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At a Glance
Market Segments
Small-Business (59.2% of reviews)
Small-Business (62.6% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
Simpli.fi
Star Rating
(146)4.5 out of 5
Market Segments
Small-Business (59.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 4 pricing plansStackAdapt
Star Rating
(829)4.7 out of 5
Market Segments
Small-Business (62.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdaptSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Simpli.fi excels in Quality of Support with a score of 9.4, while StackAdapt shines in Performance and Reliability with a higher score of 9.4, indicating that both platforms are strong in their respective support areas but StackAdapt may offer a more reliable experience overall.
- Reviewers mention that Simpli.fi's Campaign Management features, particularly the Campaign Dashboard (8.5), are user-friendly, but StackAdapt's equivalent feature scores higher at 9.0, suggesting a more intuitive interface for managing campaigns.
- G2 users highlight that StackAdapt's Machine Learning Optimization (9.0) is superior to Simpli.fi's (8.1), indicating that StackAdapt may provide more effective automated solutions for optimizing ad performance.
- Users on G2 report that Simpli.fi's Data Integration capabilities, particularly in 1st-Party Data Integration (8.2), are less robust compared to StackAdapt's offerings, which are generally rated higher across various data integration categories.
- Reviewers say that both platforms perform well in Targeting, but StackAdapt's score of 9.4 in Contextual Targeting outshines Simpli.fi's 8.8, suggesting that StackAdapt may provide more precise targeting options for advertisers.
- Users report that while both platforms offer Mobile Functionality, StackAdapt's higher score of 9.0 in Mobile Rich Media Capabilities indicates a more advanced feature set for mobile advertising compared to Simpli.fi's 8.6.
Pricing
Entry-Level Pricing
Simpli.fi
Managed Service
Contact Us
Our team is an extension of your company as you tap into services such as: planning, activation, optimization, reporting, and analysis.
- Simpli.fi sets up and edits campaigns
- Campaigns are monitored and optimized by the Simpli.fi Client Success Team
StackAdapt
No pricing availableFree Trial
Simpli.fi
No trial information availableStackAdapt
No trial information availableRatings
Meets Requirements
8.8
131
9.4
726
Ease of Use
8.8
131
9.1
713
Ease of Setup
8.9
86
9.2
582
Ease of Admin
8.9
75
9.2
541
Quality of Support
9.4
132
9.9
719
Has the product been a good partner in doing business?
9.1
81
9.8
553
Product Direction (% positive)
9.2
128
9.7
697
Features by Category
Channel Functionality
8.9
94
9.3
389
Platform Interoperability
Feature Not Available
8.7
257
Agentic AI - Display Advertising
Not enough data
8.1
40
Not enough data
8.4
39
Not enough data
8.6
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Campaign Management
8.6
103
|
Verified
9.0
477
|
Verified
8.6
100
|
Verified
8.9
477
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
401
|
Verified
8.0
83
|
Verified
8.6
398
|
Verified
8.5
93
|
Verified
9.1
443
|
Verified
8.4
84
|
Verified
9.0
417
|
Verified
9.0
95
|
Verified
9.2
436
|
Verified
9.0
101
|
Verified
9.3
469
|
Verified
8.5
84
|
Verified
8.9
450
|
Verified
8.4
74
|
Verified
9.0
392
|
Verified
8.8
78
|
Verified
8.9
364
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
477
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.2
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
446
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Data Integration
8.2
14
Not enough data
8.1
8
Not enough data
8.2
11
Not enough data
8.3
9
Not enough data
8.5
10
Not enough data
8.2
11
Not enough data
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
7.2
12
Not enough data
8.5
10
Not enough data
7.4
11
Not enough data
7.7
13
Not enough data
Platform
7.4
12
Not enough data
8.0
14
Not enough data
7.7
14
Not enough data
8.2
11
Not enough data
6.9
12
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Mobile Functionality
9.1
59
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
103
|
Verified
9.0
477
|
Verified
8.6
100
|
Verified
8.9
477
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
401
|
Verified
8.0
83
|
Verified
8.6
398
|
Verified
8.5
93
|
Verified
9.1
443
|
Verified
8.4
84
|
Verified
9.0
417
|
Verified
9.0
95
|
Verified
9.2
436
|
Verified
9.0
101
|
Verified
9.3
469
|
Verified
8.5
84
|
Verified
8.9
450
|
Verified
8.4
74
|
Verified
9.0
392
|
Verified
8.8
78
|
Verified
8.9
364
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
477
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.2
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Mobile
8.9
57
Not enough data
8.8
78
|
Verified
8.9
364
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
446
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Platform Interoperability
8.7
20
8.7
198
Video Functionality
9.2
38
9.2
375
Agentic AI - Video Advertising
Not enough data
8.5
26
Not enough data
8.6
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Campaign Management
8.6
103
|
Verified
9.0
477
|
Verified
8.6
100
|
Verified
8.9
477
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
401
|
Verified
8.0
83
|
Verified
8.6
398
|
Verified
8.5
93
|
Verified
9.1
443
|
Verified
8.4
84
|
Verified
