Compare Gong and Looker
At a Glance
Market Segments
Mid-Market (69.4% of reviews)
Mid-Market (60.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Gong
Star Rating
(6,608)4.7 out of 5
Market Segments
Mid-Market (69.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Gong
Looker
Star Rating
(1,635)4.4 out of 5
Market Segments
Mid-Market (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Looker
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Gong excels in user satisfaction, with many users appreciating its ability to capture and analyze calls effectively. One user highlighted how Gong helps them understand and improve communication with prospects, making it a valuable part of their daily workflow.
- Users say that Looker offers a highly customizable experience, with recent feedback praising its user interface and the ease of building interactive dashboards. One reviewer noted the flexibility to configure multiple integrations, which enhances its usability for specific analytics needs.
- Reviewers mention that Gong's setup process is straightforward, allowing users to quickly get started. A user remarked on the ease of initial setup, which contributes to a smoother onboarding experience compared to Looker, where some users have faced configuration challenges.
- According to verified reviews, Gong outperforms Looker in terms of support quality, with users frequently noting the responsiveness and helpfulness of Gong's support team. This aspect is crucial for teams that rely on timely assistance to resolve issues.
- Users highlight that Looker provides strong data sourcing capabilities, with one reviewer mentioning its effectiveness in visualizing key performance indicators. However, Gong's advanced features for analyzing customer interactions give it an edge in understanding client needs.
- G2 reviewers indicate that while Looker is well-regarded for its data visualization tools, Gong's proactive assistance and adaptive learning features significantly enhance user experience, making it easier for sales teams to leverage insights from customer interactions.
Pricing
Entry-Level Pricing
Gong
No pricing availableLooker
No pricing availableFree Trial
Gong
No trial information availableLooker
Free Trial is available
Ratings
Meets Requirements
9.4
5,041
8.7
1,120
Ease of Use
9.3
5,102
8.3
1,126
Ease of Setup
9.1
1,309
8.2
603
Ease of Admin
9.1
777
8.3
430
Quality of Support
9.2
3,580
8.6
955
Has the product been a good partner in doing business?
9.3
779
8.9
408
Product Direction (% positive)
9.0
4,711
8.7
1,049
Features by Category
Reports
Not enough data
8.6
673
|
Verified
Not enough data
8.2
619
|
Verified
Not enough data
8.2
669
|
Verified
Not enough data
8.3
528
|
Verified
Not enough data
8.7
670
|
Verified
Self Service
Not enough data
8.4
624
|
Verified
Not enough data
8.6
643
|
Verified
Not enough data
8.4
613
|
Verified
Not enough data
8.1
613
|
Verified
Not enough data
8.3
589
|
Verified
Not enough data
7.7
499
|
Verified
Advanced Analytics
Not enough data
7.6
428
|
Verified
Not enough data
8.4
640
|
Verified
Not enough data
8.0
515
|
Verified
Building Reports
Not enough data
8.3
384
|
Verified
Not enough data
8.3
400
|
Verified
Not enough data
8.0
355
|
Verified
Not enough data
8.1
329
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
8.6
673
|
Verified
Not enough data
8.2
619
|
Verified
Not enough data
8.2
669
|
Verified
Not enough data
8.3
528
|
Verified
Not enough data
8.7
670
|
Verified
Reports
Not enough data
8.5
111
Not enough data
8.5
107
Not enough data
8.0
103
Generative AI
Not enough data
7.0
100
Not enough data
7.1
100
Visualization
Not enough data
8.5
114
Not enough data
8.4
110
Not enough data
8.7
115
Not enough data
8.3
109
Data Updates
Not enough data
8.1
107
Not enough data
8.3
106
Collaboration
Not enough data
8.4
108
Not enough data
8.0
106
Not enough data
8.0
102
Data Updates
Not enough data
7.8
137
Not enough data
8.0
141
Not enough data
8.4
143
Reports
Not enough data
8.6
673
|
Verified
Not enough data
8.2
619
|
Verified
Not enough data
8.2
669
|
Verified
Not enough data
8.3
528
|
Verified
Not enough data
8.7
670
|
Verified
Data Preparation
Not enough data
8.3
292
|
Verified
Not enough data
8.3
264
|
Verified
Data Modeling and Blending
Not enough data
8.5
313
|
Verified
Not enough data
8.6
333
|
Verified
Not enough data
8.4
310
|
Verified
Generative AI
