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Compare Oracle Content Marketing and PathFactory 
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At a Glance
Market Segments
Enterprise (61.1% of reviews)
Mid-Market (49.0% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Oracle Content Marketing
Star Rating
(21)4.1 out of 5
Market Segments
Enterprise (61.1% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Oracle Content MarketingPathFactory
Star Rating
(198)4.4 out of 5
Market Segments
Mid-Market (49.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about PathFactorySummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Oracle Content Marketing excels in content management with a score of 8.8, allowing for seamless organization and retrieval of marketing materials, while PathFactory, with a score of 8.3, offers strong content distribution features that reviewers appreciate for their effectiveness in reaching target audiences.
- Reviewers mention that PathFactory shines in quality of support, achieving a score of 9.4, which users attribute to responsive customer service and helpful resources, whereas Oracle Content Marketing's support score of 7.6 indicates room for improvement in this area.
- G2 users highlight that Oracle Content Marketing's collaborative editorial calendars feature, rated at 8.6, facilitates teamwork and scheduling, while PathFactory's lower score of 7.3 suggests that its scheduling capabilities may not be as robust or user-friendly.
- Users on G2 note that PathFactory's audience targeting capabilities, rated at 7.9, are effective for personalized marketing efforts, but Oracle Content Marketing's higher score of 8.6 indicates a more advanced approach to segmentation and targeting.
- Reviewers say that Oracle Content Marketing's ease of use, with a score of 8.1, makes it accessible for teams with varying technical skills, while PathFactory's score of 8.3 suggests it is also user-friendly but may require a slightly steeper learning curve for some features.
- Users report that Oracle Content Marketing's content creation tools, rated at 7.9, provide a solid foundation for developing marketing materials, while PathFactory's higher score of 8.3 indicates a more comprehensive suite of tools that enhance the content creation process.
Pricing
Entry-Level Pricing
Oracle Content Marketing
No pricing availablePathFactory
No pricing availableFree Trial
Oracle Content Marketing
No trial information availablePathFactory
No trial information availableRatings
Meets Requirements
8.5
19
8.7
166
Ease of Use
8.1
19
8.3
167
Ease of Setup
7.8
12
7.9
85
Ease of Admin
7.4
12
8.6
92
Quality of Support
7.6
19
9.4
157
Has the product been a good partner in doing business?
8.7
13
9.5
94
Product Direction (% positive)
8.1
18
9.0
159
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.3
37
Not enough data
8.9
43
Platform Reporting
Not enough data
8.1
42
Not enough data
8.0
43
Content Creation
Not enough data
8.5
50
|
Verified
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
7.3
39
|
Verified
Planning
Not enough data
Not enough data
Publishing
Not enough data
Not enough data
Social Media
Not enough data
Not enough data
Planning
8.6
6
Feature Not Available
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.1
29
Not enough data
8.5
35
Not enough data
7.8
33
Lead Management
Not enough data
8.0
32
Not enough data
7.5
26
Not enough data
7.9
35
Marketing Campaigns
Not enough data
8.3
32
Not enough data
6.6
19
Not enough data
7.7
22
Not enough data
6.4
18
Not enough data
7.9
32
Not enough data
8.1
31
Agentic AI - Content Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
8.6
6
Feature Not Available
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Oracle Content Marketing and PathFactory are categorized as Content Experience Platforms and Content Distribution
Unique Categories
Oracle Content Marketing is categorized as Content Creation
PathFactory is categorized as Account-Based Web and Content Experiences and Account-Based Analytics
Reviews
Reviewers' Company Size
Oracle Content Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
PathFactory
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
25.0%
Program Development
10.0%
Professional Training & Coaching
10.0%
Marketing and Advertising
10.0%
Information Technology and Services
10.0%
Other
35.0%
Computer Software
39.7%
Information Technology and Services
18.6%
Marketing and Advertising
9.8%
Telecommunications
2.6%
Real Estate
2.6%
Other
26.8%
Alternatives
Discussions
Oracle Content Marketing has no discussions with answers
How much content do I need to have to make use of PathFactory?
2 Comments
JT
I would suggest enough to make at least 1 track with 3 pieces of content on each of your webpages. For example, if you had 5 webpages with content, you...Read more
Do I have to upload all of my content to your platform?
1 Comment
Official Response from PathFactory
No, your content will continue to live on your website, and can be put into Content Tracks through an iFrame. To enable your content in the PathFactory...Read more
How does PathFactory help prove marketing’s contribution to revenue?
1 Comment
Official Response from PathFactory
An educated lead is a qualified lead. By enabling your prospects with all the content they need to accelerate through to purchase, and understanding which...Read more
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