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At a Glance
Simpli.fi
Simpli.fi
Star Rating
(146)4.5 out of 5
Market Segments
Small-Business (59.2% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 4 pricing plans
StackAdapt
StackAdapt
Star Rating
(828)4.7 out of 5
Market Segments
Small-Business (62.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdapt
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that StackAdapt excels in user experience, with an intuitive interface that is easy to navigate, even for newcomers. This is complemented by responsive customer support, making it a strong choice for those who value ease of use and assistance.
  • Users say that Simpli.fi stands out for its specialized targeting capabilities, particularly in addressable and geo-fenced targeting. This allows advertisers to reach very specific audiences, which is a significant advantage for campaigns focused on local markets.
  • Reviewers mention that StackAdapt's investment in machine learning and AI enhances campaign optimization, providing tools like Ivy, an AI assistant that helps with planning and decision-making. This feature is particularly beneficial for users looking to leverage technology for better results.
  • According to verified reviews, Simpli.fi offers a self-service model that many users appreciate, allowing for greater control over campaigns. However, some users have noted challenges with configuration, which may impact the overall experience for those less tech-savvy.
  • G2 reviewers highlight that StackAdapt's flexibility in supporting multiple ad formats—such as content, audio, video, and text—makes it an all-in-one solution for diverse advertising needs. This versatility is a key selling point for businesses looking to run varied campaigns.
  • Users report that while Simpli.fi has strong performance analytics and targeting features, it lags behind StackAdapt in overall satisfaction metrics, indicating that users may find more value and support with StackAdapt for their advertising efforts.
Pricing
Entry-Level Pricing
Simpli.fi
Managed Service
Contact Us
Browse all 4 pricing plans
StackAdapt
No pricing available
Free Trial
Simpli.fi
No trial information available
StackAdapt
No trial information available
Ratings
Meets Requirements
8.8
131
9.4
724
Ease of Use
8.8
131
9.1
711
Ease of Setup
8.9
86
9.2
581
Ease of Admin
8.9
75
9.2
543
Quality of Support
9.4
132
9.9
717
Has the product been a good partner in doing business?
9.1
81
9.8
554
Product Direction (% positive)
9.2
128
9.7
695
Features by Category
8.6
109
8.9
553
Channel Functionality
8.9
94
9.3
388
Platform Interoperability
Feature Not Available
8.7
257
Agentic AI - Display Advertising
Not enough data
8.1
40
Not enough data
8.4
39
Not enough data
8.5
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Campaign Management
8.6
103
|
Verified
9.0
476
|
Verified
8.6
100
|
Verified
8.9
476
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
400
|
Verified
8.0
83
|
Verified
8.6
397
|
Verified
8.5
93
|
Verified
9.1
442
|
Verified
8.4
84
|
Verified
9.0
416
|
Verified
9.0
95
|
Verified
9.2
435
|
Verified
9.0
101
|
Verified
9.3
468
|
Verified
8.5
84
|
Verified
8.9
449
|
Verified
8.4
74
|
Verified
9.0
391
|
Verified
8.8
78
|
Verified
8.9
363
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
478
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.3
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
447
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Data Management Platform (DMP)Hide 21 FeaturesShow 21 Features
7.9
17
Not enough data
Data Integration
8.2
14
Not enough data
8.1
8
Not enough data
8.2
11
Not enough data
8.3
9
Not enough data
8.5
10
Not enough data
8.2
11
Not enough data
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
7.2
12
Not enough data
8.5
10
Not enough data
7.4
11
Not enough data
7.7
13
Not enough data
Platform
7.4
12
Not enough data
8.0
14
Not enough data
7.7
14
Not enough data
8.2
11
Not enough data
6.9
12
Not enough data
8.8
109
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Mobile Functionality
9.1
59
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
103
|
Verified
9.0
476
|
Verified
8.6
100
|
Verified
8.9
476
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
400
|
Verified
8.0
83
|
Verified
8.6
397
|
Verified
8.5
93
|
Verified
9.1
442
|
Verified
8.4
84
|
Verified
9.0
416
|
Verified
9.0
95
|
Verified
9.2
435
|
Verified
9.0
101
|
Verified
9.3
468
|
Verified
8.5
84
|
Verified
8.9
449
|
Verified
8.4
74
|
Verified
9.0
391
|
Verified
8.8
78
|
Verified
8.9
363
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
478
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.3
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Mobile
8.9
57
Not enough data
8.8
78
|
Verified
8.9
363
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
447
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
8.8
109
9.0
555
Platform Interoperability
8.7
20
8.7
198
Video Functionality
9.2
38
9.2
374
Agentic AI - Video Advertising
Not enough data
8.5
26
Not enough data
8.5
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Campaign Management
8.6
103
|
Verified
9.0
476
|
Verified
8.6
100
|
Verified
8.9
476
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
400
|
Verified
8.0
83
|
Verified
8.6
397
|
Verified
8.5
93
|
Verified
9.1
442
|
Verified
8.4
84
|
Verified
9.0
416
|
Verified
9.0
95
|
Verified
9.2
435
|
Verified
9.0
101
|
Verified
9.3
468
|
Verified
8.5
84
|
Verified
8.9
449
|
Verified
