--- title: Folloze Reviews meta_title: 'Folloze Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 49 reviews by the users' company size, role or industry to find out how Folloze works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 49 scale: '5' date_modified: '2026-06-22' parent_category: name: Account-Based Execution url: https://www.g2.com/categories/account-based-execution --- # Folloze Reviews **Vendor:** Folloze **Category:** [Account-Based Web and Content Experiences Software](https://www.g2.com/categories/account-based-web-and-content-experiences) **Average Rating:** 4.8/5.0 **Total Reviews:** 49 ## About Folloze Folloze helps B2B marketing teams target and convert their key accounts. Bring your own AI to create the content. Folloze deploys it, hosts the experience, personalizes it for every account, keeps it on-brand, and captures the first-party engagement signals that move deals forward. Build personalized microsites, campaign emails, content hubs, event pages, and sales rooms from a single brief, no web team or dev cycle required. Activate them across web, email, ABM, events, and field sales with brand governance applied. Signal back to sales and your stack in real time, so the next campaign targets accounts you already know are warm. Folloze is the open execution platform for Claude, ChatGPT, Gemini, internal models, and custom agents. Work in your LLM and deploy through the Folloze MCP server, trigger Folloze from Salesforce, Outreach, Slack, or Clay through the API, or build on-platform with templates and segment rules. Connects with Salesforce, Marketo, 6sense, LinkedIn, and your reporting stack where configured. Why teams choose Folloze over point personalization tools: more use-case coverage, first-party engagement intelligence that goes beyond clicks, and enterprise-grade governance, all in one platform. Conga influenced $6.3M in pipeline. Personalization drives up to 10x engagement. And you are never on your own. Folloze customer success managers work as an extension of your team: hands-on onboarding, campaign strategy, and ongoing optimization from people who know ABM and know the platform. ## Folloze Pros & Cons **What users like:** - Users rave about the **ease of use** of Folloze, allowing quick onboarding and efficient team collaboration. (6 reviews) - Users praise Folloze for its **user-friendly interface** that simplifies marketing operations and drives lead engagement effectively. (5 reviews) - Users laud Folloze for its **exceptional customer support** , appreciating the team's responsiveness and genuine investment in their success. (4 reviews) - Users highlight the **extremely easy setup** of Folloze, enhancing user experience and facilitating efficient campaign management. (4 reviews) - Users appreciate the **robust analytics** of Folloze, which provide valuable insights into engagement and lead quality. (3 reviews) - Ease of Creation (3 reviews) - Users appreciate the **efficiency** of Folloze, enabling seamless campaign management and rapid personalization for their teams. (3 reviews) - Interface Intuitiveness (3 reviews) - Intuitive (3 reviews) - Personalization (3 reviews) **What users dislike:** - Users note **design limitations** in Folloze, particularly in editing board sections and resizing elements for better customization. (2 reviews) - Users find the **layout issues** in Folloze frustrating, impacting their design experience despite some flexibility in customization. (2 reviews) - Users find **limited customization** in Folloze, wishing for more editable sections to enhance creative flexibility. (2 reviews) - Users note **limited functionality** in design options, requiring extra support for creative flexibility and integration challenges. (2 reviews) - Users find the **complexity of setup** challenging, requiring multiple calls to navigate new integrations effectively. (1 reviews) - Difficult Customization (1 reviews) - Users face **editing difficulties** on Folloze, especially with resizing elements when creating boards. (1 reviews) - Users find **editing issues** frustrating, as customizing board elements like text size and color is often difficult. (1 reviews) - Users face **editing limitations** while designing boards, finding changes to text size and formatting overly complicated. (1 reviews) - Formatting Issues (1 reviews) ## Folloze Reviews ### 1. We Don’t Just Use Folloze. We Co-Exist With It. **Rating:** 5.0/5.0 stars **Reviewed by:** Hannah C. | Creative Ops Director, Mid-Market (51-1000 emp.) **Reviewed Date:** November 19, 2025 **What do you like best about Folloze?** My team and I use Folloze daily. Sometimes hourly. We’re basically roommates at this point. We use it to build thousands of personalized experiences for our enterprise tech and SaaS clients, and it consistently delivers. The platform is flexible, and built for the kind of at-scale personalization most tools only talk about. It’s incredibly intuitive once you’re in the flow — our team moves fast. But honestly, the best part is the Folloze team. Their support is unmatched. They’re quick to jump in, thoughtful with solutions, and genuinely invested in our success. It feels less like a vendor relationship and more like a true partnership. **What do you dislike about Folloze?** Sometimes you want to break out of the box a bit more. More flexible templated sections would make creative iterations even faster. **What problems is Folloze solving and how is that benefiting you?** Folloze solves one of our biggest challenges: delivering true 1:1 personalization at scale without burning our team out. We’re creating thousands of individualized experiences for enterprise tech and SaaS clients and Folloze gives us the structure, speed, and flexibility to actually do that efficiently. It centralizes content, streamlines workflows, and lets us iterate fast. Instead of spending hours reinventing layouts or hunting for assets, we get to stay focused on strategy and creative quality. And because everything is built to scale, we can move quickly without sacrificing the creative touch our clients expect. It’s a huge lift for both productivity and impact, which is why we practically live in the platform. **Official Response from Kristi Tutt:** > Hi Hannah, This has to be our most favorite review ever - “we’re basically roommates at this point” absolutely made us laugh (and feel very seen). The way you and your team are using Folloze, building thousands of personalized experiences for enterprise tech and SaaS clients, moving fast without burning out, and still protecting creative quality, is exactly what we hoped the platform could enable. Hearing that Folloze fits so naturally into your daily flow (hourly 😄) is incredibly meaningful. But what really stood out was your note about partnership. We care deeply about showing up as an extension of our customers’ teams, not just a tool in the stack, so knowing it genuinely feels that way to you means the world to us. I’ll be sure your feedback gets shared with the broader team, it’s the kind of note that reminds everyone why they do this work. Thank you as well for the thoughtful callout around templates and creative flexibility. That kind of feedback is gold for us, and it’s very much part of the ongoing conversations around how we continue to support fast-moving creative teams like yours. We’re incredibly grateful to co-exist with you 😉 and to support the work you’re doing. If there’s ever something you want to push further, test creatively, or break out of the box together, you know where to find us. ### 2. A true Asset for Lead Capturing and Engagement **Rating:** 5.0/5.0 stars **Reviewed by:** Matthew W. **Reviewed Date:** December 07, 2025 **What do you like best about Folloze?** I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create on-demand boards similar to landing pages, which help drive prospective customers for awareness and capture leads by gating exclusive content. It's extremely easy to use on the back end and serves our global regions effectively. I LOVE the content gating aspect and believe the user experience is a true competitive advantage. The customer support team and our dedicated reps are amazing to work with, and they make everything easier to manage. We gather valuable data that helps us understand the quality of our leads by getting insights on points of engagement. Plus, the initial setup was extremely simple. **What do you dislike about Folloze?** There's nothing that comes to mind **What problems is Folloze solving and how is that benefiting you?