9.0
417
|
Verified
9.0
95
|
Verified
9.2
436
|
Verified
9.0
101
|
Verified
9.3
469
|
Verified
8.5
84
|
Verified
8.9
450
|
Verified
8.4
74
|
Verified
9.0
392
|
Verified
8.8
78
|
Verified
8.9
364
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
477
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.2
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
446
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Platform Interoperability
8.7(won by default)
5
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
8.5(won by default)
10
Not enough data
Campaign Management
8.6
103
|
Verified
9.0(won by 0.4)
477
|
Verified
8.6
100
|
Verified
8.9(won by 0.3)
477
|
Verified
8.7
101
|
Verified
9.1(won by 0.4)
466
|
Verified
7.8
83
|
Verified
8.5(won by 0.7)
401
|
Verified
8.0
83
|
Verified
8.6(won by 0.6)
398
|
Verified
8.5
93
|
Verified
9.1(won by 0.6)
443
|
Verified
8.4
84
|
Verified
9.0(won by 0.6)
417
|
Verified
9.0
95
|
Verified
9.2(won by 0.2)
436
|
Verified
9.0
101
|
Verified
9.3(won by 0.3)
469
|
Verified
8.5
84
|
Verified
8.9(won by 0.4)
450
|
Verified
8.4
74
|
Verified
9.0(won by 0.6)
392
|
Verified
8.8
78
|
Verified
8.9(won by 0.1)
364
|
Verified
8.6
73
|
Verified
8.9(won by 0.3)
352
|
Verified
Targeting
9.1
105
|
Verified
9.4(won by 0.3)
477
|
Verified
9.3(tied score)
105
|
Verified
9.3(tied score)
462
|
Verified
9.4(won by 0.2)
105
|
Verified
9.2
464
|
Verified
8.9
97
|
Verified
9.3(won by 0.4)
456
|
Verified
Platform
7.9
83
|
Verified
8.7(won by 0.8)
387
|
Verified
7.8
98
|
Verified
8.7(won by 0.9)
446
|
Verified
8.9
94
|
Verified
9.2(won by 0.3)
444
8.8
100
|
Verified
9.3(won by 0.5)
464
|
Verified
8.8
79
|
Verified
9.2(won by 0.4)
398
|
Verified
8.3
88
|
Verified
8.9(won by 0.6)
406
|
Verified
8.5
85
|
Verified
8.9(won by 0.4)
397
|
Verified
8.4
66
8.9(won by 0.5)
354
|
Verified
Feature Not Available
8.7(won by default)
397
|
Verified
Platform Basics
Not enough data
9.7
24
Not enough data
9.6
24
Not enough data
9.5
24
Not enough data
9.8
24
Platform Reporting
Not enough data
9.3
24
Not enough data
8.9
24
Not enough data
8.5
23
Not enough data
8.3
23
Agentic AI - Digital Audio Advertising
Not enough data
8.4
16
Not enough data
8.6
16
Not enough data
8.4
16
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.5
16
Demand Side Platforms
9.0
26
9.4
233
Agentic AI - Demand Side Platform (DSP)
Not enough data
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.8
37
Not enough data
8.4
37
Not enough data
8.5
37
Campaign Management
8.6
103
|
Verified
9.0
477
|
Verified
8.6
100
|
Verified
8.9
477
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
401
|
Verified
8.0
83
|
Verified
8.6
398
|
Verified
8.5
93
|
Verified
9.1
443
|
Verified
8.4
84
|
Verified
9.0
417
|
Verified
9.0
95
|
Verified
9.2
436
|
Verified
9.0
101
|
Verified
9.3
469
|
Verified
8.5
84
|
Verified
8.9
450
|
Verified
8.4
74
|
Verified
9.0
392
|
Verified
8.8
78
|
Verified
8.9
364
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
477
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.2
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Demand Side Platforms
8.2
47
|
Verified
9.0
369
|
Verified
7.9
46
|
Verified
8.9
359
|
Verified
8.6
48
|
Verified
9.2
369
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
446
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Platform - Connected TV (CTV) Advertising Platforms
9.4
11
9.5
36
9.2
12
9.4
36
9.2
12
9.6
36
9.6
12
9.4
36
Campaign Management - Connected TV (CTV) Advertising Platforms
8.6
12
9.4
36
9.2
12
9.5
36
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.7
21
Not enough data
8.4
21
Not enough data
8.5
21
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.5
22
Not enough data
8.2
22
Not enough data
8.3
22
Categories
Categories
Shared Categories
Simpli.fi and StackAdapt are categorized as Demand Side Platform (DSP), Display Advertising, Video Advertising, Cross-Channel Advertising, Native Advertising, and Connected TV (CTV) Advertising Platforms
Unique Categories
Simpli.fi is categorized as Data Management Platform (DMP), Mobile Advertising, and Social Media Advertising
StackAdapt is categorized as Digital Audio Advertising
Reviews
Reviewers' Company Size
Simpli.fi
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
StackAdapt
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
66.2%
Broadcast Media
3.5%
Online Media
2.8%
Retail
2.1%
Newspapers
2.1%
Other
23.2%
Marketing and Advertising
57.9%
Financial Services
2.7%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.5%
Alternatives
Discussions
What is the best way to pull a report within the UI?
1 Comment
Official Response from Simpli.fi
Hi, Megan. If you log into the Simpli.fi platform, you'll notice a drop-down option on the top menu bar titled 'Analytics' which hosts our report center. For...Read more
What is Simpli fi?
1 Comment
Official Response from Simpli.fi
Simpli.fi is a leading advertising automation platform that provides programmatic advertising and workflow software solutions, serving over 1,500 agencies,...Read more
What is TAG Simpli fi?
1 Comment
Official Response from Simpli.fi
Our tag management tool allows advertisers on our platforms to place pixels on websites that allow them to create custom audiences and track online conversions.Read more
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
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