Oracle Content Marketing Reviews & Product Details

Oracle Content Marketing Overview

What is Oracle Content Marketing?

Oracle Content Marketing, formerly Compendium, is a content marketing platform that allows you to create brand equity through compelling content, placed across multiple channels cost-efficiently, and into the minds of the audience members you want to reach.

Oracle Content Marketing Details
Product Description

Oracle Content Marketing, formerly Compendium, is a content marketing platform that allows you to create brand equity through compelling content, placed across multiple channels cost-efficiently, and into the minds of the audience members you want to reach.


Seller Details
Seller
Oracle
Ownership
NYSE:ORCL
Company Website
Phone
+1 (650) 506-7000
Year Founded
1977
HQ Location
Redwood Shores, CA
Total Revenue (USD mm)
$39,506
Twitter
@Oracle
778,474 Twitter followers
LinkedIn® Page
www.linkedin.com
186,456 employees on LinkedIn®
Description

Oracle Corporation develops, manufactures, markets, hosts, and supports database and middleware software, applications software, and hardware systems.

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Oracle Content Marketing Reviews

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Full stack
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Além disso, o fluxo de trabalho de moderação também é fundamental. Fácil de usar e suportando várias permutações, o pacote CM é uma excelente solução para empresas de médio e grande porte. Mas a Oracle é um nome que as pessoas confiam, tudo foi projetado intuitivamente e ninguém Problemas de compatibilidade O que eu mais gosto é que a capacidade de integração com o seu celular, que você não precisa e IDE externo para desenvolver, é tudo o que você precisa no console da web e a configuração que você usa para personalizar Review collected by and hosted on G2.com.

What do you dislike?

Enquanto agora estou insatisfeito com o fato de que esse recurso não existe, estou muito empolgado por sair em breve. Às vezes, adicionar uma imagem pode ser difícil. Os produtos parecem um pouco isolados. Entretanto, a maior parte da entrada de dados foi feita por Webcenter Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Fácil de usar e postar blogs no site da empresa e ganhar exposição para coisas e eventos que acontecem dentro da empresa Eu não tenho certeza se é o nível de conta que temos a pagar pela Oracle não faz declarações selvagens e não é uma mosca à noite, não é o nome UX ou hippest mais pesado da GUI nos negócios, mas é perfeitamente utilizável e confiável Esse tipo de alegação vazia impregna os produtos de marketing de conteúdo com uma oleaginidade que repele os usuários Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Escrevendo e publicando posts Nenhum problema no momento Probabilidade de recomendar Em uma organização onde há comunicação de marca e esta é uma parte vital, o OCM pode definitivamente ajudar a manter o gerenciamento de analisar todo o conteúdo que está sendo criado por todos os seus editores. Conteúdo, principalmente Blogs Review collected by and hosted on G2.com.

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Marketing analyst.
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

What I like most is the ability to integrate with your mobile phone, which you do not need and external IDE to develop, is all you need in the web console and the configuration you use to customize. I can search for any type of information using keywords. Maybe it's only because I work a lot with Oracle products, but for me this content management software has it all, mobile phone application, web interfaces, easy to integrate. Review collected by and hosted on G2.com.

What do you dislike?

What I do not like is the optical character recognition software is a learning-based solution, which means that you must be trained for different styles of invoice. For us, when we started, the OCR was able to recognize approximately 80% of the invoices. Do not wait, it will be 100% on the first day. Manual intervention was necessary to correct some of the fields, such as the amount of taxes, the invoice number, the name of the supplier, the order number, etc. However, most of the data entry was made by Webcenter. We are training the software and improving it even more. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Business content management solution that includes content publishing, document management, record management, capture and image recommended especially for medium and large companies. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

No problem at the moment. Review collected by and hosted on G2.com.

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Marketing de Servicios
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

With this powerful platform you can share your marketing content, allowing you to identify more accurate content for your buyers, as it allows a better management of the purchasing department Review collected by and hosted on G2.com.

What do you dislike?

It seems to me that the interface requires an update in design and some functions and management tools Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

It has allowed us to position ourselves better in the market, to improve the development of our sales department and we have managed to prepare more adequate content to reach our potential customers and keep those that we already have Review collected by and hosted on G2.com.