** I use Folloze to create boards for lead capturing and content gating, empowering associates and driving customer engagement. It's easy to manage globally, provides valuable engagement data for assessing lead quality, and offers great customer support. **Official Response from Kristi Tutt:** > Thank you for taking the time to leave such a thoughtful review on G2. Reading your feedback genuinely made our day. It means a lot to hear how Folloze is supporting your team—from building on-demand boards that feel like landing pages, to making content gating easy and effective, to helping you understand lead quality through engagement data. Knowing that the platform is working well across your global regions and was simple to get up and running is especially rewarding for our team. I also really appreciate the callout about user experience and support. The team you work with cares deeply about making things easier (and more enjoyable) for our customers, so your words will absolutely be shared with them. If there’s ever anything you’d like to explore further, improve, or even just brainstorm together, please don’t hesitate to reach out. We’re grateful to be a part of what you’re building. Thanks again for trusting Folloze—we don’t take that lightly. ### 3. Fantastic Customer Service, Effortless Landing Page Creation **Rating:** 5.0/5.0 stars **Reviewed by:** Katie O. | Manager, GTM, Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2025 **What do you like best about Folloze?** I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference in my experience. The platform's user-friendly nature allows me to create boards efficiently, while the dedicated team ensures that I am maximizing the tool's potential and not duplicating efforts or taking unnecessarily long paths to solutions. The integration with Outreach.io enhances the workflow seamlessly. Moreover, the ease of the initial setup, thanks to the comprehensive training videos and the supportive customer success team, makes starting with Folloze a breeze. Overall, the personalized solutions, effective viewer tracking, and support make it an invaluable tool for my needs, and I am highly likely to recommend it to my friends and colleagues. **What do you dislike about Folloze?** Nothing! Overall great platform. **What problems is Folloze solving and how is that benefiting you?** I use Folloze to create personalized landing pages, improving tracking of viewer actions. The platform helps minimize work duplication, offers top-notch customer support, and is user-friendly, particularly with their training resources. **Official Response from Kristi Tutt:** > Hi Katie, Thank you for sharing such a generous review on G2. Hearing that our customer service and CS team have made a real difference in your day-to-day work means everything to us. We put a lot of care into helping customers get the most out of Folloze without taking long or complicated paths, so it’s especially rewarding to hear that the guidance, training videos, and setup process helped you get up and running smoothly. I also loved reading how you’re using Folloze for personalized landing pages and viewer tracking, and that the Outreach.io integration is fitting naturally into your workflow. Knowing the platform and one of our partner integrations is helping you avoid duplicated work while still delivering personalized experiences is exactly what we aim for. Thank you as well for being willing to recommend Folloze to others. That kind of trust isn’t something we take lightly. If you ever want to explore new ideas, optimize what you’re already doing, or just sanity-check an approach, we’re always here. We’re really grateful to work with you, Katie. ### 4. Effortless landing page creation at scale, with personalisation **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2025 **What do you like best about Folloze?** Folloze makes it incredibly easy to create landing pages at scale. We use the platform to create personalised landing pages by industry, use case or even account level. The onboarding was clear and supportive, and honestly hasn't stopped, we continue to have regular check-ins with our CSM to ensure we're making the most of the platform and staying up to date with new product features. The support team are responsive and helpful. **What do you dislike about Folloze?** Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspects, so this took a few calls but nothing out of the ordinary/not to be expected. **What problems is Folloze solving and how is that benefiting you?** For us, Folloze allows us to create landing pages at scale and with ease. For larger programmes that require multiple landing pages, for example at an account-level, we don't have to ask clients to build these internally, or charge development fees. Our client services team can use this software and make small changes so easily. We are also able to track prospect behaviour using individual links (like UTMs), which allows us to understand the prospect better, and craft resonant message based on the content we can see being consumed. **Official Response from Kristi Tutt:** > Thank you for taking the time to share such a detailed and balanced review on G2. We truly appreciate how thoughtfully you captured your experience with Folloze. It’s incredibly rewarding to hear how you’re using the platform to create personalized landing pages at scale—whether by industry, use case, or even down to the account level. That flexibility, especially for larger programs, is exactly what Folloze was built for, and it’s great to hear how it’s helping your client services team move quickly without added development lift or costs. I’m also really glad to hear that onboarding felt clear and supportive, and that the ongoing check-ins with your CSM continue to add value. Staying close to our customers and helping you make the most of new features is something we care deeply about, so that feedback means a lot. Thank you as well for the honest callout around design flexibility and integrations. Those are fair points, and we appreciate you recognizing the partnership with our support team as you worked through them. Feedback like this is incredibly important to us as we continue to evolve the platform. If there’s ever an area where you’d like to push personalization further, explore design options, or talk through upcoming programs, please know we’re always here to collaborate. We’re grateful to work alongside you and your team. ### 5. Effortless Event Management with Folloze **Rating:** 4.5/5.0 stars **Reviewed by:** Alejandro H. | Partner & Field Marketing Manager **Reviewed Date:** November 19, 2025 **What do you like best about Folloze?** I appreciate Folloze for its advanced technology, particularly its robust reporting capabilities which are incredibly helpful for maintaining track of metrics and registrations. This feature makes it significantly easier to manage multiple events simultaneously. Additionally, I find the platform extremely user-friendly, simplifying complex marketing operations. The ease of use is a standout feature, aiding not just me but my entire team in leveraging the tool effectively for ABX programs and campaigns. Overall, Folloze has seamlessly integrated into our field marketing department, improving our efficiency and enabling us to run multiple campaigns concurrently. The initial setup was remarkably simple, which speaks volumes about the intuitive design of the platform. **What do you dislike about Folloze?** Nothing **What problems is Folloze solving and how is that benefiting you?** I use Folloze to automate ABX programs and campaigns, streamlining event management by running multiple events simultaneously while tracking metrics and registrations effectively, enhancing efficiency in our field marketing department. **Official Response from Kristi Tutt:** > Alejandro! I wanted to personally thank you for taking the time to leave such a thoughtful review on G2. Your feedback genuinely means a great deal to our entire team. Seeing how Folloze has become such a core part of your field marketing and ABX programs, especially for managing multiple events at once while keeping reporting and registrations clear and actionable, is incredibly rewarding. The way you have scaled events and campaigns so efficiently is exactly the kind of impact we hope Folloze can enable. I also want to say how grateful we are for your partnership beyond the platform itself. Having you fly out and share your story at Breakthrough was truly special for us. Watching you showcase your success, and the collaboration between you and Chip, was a powerful reminder of what’s possible when great teams and the right tools come together. Chip speaks so highly of working with you, and it’s been a privilege for us to support what you’re building. Thank you for trusting Folloze, for pushing what’s possible, and for being such a generous partner to our team and community. If there’s ever anything you need or anything you want to experiment with next - we’re always here. ### 6. Exceptionally Easy to Use and Perfect for New Users **Rating:** 5.0/5.0 stars **Reviewed by:** delaney d. | Field Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2025 **What do you like best about Folloze?