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Compare DemandTools and ZoomInfo Operations 
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At a Glance
Market Segments
Mid-Market (48.5% of reviews)
Mid-Market (65.7% of reviews)
Entry-Level Pricing
Contact Us
Contact Us
DemandTools
Star Rating
(284)4.6 out of 5
Market Segments
Mid-Market (48.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 2 pricing plansZoomInfo Operations
Star Rating
(350)4.4 out of 5
Market Segments
Mid-Market (65.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about ZoomInfo OperationsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that DemandTools excels in data management capabilities, particularly with its "Segmentation" feature, which received a high score of 9.5. Reviewers mention that this allows for precise targeting and organization of leads, making it easier to manage large datasets effectively.
- Reviewers mention that ZoomInfo Operations shines in its "Lead Generation" capabilities, particularly with its "Lead Builder" feature, scoring 8.9. Users appreciate the ease of creating targeted lists, which enhances their lead generation efforts significantly.
- G2 users highlight that DemandTools has superior "Data Quality and Cleansing" features, scoring 9.5. Reviewers say that the platform's ability to maintain clean and accurate data is a game-changer for their marketing efforts, ensuring that they reach the right audience.
- Users on G2 report that ZoomInfo Operations offers robust "CRM Integration" with a score of 9.2, which reviewers say facilitates seamless data flow between systems, enhancing overall productivity and efficiency in managing customer relationships.
- Reviewers mention that DemandTools provides excellent "Lead Validation" features, scoring 8.8, which users say helps in ensuring that the leads generated are of high quality and relevance, thus improving conversion rates.
- Users say that ZoomInfo Operations has a strong advantage in "Data Availability," particularly with "Contact Data Availability" scoring 8.2. Reviewers appreciate the extensive database that allows them to access a wide range of contact information, which is crucial for their outreach efforts.
Pricing
Entry-Level Pricing
DemandTools
Elements edition
Contact Us
DemandTools Elements edition starts at 2.67 per Salesforce license per month.
Automatically deduplicate and cleanly load data into Salesforce.
Elements edition includes everything in the Free edition plus deduplication.
- Duplicate Management
- Duplicate Prevention
- Import
ZoomInfo Operations
ZoomInfo Operations
Contact Us
Data orchestration and automation platform that enriches, cleanses, and maintains accurate B2B data across your CRM and marketing automation systems in real-time.
- Automated deduplication and merge rules
- Contact and company data enrichment
- Lead-to-account matching
Free Trial
DemandTools
No trial information availableZoomInfo Operations
Free Trial is available
Ratings
Meets Requirements
9.1
215
8.7
287
Ease of Use
8.4
216
8.4
295
Ease of Setup
8.7
162
8.5
217
Ease of Admin
8.9
154
8.7
152
Quality of Support
8.8
189
8.6
273
Has the product been a good partner in doing business?
8.9
149
9.0
150
Product Direction (% positive)
7.7
192
8.5
283
Features by Category
Lead Intelligence
Not enough data
8.7
54
|
Verified
Not enough data
8.2
56
Not enough data
8.5
56
Lead Management
Not enough data
9.0
61
Not enough data
8.3
54
Not enough data
8.8
59
Marketing Campaigns
Not enough data
8.1
55
Not enough data
8.1
55
Not enough data
7.9
55
Not enough data
8.2
51
Not enough data
8.4
54
Campaign Execution
Not enough data
8.1
50
Not enough data
8.4
54
Not enough data
8.4
53
Not enough data
8.3
53
Agentic AI - Account Data Management
Not enough data
8.3
24
Not enough data
8.2
24
Not enough data
8.8
24
Not enough data
8.5
24
Not enough data
8.7
22
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Source Access
8.4
24
Not enough data
9.4
24
Not enough data
9.4
22
Not enough data
Data Interaction
8.8
23
Not enough data
9.0
21
Not enough data
8.9
22
Not enough data
9.2
22
Not enough data
9.2
20
Not enough data
9.6
23
Not enough data
8.6
22
Not enough data
8.8
20
Not enough data
Data Exporting
9.3
20
Not enough data
8.9
19
Not enough data
9.1
22
Not enough data
Generative AI
