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Folloze

By Folloze

4.8 out of 5 stars
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Folloze Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Folloze Integrations

(2)
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Folloze Media

Folloze Demo - The Folloze Experience
Explore how Folloze allows Marketing and Sales to work hand in hand to deliver meaningful and engaging account-specific experiences.
Folloze Demo - Collaborative Marketing and Sales motions
Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns dramatically increase engagement to impact revenue across the customer lifecycle.
Folloze Demo - Folloze + DemandBase
Elevate the value of your DemandBase investment with the Folloze integration
Folloze Demo - Account Engagement Dashboard
Elevate the value of your Demandbase investment with the Folloze integration
Folloze Demo - Content & Account Analytics
Powerful Pulse Table dashboard tracks account engagement, content performance and analyzes pipeline impact, delivering insights per account executive
Folloze Demo - Folloze + 6sense
Elevate the value of your 6sense investment with the Folloze integration
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Interactive Demo
Try an interactive demo created by the software seller (right here on G2).
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Folloze Reviews (48)

Reviews

Folloze Reviews (48)

4.8
49 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the platform for its ease of use and exceptional customer support, which help teams quickly create personalized marketing experiences. The intuitive interface allows for rapid deployment of campaigns, making it a valuable tool for account-based marketing. However, some users note limitations in design flexibility, which could enhance customization options.

Pros & Cons

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Hannah C.
HC
Creative Ops Director
Mid-Market (51-1000 emp.)
"We Don’t Just Use Folloze. We Co-Exist With It."
What do you like best about Folloze?

My team and I use Folloze daily. Sometimes hourly. We’re basically roommates at this point. We use it to build thousands of personalized experiences for our enterprise tech and SaaS clients, and it consistently delivers. The platform is flexible, and built for the kind of at-scale personalization most tools only talk about. It’s incredibly intuitive once you’re in the flow — our team moves fast.

But honestly, the best part is the Folloze team. Their support is unmatched. They’re quick to jump in, thoughtful with solutions, and genuinely invested in our success. It feels less like a vendor relationship and more like a true partnership. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

Sometimes you want to break out of the box a bit more. More flexible templated sections would make creative iterations even faster. Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Hi Hannah,

This has to be our most favorite review ever - “we’re basically roommates at this point” absolutely made us laugh (and feel very seen).

The way you and your team are using Folloze, building thousands of personalized experiences for enterprise tech and SaaS clients, moving fast without burning out, and still protecting creative quality, is exactly what we hoped the platform could enable. Hearing that Folloze fits so naturally into your daily flow (hourly 😄) is incredibly meaningful.

But what really stood out was your note about partnership. We care deeply about showing up as an extension of our customers’ teams, not just a tool in the stack, so knowing it genuinely feels that way to you means the world to us. I’ll be sure your feedback gets shared with the broader team, it’s the kind of note that reminds everyone why they do this work.

Thank you as well for the thoughtful callout around templates and creative flexibility. That kind of feedback is gold for us, and it’s very much part of the ongoing conversations around how we continue to support fast-moving creative teams like yours.

We’re incredibly grateful to co-exist with you 😉 and to support the work you’re doing. If there’s ever something you want to push further, test creatively, or break out of the box together, you know where to find us.

MW
"A true Asset for Lead Capturing and Engagement"
What do you like best about Folloze?

I find Folloze to be a valuable platform for engaging with various business channels strategically. The biggest value for us is the ability to create on-demand boards similar to landing pages, which help drive prospective customers for awareness and capture leads by gating exclusive content. It's extremely easy to use on the back end and serves our global regions effectively. I LOVE the content gating aspect and believe the user experience is a true competitive advantage. The customer support team and our dedicated reps are amazing to work with, and they make everything easier to manage. We gather valuable data that helps us understand the quality of our leads by getting insights on points of engagement. Plus, the initial setup was extremely simple. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

There's nothing that comes to mind Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Thank you for taking the time to leave such a thoughtful review on G2. Reading your feedback genuinely made our day.

It means a lot to hear how Folloze is supporting your team—from building on-demand boards that feel like landing pages, to making content gating easy and effective, to helping you understand lead quality through engagement data. Knowing that the platform is working well across your global regions and was simple to get up and running is especially rewarding for our team.

I also really appreciate the callout about user experience and support. The team you work with cares deeply about making things easier (and more enjoyable) for our customers, so your words will absolutely be shared with them.

If there’s ever anything you’d like to explore further, improve, or even just brainstorm together, please don’t hesitate to reach out. We’re grateful to be a part of what you’re building.

Thanks again for trusting Folloze—we don’t take that lightly.

Katie O.
KO
Manager, GTM
Mid-Market (51-1000 emp.)
"Fantastic Customer Service, Effortless Landing Page Creation"
What do you like best about Folloze?