** I love how easy it is to use the platform, you can have someone new to the software figure it out very quickly! My team uses it everyday. **What do you dislike about Folloze?** The only downside is that you can't particularly edit each section when creating a board, I'd like to be able to shrink the size of things. **What problems is Folloze solving and how is that benefiting you?** We needed an easy spot to create different registration oages, webinar pages, etc. Folloze has been amazing with this and helping us stay organized. It's so easy to copy and paste once we have a template created. **Official Response from Kristi Tutt:** > Thanks for the love, Delaney! We’re thrilled to hear Folloze makes it easy for your team to hit the ground running. That "new user speed-to-impact" is something we’re proud of—and it’s amazing to see your team using it every day. And thanks for the honest feedback on board editing—we hear you! Our product team is actively exploring more flexible design controls, because we believe every marketer deserves both power and precision. Here’s to fewer barriers, faster launches, and more organized wins. Appreciate you being part of the Folloze community! —Team Folloze 💙 ### 7. Not Just a Vendor, a Valued Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Alexandra D. | Content Operations Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** August 05, 2024 **What do you like best about Folloze?** Since working with the Folloze team, I've been consistently impressed by their exceptional service. Whether is onboarding my team with new developments and features or assisting with troubleshooting, they are always actively engaged and available. What truly sets them apart is their responsiveness to customer feedback - we've seen our suggestions put into action. They genuinely value their customers, and we deeply appreciate the support and service they've provided since day one. We do not just feel like customers; we feel like partners. Special thanks to Otto and Meghan for always offering outstanding support. **What do you dislike about Folloze?** Folloze lacks some features and layouts we would like, but it allows for HTML and CSS integration, giving our team the flexibility to be creative with custom layouts on our board. **What problems is Folloze solving and how is that benefiting you?** Folloze helps my team create engaging landing pages for events, products, and general information, allowing us to track engagement and refine our marketing strategy. Additionally, I appreciate that our company's styling guide is incorporated into the board layouts, ensuring a consistent look and feel across all pages and making sure that those aspects of the board are brand compliant. **Official Response from Kristi Tutt:** > Thank you for your heartfelt review! We’re truly honored to be considered a valued partner in your marketing journey. It's incredibly rewarding to hear that our team's dedication to providing exceptional service, whether it's through onboarding, troubleshooting, or implementing your feedback, has made such a positive impact. We believe that the best solutions come from close collaboration, and your input has been instrumental in helping us improve. We’re thrilled that Folloze has empowered your team to create engaging and brand-compliant landing pages that drive results. While we understand the desire for more features and layouts, we’re glad to see that the flexibility of HTML and CSS integration is enabling your creativity. A special shoutout to Otto and Meghan for their outstanding support—it’s wonderful to see them recognized. We look forward to continuing to support your success and being your trusted partner in the future. Thank you for choosing Folloze! Best regards, Kristi Tutt The Folloze Team ### 8. Next level product to take B2B marketing higher **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** September 05, 2024 **What do you like best about Folloze?** The email campaign ease of set up and loading in addresses. The fact that you can easily copy and duplicate boards to jump off of. **What do you dislike about Folloze?** When designing a board, changing things like text size, color, formatting can be too finnicky. **What problems is Folloze solving and how is that benefiting you?** We are able to reach out directly to our chose list of customers and provide them with a good looking landing page that has more info if they want to explore further, and we can track who is enagaged in the back end. ### 9. I like the fact that I can send customized templates to many people at one time. **Rating:** 5.0/5.0 stars **Reviewed by:** Corey B. | Account Manager, Enterprise (> 1000 emp.) **Reviewed Date:** December 27, 2022 **What do you like best about Folloze?** Folloze allows for messages to be sent to the masses and scheduled for future follow-ups. You can control the content you want the recipient to see. It is very helpful. **What do you dislike about Folloze?** Folloze has many features I have yet to discover, and I'm not sure if I need them. I think making things more simple would increase my chances of using it more and more. **What problems is Folloze solving and how is that benefiting you?** Folloze is helping me to cut down on tedious work to a certain degree. I still have to copy and paste emails and names into the platform but once that is done it is a breeze. **Official Response from Kristi Tutt:** > Thank you for sharing your feedback on Folloze! We're thrilled to hear that you appreciate the ability to send customized templates to multiple recipients and schedule follow-ups. We understand your concern about the complexity of some features and will certainly take your suggestion to simplify the platform into consideration. If you need any assistance in exploring the features or have any questions, please feel free to reach out to our support team. We're here to help make your experience with Folloze as seamless as possible. Thank you for choosing Folloze to streamline your outreach efforts! ### 10. Folloze enables us to accelerate our marketing efforts. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** December 20, 2022 **What do you like best about Folloze?** Folloze has been an excellent tool for enabling the rapid development of marketing content. Along with the ease of tracking engagement through Folloze boards. The team at Folloze has been amazing at supporting us with integrations and feature requests. **What do you dislike about Folloze?** While most things are as expected, some of the design tools and backside did take some getting used too. The Folloze team is a bit smaller, so while they do care and absolutely try their best, there can be bandwidth limitations. **What problems is Folloze solving and how is that benefiting you?** Folloze enables us to rapidly build landing pages based on templates. It also lets us see who is engaging with that content or if it is not being clicked on at all. By having this high visibility into how our content is being used, we can have a clear view of the buyer's journey. ### 11. Folloze for useful info hubs **Rating:** 5.0/5.0 stars **Reviewed by:** Elvita C. | Product Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 08, 2022 **What do you like best about Folloze?** Being able to come up together with a bundle of information or useful links without having to depend on other internal teams, like the web team who typically manage corporate websites **What do you dislike about Folloze?** It lacks some flexibility to edit "contact" info options... like, if you want any contact requests to be sent to another email (like a group handle, for example) other than yourself, it doesn't allow that. **What problems is Folloze solving and how is that benefiting you?** Creation of landing pages and it's useful as a hub for links or specific information. This is useful when having different teams of people requiring different info, like, for example, regional and international teams, with different product offerings , or to collect resources for different product lines. ### 12. Scaling ABM with Folloze **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 21, 2022 **What do you like best about Folloze?