7.6
11
Not enough data
Data Availability
Not enough data
8.9
16
Not enough data
8.8
17
Not enough data
7.7
16
Platform Additional Functionality
Not enough data
8.3
15
Not enough data
8.3
17
Not enough data
Not enough data
Not enough data
7.9
16
Not enough data
8.3
17
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.2
6
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
9.3
5
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
Not enough data
8.7
41
|
Verified
Not enough data
8.7
40
|
Verified
Not enough data
9.0
38
|
Verified
Not enough data
9.0
35
|
Verified
Not enough data
8.7
35
Agentic AI - Lead Intelligence
Not enough data
8.2
12
Matching
Not enough data
9.1
29
Not enough data
8.5
27
Not enough data
8.3
35
Routing
Not enough data
8.8
30
Not enough data
8.7
29
Not enough data
9.2
25
Not enough data
9.0
26
Platform Operations
Not enough data
9.0
24
Not enough data
8.5
25
Not enough data
9.0
38
Not enough data
8.7
25
Not enough data
9.1
30
Not enough data
9.0
35
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
8.5
10
Not enough data
8.5
10
Not enough data
7.8
10
Data as a Service
Not enough data
8.3
10
Not enough data
7.7
10
Architecture
Not enough data
8.0
10
Not enough data
7.7
10
Agentic AI - Lead Scoring
Not enough data
8.4
16
Not enough data
8.2
16
Not enough data
9.1
16
Not enough data
8.7
15
Attribution
Not enough data
8.9
27
|
Verified
Not enough data
8.6
37
|
Verified
Not enough data
8.5
27
|
Verified
Discovery
Not enough data
8.8
26
Not enough data
9.0
40
|
Verified
Not enough data
8.9
42
|
Verified
Management
Not enough data
8.5
27
Not enough data
8.5
38
|
Verified
Platform
Not enough data
8.5
42
|
Verified
Not enough data
8.9
40
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
8.3
8
Not enough data
8.1
8
Not enough data
9.0
8
Not enough data
7.9
8
Lead Intelligence
Not enough data
8.4
47
Not enough data
8.7
47
Not enough data
7.9
43
|
Verified
Lead Management
Not enough data
8.9
44
Not enough data
8.2
46
Not enough data
8.9
45
Marketing Campaigns
Not enough data
7.6
28
Not enough data
7.6
28
Not enough data
7.5
27
Not enough data
7.8
29
Not enough data
8.2
30
Data Availability - Marketing Account Intelligence
Not enough data
7.9
22
Data Accuracy - Marketing Account Intelligence
Not enough data
8.8
21
Agentic AI - Account-Based Analytics
Not enough data
8.5
9
Not enough data
8.3
9
Not enough data
8.7
9
Not enough data
8.0
9
Not enough data
8.3
9
Lead Intelligence
Not enough data
8.0
16
Not enough data
7.5
17
Not enough data
8.4
16
Lead Management
Not enough data
8.6
16
Not enough data
7.5
16
Not enough data
8.0
17
Marketing Campaigns
Not enough data
8.4
16
Not enough data
7.2
16
Not enough data
7.3
16
Not enough data
6.9
16
Not enough data
8.5
17
Not enough data
7.7
17
Functionality
9.1
107
9.0
95
9.2
108
8.9
99
9.0
99
8.9
97
8.8
96
8.8
97
9.0
87
8.8
72
Management
8.4
77
8.5
82
8.2
78
8.9
92
8.8
56
8.7
59
7.4
43
8.7
61
8.0
46
8.6
58
Generative AI
Feature Not Available
8.1
38
Feature Not Available
8.5
38
Categories
Categories
Shared Categories
DemandTools and ZoomInfo Operations are categorized as Data Quality
Unique Categories
DemandTools is categorized as Data Preparation and Salesforce AppExchange Apps
Reviews
Reviewers' Company Size
DemandTools
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ZoomInfo Operations
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
19.0%
Information Technology and Services
13.5%
Financial Services
7.7%
Non-Profit Organization Management
6.9%
Higher Education
6.2%
Other
46.7%
Computer Software
32.6%
Information Technology and Services
18.8%
Marketing and Advertising
6.5%
Financial Services
5.3%
Market Research
2.9%
Other
33.8%
Alternatives
Discussions
Is there a Pricing Change in 2019 you dont reflect in your profile
1 Comment
LT
Based on our 2019 renewal discussions, I asked essentially the same questions and was told that they now bundle the product and no longer offer DemandTools...Read more
What is DemandTools used for?
1 Comment
VH
Demand Tools is mainly used for managing and cleaning Salesforce data. It helps admins and data teams handle things like mass updates, deduplication,...Read more
DemandTools has no more discussions with answers
ZoomInfo Operations has no discussions with answers
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