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CM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

It was easy to plan content delivery in advance and easy to share content with associates for review, edits, and approval. When several organizations have to sign off on content (blogs, social, marketing emails etc) before its implemented, the process generally falls apart along the way - someone won’t be able to use the platform you’re using to send proofs, or There’s security concerns about Drive or the Cloud or everything, or an office is staffed only with not too tech savvy folks with blackberries and IE10. But Oracle is a name people trust, everything was intuitively designed, and no one had compatibility problems. Oh, minor point - it was also very usable for its actual B2C purpose once content was approved, then it could be scheduled and posted, the analyzed Review collected by and hosted on G2.com.

What do you dislike?

I’d have liked to have a one click type functionality to tweak content for particular platforms automatically Review collected by and hosted on G2.com.

Recommendations to others considering the product:

There are so many products and vendors promising to “drive engagement,” “build your audience,” and do some marketing miracle for every biz, every product, with little effort and regardless of marketing teams experience. Those kind of empty claims imbue content marketing mgmt products with an oleaginousness that repels users. Oracle doesn’t make wild claims and isn’t a fly by night, it’s not the most GUI heavy UX or hippest name in the biz, but it’s perfectly usable and reliable Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We could show clients quantitative results of our campaigns, not just “the Post about this event has a lot of feedback and we heard ticket sales were better,” but better data like the event attracted these people from this far away and they knew about it thru this piece of content, whichvwe posted different places and times, place 1 and time 3 having best results. Review collected by and hosted on G2.com.

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Graphic Design Associate
Graphic Design
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

We use Oracle to host our blog. It does a decent job of that. It's easy for users to access and write, and there's a nice workflow to review any content before it gets published. Permission levels are also nice so a random user cannot just post without a certain level of access. I also like being able to update the code if necessary. Review collected by and hosted on G2.com.

What do you dislike?

It's not the most user-friendly design. When you log in, it feels a bit dated and take a bit of time to get acclimated to where everything is located. The organization of the backend code files seems very disorganized. Finding any sort of tutorials, demos, site help is challenging. Maybe the worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and and closed without any offers why. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I don't feel like I'm noticing any updates that feel like Oracle is making progress. I'm not sure if it's the level of account we have/pay for. It seems like we installed/bought this one version years ago and have never updated. The interface feels dated, and I've never noticed any updates to change that feeling. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We use it for our company blog. It has hosted our content for years. We used to have two blogs and they were helpful in combining the two without losing any archive articles. Review collected by and hosted on G2.com.

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Eloqua Marketing Automation Specialist
Higher Education
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from the seller
What do you like best?

Workflows are a functionality in OCM making sure that the approval is given by the right person in the right job before it's on it's way to the next step and in the end, publishing!

Template functionality in OCM allows for easy copying and adjusting, allowing you to re-use best practices quickly! Review collected by and hosted on G2.com.

What do you dislike?

I believe it would be a great assets if many more lay-out functionalities were made drag an drop, just like in the email editor of ELoqua, allowing the ease of use and diminishing the need of html/css/javascript knowledge! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Likelihood to Recommend

In a organization where there's brand communication and this is a vital part, OCM can definitely help maintain/manage/analyze all the content that is being created by all of your editors. Review collected by and hosted on G2.com.

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Sr Integration Engineer - Dual Certified in Dell Boomi Developer 1 & 2, and Actian DataConnect
Information Technology and Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Easy to Edit and switch to HTML for Special editing. Review collected by and hosted on G2.com.

What do you dislike?

Search feature sometimes does not show all my content Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Writing Website content, mostly Blogs Review collected by and hosted on G2.com.

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AM
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

The dashboard has a ice interface to quickly review updates. Review collected by and hosted on G2.com.

What do you dislike?

It is very difficult to export all of the contacts. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

If you are using Oracle's CRM, then you should investigate Oracle Content Marketing. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Collecting leads from Internet marketing campaigns. Integration with our Web forms and Oracle CRM. Review collected by and hosted on G2.com.

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Systems Analyst 2
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Easy to use, and supporting several permutation, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products. Review collected by and hosted on G2.com.

What do you dislike?