** The most helpful thing about Folloze is that it easily integrates into our many programs and systems. Using Folloze doesn't require a web developer or any kind of CSS language. It's truly for the everyday marketer. My small team has been able to integrate Folloze into programs that have driven more qualified leads as well as more engagement overall. **What do you dislike about Folloze?** Although the tool is great, there are still some areas we would like to customize but simply can't with the way the tool is set up today. I'd like to see more areas to easily customize still without CSS or other development. **What problems is Folloze solving and how is that benefiting you?** Folloze is solving the scale problem that my small team has. We have a huge need to build things quickly and efficiently. With Folloze, we can do that while creating value for our customers. ### 13. A great tool for account-based marketing **Rating:** 4.0/5.0 stars **Reviewed by:** Aaron E. | Digital Marketing Specialist , Mid-Market (51-1000 emp.) **Reviewed Date:** November 18, 2022 **What do you like best about Folloze?** Folloze is great for account-based marketing (ABM) initiatives. It allows personalization on microsites down the content, logos, and much more. It allows you to take what you're already working on and expand it to multiple accounts. **What do you dislike about Folloze?** Folloze has some new features that can be buggy. I've run into multiple annoyances that, luckily, get resolved quickly but can slow things down. Sometimes I feel like a beta tester. **What problems is Folloze solving and how is that benefiting you?** Folloze allows us to craft highly thoughtful and personalized marketing journeys. It allows us to scale these efforts internally and work more swiftly across our marketing efforts. ### 14. Folloze is a Differentiator for Sales **Rating:** 5.0/5.0 stars **Reviewed by:** Troy C. | Sales Executive, Large Enterprise, Enterprise (> 1000 emp.) **Reviewed Date:** December 09, 2022 **What do you like best about Folloze?** Great platform for providing materials all in one place for prospects and customers! Provides a very personal experience. The tool is intuitive and their support and training materials are excellent!! **What do you dislike about Folloze?** A few of the sections are not overly intuitive though this is nitpicking as overall I think it is a great sales tool!! **What problems is Folloze solving and how is that benefiting you?** Adding a very personalized and professional communication tool to my prospects and customers. It simplifies the ability for my customers to get access to materials all in one place! ### 15. Folloze helps speed development of effective ABM efforts **Rating:** 3.5/5.0 stars **Reviewed by:** Will S. | Sr. Marketing Manager Marketing Operations, Enterprise (> 1000 emp.) **Reviewed Date:** November 18, 2022 **What do you like best about Folloze?** Folloze makes it easy to bring together content around a specific narrative so we can speak impactfully to specific market segments. **What do you dislike about Folloze?** The reporting interface is a little cumbersome and would benefit from added functionality. **What problems is Folloze solving and how is that benefiting you?** Folloze reduces the amount of resources we need to devote to ABM efforts and makes them more turnkey. The templates we create can easily be reused and repurposed. ### 16. Flexible, no-code content creation for ABM **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 20, 2022 **What do you like best about Folloze?** Being empowered to build personalized no-code websites and track engagement for targeted follow-up is intuitive. Expanding the platform across your Marketing and Sales organization is easy! **What do you dislike about Folloze?** Some of the lower-ranked functionality has been addressed in the new product releases making it even easier to use and optimize the platform. **What problems is Folloze solving and how is that benefiting you?** Reduces the time it takes to build personalized digital experiences and respond to customer interest with timely and relevant content. ### 17. Great solution to deploy ABM at scale. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 01, 2022 **What do you like best about Folloze?** Ability to launch an at scale ABM program. No need to create numerous sites, just a single template that is customized by the system. **What do you dislike about Folloze?** No much to dislike. Strong support and product team. **What problems is Folloze solving and how is that benefiting you?** Ability to quickly launch an ABM program and keep it updated with new messaging and content. ### 18. We love working with Folloze **Rating:** 5.0/5.0 stars **Reviewed by:** Shira A. | CEO , Small-Business (50 or fewer emp.) **Reviewed Date:** May 17, 2022 **What do you like best about Folloze?** Being able to see who opened the email, when and who click-through to the board, in real-time is extremely helpful. Our clients love it. **What do you dislike about Folloze?** I want to be able to archive old boards. **Recommendations to others considering Folloze:** Have meetings with the sales team during the cadence and show them the board click-throughs. **What problems is Folloze solving and how is that benefiting you?** Folloze enables me to make multiple versions of a board where I can adjust the messaging to the audience. This helps us with our account-based marketing programs. ### 19. An Amazing Gateway into B2B ABX Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Alex M. | GTM Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 25, 2021 **What do you like best about Folloze?** I love to depth of functionality that is available to hyper-personalise marketing experiences, from the Get-Go. Advanced data integrations into 6Sense and Eloqua, allow for that 360-degree view of inbound and outbound prospects. Folloze are geared with an outgoing and supportive team who understand how to traverse large organisations, and the quirks involved in getting multi-faceted projects off the ground. We assessed many vendors when selecting Folloze, but found the product complete, with a strong development roadmap. **What do you dislike about Folloze?** I have only found two minor areas for opportunity: Design: I believe Folloze can work to ensure boards are more indistinguishable into an organisations branding. The team were very supportive of this conversation, and assisted to resolve this concern. Email: I believe there is an are of opportunity to ensure the Folloze HTML emails are more customisable, allowing an organisation to leverage existing branded templates, from within Folloze. **What problems is Folloze solving and how is that benefiting you?** We are actively working on binding first party and third party data into Folloze, to add additional dynamic parameters to personalise against. We work with the team to ensure we are unlocking the full value of mini email sprints, marketing automation and maximised account engagement. We benefit from a supportive team always suggesting new areas for opportunities in developing impactful boards, utilising all cutting-edge functionality that is available. ### 20. Easy to use platform and extremely helpful customer support. **Rating:** 5.0/5.0 stars **Reviewed by:** Angela Juat C. | Growth Marketing Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** October 21, 2021 **What do you like best about Folloze?** I love how customizable the boards are. You can personally make changes to boards quickly and easily, and whatever you aren't able to change yourself (i.e., image sizing, other design aspects, etc.), you can easily reach out to their support team and submit design requests to fix things for you. The turnaround time for special customization requests is relatively quick and the customer support in general is fantastic! My team at Clari loves the Customer Success team at Folloze and appreciate how they listen to our suggestions and concerns. Besides the customization features the boards have, the platform is so simple to use and the boards are clean and pleasant to look at. Without a doubt, Folloze is a must-have for our marketing team's tech stack! **What do you dislike about Folloze?** While this isn't technically a "dislike," it would be nice to see more customization features (i.e., font changes, etc.) available for us to use without needing to collaborate with the support team. I know Folloze's team is constantly making changes and adding more capabilities to the tool, so I have a feeling that we'll be able to do more of these customizations ourselves! **What problems is Folloze solving and how is that benefiting you?