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At a Glance
Market Segments
Small-Business (52.8% of reviews)
Small-Business (58.9% of reviews)
Entry-Level Pricing
Free Per Year
$0-$399 per month
Mixpanel
Star Rating
(1,254)4.6 out of 5
Market Segments
Small-Business (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plansStatCounter
Star Rating
(114)4.3 out of 5
Market Segments
Small-Business (58.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$0-$399 per month
Learn more about StatCounterSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Mixpanel excels in Custom Event Tracking with a score of 9.1, allowing for detailed user interactions, while StatCounter's score of 7.9 indicates it may not offer the same level of customization, which could limit insights for some users.
- Reviewers mention that Mixpanel's Real-Time Reporting feature, rated at 8.8, provides immediate insights into user behavior, whereas StatCounter's score of 8.4 suggests it may not be as responsive, potentially delaying critical decision-making.
- G2 users highlight that Mixpanel's User-Level Analytics scored 9.0, enabling businesses to track individual user journeys effectively, while StatCounter's lower score in this area indicates a less granular approach to user data.
- Users on G2 say that Mixpanel's Funnels feature, rated at 8.8, is particularly strong for visualizing user paths and conversion rates, whereas StatCounter's score of 7.5 suggests it may not provide the same depth of analysis for funnel performance.
- Reviewers mention that StatCounter shines in Ease of Use with a score of 9.1, making it more accessible for small businesses or users new to analytics, while Mixpanel's score of 8.5 indicates a steeper learning curve for some users.
- Users report that Mixpanel's Engagement metrics, rated at 9.0, are robust and provide valuable insights into user interaction, while StatCounter's score of 8.3 suggests it may not capture engagement as effectively, which could impact user retention strategies.
Pricing
Entry-Level Pricing
Mixpanel
Free
Free
Per Year
Essentials to find product-market fit
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly
StatCounter
From $5/month
$0-$399
per month
Monthly Log Size 0-100,000,000 &
Monthly Pageload Limit 250,000-100,000,000
- Full range of stats pages, same as free account
- Downgrade back to free service at any time
- 14-day full refund guarantee
Free Trial
Mixpanel
Free Trial is available
StatCounter
No trial information availableRatings
Meets Requirements
8.8
957
8.7
106
Ease of Use
8.5
966
9.1
107
Ease of Setup
8.1
428
8.8
33
Ease of Admin
8.6
366
9.0
33
Quality of Support
8.4
740
8.2
81
Has the product been a good partner in doing business?
8.8
334
9.1
31
Product Direction (% positive)
8.6
876
8.5
102
Features by Category
Metrics
8.8
266
9.0
83
8.8
336
8.3
80
8.2
293
9.1
84
8.9
350
8.4
73
8.9
346
7.9
68
8.5
313
8.2
71
8.4
287
8.1
72
8.8
316
7.8
63
8.9
338
7.5
57
Reporting
8.7
308
8.4
81
8.6
292
8.2
71
8.4
213
8.4
66
8.7
329
7.6
60
8.3
239
8.1
70
8.2
244
7.9
63
8.6
332
8.3
74
Other
8.7
327
8.6
77
8.2
181
8.1
75
8.0
173
7.7
54
8.3
233
7.7
60
8.1
180
7.7
51
7.9
175
7.5
40
8.0
186
8.4
64
Agentic AI - Digital Analytics
7.3
19
Not enough data
7.4
19
Not enough data
7.5
18
Not enough data
7.7
19
Not enough data
Administration
8.5
277
7.7
52
8.3
245
8.1
52
8.7
340
8.9
73
8.8
285
8.8
70
User Identification
8.3
256
Not enough data
8.8
276
Not enough data
8.4
264
Not enough data
Tracking & Reporting
9.2
300
Not enough data
8.8
289
Not enough data
8.3
244
Not enough data
8.9
303
Not enough data
8.5
249
Not enough data
8.9
291
Not enough data
Metrics
9.0
254
Not enough data
8.3
211
Not enough data
8.7
244
Not enough data
8.7
215
Not enough data
9.0
236
Not enough data
User Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Information
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Session Replay
Not enough data
Not enough data
Product Analytics
8.6
413
Not enough data
8.9
500
Not enough data
8.6
452
Not enough data
8.8
484
Not enough data
7.5
334
Not enough data
8.3
370
Not enough data
7.6
306
Not enough data
7.8
359
Not enough data
Agentic AI - Product Analytics
5.4
76
Not enough data
6.4
76
Not enough data
5.9
74
Not enough data
5.9
74
Not enough data
Analytics
9.2
108
Not enough data
8.9
110
Not enough data
9.0
99
Not enough data
8.8
90
Not enough data
8.7
95
Not enough data
Feature Not Available
Not enough data
Administration
8.7
83
Not enough data
8.3
84
Not enough data
8.6
87
Not enough data
Generative AI
6.9
13
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
9.0
254
Not enough data
8.3
211
Not enough data
8.7
244
Not enough data
8.7
215
Not enough data
9.0
236
Not enough data
Categories
Categories
Shared Categories
Mixpanel and StatCounter are categorized as Digital Analytics
Reviews
Reviewers' Company Size
Mixpanel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
StatCounter
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
24.9%
Information Technology and Services
11.6%
Financial Services
9.5%
Internet
6.6%
Health, Wellness and Fitness
5.2%
Other
42.1%
Marketing and Advertising
18.4%
Information Technology and Services
7.9%
Internet
7.0%
Writing and Editing
4.4%
Retail
4.4%
Other
57.9%
Alternatives
Discussions
Is mixpanel free?
4 Comments
MS
NoRead more
C
1 Comment
SN
C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential.Read more
How do I find the way through which students who are not part of the university finds the Portal?
1 Comment
IB
gs.statcounter.com Read more
StatCounter has no more discussions with answers
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