I love the top-tier customer service provided by Folloze; their team is always ready to assist whenever needed, which makes a significant difference in my experience. The platform's user-friendly nature allows me to create boards efficiently, while the dedicated team ensures that I am maximizing the tool's potential and not duplicating efforts or taking unnecessarily long paths to solutions. The integration with Outreach.io enhances the workflow seamlessly. Moreover, the ease of the initial setup, thanks to the comprehensive training videos and the supportive customer success team, makes starting with Folloze a breeze. Overall, the personalized solutions, effective viewer tracking, and support make it an invaluable tool for my needs, and I am highly likely to recommend it to my friends and colleagues. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

Nothing! Overall great platform. Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Hi Katie,

Thank you for sharing such a generous review on G2. Hearing that our customer service and CS team have made a real difference in your day-to-day work means everything to us. We put a lot of care into helping customers get the most out of Folloze without taking long or complicated paths, so it’s especially rewarding to hear that the guidance, training videos, and setup process helped you get up and running smoothly.

I also loved reading how you’re using Folloze for personalized landing pages and viewer tracking, and that the Outreach.io integration is fitting naturally into your workflow. Knowing the platform and one of our partner integrations is helping you avoid duplicated work while still delivering personalized experiences is exactly what we aim for.

Thank you as well for being willing to recommend Folloze to others. That kind of trust isn’t something we take lightly. If you ever want to explore new ideas, optimize what you’re already doing, or just sanity-check an approach, we’re always here.

We’re really grateful to work with you, Katie.

Verified User in Information Technology and Services
AI
Mid-Market (51-1000 emp.)
"Effortless landing page creation at scale, with personalisation"
What do you like best about Folloze?

Folloze makes it incredibly easy to create landing pages at scale. We use the platform to create personalised landing pages by industry, use case or even account level. The onboarding was clear and supportive, and honestly hasn't stopped, we continue to have regular check-ins with our CSM to ensure we're making the most of the platform and staying up to date with new product features. The support team are responsive and helpful. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

Some limitations to what's possible with design, although the support team are on hand to help. It's always hard setting up new integrations/tech aspects, so this took a few calls but nothing out of the ordinary/not to be expected. Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Thank you for taking the time to share such a detailed and balanced review on G2. We truly appreciate how thoughtfully you captured your experience with Folloze.

It’s incredibly rewarding to hear how you’re using the platform to create personalized landing pages at scale—whether by industry, use case, or even down to the account level. That flexibility, especially for larger programs, is exactly what Folloze was built for, and it’s great to hear how it’s helping your client services team move quickly without added development lift or costs.

I’m also really glad to hear that onboarding felt clear and supportive, and that the ongoing check-ins with your CSM continue to add value. Staying close to our customers and helping you make the most of new features is something we care deeply about, so that feedback means a lot.

Thank you as well for the honest callout around design flexibility and integrations. Those are fair points, and we appreciate you recognizing the partnership with our support team as you worked through them. Feedback like this is incredibly important to us as we continue to evolve the platform.

If there’s ever an area where you’d like to push personalization further, explore design options, or talk through upcoming programs, please know we’re always here to collaborate.

We’re grateful to work alongside you and your team.

Alejandro H.
AH
Partner & Field Marketing Manager
"Effortless Event Management with Folloze"
What do you like best about Folloze?

I appreciate Folloze for its advanced technology, particularly its robust reporting capabilities which are incredibly helpful for maintaining track of metrics and registrations. This feature makes it significantly easier to manage multiple events simultaneously. Additionally, I find the platform extremely user-friendly, simplifying complex marketing operations. The ease of use is a standout feature, aiding not just me but my entire team in leveraging the tool effectively for ABX programs and campaigns. Overall, Folloze has seamlessly integrated into our field marketing department, improving our efficiency and enabling us to run multiple campaigns concurrently. The initial setup was remarkably simple, which speaks volumes about the intuitive design of the platform. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

Nothing Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Alejandro!

I wanted to personally thank you for taking the time to leave such a thoughtful review on G2. Your feedback genuinely means a great deal to our entire team.

Seeing how Folloze has become such a core part of your field marketing and ABX programs, especially for managing multiple events at once while keeping reporting and registrations clear and actionable, is incredibly rewarding. The way you have scaled events and campaigns so efficiently is exactly the kind of impact we hope Folloze can enable.

I also want to say how grateful we are for your partnership beyond the platform itself. Having you fly out and share your story at Breakthrough was truly special for us. Watching you showcase your success, and the collaboration between you and Chip, was a powerful reminder of what’s possible when great teams and the right tools come together. Chip speaks so highly of working with you, and it’s been a privilege for us to support what you’re building.