** We've been using Folloze to create landing pages with several different use cases, both internally and externally, and we've found an increase in engagement with the introduction of these customized pages! ### 21. The Evolution of the Buyer Journey & Account Experience **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 02, 2021 **What do you like best about Folloze?** What I enjoy the most about the platform is how easy is to put together the experiences and how quickly you can be up and running with a new campaign. I also enjoy that it serves multiple use cases for every stage of the journey and that it complements well as one of the pieces of the tactical portion for the ABM strategy. Also, the customer experience team is the best! **What do you dislike about Folloze?** Some things still need to evolve in the platform, especially those related to email orchestration and overall flexibility for building and customizing the boards. But I know the Folloze team has been making a lot of progress there, even since we onboarded. They are also super open to hearing from their customers and including suggestions in their product roadmap. **What problems is Folloze solving and how is that benefiting you?** Advance the buyer journey through customized content experiences. It provides multiple benefits and serves different use cases, from closing the nurturing gap to help accelerating deals or deepen the relationship with customers & rpospects ### 22. Easy, Effective ABM Tool **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Management Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2021 **What do you like best about Folloze?** Very user-freindly. Not an over-complicated interfact. Building blocks with core components make creating a page possible in minutes. The connection with Salesforce is also extremely simple so our sales team are able to make fast, actionable outreach. I also like the email capability and how it syncs with outlook. **What do you dislike about Folloze?** There are bugs here and there that come up that sometimes takes a few days to fix. The team are always good at working with us to identify and resolve them, but often we are the ones to identify the issues. **What problems is Folloze solving and how is that benefiting you?** ABM - targeting specific companies with a personalized, multi-touch campaign. This has allowed us to create deeper connections with target companies and helped us close a handful of deals. Pages that allow for a better user experience than landing pages on our website - whether details for an upcoming event, gated access to certain content types, or an embedded event with associated materials. ### 23. Folloze - great platform and excellent customer support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** October 19, 2021 **What do you like best about Folloze?** Folloze is easy to set up and implement and delivers an engaging experience for our prospects. I like that the templates are not overly complicated and we can have a board up and running in minutes. The analytics dashboard is my go-to report to see who spends how much time on what content. And, bonus points, we have a fantastic customer success manager assigned to us (thank you Krysta!). **What do you dislike about Folloze?** Nothing not to like - they have been a great service provider. **What problems is Folloze solving and how is that benefiting you?** We use the boards for our ABM campaigns. With Folloze, we see better prospect engagement, and we can measure how much time people are spending on each content piece. Finally, the layout allows just enough content on the board to make it a bingable experience. ### 24. Powerful product, terrific team **Rating:** 5.0/5.0 stars **Reviewed by:** Jeremiah T. | Co-Founder, Mid-Market (51-1000 emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Folloze?** Folloze delivered exactly what we were looking for--a no-code, WYSIWYG web page creator that makes it easy for us to enrich our customer conversation **What do you dislike about Folloze?** I have no criticisms at this time, only feature wishlists. **What problems is Folloze solving and how is that benefiting you?** Folloze allows us to tell our story in a fresh, interactive way while gathering valuable data about what matters most to our customers. ### 25. Fast and easy engagement platform **Rating:** 5.0/5.0 stars **Reviewed by:** Sanja M. | Global Head of Strategy and Transformation for Insurance, Enterprise (> 1000 emp.) **Reviewed Date:** March 25, 2021 **What do you like best about Folloze?** As part of my role in organizing a virtual Council, I had to set up a website to share information with the network. However, I soon realize that the engagement level of a website are not as efficient as I wanted it to be. That is when I learned about Folloze. Folloze is a really user-friendly tool: easy to use and fast to learn how to use it. Special thanks go to the Customer Support team led by Amanda Sapata was just great - really helpful and ready to answer any question. **What do you dislike about Folloze?** There are still some features and functions that could be improved ie. the calendar function. Another thing that could be improved is the link between the boards and registration option. At the moment, I can get people to register on one board and that takes them to the other board...but in case, someone shares the url of the other board, they can access it without registering. Also, some users said that they are unable to register, and I could not understand why? **Recommendations to others considering Folloze:** If you are looking for an engagement platform, go for it! It is really a super user friendly tool. **What problems is Folloze solving and how is that benefiting you?** I had to build a business engagement platform that would be easy to consume and user friendly for top executives. The other option was to build a website to share information and then a secure repository page where we could share the recordings form out network sessions. That would require the usage of 2 different platforms and would fragment the usage. With Folloze we have a full service. I believe, the benefits have been realized. ### 26. Folloze has been a gamer changer **Rating:** 5.0/5.0 stars **Reviewed by:** Maisa F. | Senior Integrated/ABM Marketing Consultant - Global Campaigns , Enterprise (> 1000 emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Folloze?** Folloze is an ideal enterprise marketing platform with innovative solutions for marketers needing to be agile, strategic and thoughtful about their interactions. The personalization features, content manager, distribution tools and integrations make Folloze a dream for delivering relevant messaging to our most strategic stakeholders **What do you dislike about Folloze?** There is little to dislike. Folloze can look to build out a stronger content management infrastructure to get more sticky within a marketing organization; but I believe they are working on that. **Recommendations to others considering Folloze:** Ask these questions before you start building your boards: Why: What is the goal of your campaign (Awarenesss, Enablement, Deal Acceleration, etc) Who: Personas or People What: Is your messaging house? How: Will you architect the messages? Will use use categories? Promo sections? Where: Will you distribute the boards? When: How long will the board be active (will they be actively updated or used as a one-time use)? **What problems is Folloze solving and how is that benefiting you?** Agility, democratization of content, distribution facilities and empowering sales teams. I can personally attribute Folloze for helping us land our biggest deals in the organization. ### 27. Great, easy and user friendly tool for your marketing needs **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 27, 2021 **What do you like best about Folloze?** It's very user friendly. It already has a template that you can easily build your board or promotion page but you can also explore many other ways to customize and build your board the way you want. **What do you dislike about Folloze?** Although it has options to customize there are a few limitations to it. **What problems is Folloze solving and how is that benefiting you?** Creating quick individual pages to promote campaigns, easy to edit and update page, very hassle free, great tool for anyone who wants to learn campaign building ### 28. Great platform for ABM across teams **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 27, 2021 **What do you like best about Folloze?