
Verified
8.3
77
9.2
436
|
Verified
8.5
81
9.3
469
|
Verified
8.3
87
8.9
450
|
Verified
8.0
76
9.0
392
|
Verified
8.3
71
8.9
364
|
Verified
7.8
70
8.9
352
|
Verified
8.1
67
Targeting
9.4
477
|
Verified
8.0
87
9.3
462
|
Verified
8.2
84
9.2
464
|
Verified
8.4
84
9.3
456
|
Verified
8.0
84
Platform
8.7
387
|
Verified
7.3
68
8.7
446
|
Verified
7.7
79
9.2
444
8.4
80
9.3
464
|
Verified
8.1
83
9.2
398
|
Verified
8.0
75
8.9
406
|
Verified
7.6
75
8.9
397
|
Verified
8.0
75
8.9
354
|
Verified
7.7
68
8.7
397
|
Verified
7.4
71
9.0
554
7.8
89
Platform Interoperability
8.7
198
7.1
34
Video Functionality
9.2
375
8.1
46
Agentic AI - Video Advertising
8.5
26
Not enough data
8.6
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Not enough data
Campaign Management
9.0
477
|
Verified
8.1
83
8.9
477
|
Verified
8.0
82
9.1
466
|
Verified
8.2
85
8.5
401
|
Verified
7.8
76
8.6
398
|
Verified
7.9
76
9.1
443
|
Verified
8.5
80
9.0
417
|
Verified
8.3
77
9.2
436
|
Verified
8.5
81
9.3
469
|
Verified
8.3
87
8.9
450
|
Verified
8.0
76
9.0
392
|
Verified
8.3
71
8.9
364
|
Verified
7.8
70
8.9
352
|
Verified
8.1
67
Targeting
9.4
477
|
Verified
8.0
87
9.3
462
|
Verified
8.2
84
9.2
464
|
Verified
8.4
84
9.3
456
|
Verified
8.0
84
Platform
8.7
387
|
Verified
7.3
68
8.7
446
|
Verified
7.7
79
9.2
444
8.4
80
9.3
464
|
Verified
8.1
83
9.2
398
|
Verified
8.0
75
8.9
406
|
Verified
7.6
75
8.9
397
|
Verified
8.0
75
8.9
354
|
Verified
7.7
68
8.7
397
|
Verified
7.4
71
Digital Audio AdvertisingHide 14 FeaturesShow 14 Features
9.0
24
8.7
8
Platform Basics
9.7
24
8.8
8
9.6
24
8.5
8
9.5
24
8.3
8
9.8
24
8.5
8
Platform Reporting
9.3
24
8.8
8
8.9
24
8.3
8
8.5
23
7.9
8
8.3
23
6.2
7
Agentic AI - Digital Audio Advertising
8.4
16
Not enough data
8.6
16
Not enough data
8.4
16
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.5
16
Not enough data
Demand Side Platform (DSP)Hide 36 FeaturesShow 36 Features
8.9
553
8.1
89
Demand Side Platforms
9.4
233
8.4
59
Agentic AI - Demand Side Platform (DSP)
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.8
37
Not enough data
8.4
37
Not enough data
8.5
37
Not enough data
Campaign Management
9.0
477
|
Verified
8.1
83
8.9
477
|
Verified
8.0
82
9.1
466
|
Verified
8.2
85
8.5
401
|
Verified
7.8
76
8.6
398
|
Verified
7.9
76
9.1
443
|
Verified
8.5
80
9.0
417
|
Verified
8.3
77
9.2
436
|
Verified
8.5
81
9.3
469
|
Verified
8.3
87
8.9
450
|
Verified
8.0
76
9.0
392
|
Verified
8.3
71
8.9
364
|
Verified
7.8
70
8.9
352
|
Verified
8.1
67
Targeting
9.4
477
|
Verified
8.0
87
9.3
462
|
Verified
8.2
84
9.2
464
|
Verified
8.4
84
9.3
456
|
Verified
8.0
84
Demand Side Platforms
9.0
369
|
Verified
8.0
60
8.9
359
|
Verified
7.8
59
9.2
369
|
Verified
8.4
60
Platform
8.7
387
|
Verified
7.3
68
8.7
446
|
Verified
7.7
79
9.2
444
8.4
80
9.3
464
|
Verified
8.1
83
9.2
398
|
Verified
8.0
75
8.9
406
|
Verified
7.6
75
8.9
397
|
Verified
8.0
75
8.9
354
|
Verified
7.7
68
8.7
397
|
Verified
7.4
71
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
9.1
37
Not enough data
Platform - Connected TV (CTV) Advertising Platforms
9.5
36
Not enough data
9.4
36
Not enough data
9.6
36
Not enough data
9.4
36
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
9.4
36
Not enough data
9.5
36
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
8.5
21
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.7
21
Not enough data
8.4
21
Not enough data
8.5
21
Not enough data
Cross-Channel AdvertisingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
23
Not enough data
Agentic AI - Native Advertising
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.5
22
Not enough data
8.2
22
Not enough data
8.3
22
Not enough data
Categories
Categories
Shared Categories
Unique Categories
StackAdapt
StackAdapt is categorized as Connected TV (CTV) Advertising Platforms
illumin
illumin has no unique categories
Reviews
Reviewers' Company Size
StackAdapt
StackAdapt
Small-Business(50 or fewer emp.)
62.6%
Mid-Market(51-1000 emp.)
31.8%
Enterprise(> 1000 emp.)
5.6%
illumin
illumin
Small-Business(50 or fewer emp.)
58.0%
Mid-Market(51-1000 emp.)
31.0%
Enterprise(> 1000 emp.)
11.0%
Reviewers' Industry
StackAdapt
StackAdapt
Marketing and Advertising
57.9%
Financial Services
2.7%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.5%
illumin
illumin
Marketing and Advertising
48.0%
Online Media
4.0%
Automotive
4.0%
Higher Education
3.0%
Financial Services
3.0%
Other
38.0%
Alternatives
StackAdapt
StackAdapt Alternatives
AdRoll
AdRoll
Add AdRoll
The Trade Desk
The Trade Desk
Add The Trade Desk
Basis
Basis
Add Basis
Criteo Commerce Growth
Criteo Commerce Growth
Add Criteo Commerce Growth
illumin
illumin Alternatives
Basis
Basis
Add Basis
The Trade Desk
The Trade Desk
Add The Trade Desk
AdRoll
AdRoll
Add AdRoll
Demandbase One
Demandbase One
Add Demandbase One
Discussions
StackAdapt
StackAdapt Discussions
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
illumin
illumin Discussions
Monty the Mongoose crying
illumin has no discussions with answers