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Compare Lead Liaison and Ortto

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At a Glance
Lead Liaison
Lead Liaison
Star Rating
(58)4.6 out of 5
Market Segments
Small-Business (54.4% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
$250.00 Per Month
Browse all 3 pricing plans
Ortto
Ortto
Star Rating
(620)4.4 out of 5
Market Segments
Small-Business (70.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $199.00 5000 Contacts
Free Trial is available
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Ortto excels in automated email responses, scoring 9.1, which reviewers mention significantly enhances their email marketing efficiency compared to Lead Liaison's score of 8.4 in the same category.
  • Reviewers mention that Lead Liaison offers superior quality of support, with a score of 9.4, which users on G2 highlight as a key factor in their satisfaction, while Ortto's support quality is rated at 8.9.
  • G2 users note that Lead Liaison's lead nurturing capabilities are impressive, scoring 8.4, but Ortto shines with a higher score of 8.8, indicating a more robust approach to nurturing leads through personalized content.
  • Users say that Ortto's ease of setup is a strong point, rated at 8.6, making it more user-friendly for new users compared to Lead Liaison's lower score of 7.9, which reviewers mention can be a barrier for some.
  • Reviewers mention that Lead Liaison's mobile optimization is noteworthy, scoring 8.7, which users appreciate for its effectiveness in reaching audiences on mobile devices, while Ortto's score in this area is slightly lower at 8.3.
  • Users on G2 report that Ortto's dynamic content capabilities are on par with Lead Liaison, both scoring 7.9, but reviewers say that Ortto's implementation feels more intuitive, enhancing user experience in content personalization.
Pricing
Entry-Level Pricing
Lead Liaison
Website Visitor Tracking w/ ProspectVision
$250.00
Per Month
Browse all 3 pricing plans
Ortto
Starter
Starting at $199.00
5000 Contacts
Browse all 4 pricing plans
Free Trial
Lead Liaison
No trial information available
Ortto
Free Trial is available
Ratings
Meets Requirements
8.7
50
8.5
559
Ease of Use
8.3
50
8.7
564
Ease of Setup
7.9
32
8.6
312
Ease of Admin
8.5
34
8.8
294
Quality of Support
9.4
50
8.9
527
Has the product been a good partner in doing business?
8.8
34
8.9
285
Product Direction (% positive)
9.0
49
8.9
556
Features by Category
8.2
45
7.9
433
Email Marketing
8.2
35
|
Verified
8.4
398
|
Verified
8.5
36
|
Verified
8.9
384
|
Verified
8.3
34
|
Verified
8.3
378
|
Verified
8.4
32
|
Verified
9.1
345
|
Verified
Online Marketing
8.0
28
|
Verified
7.0
198
|
Verified
7.9
21
|
Verified
7.9
203
|
Verified
7.6
15
|
Verified
8.2
210
|
Verified
8.7
22
|
Verified
8.3
267
|
Verified
8.2
24
|
Verified
7.6
167
|
Verified
Lead Management
8.7
33
|
Verified
8.2
298
|
Verified
8.4
32
|
Verified
7.8
271
|
Verified
8.7
30
|
Verified
8.5
324
|
Verified
8.5
36
|
Verified
7.8
239
|
Verified
8.4
34
|
Verified
8.8
322
|
Verified
9.0
35
|
Verified
8.5
289
|
Verified
8.6
35
|
Verified
8.7
278
|
Verified
8.1
27
|
Verified
8.3
261
|
Verified
Campaign Management
8.5
25
|
Verified
8.0
218
|
Verified
8.3
15
|
Verified
7.6
143
Not enough data
7.5
63
|
Verified
Not enough data
7.1
52
Social
Not enough data
6.6
116
7.7
16
|
Verified
7.3
97
|
Verified
7.6
15
|
Verified
7.8
63
7.7
17
|
Verified
7.5
56
Not enough data
7.8
103
|
Verified
Reporting & Analytics
8.4
37
|
Verified
8.2
347
|
Verified
8.3
31
|
Verified
7.5
247
|
Verified
8.2
21
|
Verified
7.1
189
|
Verified
7.9
18
|
Verified
6.8
160
|
Verified
Not enough data
6.1
123
Platform
8.5
27
|
Verified
8.1
200
|
Verified
8.3
23
|
Verified
8.6
150
|
Verified
8.7
26
|
Verified
8.3
210
|
Verified
7.9
12
|
Verified
7.6
43
Not enough data
6.8
113
|
Verified
8.7
26
|
Verified
8.6
220
|
Verified
7.5
16
|
Verified
7.4
94
|
Verified
Agentic AI - Marketing Automation
Not enough data
8.0
15
Not enough data
8.0
15
Not enough data
7.8
15
Not enough data
7.8
15
Not enough data
8.0
15
Not enough data
8.2
15
Integration
8.4
22
|
Verified
8.5
215
|
Verified
8.1
20
|
Verified
8.4
211
|
Verified
7.3
15
|
Verified
7.9
170
|
Verified
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
Not enough data
7.8
116
Templates
Not enough data
8.0
82
|
Verified
Not enough data
6.9
53
|
Verified
Not enough data
7.7
58
|
Verified
Not enough data
8.6
60
Edit
Not enough data
8.4
63
|
Verified
Not enough data
8.5
83
|
Verified
Not enough data
Feature Not Available
Logistics
Not enough data
8.1
83
|
Verified
Not enough data
7.2
67
|
Verified
Not enough data
7.8
81
|
Verified
Not enough data
7.7
46
Generative AI
Not enough data
6.9
7
Not enough data
8.1
7
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