** We have used Folloze to implement several programs across different business units. The Folloze team is super helpful in advising best practices, setup support, and guiding everyone in the right direction for best results. What I like about this tool is anyone can use it and it allows for quick launches and creative personalization at scale. **What do you dislike about Folloze?** The reporting is already great but they have a couple of UX items they are planning to fix which I have to say are very minor. **What problems is Folloze solving and how is that benefiting you?** Targeting top accounts and being able to personalize the outreach, landing page content and creative aspects to the page to better relate to the customer. ### 29. Folloze Content Hub **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Folloze?** The team at Folloze is second to none in terms of being responsive and available. They were able to also customize their "out of the box" solutions for our needs. **What do you dislike about Folloze?** Some fixes are taking a little extra time due to our needs for customization. Minor issue. **What problems is Folloze solving and how is that benefiting you?** We are solving the problem of having heavily filterable content all in one place. This is allowing a personalized content journey for our users. ### 30. Account Based Content Experiences at Scale **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** March 22, 2021 **What do you like best about Folloze?** Folloze makes it easy to scale up account-based experiences at scale to deliver the personalization buyers expect. No coding skills necessary, easy to build boards and personalize them, integrates with the cornerstones of our GTM stack, the use cases easily expand outside our jumping off point and the team has been there every step of the way to support those iterations. Easy to repurpose content across different experiences using the library and also to apply different levels of access (ungated, gated) to support different business needs and use cases. Easy to see who (person or account) is engaging with the content to better understand which content resonates best. **What do you dislike about Folloze?** Every platform which requires content has to onboard and refresh that content. This is the biggest factor to balance between good and good enough. Any one can create some content, but well crafted & designed assets (original, thumbnails w/ best CTA, etc.) can set a brand apart from competitors and it takes resources to create those. So if you don't have that built into your plan, you should be considering how you can support the growth of using Folloze. That said, once the content is up in its best format, its easy to repurpose across all your Folloze assets so this is more of a lift for onboarding or new content development. Links to standard file storage platforms are really helpful and help to alleviate some of this effort, but ours only allows external links to an asset for 30 days, so it won't work for us without refreshing those every month (which doesn't make sense). Maybe a one time link integration to automatically download that file into the Folloze library could solve that. Then that feature could be used to refresh those assets as needed without the manual effort of DL from file storage and re-uploading to Folloze Library. **What problems is Folloze solving and how is that benefiting you?** We are creating account personalized experiences for our partners and customers to guide them through a year of dramatic organizational and product evolution. It's a really great way for us technologically decentralize these efforts and remove the burden on our corporate marketing team to keep these experiences fresh - the team lead/owner now has the ability to control timely information updates at the speed of business. ### 31. There when we need it and then some **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Mechanical or Industrial Engineering | Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Folloze?** The ease of standing up a board without the headache of planning the design. After your first few templates are there it is very easy to duplicate and re-use other boards to keep the similar branding while only editing the necessary elements. There are plenty of ways to customize your board without giving up too much control. The folloze team has really boosted their response to security per board as well with SSO functionality, two-factor authentication, and the personalization feature. Sales enablement will be a key piece of our goals this year so safeguarding customer-specific and company sensitive content will be easier with these functions. **What do you dislike about Folloze?** Reporting could be more robust but I know they are continuously improving on that. The content center could be better with folders/more organization of your internal content. Without searching your content, there isn't a surefire way to organize it, especially when trying to separate your content from another internal team. **Recommendations to others considering Folloze:** Make sure you have multiple use cases for using folloze in order to utilize and train on all of their features. **What problems is Folloze solving and how is that benefiting you?** Personalized RFP boards, internal events, and webinar landing pages. We can easily manage as a team and be agile with pivoting based on content engagement. I realized early on that it is the quickest way to get your content to anyone internal/external - while also looking branded and professional. There are several areas for improvement for our team that are already available for use - including campaigns, personalization, and better tracking with our google analytics. So plenty of room to grow with folloze. It seems like every month we are coming up with new ideas on how to utilize the platform. With many of their plans including unlimited boards, we can scale to any extent we see fit and test accordingly without worrying about how many we have left in our plan. ### 32. Folloze is fully featured and easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Folloze?** Folloze is super easy to use and very intuitive. The staff is always very helpful and always willing to step in to make sure my issues, if any, get resolved. **What do you dislike about Folloze?** The downside is nothing! Folloze is a great product and very affordable. **What problems is Folloze solving and how is that benefiting you?** We are solving the issue of informing our partners of the promos and pricing with the boards. It is easy to have the boards to point to. ### 33. The core of our omnichannel ABM **Rating:** 5.0/5.0 stars **Reviewed by:** Jason R. | S, Small-Business (50 or fewer emp.) **Reviewed Date:** August 17, 2021 **What do you like best about Folloze?** It's a quick and easy way to create personalized ABM campaigns. The landing pages are the center of our outreach. **What do you dislike about Folloze?** There is not much customizability in the format options. **Recommendations to others considering Folloze:** It is a critical piece of your overall ABM outreach. **What problems is Folloze solving and how is that benefiting you?** It allows us to create personalized ABM campaigns at a large scale. ### 34. Flexible and user-friendly **Rating:** 4.5/5.0 stars **Reviewed by:** Sarah P. | Channel Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Folloze?** Great way to keep sales and enablement content organized, fresh, and top-of-mind. The format is very flexible. **What do you dislike about Folloze?** Some learning curve, but customer success team is available to help. Our infosec policies restrict us from using some of the integration functionality. **What problems is Folloze solving and how is that benefiting you?** You can create robust pages on the fly. We use it for sales landing pages, event invitations, sales enablement content, request forms, and more. Sharing pages is easy and you get metrics on who is viewing the page or downloading content. ### 35. Using Folloze has been a fantastic way to elevate the client experience. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2021 **What do you like best about Folloze?** It is user-friendly and easy to produce a board quickly for our deals in flight. **What do you dislike about Folloze?** Our team does have a few technical restrictions due to our internal company policies. **What problems is Folloze solving and how is that benefiting you?