Compare Dreamdata and Matomo (Formerly Piwik) 
Featured Products
At a Glance
Market Segments
Mid-Market (59.0% of reviews)
Small-Business (54.8% of reviews)
Entry-Level Pricing
Free
FREE download
Dreamdata
Star Rating
(245)4.7 out of 5
Market Segments
Mid-Market (59.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 3 pricing plansMatomo (Formerly Piwik)
Star Rating
(95)4.2 out of 5
Market Segments
Small-Business (54.8% of reviews)
Pros & Cons
Entry-Level Pricing
FREE download
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Dreamdata excels in user experience, with many users highlighting its easy onboarding and straightforward interface. This makes it a favorite among those who have used multiple attribution platforms, as it allows for quick adaptation to specific use cases.
- Users say Matomo offers a unique advantage with its open-source nature, providing users with complete control over their data and implementation. This is particularly appealing for those concerned about GDPR compliance, as they can manage every aspect of analytics data gathering.
- Reviewers mention that Dreamdata's account journey view is a standout feature, offering a comprehensive overview of the customer journey across various touchpoints. This capability is especially beneficial for B2B reporting, allowing teams to integrate and analyze data from multiple sources effectively.
- According to verified reviews, Matomo is praised for its precision in analytics, often being compared favorably to Google Analytics. Users appreciate its simplicity and the ability to customize features, making it a solid choice for small businesses looking for reliable analytics.
- G2 reviewers highlight that Dreamdata's support quality is exceptional, with a high satisfaction score reflecting its responsiveness and helpfulness. This level of support is crucial for users who need assistance in navigating complex data integrations.
- Users report that while Matomo shines in data control and privacy, it may face challenges in ease of setup compared to Dreamdata. Some users have noted configuration difficulties, which can be a barrier for those looking for a quick implementation.
Pricing
Entry-Level Pricing
Dreamdata
FREE
Free
Activate GTM data, build precise audiences, and orchestrate marketing efficiently.
- 2 Months User Activity History
- Up to 5 Seats
- B2B Web Analytics
Matomo (Formerly Piwik)
On-Premise (Self-Hosted)
FREE download
GPL v3+ licensed. Premium Features & Support options available.
Read more on whether On-Premise is right for you: https://matomo.org/what-is-on-premise/
Downloadable digital analytics plaform that runs on your servers and database and you 100% own the data.
Free Trial
Dreamdata
Free Trial is available
Matomo (Formerly Piwik)
Free Trial is available
Ratings
Meets Requirements
8.9
196
8.4
79
Ease of Use
8.4
206
8.0
81
Ease of Setup
8.1
166
7.6
52
Ease of Admin
9.0
125
7.9
48
Quality of Support
9.4
192
7.7
48
Has the product been a good partner in doing business?
