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Compare Maestra and Salesforce Data 360 (formerly Data Cloud) 
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At a Glance
Market Segments
Mid-Market (54.1% of reviews)
Mid-Market (43.2% of reviews)
Entry-Level Pricing
Starting at $2,990.00 150000 Customer Records in CDP Database Per Month
$500.00 100000 Credits
Maestra
Star Rating
(45)4.8 out of 5
Market Segments
Mid-Market (54.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $2,990.00 150000 Customer Records in CDP Database Per Month
Learn more about MaestraSalesforce Data 360 (formerly Data Cloud)
Star Rating
(207)4.3 out of 5
Market Segments
Mid-Market (43.2% of reviews)
Pros & Cons
Entry-Level Pricing
$500.00 100000 Credits
Learn more about Salesforce Data 360 (formerly Data Cloud)Maestra vs Salesforce Data 360 (formerly Data Cloud)
When assessing the two solutions, reviewers found Maestra easier to use, set up, and administer. However, reviewers preferred doing business with Salesforce Data 360 (formerly Data Cloud) overall.
- Reviewers felt that Maestra meets the needs of their business better than Salesforce Data 360 (formerly Data Cloud).
- When comparing quality of ongoing product support, reviewers felt that Maestra is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Maestra over Salesforce Data 360 (formerly Data Cloud).
Pricing
Entry-Level Pricing
Maestra
All-in pricing
Starting at $2,990.00
150000 Customer Records in CDP Database Per Month
Free integration, cancel anytime,
month-to-month billing
- Customer Data Platform: AI-enabled, real-time processing, identity resolution, advanced segmentation, and more
- Email & SMS + MMS, RCS, mobile push, web push, messengers, chatbots, and more
- Site & App personalization: pop-ups, quizzes, surveys, games, voting polls, stories, widgets, banners, bars, and more
Salesforce Data 360 (formerly Data Cloud)
Consumption Credits
$500.00
100000 Credits
List Price
- Data Services
- Segmentation & Activation
Free Trial
Maestra
No trial information availableSalesforce Data 360 (formerly Data Cloud)
No trial information availableRatings
Meets Requirements
9.3
28
9.0
88
Ease of Use
8.6
33
8.0
166
Ease of Setup
8.8
26
7.4
139
Ease of Admin
9.5
11
8.6
42
Quality of Support
9.7
28
8.7
84
Has the product been a good partner in doing business?
9.2
11
9.3
41
Product Direction (% positive)
9.6
27
9.1
86
Features by Category
Email Marketing
9.5
25
Not enough data
9.6
23
Not enough data
9.4
22
Not enough data
9.3
22
Not enough data
Online Marketing
8.9
19
Not enough data
9.3
21
Not enough data
9.5
22
Not enough data
9.1
19
Not enough data
Feature Not Available
Not enough data
Lead Management
9.3
20
Not enough data
9.2
20
Not enough data
9.5
23
Not enough data
9.4
13
Not enough data
9.2
16
Not enough data
9.1
17
Not enough data
9.8
16
Not enough data
9.4
15
Not enough data
Campaign Management
9.6
17
Not enough data
8.9
15
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
14
Not enough data
9.1
15
Not enough data
Reporting & Analytics
9.3
20
Not enough data
8.7
15
Not enough data
9.3
15
Not enough data
9.0
18
Not enough data
Feature Not Available
Not enough data
Platform
9.2
22
Not enough data
9.3
20
Not enough data
9.3
22
Not enough data
9.4
18
Not enough data
9.2
17
Not enough data
9.4
20
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
9.0
22
Not enough data
9.0
21
Not enough data
9.0
17
Not enough data
Data Integration
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
8.0
5
Not enough data
9.3
5
Not enough data
10.0
5
Agentic AI - Data Management Platform (DMP)
Not enough data
8.9
6
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Not enough data
8.6
6
Data Analysis & Optimization
Not enough data
10.0
5
Not enough data
9.2
6
Not enough data
8.6
6
Not enough data
9.4
6
Platform
Not enough data
8.9
6
Not enough data
9.7
6
Not enough data
10.0
6
Not enough data
9.4
6
Not enough data
10.0
5
Visitor Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Multichannel
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
9.0
7
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
8.3
7
Management
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
8.3
7
Not enough data
8.3
6
Compliance
Not enough data
9.3
7
Not enough data
9.0
7
Not enough data
9.3
7
Not enough data
10.0
6
Security
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.3
7
Data Quality
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.5
7
Maintainence
Not enough data
9.0
7
Not enough data
9.0
7
Generative AI
Not enough data
8.1
7
Not enough data
8.3
7
Agentic AI - Data Governance
Not enough data
8.3
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
9.4
6
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
9.6
8
8.9
30
9.8
7
9.1
30
9.6
9
8.6
29
9.6
8
9.1
29
Intelligence
9.6
9
8.6
29
9.8
7
8.8
28
9.8
7
8.6
28
Audiences
Not enough data
10.0
6
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
10.0
6
Data Analysis
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
9.7
6
Not enough data
10.0
6
Administration
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Agentic AI - Audience Intelligence Platforms
Not enough data
8.9
6
Not enough data
9.2
6
Not enough data
8.9
6
Not enough data
8.9
6
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
8.3
17
Not enough data
8.7
17
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engagement
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Maestra and Salesforce Data 360 (formerly Data Cloud) are categorized as Customer Data Platform (CDP)
Unique Categories
Maestra is categorized as Personalization, Push Notification, E-Commerce Personalization, Marketing Automation, Mobile Marketing, WhatsApp Marketing, Personalization Engines, and SMS Marketing
Salesforce Data 360 (formerly Data Cloud) is categorized as Audience Intelligence Platforms, Identity Resolution, Data Management Platform (DMP), Master Data Management (MDM), Data Governance, and Data Management Software
Reviews
Reviewers' Company Size
Maestra
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Data 360 (formerly Data Cloud)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Apparel & Fashion
21.6%
Retail
10.8%
Marketing and Advertising
10.8%
Financial Services
8.1%
Real Estate
5.4%
Other
43.2%
Information Technology and Services
16.8%
Computer Software
9.5%
Financial Services
7.4%
Consulting
4.7%
Marketing and Advertising
4.2%
Other
57.4%
Alternatives
Discussions
Maestra has no discussions with answers
Salesforce Data 360 (formerly Data Cloud) has no discussions with answers
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