** We are generating custom microsites for our clients in a more timely fashion using Folloze. ### 36. Folloze **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 29, 2021 **What do you like best about Folloze?** Outstanding customer service and technical assistance **What do you dislike about Folloze?** Flexibility on design is a bit flat - looking forward to a roadmap for additional capabilities on that. **What problems is Folloze solving and how is that benefiting you?** Ability to scale our program, provide a customized platform for our clients and enhance the user experience. ### 37. Great product + great team! **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer F. | Sr. Manager Revenue Marketing & Ops, Mid-Market (51-1000 emp.) **Reviewed Date:** April 16, 2021 **What do you like best about Folloze?** The tool is really cool. Functionality and personalization are amazing, but what I've enjoyed most about Folloze is my interaction with the team; from pre-sales to post, to support, to product, everyone has been super helpful, engaging, and supportive. **What do you dislike about Folloze?** There are no real downsides here, but I will say that they are still innovating, so I can definitely be impatient in waiting for exciting new features! **What problems is Folloze solving and how is that benefiting you?** Folloze has been helping us execute on our 1:1, 1:few, 1:many campaigns with ease, flexibility, and scale! ### 38. Best part of our Tech Stack! **Rating:** 5.0/5.0 stars **Reviewed by:** Yusra J. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Folloze?** I love the versatility and creativity of creating your own boards! Our clients love it as well.l **What do you dislike about Folloze?** It's a little pricy for a small company like us. **Recommendations to others considering Folloze:** If you need something creative specially for Account based marketing - this is your tool!! **What problems is Folloze solving and how is that benefiting you?** No problems so far - benefits have been the ease of use and training for our team. ### 39. Folloze is a Great and Proven (by us) Product!! **Rating:** 5.0/5.0 stars **Reviewed by:** Julia E. | Senior Growth Manager, Enterprise (> 1000 emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Folloze?** The Analytics. Quick, creative, and easy! **What do you dislike about Folloze?** Nothing about Folloze, sales adoption... **Recommendations to others considering Folloze:** I highly recommend Folloze to organizations that want to delight their customers with content-rich boards (aka micro-portals). **What problems is Folloze solving and how is that benefiting you?** Sales needed to send emails with content and did not have a way before. Benefits are: 1. A tool for sales to quickly send emails to prospects/customers with content the marketing has chosen (and made into a micro-portal). 2. Ability to see who has viewed which assets, for how long, etc. 3. Sales won was the best benefit we could have asked for, and Folloze delivered! ### 40. Personalised ABM at scale and so much more! **Rating:** 5.0/5.0 stars **Reviewed by:** Tim M. | Lead Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2020 **What do you like best about Folloze?** Unlike a lot of marketing tech, Folloze is really simple to setup and simple to use, which means you can be up and running with a highly personalised ABM campaign with very minimal training and time (the caveat of course is that you need to have high quality, relevant content to send out in the first place!). Simplicity doesn't come at the expense of quality though - it also looks creative and highly professional, with a real 'wow factor'. The hyper-personalisation element is obviously one of the key USP's for Folloze and it is also truly impressive. The ability to create a single 'board' which delivers different content to different audience segments is huge and really the ultimate goal of ABM. The functionality around this has continued to improve recently which is critical in helping to cut through the noise and deliver true 1:1 targeted messaging. The analytics within the platform is also a real winner. Being able to see down to an individual level who is engaging with which specific areas of your content and how deeply, makes following up campaigns so much more effective for both sales and marketing teams. And the range of multimedia that you can include in a Folloze 'board' (video, pdf's, presentations, documents etc.) to create a unique experience for the recipient moves it way beyond anything that typical marketing automation tools are capable of. Finally, the flexibility of the platform means you can do a lot more with it than just run ABM campaigns. The use case for hosting virtual events on Folloze is very strong, and we've been using it to also support individual sales and account management opportunities where an innovative approach is required. **What do you dislike about Folloze?** I haven't used all the integrations (Salesforce, Marketo, Pardot, Outlook etc.) so can't comment on those, but for me there's nothing to dislike! **What problems is Folloze solving and how is that benefiting you?** Creation of large scale, highly targeted and personalised outreach campaigns. Tracking engagement levels of campaigns and the various associated content to enable targeted, relevant sales and marketing follow-up. Personalised, impactful and stand-out delivery of sales materials including proposals and bids. With this the ability to include supporting multimedia to increase the impact and display innovative ideas. Driving customer and contract success using the platform as a centralised, customer-facing 'portal'. ### 41. When we needed to scale our ABM program, Folloze was there for us! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 21, 2020 **What do you like best about Folloze?** Folloze was one of the key solutions that enabled our team to scale our ABM efforts beyond what we were able to accomplish alone. We leveraged Folloze at the top of funnel to improve personalization of our media campaigns, for demand generation creating highly personalized experiences for strategic accounts, and to support events with new engagement strategies, content, etc. Folloze made this all (relatively) simple and straightforward - and with every release I saw increased simplification and new options for account-level engagement. Their team (from sales to CSM to technical support) were all incredibly responsive and engaged, and always open to feedback. **What do you dislike about Folloze?** There wasn't anything specific I disliked about Folloze. **What problems is Folloze solving and how is that benefiting you?** Folloze enabled us to build personalized web experiences at scale for the accounts we are targeting with ABM. Other tools we'd used didn't allow for near this level of scalability - and were nowhere near as user friendly. ### 42. Making microsites with Folloze **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** April 14, 2021 **What do you like best about Folloze?** Easy/intuitive to self-manage, great customer service/support to set it up **What do you dislike about Folloze?** Would like to be able to have "free text fields" too **What problems is Folloze solving and how is that benefiting you?** We needed to create microsites/page for a specific program and a strategic customer; needed to be easy to set up and keep up to date ### 43. Great platform, great customer success team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 22, 2021 **What do you like best about Folloze?** The ability to scale personalized landing experiences quickly. Curated content for each landing experience is quite simple. **What do you dislike about Folloze?** Design parameters can be a bit limiting. Analytics can be thrown off by lack of IP address identification. **Recommendations to others considering Folloze:** Be sure to learn their design guide. **What problems is Folloze solving and how is that benefiting you?** Our clients need personalized landing experiences - in an easily scalable solution. Folloze provides that. ### 44. It completely transformed our way of presenting our solutions. (for the better!) **Rating:** 5.0/5.0 stars **Reviewed by:** Rita B. | Digital Associate- Mid-Market, EMEA South , Small-Business (50 or fewer emp.) **Reviewed Date:** March 22, 2021 **What do you like best about Folloze?** being able to organize your assets and create as many categories as you want. It's like you get to create your own mini-website. **What do you dislike about Folloze?