8.4
74
|
Verified
9.0
391
|
Verified
8.8
78
|
Verified
8.9
363
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
478
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.3
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
447
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Social Media AdvertisingHide 34 FeaturesShow 34 Features
8.5
109
Not enough data
Platform Interoperability
8.7
5
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
8.5
10
Not enough data
Campaign Management
8.6
103
|
Verified
9.0
476
|
Verified
8.6
100
|
Verified
8.9
476
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
400
|
Verified
8.0
83
|
Verified
8.6
397
|
Verified
8.5
93
|
Verified
9.1
442
|
Verified
8.4
84
|
Verified
9.0
416
|
Verified
9.0
95
|
Verified
9.2
435
|
Verified
9.0
101
|
Verified
9.3
468
|
Verified
8.5
84
|
Verified
8.9
449
|
Verified
8.4
74
|
Verified
9.0
391
|
Verified
8.8
78
|
Verified
8.9
363
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
478
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.3
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
447
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Digital Audio AdvertisingHide 14 FeaturesShow 14 Features
Not enough data
9.1
24
Platform Basics
Not enough data
9.8
23
Not enough data
9.6
23
Not enough data
9.6
23
Not enough data
9.9
23
Platform Reporting
Not enough data
9.3
23
Not enough data
8.9
23
Not enough data
8.5
22
Not enough data
8.3
22
Agentic AI - Digital Audio Advertising
Not enough data
8.6
15
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.9
15
Not enough data
8.4
15
Not enough data
8.6
15
Demand Side Platform (DSP)Hide 36 FeaturesShow 36 Features
8.4
109
8.9
554
Demand Side Platforms
9.0
26
9.4
233
Agentic AI - Demand Side Platform (DSP)
Not enough data
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.7
37
Not enough data
8.3
37
Not enough data
8.5
37
Campaign Management
8.6
103
|
Verified
9.0
476
|
Verified
8.6
100
|
Verified
8.9
476
|
Verified
8.7
101
|
Verified
9.1
466
|
Verified
7.8
83
|
Verified
8.5
400
|
Verified
8.0
83
|
Verified
8.6
397
|
Verified
8.5
93
|
Verified
9.1
442
|
Verified
8.4
84
|
Verified
9.0
416
|
Verified
9.0
95
|
Verified
9.2
435
|
Verified
9.0
101
|
Verified
9.3
468
|
Verified
8.5
84
|
Verified
8.9
449
|
Verified
8.4
74
|
Verified
9.0
391
|
Verified
8.8
78
|
Verified
8.9
363
|
Verified
8.6
73
|
Verified
8.9
352
|
Verified
Targeting
9.1
105
|
Verified
9.4
478
|
Verified
9.3
105
|
Verified
9.3
462
|
Verified
9.4
105
|
Verified
9.3
464
|
Verified
8.9
97
|
Verified
9.3
456
|
Verified
Demand Side Platforms
8.2
47
|
Verified
9.0
369
|
Verified
7.9
46
|
Verified
8.9
359
|
Verified
8.6
48
|
Verified
9.2
369
|
Verified
Platform
7.9
83
|
Verified
8.7
387
|
Verified
7.8
98
|
Verified
8.7
447
|
Verified
8.9
94
|
Verified
9.2
444
8.8
100
|
Verified
9.3
464
|
Verified
8.8
79
|
Verified
9.2
398
|
Verified
8.3
88
|
Verified
8.9
406
|
Verified
8.5
85
|
Verified
8.9
397
|
Verified
8.4
66
8.9
354
|
Verified
Feature Not Available
8.7
397
|
Verified
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
9.2
13
9.0
37
Platform - Connected TV (CTV) Advertising Platforms
9.4
11
9.5
37
9.2
12
9.4
37
9.2
12
9.5
37
9.6
12
9.4
37
Campaign Management - Connected TV (CTV) Advertising Platforms
8.6
12
9.4
37
9.2
12
9.4
37
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
8.4
22
Not enough data
8.4
22
Not enough data
8.4
22
Not enough data
8.6
22
Not enough data
8.3
22
Not enough data
8.4
22
Cross-Channel AdvertisingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
23
Agentic AI - Native Advertising
Not enough data
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.4
22
Not enough data
8.1
22
Not enough data
8.3
22
Categories
Categories
Unique Categories
StackAdapt
StackAdapt is categorized as Digital Audio Advertising
Reviews
Reviewers' Company Size
Simpli.fi
Simpli.fi
Small-Business(50 or fewer emp.)
59.2%
Mid-Market(51-1000 emp.)
34.5%
Enterprise(> 1000 emp.)
6.3%
StackAdapt
StackAdapt
Small-Business(50 or fewer emp.)
62.5%
Mid-Market(51-1000 emp.)
31.9%
Enterprise(> 1000 emp.)
5.6%
Reviewers' Industry
Simpli.fi
Simpli.fi
Marketing and Advertising
66.2%
Broadcast Media
3.5%
Online Media
2.8%
Retail
2.1%
Newspapers
2.1%
Other
23.2%
StackAdapt
StackAdapt
Marketing and Advertising
58.0%
Financial Services
2.6%
Online Media
2.5%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.6%
Alternatives
Simpli.fi
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Add Basis
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StackAdapt
StackAdapt Alternatives
AdRoll
AdRoll
Add AdRoll
The Trade Desk
The Trade Desk
Add The Trade Desk
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Add Basis
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Add Criteo Commerce Growth
Discussions
Simpli.fi
Simpli.fi Discussions
What is the best way to pull a report within the UI?
1 Comment
Official Response from Simpli.fi
Hi, Megan. If you log into the Simpli.fi platform, you'll notice a drop-down option on the top menu bar titled 'Analytics' which hosts our report center. For...Read more
What is TAG Simpli fi?
1 Comment
Official Response from Simpli.fi
Our tag management tool allows advertisers on our platforms to place pixels on websites that allow them to create custom audiences and track online conversions.Read more
Who owns Simpli fi?
1 Comment
Official Response from Simpli.fi
Comment deleted by user.Read more
StackAdapt
StackAdapt Discussions
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more