Thank you for trusting Folloze, for pushing what’s possible, and for being such a generous partner to our team and community. If there’s ever anything you need or anything you want to experiment with next - we’re always here.

delaney d.
DD
Field Marketing Manager
Mid-Market (51-1000 emp.)
"Exceptionally Easy to Use and Perfect for New Users"
What do you like best about Folloze?

I love how easy it is to use the platform, you can have someone new to the software figure it out very quickly! My team uses it everyday. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

The only downside is that you can't particularly edit each section when creating a board, I'd like to be able to shrink the size of things. Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Thanks for the love, Delaney!

We’re thrilled to hear Folloze makes it easy for your team to hit the ground running. That "new user speed-to-impact" is something we’re proud of—and it’s amazing to see your team using it every day.

And thanks for the honest feedback on board editing—we hear you! Our product team is actively exploring more flexible design controls, because we believe every marketer deserves both power and precision.

Here’s to fewer barriers, faster launches, and more organized wins. Appreciate you being part of the Folloze community!

—Team Folloze 💙

Alexandra D.
AD
Content Operations Specialist
Enterprise (> 1000 emp.)
"Not Just a Vendor, a Valued Partner"
What do you like best about Folloze?

Since working with the Folloze team, I've been consistently impressed by their exceptional service. Whether is onboarding my team with new developments and features or assisting with troubleshooting, they are always actively engaged and available. What truly sets them apart is their responsiveness to customer feedback - we've seen our suggestions put into action. They genuinely value their customers, and we deeply appreciate the support and service they've provided since day one. We do not just feel like customers; we feel like partners. Special thanks to Otto and Meghan for always offering outstanding support. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

Folloze lacks some features and layouts we would like, but it allows for HTML and CSS integration, giving our team the flexibility to be creative with custom layouts on our board. Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Thank you for your heartfelt review! We’re truly honored to be considered a valued partner in your marketing journey. It's incredibly rewarding to hear that our team's dedication to providing exceptional service, whether it's through onboarding, troubleshooting, or implementing your feedback, has made such a positive impact. We believe that the best solutions come from close collaboration, and your input has been instrumental in helping us improve.

We’re thrilled that Folloze has empowered your team to create engaging and brand-compliant landing pages that drive results. While we understand the desire for more features and layouts, we’re glad to see that the flexibility of HTML and CSS integration is enabling your creativity.

A special shoutout to Otto and Meghan for their outstanding support—it’s wonderful to see them recognized. We look forward to continuing to support your success and being your trusted partner in the future.

Thank you for choosing Folloze!

Best regards,

Kristi Tutt

The Folloze Team

Verified User in Computer Software
UC
Enterprise (> 1000 emp.)
"Next level product to take B2B marketing higher"
What do you like best about Folloze?

The email campaign ease of set up and loading in addresses. The fact that you can easily copy and duplicate boards to jump off of. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

When designing a board, changing things like text size, color, formatting can be too finnicky. Review collected by and hosted on G2.com.

Corey B.
CB
Account Manager
Enterprise (> 1000 emp.)
"I like the fact that I can send customized templates to many people at one time."
What do you like best about Folloze?

Folloze allows for messages to be sent to the masses and scheduled for future follow-ups. You can control the content you want the recipient to see. It is very helpful. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

Folloze has many features I have yet to discover, and I'm not sure if I need them. I think making things more simple would increase my chances of using it more and more. Review collected by and hosted on G2.com.

Response from Kristi Tutt of Folloze

Thank you for sharing your feedback on Folloze! We're thrilled to hear that you appreciate the ability to send customized templates to multiple recipients and schedule follow-ups. We understand your concern about the complexity of some features and will certainly take your suggestion to simplify the platform into consideration. If you need any assistance in exploring the features or have any questions, please feel free to reach out to our support team. We're here to help make your experience with Folloze as seamless as possible. Thank you for choosing Folloze to streamline your outreach efforts!

Verified User in Computer Software
AC
Mid-Market (51-1000 emp.)
"Folloze enables us to accelerate our marketing efforts."
What do you like best about Folloze?

Folloze has been an excellent tool for enabling the rapid development of marketing content. Along with the ease of tracking engagement through Folloze boards. The team at Folloze has been amazing at supporting us with integrations and feature requests. Review collected by and hosted on G2.com.

What do you dislike about Folloze?

While most things are as expected, some of the design tools and backside did take some getting used too. The Folloze team is a bit smaller, so while they do care and absolutely try their best, there can be bandwidth limitations. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

Perceived Cost

$$$$$
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Folloze Features
Content Import
Content Creation
Templates
Reporting
Account-Based Engagement
Content Utilization
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