** not having more design options to have a slightly more appealing aesthetic. **What problems is Folloze solving and how is that benefiting you?** having a more interactive platform and more appealing content to present to our customers. we benefited from better engagement. ### 45. Great Customer Service and Awesome Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Michele S. | Senior Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Folloze?** The ease of set up. For companies who are new to automated marketing this set up is a breeze. **What do you dislike about Folloze?** Sending Multiple Campaigns - data can be hard to read **What problems is Folloze solving and how is that benefiting you?** We utilized this to help partners run automated sales plays. Really easy to set up and run quickly. ### 46. Easiest individual engagement marketing tool ever for marketers! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.) **Reviewed Date:** March 21, 2021 **What do you like best about Folloze?** ・Beautiful UI ・Easy to use ・Connected to marketing automation platform ・Comprehensive analytics for all marketers **What do you dislike about Folloze?** ・Limited UI customization ・Mobile unfriendly **What problems is Folloze solving and how is that benefiting you?** ・Support marketers to create landing pages by their own ・Engaging with targeted customers frequently by making several boards ・Save costs for creating each landing pages ### 47. Genius Marketing and Sales Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 13, 2020 **What do you like best about Folloze?** Folloze was intuitive and the team is amazing at getting you ramped up! It was the missing piece to our ABM practice! **What do you dislike about Folloze?** Folloze personalization are amazing but can get complex. The greatest thing to support the complexity is the account manager we met with regularly. **What problems is Folloze solving and how is that benefiting you?** We purchased it to support our ABM practice but it did way more than that! We used to it build custom landing page for each of our top accounts. ### 48. The Marketing Tool You Didn't Know You Needed **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2019 **What do you like best about Folloze?** The ease and simplicity of the tool makes ABM and demand gen marketing a cinch. The receivers of the messaging are very receptive and continue to engage with our content as we update the boards. The best part is customizing boards with recipients logo and content tailored to needs. **What do you dislike about Folloze?** There is very little not to like about Folloze. We have had some issues syncing and utilizing Salesforce integrations. Some of the personalization options require a bit of effort; as updates are made to the tool, I have noticed more simplicity. Our Customer Success Manager has been great walking us through any issues though. **What problems is Folloze solving and how is that benefiting you?** A couple major issues we were looking to solve were mass sends with various senders as well as gathering detailed analytics for more targeted conversations. Senders are able to log in, see engagement, and follow up without having to put in much effort. ### 49. Great Product! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** January 26, 2018 **What do you like best about Folloze?** I liked the click view insight it gives. **What do you dislike about Folloze?** There was nothing that I didn't like **Recommendations to others considering Folloze:** It was a great product that solved the Marketing and Sales divide easily. **What problems is Folloze solving and how is that benefiting you?** Categorizing verticals and being able to target them with the right information in mass email form right from the lead in Salesforce. ## Folloze Discussions - [What does Folloze do?](https://www.g2.com/discussions/what-does-folloze-do) - [How does Folloze work?](https://www.g2.com/discussions/how-does-folloze-work) - [How much does Folloze cost?](https://www.g2.com/discussions/how-much-does-folloze-cost) - [What is Folloze?](https://www.g2.com/discussions/what-is-folloze) - [I would love to here more from other users on how are they leveraging Folloze to its full potential? What else can it be used for, except engaging with customers?](https://www.g2.com/discussions/49725-i-would-love-to-here-more-from-other-users-on-how-are-they-leveraging-folloze-to-its-full-potential-what-else-can-it-be-used-for-except-engaging-with-customers) - 1 upvote - [View Folloze pricing details and edition comparison](https://www.g2.com/products/folloze/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-23+19%3A09%3A33+-0500&secure%5Bsession_id%5D=3ed08080-e27b-410d-afe5-4de1f00eb940&secure%5Btoken%5D=271137feb71730f15a54712ed78bad1d32f9e69bb17ff0c778fd66367f99185e&format=llm_user) ## Folloze Integrations - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - [Dun & Bradstreet Reports](https://www.g2.com/products/dun-bradstreet-reports/reviews) - [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews) - [Marketo-Based Systems for Growth-Driven Marketing & Sales Teams](https://www.g2.com/products/marketo-based-systems-for-growth-driven-marketing-sales-teams/reviews) - [Outreach](https://www.g2.com/products/outreach/reviews) - [Salesforce CRM Connector](https://www.g2.com/products/salesforce-crm-connector/reviews) - [Salesforce CRM Dashboards](https://www.g2.com/products/salesforce-crm-dashboards/reviews) - [Salesloft](https://www.g2.com/products/salesloft/reviews) ## Folloze Features **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Platform Basics** - Centralization - Account Identification and Segmentation - Lead-to-Account Matching - Multichannel Engagement - Personalized Content and Messaging **Platform Basics** - Website Personalization - Content Creation and Distribution **Page Customization** - Drag and Drop - Templates - Advanced Customization - Content Library **Content Creation** - Content Management **Agentic AI - Personalization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Sales Enablement** - Autonomous Task Execution - Natural Language Interaction - Proactive Assistance **Agentic AI - Account-Based Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Agentic AI - Content Experience Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Content Management** - Content Import - Content Creation - Templates - Advanced Search - Content Storage **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Marketing Distribution** - Segmentation - Personalized Messaging - Website Personalization - Email Campaigns - Digital Advertising - Direct Mail **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Platform Data** - Measurement - Revenue Analytics **Platform Reporting** - Measurement - Dashboards **Page Optimization** - A/B Testing - Mobile Responsive - Web Analytics - SEO **Optimization** - ROI Reporting **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Integrations & APIs - User, Role, and Access Management **Analytics** - Reporting - Alerts - Account-Based Engagement - Content Utilization **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Campaign Planning** - Strategy Mapping - Prioritized Accounts - Trending Accounts - Sales Activation **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Platform Additional Functionality ** - Integrations **Integrations** - E-Commerce Integration - Email Marketing Integration - Domain Integration **Marketing Campaigns** - Omni-Channel Tracking - Opportunity Timeline - Customization - Journey Analytics **Campaign Execution** - Website Personalization - Prioritized Accounts - Trending Accounts - Email Campaigns **Generative AI** - AI Text Generation **Agentic AI - Account-Based Orchestration Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Integrations** - Ad Network Integrations - Buyer Intent Data Integration - Marketing Automation Integration - CRM Integration **Agentic AI - Landing Page Builders** - Cross-system Integration **Agentic AI - Account Data Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Learning Management - Sales Enablement** - Sales Training - Sales Coaching - Sales Onboarding **Artificial Intelligence** - AI-Powered Data Analysis - AI Personalization **Revenue Enablement - Sales Enablement** - Cross-Functional Alignment - AI and Automation - End-to-End Customer Journey Insights ## Top Folloze Alternatives - [Hushly](https://www.g2.com/products/hushly/reviews) - 4.8/5.0 (69 reviews) - [Uberflip a PathFactory Company](https://www.g2.com/products/uberflip-a-pathfactory-company/reviews) - 4.2/5.0 (337 reviews) - [PathFactory](https://www.g2.com/products/pathfactory-pathfactory/reviews) - 4.4/5.0 (199 reviews)