Not enough data
7.1
88
Not enough data
7.1
86
Agentic AI - Analytics Platforms
Not enough data
7.2
40
Not enough data
7.4
39
Not enough data
7.3
40
Not enough data
7.1
40
Not enough data
7.3
40
Not enough data
7.4
39
Not enough data
7.6
38
Self Service
Not enough data
8.4
624
|
Verified
Not enough data
8.6
643
|
Verified
Not enough data
8.4
613
|
Verified
Not enough data
8.1
613
|
Verified
Not enough data
8.3
589
|
Verified
Not enough data
7.7
499
|
Verified
Deployment & Integration - Analytics Platforms
Not enough data
8.0
38
Not enough data
8.3
41
Not enough data
7.6
34
Not enough data
8.3
49
Advanced Analytics
Not enough data
7.6
428
|
Verified
Not enough data
8.4
640
|
Verified
Not enough data
8.0
515
|
Verified
Performance & Scalability - Analytics Platforms
Not enough data
7.3
52
Not enough data
8.0
36
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
8.1
42
Not enough data
7.1
34
Not enough data
7.3
35
Agentic AI Capabilities - Analytics Platforms
Not enough data
7.1
34
Not enough data
7.5
35
Not enough data
7.6
34
Not enough data
7.3
34
Personalized Intelligence - Analytics Platforms
Not enough data
7.5
34
Not enough data
7.2
35
Not enough data
7.5
34
Building Reports
Not enough data
8.3
384
|
Verified
Not enough data
8.3
400
|
Verified
Not enough data
8.0
355
|
Verified
Not enough data
8.1
329
|
Verified
Reports
Not enough data
8.6
673
|
Verified
Not enough data
8.2
619
|
Verified
Not enough data
8.2
669
|
Verified
Not enough data
8.3
528
|
Verified
Not enough data
8.7
670
|
Verified
Self Service
Not enough data
8.4
624
|
Verified
Not enough data
8.6
643
|
Verified
Not enough data
8.4
613
|
Verified
Not enough data
8.1
613
|
Verified
Not enough data
8.3
589
|
Verified
Not enough data
7.7
499
|
Verified
Building Reports
Not enough data
8.3
384
|
Verified
Not enough data
8.3
400
|
Verified
Not enough data
8.0
355
|
Verified
Not enough data
8.1
329
|
Verified
Metrics
Not enough data
8.8
237
Not enough data
8.7
237
Not enough data
8.4
223
Not enough data
8.3
225
Not enough data
8.4
214
Not enough data
8.3
224
Not enough data
8.4
218
Not enough data
8.5
229
Not enough data
8.3
222
Reporting
Not enough data
8.4
241
Not enough data
Feature Not Available
Not enough data
8.6
241
Not enough data
8.5
244
Not enough data
8.1
198
Not enough data
8.4
204
Not enough data
9.0
253
Other
Not enough data
8.7
225
Not enough data
8.6
208
Not enough data
8.4
200
Not enough data
8.7
214
Not enough data
8.7
206
Not enough data
8.2
178
Not enough data
8.3
190
Agentic AI - Digital Analytics
Not enough data
7.4
15
Not enough data
7.8
15
Not enough data
7.8
16
Not enough data
7.9
16
Administration
Not enough data
8.4
217
Not enough data
8.3
193
Not enough data
8.5
245
Not enough data
8.6
239
Lead Facilitation
7.1
346
Not enough data
7.3
340
Not enough data
7.5
345
Not enough data
7.6
344
Not enough data
Organization
8.3
349
Not enough data
8.3
345
Not enough data
8.3
344
Not enough data
Performance Analysis
8.5
346
Not enough data
8.6
351
Not enough data
Sales Analysis
7.7
330
Not enough data
7.9
336
Not enough data
Generative AI
8.6
285
Not enough data
8.9
292
Not enough data
Agentic AI - AI Sales Assistant
8.1
53
Not enough data
7.9
52
Not enough data
8.2
55
Not enough data
8.3
53
Not enough data
8.2
52
Not enough data
8.2
53
Not enough data
8.1
53
Not enough data
Integrated Workflows
7.8
105
Not enough data
8.0
109
Not enough data
8.3
106
Not enough data
7.3
98
Not enough data
8.5
108
Not enough data
8.4
103
Not enough data
8.5
99
Not enough data
Repeatability and Reportability
8.2
100
Not enough data
8.1
102
Not enough data
7.9
99
Not enough data
8.5
112
Not enough data
7.3
97
Not enough data
AI and Automation
7.8
91
Not enough data
7.7
88
Not enough data
7.4
88
Not enough data
7.6
87
Not enough data
8.0
88
Not enough data
Generative AI
8.2
94
Not enough data
Agentic AI - Sales Engagement
8.1
49
Not enough data
8.0
48
Not enough data
8.2
50
Not enough data
8.2
48
Not enough data
8.1
50
Not enough data
8.0
47
Not enough data
8.2
49
Not enough data
Call Analytics
9.6
2792
|
Verified
Not enough data
8.8
2482
|
Verified
Not enough data
9.1
2704
|
Verified
Not enough data
8.3
1794
|
Verified
Not enough data
Artificial Intelligence - Conversation Intelligence
8.6
1871
|
Verified
Not enough data
8.3
2543
|
Verified
Not enough data
9.2
6
Not enough data
Generative AI
8.9
698
Not enough data
Agentic AI - Conversation Intelligence