Image upload is certainly a recurring issue that needs to be addressed. Image controls and sizing across devices can be pre-viewed better. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Definitely look at competitors for better pricing, but most users will come to Oracle for the overall solution. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Great way to post about the company, and ensuring that the marketing team can track effectiveness of strategies without involving the product teams. Review collected by and hosted on G2.com.

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Account Executive, Partnerships
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Super intuitive as a direct user. With regards to blog posting, easy to push out as well as format. For me, planning the timing of marketing outreach is important and the calendar function makes it easy to do so by prioritizing important pushes. Review collected by and hosted on G2.com.

What do you dislike?

I have not yet run into anything worth complaining about. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Easy and automated way to ensure all of our top marketing drivers are being published and having the ability to meausure. Review collected by and hosted on G2.com.

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AT
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Very easy to use, layout is very straightforward and the help feature has a great FAQ section when you run into an issue Review collected by and hosted on G2.com.

What do you dislike?

Very expensive, but I guess you're paying for the great service. Customer service could also be better Review collected by and hosted on G2.com.

Recommendations to others considering the product:

If you're willing to spend the money, this is definitely worth the price. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Server management and marketing tools Review collected by and hosted on G2.com.

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UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Trusted source in regards to content marketing. Robust options! Review collected by and hosted on G2.com.

What do you dislike?

While I like all of the options, it can be a bit overwhelming. The products seem a little siloed. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are developing a content marketing team to enable sales to be come customer centric and proactive. Review collected by and hosted on G2.com.

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AC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

I like the easy structure and straightforward layout. Review collected by and hosted on G2.com.

What do you dislike?

I dislike the clunky interface and disjointed workflow. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We use it for blogging, and have seen benefits in allowing multiple users to contribute and edit. Review collected by and hosted on G2.com.

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AC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

The blogging dashboard is pretty easy to navigate. Review collected by and hosted on G2.com.

What do you dislike?

There isn't an easy option to delete a post. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Writing and published blog posts Review collected by and hosted on G2.com.

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UA
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Easy to upload and format blog posts, make things searchable from previous posts and follow new events and happenings in and involving the company creating the posts. Review collected by and hosted on G2.com.

What do you dislike?

Sometimes adding an image can prove difficult Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Easy to use and post blogs onto the company website and gain exposure for things and events happening within the company Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Great way to post about the company and gain some coverage on new things happening day to day! Review collected by and hosted on G2.com.

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Senior Director, Demand Center & Marketing Operations
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

The flexibility. I love that we're able to target specific calls to action based on the topic of a blog post. Compendium recently rolled out persona's which is another way you could target CTAs if it doesn't make sense to do it based on category or custom field. In addition to that, their moderation workflow is also key. We were able to set it up so that specific editors were able to review, edit and approve only the categories they're in charge of. For us, this is really important.

I also like the ability to publish our own content. We publish a TON of content. But we repurpose it (this is the KEY). We send out multiple monthly newsletters (more than 10) across products that pull in the most popular posts from that month. We also leverage blog content for nurturing campaigns, as well as linking from within eBooks so readers can dive deeper into very specific topics if they want. Outside of marketing, Sales and Client Services leverage the blog to help educate and, in some cases, challenge prospects/customers on their status quo. Review collected by and hosted on G2.com.

What do you dislike?

Right now, I'd say it's that we cannot have different user permissions/user roles. However, that’s changing shortly (they’re doing an overhaul to add more functionality). This will be a big (awesome) change. Once that's done, we'll be able to have multiple "admins" who have rights to create/edit users in addition to just having Moderators. While right now I'm unhappy that this feature doesn't exist, I'm pretty excited that it'll be out shortly. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Understand that the software isn't the biggest cost of a blogging program. It's the time and resources it takes to create the content. It's easy to set a schedule/ed cal in their solution and assign topics to people (with deadlines). Rally your troops. There's already a lot of content within your organization you could leverage. Your client services and sales teams send a lot of emails with information in them. You're already reading industry articles. Your technology team probably has things to say. You just need to harness what already exists (easier said than done, yes). The blog can (and should) go hand in glove with your Social and PR strategies -- in addition to emails and marketing automation. Once you start to tie everything together, the investment in the content is really an investment (as opposed to an expense).

