Link copied to clipboard # Mailshake vs Reply Comparison - What are their main differences? Share [ Export ](/compare/mailshake/reply/export.csv) MailshakeReply[+ Add Product](#) Pricing **Mailshake** **$99.00** 10 Mail Accounts Per Month · Sales Engagement **Reply** Free Trial **Free** · Free **Pricing Insights** from reviews Time to Implement **Mailshake** \<1 monthFaster Based on 83 responses **Reply** 1 month Based on 275 responses Return on Investment **Mailshake** 6 months2 months sooner Based on 78 responses **Reply** 8 months Based on 254 responses Perceived Cost **Mailshake** $$$$$ **Reply** $$$$$ Average Discount **Mailshake** 8% **Reply** 10%2% more ![Mailshake](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_fcee87ee3969b84c3586e927fda31dce/mailshake.jpg "Mailshake") ![Reply](https://images.g2crowd.com/uploads/product/hd_favicon/edad5a172fa8078c857644f97ea8ad91/reply.svg "Reply") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Mailshake** [ Ease of Use (38) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1159108&qs=pros-and-cons#reviews)[ Time-saving (26) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1158756&qs=pros-and-cons#reviews)[ Missing Features (8) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1159281&qs=pros-and-cons#reviews)[ Integration Issues (6) ](https://www.g2.com/products/mailshake/reviews?filters%5Bsentiment_snippet%5D=1940194&qs=pros-and-cons#reviews) **Reply** [ Ease of Use (99) ](https://www.g2.com/products/reply/reviews?filters%5Bsentiment_snippet%5D=1479343&qs=pros-and-cons#reviews)[ Automation (71) ](https://www.g2.com/products/reply/reviews?filters%5Bsentiment_snippet%5D=1477621&qs=pros-and-cons#reviews)[ Learning Curve (30) ](https://www.g2.com/products/reply/reviews?filters%5Bsentiment_snippet%5D=1477510&qs=pros-and-cons#reviews)[ Learning Difficulty (24) ](https://www.g2.com/products/reply/reviews?filters%5Bsentiment_snippet%5D=1478523&qs=pros-and-cons#reviews) Integrations **Mailshake** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image") Google Workspace ](https://www.g2.com/products/google-workspace/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_92f791c125019514c13f2138425a640b/hubspot-sales-hub.png "Product Avatar Image") HubSpot Sales Hub ](https://www.g2.com/products/hubspot-sales-hub/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_033aa224b72b00b72e8860e4e6401efc/microsoft-excel.png "Product Avatar Image") Microsoft Excel ](https://www.g2.com/products/microsoft-excel/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_69054bc7d40597b06fc3905720ccc914/microsoft-outlook.png "Product Avatar Image") Outlook ](https://www.g2.com/products/microsoft-outlook/reviews)[ View all ](https://www.g2.com/products/mailshake/integrations) **Reply** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d8d487b67574b56a5ad57a2f0f159a30/airtable.jpg "Product Avatar Image") Airtable ](https://www.g2.com/products/airtable/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_99c4bd25dc044ae603ad32e419e76983/apollo-io.png "Product Avatar Image") Apollo.io ](https://www.g2.com/products/apollo-io/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0d4e9aa5d1fff7bc6a95891d892053fd/attentive.png "Product Avatar Image") Attentive ](https://www.g2.com/products/attentive/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_15cb22ddd9a68650f3d41805bdf303f7/avina.png "Product Avatar Image") Avina ](https://www.g2.com/products/avina/reviews)[ View all ](https://www.g2.com/products/reply/integrations) Screenshots **Mailshake** ![Mailshake screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/76162/Screen-Shot-2022-12-20-at-3.40.41-PM.png) **Reply** ![Reply screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1388421/00-main.png) **Ratings** from reviews Meets Requirements **Mailshake** 9.1 9.1274 **Reply** 9.0 9.01,195 Ease of Use **Mailshake** 9.1 9.1283 **Reply** 8.9 8.91,223 Ease of Setup **Mailshake** 9.0 9.0180 **Reply** 8.7 8.7630 Ease of Admin **Mailshake** 9.3 9.3104 **Reply** 8.8 8.8438 Quality of Support **Mailshake** 9.4 9.4252 **Reply** 9.3 9.31,183 Has the product been a good partner in doing business? **Mailshake** 9.4 9.496 **Reply** 9.2 9.2438 Product Direction (% positive) **Mailshake** 9.0 9.0267 **Reply** 9.1 9.11,130 **Features** ratings from reviews Sales Intelligence 7.5 19 8.6 73 Sales Engagement 7.7 198 7.7 682 Email Tracking Not enough data 7.7 728 Outbound Call Tracking Not enough data 8.1 100 AI Sales Assistant Not enough data 8.2 75 Lead Intelligence Not enough data 8.6 100 User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 91.1% Mid-Market(51-1000 emp.) 8.1% Enterprise(\> 1000 emp.) 0.8% Small-Business(50 or fewer emp.) 91.1% Mid-Market(51-1000 emp.) 8.1% Enterprise(\> 1000 emp.) 0.8% Small-Business(50 or fewer emp.) 80.5% Mid-Market(51-1000 emp.) 17.4% Enterprise(\> 1000 emp.) 2.1% Small-Business(50 or fewer emp.) 80.5% Mid-Market(51-1000 emp.) 17.4% Enterprise(\> 1000 emp.) 2.1% **Reviewers' Industry** [![Mailshake](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_fcee87ee3969b84c3586e927fda31dce/mailshake.jpg "Mailshake")](https://www.g2.com/products/mailshake/reviews) Mailshake Marketing and Advertising 28.4% Computer Software 10.4% Information Technology and Services 9.6% Financial Services 3.3% Consulting 2.7% Other 45.6% [![Reply](https://images.g2crowd.com/uploads/product/hd_favicon/edad5a172fa8078c857644f97ea8ad91/reply.svg "Reply")](https://www.g2.com/products/reply/reviews) Reply Computer Software 18.0% Marketing and Advertising 16.1% Information Technology and Services 11.7% Financial Services 5.7% Staffing and Recruiting 5.1% Other 43.4% Alternatives **Mailshake Alternatives** ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) ![Outreach](https://images.g2crowd.com/uploads/product/hd_favicon/1521467568/outreach.png "Outreach") [ Outreach ](/products/outreach/reviews) ![Mixmax](https://images.g2crowd.com/uploads/product/hd_favicon/a6ff9beeb4e6ca33be4a0f07e8193c2a/mixmax.svg "Mixmax") [ Mixmax ](/products/mixmax/reviews) ![Vendasta Yesware](https://images.g2crowd.com/uploads/product/hd_favicon/ecdb7315988c58d7ce846031f6cf9c9c/vendasta-yesware.svg "Vendasta Yesware") [ Vendasta Yesware ](/products/vendasta-yesware/reviews) **Reply Alternatives** ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) ![Instantly](https://images.g2crowd.com/uploads/product/hd_favicon/7a665f91b163a7a6a5ebea30fa821f91/instantly.svg "Instantly") [ Instantly ](/products/instantly/reviews) ![Outreach](https://images.g2crowd.com/uploads/product/hd_favicon/1521467568/outreach.png "Outreach") [ Outreach ](/products/outreach/reviews) ![Salesloft](https://images.g2crowd.com/uploads/product/hd_favicon/133ac8908c1967e2913674b8ad18ab5f/salesloft.svg "Salesloft") [ Salesloft ](/products/salesloft/reviews) ## Mailshake vs Reply FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Reply vs Mailshake? Reply and Mailshake differ most clearly in their reviewer-cited strengths, with Reply favored for its automation and multichannel capabilities, while Mailshake is praised for its simplicity and ease of use. | [Reply](https://www.g2.com/products/reply/reviews) | [Mailshake](https://www.g2.com/products/mailshake/reviews) | | --- | --- | | 4.6/5 (1,552 reviews) | 4.7/5 (377 reviews) | | Small-Business | Small-Business | | 8.7 | 9.0 | | 9.3 | 9.4 | | Automation (59 all-time mentions) | Ease of Use (35 all-time mentions) | ### How do the pricing models of Reply and Mailshake compare? Mailshake is rated higher for value, with a stronger Price/Cost satisfaction score than Reply. - **Reply:** Reviewers describe Reply as reasonably priced and effective for multichannel outreach, but some mention a learning curve and desire for more CRM flexibility. - **Mailshake:** Mailshake is frequently cited as affordable and cost-effective, especially for small businesses, with reviewers highlighting its value for automating outreach and managing campaigns. ### What are the best alternatives to Reply and Mailshake? The top three alternatives to Reply and Mailshake are Apollo.io, Instantly, and Outreach. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Reply](https://www.g2.com/products/reply/reviews) | 4.6/5 (1,552 reviews) | Small-Business | Reasonably priced for multichannel outreach | Automation (59 all-time mentions) | | [Mailshake](https://www.g2.com/products/mailshake/reviews) | 4.7/5 (377 reviews) | Small-Business | Affordable and cost-effective for small businesses | Ease of Use (35 all-time mentions) | | [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9,787 reviews) | Small-Business | — | Comprehensive data and outreach capabilities | | [Instantly](https://www.g2.com/products/instantly/reviews) | 4.8/5 (4,136 reviews) | Small-Business | — | High deliverability and ease of use | | [Outreach](https://www.g2.com/products/outreach/reviews) | 4.3/5 (3,574 reviews) | Mid-Market | — | Robust sales engagement features | ### Which Sales Engagement features should I prioritize when comparing Reply and Mailshake? Buyers should prioritize Automation, Ease of Use, Integrations, Personalization, and Multichannel Outreach when comparing Reply and Mailshake. - **Automation:** Reply (59 all-time mentions), Mailshake (23 all-time mentions) - **Ease of Use:** Reply (8.9), Mailshake (9.1); all-time mentions: Reply (77), Mailshake (35) - **Integrations:** Reply (36 all-time mentions), Mailshake (9 all-time mentions) - **Personalization:** Both products are frequently cited for personalization capabilities in recent reviews - **Multichannel Outreach:** Reply is specifically praised for multichannel campaigns and LinkedIn integration (25 all-time mentions); Mailshake is noted for email sequencing and campaign management ### What are the pros and cons of Reply vs Mailshake? Reply's headline strength is automation and multichannel outreach, while Mailshake's is simplicity and ease of use. - **Reply strengths:** Automation (59 all-time mentions), multichannel capabilities, time-saving (56), integrations (36), LinkedIn integration (25), customer support (44) - **Reply trade-offs:** Learning curve (26), limited customization (20), some integration limitations - **Mailshake strengths:** Ease of use (35), simple setup (22), time-saving (26), affordable, intuitive interface (14), customer support (21) - **Mailshake trade-offs:** Missing features (8), limited integrations (5), some reviewers note a learning curve and desire for more advanced features ### Is Reply or Mailshake better for small businesses? Mailshake is the better fit for small businesses, with strong small-business sentiment and a focus on ease of use and affordability. - **Reply:** Largest segment is Small-Business; reviewers highlight its automation and multichannel outreach, but note a steeper learning curve for new users. - **Mailshake:** Largest segment is Small-Business; reviewers consistently praise its simplicity, affordability, and quick setup for small teams. ### Which Sales Engagement platform has better integrations? Reply is favored for integrations, with more reviewer-cited integrations and higher all-time mention counts. - **Reply:** Integrates with Pipedrive (27 all-time mentions), Airtable, and Clay; 36 all-time mentions for integrations overall. - **Mailshake:** Integrates with Pipedrive and Vidyard; 9 all-time mentions for integrations overall. ### How do Reply and Mailshake compare on customer support? Mailshake and Reply are at parity on Quality of Support, with scores of 9.4 and 9.3 respectively, both highly rated by reviewers. - **Reply:** Reviewers frequently cite helpful and responsive customer support, with 44 all-time mentions. - **Mailshake:** Reviewers consistently praise Mailshake's support team for responsiveness and helpfulness, with 21 all-time mentions. ### Which is easier to implement, Reply or Mailshake? Mailshake and Reply are at parity on Ease of Setup, with scores of 9.0 and 8.7 respectively, both receiving positive implementation feedback. - **Reply:** Reviewers describe setup as straightforward, with many citing easy onboarding and helpful support, though some mention a learning curve for advanced features. - **Mailshake:** Reviewers highlight quick setup, intuitive onboarding, and minimal technical barriers, especially for small teams. ### Which product has better Personalization? Both Reply and Mailshake are highly rated for Personalization, with frequent reviewer praise for their ability to personalize outreach at scale. - **Reply:** Personalization is a recurring theme in recent reviews, with advanced sequence customization and AI-assisted messaging cited as benefits. - **Mailshake:** Reviewers highlight Mailshake's merge tag system and campaign wizard for personalizing emails at scale, with ease of use and template editing frequently mentioned.