Not enough data
7.8
45
Data Sourcing
Not enough data
7.7
28
Not enough data
8.1
32
Not enough data
8.6
37
Not enough data
8.3
29
Intelligence
Not enough data
8.2
37
Not enough data
6.7
21
Not enough data
6.7
23
Customer Journey MappingHide 6 FeaturesShow 6 Features
Not enough data
7.7
90
Platform Basics
Not enough data
7.8
73
Not enough data
7.8
62
Not enough data
8.4
64
Not enough data
8.0
48
Not enough data
7.8
52
Agentic AI - Customer Journey Mapping
Not enough data
6.3
5
Not enough data
8.1
18
Design and Customization
Not enough data
6.9
14
Not enough data
8.3
14
Not enough data
7.7
13
Not enough data
8.7
10
Campaigns
Not enough data
9.1
9
Not enough data
9.1
13
Not enough data
8.5
10
Not enough data
8.1
13
Integrations
Not enough data
7.3
13
Not enough data
Not enough data
Not enough data
7.5
6
Not enough data
7.8
6
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.2
40
Lead Monitoring
Not enough data
8.5
32
Not enough data
8.1
33
Not enough data
7.6
22
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
8.5
24
Not enough data
8.9
22
Not enough data
8.2
18
Not enough data
8.4
25
Analytics
Not enough data
8.1
28
Not enough data
7.9
33
Customization
Not enough data
8.4
28
Not enough data
8.3
29
Not enough data
7.9
30
Not enough data
7.9
28
E-Commerce Data IntegrationHide 8 FeaturesShow 8 Features
Not enough data
7.8
24
Development
Not enough data
6.8
22
Not enough data
7.0
18
Management
Not enough data
8.6
22
Not enough data
7.8
20
Integration Options
Not enough data
7.9
12
Not enough data
8.2
10
Not enough data
7.9
21
Not enough data
7.8
10
Not enough data
8.5
11
Customization
Not enough data
8.7
10
Not enough data
8.7
10
Not enough data
8.3
7
Not enough data
8.7
9
Additional Functionality
Not enough data
9.0
10
Not enough data
Feature Not Available
Not enough data
8.5
8
Not enough data
7.3
5
Not enough data
Feature Not Available
Not enough data
8.1
17
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
8.6
14
Not enough data
7.4
13
Not enough data
7.4
12
Discovery
Not enough data
7.7
14
Not enough data
8.5
16
Not enough data
8.6
13
Management
Not enough data
7.8
12
Not enough data
8.4
15
Platform
Not enough data
8.6
17
Not enough data
8.3
16
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
31
Analysis
Not enough data
8.4
19
|
Verified
Not enough data
9.3
23
|
Verified
Not enough data
8.2
18
|
Verified
Not enough data
7.9
22
|
Verified
Campaigns
Not enough data
7.4
22
Not enough data
8.9
18
Not enough data
8.2
20
Not enough data
8.7
17
|
Verified
Not enough data
9.3
26
|
Verified
Not enough data
8.9
24
|
Verified
Engagement
Not enough data
8.3
19
|
Verified
Platform
Not enough data
8.7
24
|
Verified
Not enough data
8.3
23
|
Verified
Not enough data
8.0
21
|
Verified
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
60
Marketing Operations
Not enough data
7.9
33
|
Verified
Not enough data
8.6
45
|
Verified
Not enough data
8.4
42
|
Verified
Not enough data
8.8
39
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.5
54
|
Verified
Not enough data
8.5
54
|
Verified
Not enough data
8.1
42
|
Verified
Not enough data
8.3
42
|
Verified
Not enough data
8.1
44
|
Verified
Not enough data
8.5
19
Agentic AI - Marketing Analytics
Not enough data
5.3
5
Not enough data
5.3
5
Not enough data
5.3
5
Categories
Categories
Shared Categories
Lead Liaison
Lead Liaison
Ortto
Ortto
Lead Liaison and Ortto are categorized as Marketing Automation
Reviews
Reviewers' Company Size
Lead Liaison
Lead Liaison
Small-Business(50 or fewer emp.)
54.4%
Mid-Market(51-1000 emp.)
33.3%
Enterprise(> 1000 emp.)
12.3%
Ortto
Ortto
Small-Business(50 or fewer emp.)
70.4%
Mid-Market(51-1000 emp.)
27.1%
Enterprise(> 1000 emp.)
2.5%
Reviewers' Industry
Lead Liaison
Lead Liaison
Marketing and Advertising
21.1%
Computer Software
12.3%
Information Technology and Services
8.8%
Hospital & Health Care
5.3%
Higher Education
5.3%
Other
47.4%
Ortto
Ortto
Marketing and Advertising
13.6%
Computer Software
11.9%
Information Technology and Services
8.4%
Financial Services
4.5%
Internet
3.8%
Other
57.8%
Alternatives
Lead Liaison
Lead Liaison Alternatives
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Ortto
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LocaliQ
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Discussions
Lead Liaison
Lead Liaison Discussions
Monty the Mongoose crying
Lead Liaison has no discussions with answers
Ortto
Ortto Discussions
What is Ortto used for?
1 Comment
Daniel R.
DR
Comment deleted by user.Read more
What Integrations does Ortto have?
1 Comment
James O.
JO
Hi Mark, Thanks for the question! Ortto has powerful no- and low-code integrations with Salesforce, Stripe, Pipedrive, Facebook, Recurly, Zendesk, Google...Read more
Monty the Mongoose crying
Ortto has no more discussions with answers