The other thing is, consider your analytics up front. What is your management team going to want to see? Visitors, time spent, lead conversions, return frequency, shares, etc. If you have an idea of the KPIs up front, you'll be able to set that up in the template from the get go to show the value of the blog to people internally. I LOVE being able to do this (we have our blogs integrated with our Omniture and Eloqua instances) Review collected by and hosted on G2.com.

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Owner
Music
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Compendium has a great platform supported by an awesome team of support staff, developers, and account managers. They take the time to listen to their customers and continues to provide great service. Their staff goes above and beyond - the people make a difference.

Plan + Produce + Publish + Promote + Prove + People = Compendium Success Review collected by and hosted on G2.com.

What do you dislike?

The only thing I disliked was the functionality of the first version of the editorial calendar. But I gave feedback on what I felt was missing and they delivered! All of my wish list items are part of the updated version. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Have good communication with your account manager and let them know when you have ideas that would help make your content marketing more productive. Review collected by and hosted on G2.com.

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Vice President of Marketing
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

We had some pretty ambitious design plans - and could get picky about making sure every little detail was how we wanted it. Our Compendium team didn't balk at all, they accomplished all of our wishes and were always very helpful and quick to respond. I couldn't be happier with our account manager Melissa, our head tech guy Mark, the entire support/help team and the final product!

Another thing I really appreciate - anytime we come across anything from a user aspect that we think could be improved, or have ideas for a new feature that would help us out, our account manager really listens and puts the request in with their software developers. It's nice to know our feedback is taken seriously, and that we could have the potential to help make a great product even better. Review collected by and hosted on G2.com.

What do you dislike?

Honestly, nothing. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Just go for it! They really care about their clients and are just as excited as you are to put your designs to life. It was great working with the entire team. Review collected by and hosted on G2.com.

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Email Marketing Coordinator
Publishing
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

This is a company that exemplifies great customer service! My team was extremely pleased with the speed and clarity of communication we had throughout the whole development and implementation process. Review collected by and hosted on G2.com.

What do you dislike?

Bugs will inevitably come up. Admittedly these resulted from custom design and functionality implementations that we desired—which the Compendium team delivered. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

These guys can do anything, but I would recommend knowing what YOU want before going in. Put aside a significant chunk of time to know what your angle for your content marketing will be—it will save both you and the good folks at Compendium a lot of time and get your site launched that much more quickly. Review collected by and hosted on G2.com.

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Engagement Marketing Specialist
Professional Training & Coaching
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

The feature set is deep and is constantly being updated and expanded. The devotion and communication of both the account managers and the support staff has been excellent. And since Compendium has their own development team, the customization options are truly unlimited. We asked for many features that were not part of the traditional scope of a simple blog, and most all our requests were approved and delivered. Review collected by and hosted on G2.com.

What do you dislike?

To be perfectly honest, every one of my concerns and problems have been handled by the support team, or are being addressed in future updates. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

The primary benefit of using the Compendium software is the account management and customer support. You don't have to use your IT team for virtually any of the creation, integration, and maintenance of the site. Review collected by and hosted on G2.com.

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The Web Tools Guy / Sales and Marketing Technologist
Professional Training & Coaching
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

The ability of our bloggers to share their stories on their social media channels, giving us access to thousands of contacts that we may never be able to reach on our own. Review collected by and hosted on G2.com.

What do you dislike?

The fact that spam bots have found one of our online submission forms and they post to it about 15 times a day. Really annoying, and time consuming. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Know who your target audience is, and what it is they want to know and hear about. Make sure you have the support of your key internal stakeholders to not only approve of this tool, but also plan to understand how it can be used, and develop a strategy for doing so. Treat your authors/bloggers like heroes, because they are the ones that make this all possible. Review collected by and hosted on G2.com.

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UP
Validated Reviewer
Review source: Organic
What do you like best?

My favorite part of Compendium is their great support services. Review collected by and hosted on G2.com.

What do you dislike?

An issue I've experienced with Compendium is having some difficulty with uploading certain pictures. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Become best friends with the support staff - they are so helpful! Review collected by and hosted on G2.com.

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