9.6
126
8.4
31
Product Direction (% positive)
9.7
184
8.1
79
Features by Category
Metrics
9.1
46
8.5
62
9.0
46
8.5
57
8.2
46
8.8
58
8.9
43
8.5
60
8.7
46
8.2
58
7.6
41
8.1
49
7.9
42
8.1
51
9.1
43
7.9
46
8.7
42
7.5
38
Reporting
8.5
44
8.3
58
8.5
40
8.1
40
8.6
38
8.2
42
8.6
38
7.9
49
7.0
39
8.1
37
8.1
36
8.0
42
7.5
39
8.3
55
Other
8.7
39
8.4
55
Feature Not Available
8.5
52
Feature Not Available
7.8
41
9.1
35
8.3
45
7.2
30
7.9
30
Feature Not Available
7.4
22
7.4
30
8.3
40
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.8
41
8.4
38
7.9
38
7.8
34
9.2
38
8.5
49
9.0
42
8.9
54
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.9
14
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
8.6
13
Not enough data
Intelligence
9.3
15
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Attribution Modeling
9.2
93
Not enough data
9.3
104
Not enough data
8.8
84
Not enough data
8.6
83
Not enough data
8.3
82
Not enough data
8.3
87
Not enough data
Agentic AI - Attribution
6.7
11
Not enough data
8.2
11
Not enough data
7.3
11
Not enough data
8.3
11
Not enough data
Marketing
9.5
97
Not enough data
Feature Not Available
Not enough data
9.5
102
Not enough data
9.1
94
Not enough data
Reporting
8.7
98
Not enough data
8.4
96
Not enough data
8.3
81
Not enough data
Platform Basics
8.7
69
Not enough data
8.8
67
Not enough data
Platform Data
9.1
78
Not enough data
8.7
68
Not enough data
8.9
72
Not enough data
9.1
68
Not enough data
Platform Additional Functionality
9.2
80
Not enough data
9.1
78
Not enough data
7.2
66
Not enough data
Agentic AI - Customer Journey Analytics
7.7
10
Not enough data
8.7
10
Not enough data
7.5
10
Not enough data
7.0
10
Not enough data
Revenue Sourcing and Forecasting
8.6
36
Not enough data
8.1
38
Not enough data
8.4
39
Not enough data
8.1
32
Not enough data
9.0
35
Not enough data
7.8
20
Not enough data
8.3
31
Not enough data
CRM Data Enrichment
Feature Not Available
Not enough data
7.8
31
Not enough data
7.8
27
Not enough data
8.6
33
Not enough data
7.9
30
Not enough data
Account Management
7.9
34
Not enough data
Feature Not Available
Not enough data
8.1
32
Not enough data
6.8
30
Not enough data
8.5
37
Not enough data
7.8
33
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
8.1
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
Agentic AI - Account-Based Analytics
8.3
6
Not enough data
8.6
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
Lead Intelligence
8.5
29
Not enough data
9.3
65
Not enough data
8.6
63
Not enough data
Lead Management
8.7
62
Not enough data
7.3
54
Not enough data
8.7
66
Not enough data
Marketing Campaigns
9.4
63
Not enough data
8.1
58
Not enough data
9.0
63
Not enough data
9.0
61
Not enough data
8.2
59
Not enough data
9.3
65
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
7.6
39
8.2
13
8.7
41
9.3
20
Feature Not Available
8.7
15
Metrics
7.7
35
9.1
18
8.4
42
8.9
20
8.5
37
9.2
19
7.8
34
9.0
19
9.1
41
9.0
17
Feature Not Available
8.6
14
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
9.0
69
Not enough data
9.3
65
Not enough data
9.2
68
Not enough data
9.3
64
Not enough data
8.4
62
Not enough data
6.2
41
Not enough data
Campaign Activity
8.9
66
Not enough data
8.9
69
Not enough data
8.9
63
Not enough data
9.3
64
Not enough data
8.2
61
Not enough data
7.8
41
Not enough data
Agentic AI - Marketing Analytics
7.7
8
Not enough data
8.1
8
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Dreamdata and Matomo (Formerly Piwik) are categorized as Content Analytics and Digital Analytics
Unique Categories
Dreamdata is categorized as Revenue Operations & Intelligence (RO&I), Customer Journey Analytics, Account-Based Analytics, Marketing Analytics, Attribution, and Customer Data Platform (CDP)
Matomo (Formerly Piwik) has no unique categories
Reviews
Reviewers' Company Size
Dreamdata
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Matomo (Formerly Piwik)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
41.8%
Marketing and Advertising
15.5%
Information Technology and Services
15.1%
Financial Services
4.6%
Logistics and Supply Chain
1.7%
Other
21.3%
Marketing and Advertising
14.6%
Computer Software
11.2%
Information Technology and Services
9.0%
Internet
9.0%
Retail
4.5%
Other
51.7%
Alternatives
Discussions
Dreamdata has no discussions with answers
Is the data your own?
3 Comments
BT
If by security and privacy reasons you refer to GDPR framework, yes, Matomo has its privacy by design feature, allowing you to use this tool in complete...Read more
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