Matomo (Formerly Piwik) Pricing Overview

Free Trial

Matomo (Formerly Piwik) Pricing Key Insights

Last updated on Apr 09, 2026


Matomo (Formerly Piwik) offers 3 pricing editions, starting at $0. Matomo (Formerly Piwik) pricing tiers are designed to support different usage levels and team sizes. Matomo (Formerly Piwik) also offers a free trial. Compare the Matomo (Formerly Piwik) pricing table below to figure out the best fit for your needs. Some plans may require you to contact Matomo Analytics for custom pricing.


On-Premise (Self-Hosted) — $0
Rated 4.2 / 5

*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Matomo (Formerly Piwik) Alternatives Pricing

The following is a quick overview of editions offered by other Digital Analytics Software

Product Price Features
Free
Get a taste of Amplitude for individuals, explorers, and early startups. The Starter plan includes:
  • Starter templates
  • Foundational product analytics
  • Campaign reporting
  • Unlimited feature flags
  • Unlimited sources & destinations
Mixpanel
Free
FreePer Year
Essentials to find product-market fit
  • 1M events / month
  • All core report types for user journey analysis
  • Templates to get started quickly
  • Unlimited integrations & collaborators
Contact Us
Find product-market fit
  • Up to 10K monthly sessions
  • Core analytics charts
  • Unlimited enrichment sources
  • Guides integrations
  • 6 months data history

Various alternatives pricing & plans

Free Trial
Pricing information for the above various Matomo (Formerly Piwik) alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

Matomo (formerly Piwik) Pricing Reviews

(2)
Verified User in Retail
UR
Verified User in Retail
Small-Business (50 or fewer emp.)
"Best in class analytic, much better than google"
5/5
What do you like best about Matomo (Formerly Piwik)?

We have been using this platform for over a decade and actually started back when it was still called Piwik. It is definitely one of the best tools for anyone who cares about data ownership and privacy. We spent many years hosting it ourselves on our own servers which gave us total control over the setup. Recently we switched to the cloud based version and it has been great because it takes away all the technical maintenance and server management. The tracking is very accurate and we love that there is no data sampling so we always see the real numbers.

The UI is excellent and honestly much better and more intuitive than Google Analytics. We also found that the integration is very nice even with Angular since it supports Google Tag Manager. The performance is very solid and everything loads quickly. We only had to use the support team one time and the experience was fine because they were helpful and resolved our question. It is a very powerful alternative to other mainstream analytics and the transition from self hosted to cloud was actually very smooth. Review collected by and hosted on G2.com.

What do you dislike about Matomo (Formerly Piwik)?

The biggest downside for us has been the pricing structure on the cloud version. It feels quite expensive compared to other options especially when you are a smaller business. Another major frustration is that on the specific package we are using you can only add 3 websites. This limit feels very restrictive and it would be much better if there was more flexibility to add a few more sites without having to jump to a much higher price tier. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Piwik Review"
3/5
What do you like best about Matomo (Formerly Piwik)?

I particularly like Matomo for its strong privacy controls, complete ownership of my analytics data, and its detailed reporting. I also appreciate that it’s open source and highly customisable, and that it brings features like session recordings, heatmaps, and conversion tracking together in one platform. Review collected by and hosted on G2.com.

What do you dislike about Matomo (Formerly Piwik)?

I find Matomo’s interface less intuitive and more complex to navigate than Google Analytics. I’ve also seen others mention that the setup and configuration can require some technical knowledge, and that certain advanced features or add-ons can make it more expensive. Review collected by and hosted on G2.com.

Matomo (Formerly Piwik) Comparisons