8.0
134
Not enough data
8.0
134
Not enough data
8.1
144
Not enough data
8.0
135
Not enough data
8.2
136
Not enough data
8.1
135
Not enough data
7.9
134
Not enough data
Revenue Sourcing and Forecasting
Feature Not Available
Not enough data
8.6
377
Not enough data
8.6
407
Not enough data
8.2
347
Not enough data
8.4
355
Not enough data
8.0
249
Not enough data
8.1
245
Not enough data
CRM Data Enrichment
9.0
401
Not enough data
8.8
388
Not enough data
9.1
423
Not enough data
Feature Not Available
Not enough data
8.6
253
Not enough data
Account Management
8.1
324
Not enough data
8.2
339
Not enough data
8.3
349
Not enough data
8.6
370
Not enough data
8.5
259
Not enough data
8.1
240
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
7.7
40
Not enough data
8.0
41
Not enough data
7.6
39
Not enough data
7.3
37
Not enough data
7.4
39
Not enough data
Agentic AI - Sales Analytics
8.3
56
7.0
11
8.4
56
7.6
11
8.3
58
6.7
11
8.6
59
7.4
12
8.3
58
7.3
11
Data Sourcing
8.5
748
8.8
203
8.7
790
8.8
221
8.5
717
8.6
188
8.9
805
8.8
225
8.6
726
8.7
209
Predictive Analytics
8.1
722
8.3
153
8.4
751
8.2
149
8.2
737
8.2
147
8.3
723
8.0
164
Sales Management
8.6
761
8.4
161
8.2
722
8.2
140
8.7
759
8.6
170
9.0
829
8.7
168
Agentic AI - Sales Coaching
8.1
61
Not enough data
8.5
62
Not enough data
8.3
62
Not enough data
8.3
60
Not enough data
Training
9.0
1967
|
Verified
Not enough data
9.0
2179
|
Verified
Not enough data
8.6
1527
|
Verified
Not enough data
9.2
2217
|
Verified
Not enough data
Feedback
9.3
2372
|
Verified
Not enough data
9.0
1853
|
Verified
Not enough data
9.0
1894
|
Verified
Not enough data
8.8
1604
|
Verified
Not enough data
8.9
1790
|
Verified
Not enough data
8.9
1877
|
Verified
Not enough data
Feature Not Available
Not enough data
Generative AI
8.9
387
Not enough data
Agentic AI - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
10
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Revenue AI Platforms
9.7
25
Not enough data
6.3
5
Not enough data
Not enough data
Not enough data
9.7
18
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.4
15
Not enough data
Not enough data
Not enough data
9.3
17
Not enough data
Marketing Operations
Not enough data
8.6
221
|
Verified
Not enough data
8.7
240
|
Verified
Not enough data
8.5
227
|
Verified
Not enough data
8.9
244
|
Verified
Not enough data
8.3
129
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
230
|
Verified
Not enough data
8.8
260
|
Verified
Not enough data
8.5
212
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.4
199
|
Verified
Not enough data
7.9
120
|
Verified
Agentic AI - Marketing Analytics
Not enough data
6.8
14
Not enough data
7.5
14
Not enough data
7.3
14
Categories
Categories
Shared Categories
Gong and Looker are categorized as Sales Analytics
Unique Categories
Gong is categorized as Revenue Operations & Intelligence (RO&I), Conversation Intelligence, Sales Engagement, AI Sales Assistant, Sales Coaching, and Revenue AI Platforms
Looker is categorized as Marketing Analytics, Embedded Business Intelligence, Analytics Platforms, Digital Analytics, and Data Visualization
Reviews
Reviewers' Company Size
Gong
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
37.5%
Information Technology and Services
16.8%
Marketing and Advertising
9.0%
Internet
5.0%
Financial Services
3.2%
Other
28.5%
Computer Software
11.5%
Information Technology and Services
11.0%
Marketing and Advertising
8.3%
Financial Services
7.5%
Internet
6.0%
Other
55.7%
Alternatives
Discussions
What is gong software?
6 Comments
RT
Gong software is a software that records and analyzes sales calls. This allows the sales person to focus on the call and then analyze the data later. This...Read more
What is the email address to send the invite to for a last minute call to be recorded? And is there a way to send the invite via email, not through the gong site?
4 Comments
PB
Hi Bianca! You can go ahead and send the invitation to assistant@gong.io. I hope that helps!Read more
Do you accept marketing ideas/suggestions? I sent one to Udi and Amit.
3 Comments
CG
Very high ferformerRead more
Is looker an ETL tool?
3 Comments
G2
After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000. I needed the profit...Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
What is Looker used for?
1 Comment
RG
Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions....Read more
